Confession of Rebirth

Song Weidong was really in a hurry, and went out in a hurry. Gu Chen and Professor Xing came back sweating profusely before they finished chatting about half a pot of sheep and scorpions.There was also a signed contract in duplicate, Gu Chen looked at it, and it was all written according to Shen's requirements, but he didn't play any tricks on the terms of the contract and the words.

Seeing this, Gu Chen didn't talk nonsense, and signed it directly.

After signing, Song Weidong couldn't wait to urge: "When will you give me an idea? Do you want to find celebrities to promote us? Our factory has no money to hire celebrities."

"Don't worry!" Gu Chen picked up a piece of sheep scorpion: "Eat first, let's talk after eating."

Song Weidong wanted to say something else, but Gu Chen said directly: "I don't like talking about work during meals. It affects my appetite."

Song Weidong had no choice but to shut up embarrassingly.Sitting by the side, I watched Professor Xing and Gu Chen chew slowly. After watching for a while, I felt my stomach growling, so I simply picked up my chopsticks and started eating.

I can't stop eating this.I don't know how to make the lamb scorpion here, it is fragrant and tender.The slightly spicy bottom of the pot can't hide the deliciousness of the mutton itself, but it neutralizes all the smell of mutton, which is very delicious.Song Weidong shook his cheeks and ate hard.This pot of lamb scorpion was not enough to eat, so Gu Chen ordered another pot.

After eating, Song Weidong only felt warm all over his body, and his energy and spirit returned.

"Can you tell me this time?"

Gu Chen and Professor Xing looked at each other and smiled.Gu Chen asked: "Is the production line in your canning factory up to standard?"

Song Weidong: "Of course we are qualified! We are a state-owned enterprise!"

Gu Chen asked again: "Can you guarantee the freshness of the raw materials for processing canned food?"

Song Weidong: "Of course. We choose fresh and high-quality fruits. And there are no preservatives."

Gu Chen asked: "Are there any food additives?"

Song Weidong said: "There will be some vitamin C, citric acid and so on."

Gu Chen nodded: "Let me give you an idea. If you can ensure that your canned food is fine in every link of the production line. You can take the photographer to shoot the production line directly, and then introduce each process in the live broadcast room. A processing link to ensure that consumers can eat with peace of mind. Then there will be a promotional activity. Consumers who place an order during the live broadcast will enjoy the discount of buying two and getting one free, or buying three and getting three free. In short, the more you buy , the more you give away. And if you buy more than three bottles, you can get free postage.”

Song Weidong was stunned: "Buy two and get one free, and buy three and get three free, and postage is included, so will I still make money?"

"What do you know, this is the cost of marketing and publicity."

Gu Chen didn't bother to explain too much.Even before his rebirth, how many companies engaged in live broadcast sales can really make money?Most of them are thinking about making money and shouting, and they will start to stir up the popularity of their reputation before talking about it.

"The biggest problem with your cannery right now is that nobody knows the brand—"

Song Weidong explained: "We are an old brand of state-owned enterprises. It has been more than 20 years."

"What's the use? The goods are sold?" Gu Chen asked directly.

Song Weidong had nothing to say.

Gu Chen continued: "So the first step we have to do is to attract the attention of consumers, first let them see our canned food, notice the quality and hygiene of Xiangshan canned food, and then increase publicity in the live broadcast room to create a There is an atmosphere that if you don’t buy it now, you will lose money.”

Song Weidong heard that Gu Chen said that he wanted to increase publicity, so he couldn't help asking: "Then shall we find two celebrities to come over and help us promote it?"

"There's no need for that." Gu Chen said, "For a product like canned food that doesn't have any core competitiveness, it's useless to find celebrities to promote it. Besides, isn't your canning factory out of money?"

Song Weidong smiled embarrassingly.He thought about how good the relationship between Gu Chen and the film and television company was.Maybe I can help find two celebrities to promote it.

Gu Chen didn't even bother to pay attention to Song Weidong's small calculation: "In short, you do as I said first. See the effect."

Song Weidong thought about it, but was still worried.The point is that the idea given by Gu Chen is really too simple, no matter how Song Weidong sounds it is unreliable.He took the cameraman to the workshop to take pictures of the production line, and those people were willing to buy the cans from their factory?

"Why don't you come over here and help us guide our work?" Song Weidong looked at Gu Chen and suggested, "Anyway, we have signed the contract, and you can earn 10% of the amount of goods I can sell. Then Please trouble Xiao Gu, I will hand over my business to you. You can do whatever you want, and I will fully cooperate, no matter what."

Song Weidong finally figured it out.He thinks that selling goods live is that it is easy to watch flowers but difficult to embroider them.At the beginning, they thought it was very easy to watch Gu Chen live broadcast on February [-]!As a result, apart from Gu Chen, none of the others who followed suit made money.

Now Gu Chen gave another seemingly easy way.Song Weidong was afraid that he would screw up, so he simply handed over the matter to Gu Chen, and it would be best if Gu Chen could sit in the live broadcast room.

"I really have no choice." Song Weidong opened the skylight and said bluntly: "The contract has been signed, and now we are a community of interests. I don't play tricks with you, and you don't have to worry about what I will do in terms of sales. You are fully responsible for this stall. We have to earn together, and I will pay for it myself. You can at least earn a wave of management experience in the production line and sales line of state-owned enterprises. This is no better than being an errand in other companies The small interns who do odd jobs are much more affordable."

What Song Weidong said sounded good, but in fact, it was just an old-fashioned behavior in the workplace where he thought about how to get rid of the blame before the work was done.He handed over the mess that he couldn't even handle to Gu Chen, if Gu Chen set the studio on fire.It is he who has the knowledge of people, the degree of employing people, and the ability to know people well.If Gu Chen didn't figure it out, it would prove that Gu Chen's 8000 million overnight live-streaming sale was just a blind cat and a dead mouse.The Waterloo of Xiangshan Cannery and other follow-up brands is also reasonable.

This kind of words is enough to deceive pure and passionate college students who don't know much about the world, but it is not enough to deceive the same type of old fritters like Gu Chen.But Gu Chen didn't bother to argue with Song Weidong.Because Song Weidong was right in one sentence, that is, for capable people, there are not many opportunities to manage the production line and sales line of a state-owned enterprise at the same time, and let the factory manager fully cooperate.Besides, this matter is also related to Gu Chen's [-]% commission!

Previously, Gu Chen knew the style of state-owned enterprises, so he was too lazy to ask for trouble.But now that Song Weidong has taken the initiative to give up his power, Gu Chen will not miss this opportunity.

"Then it's settled." Gu Chen said, "Give me a day, and I'll go back and write a complete proposal, and report to you tomorrow morning. I'll be directly responsible to you."

Song Weidong was a little surprised: "You still want to write a plan?"

Gu Chen said: "The rights and responsibilities are clearly defined. Everyone is easy to do things."

Song Weidong was happy, and glanced at Professor Xing: "As expected of a student trained by Mr. Xing. He is vigorous and resolute enough."

Professor Xing said with a smile: "He is far from good at this level. It is also a rare opportunity to cooperate with Director Song this time. Director Song must help me teach students well."

paused.He also told Gu Chen: "You are young and energetic, and you have never done anything in a state-owned enterprise, so you don't know the seriousness. If you are in doubt, ask the factory director Song. He is an elder, and he is your direct supervisor in this project. You You should cherish this opportunity, study hard, and perform well. Director Song will also fully cooperate with you. Do things steadily, don't be impatient. Be modest and cautious, and listen to other people's suggestions."

Director Song understood what Professor Xing said.I couldn't help but sigh in my heart, no wonder everyone outside said that Xing Laobao is a student.When I saw it today, what I said was true.These words seem to be beating, but they are actually well-intentioned.I just don't know if Gu Chen can understand.

Of course Gu Chen understood.He nodded a little moved, and obediently replied: "I will work hard and try my best to cooperate with Director Song's work."

Director Song took a look at Gu Chen, and offered to ask, "Does Xiao Gu have time this afternoon? If I have time, I'll take you down to the workshop for a walk. Let's get familiar with every aspect of a production line and communicate with the masters. Just a moment. Everyone can also know how to cooperate during the live broadcast."

It also saved Gu Chen from the embarrassing situation where he worked so hard to plan, but ended up talking on paper.

Gu Chen glanced at Professor Xing.Professor Xing said with a smile: "You go. The school, I will help you ask for leave."

Gu Chen smiled and said, "Thank you Professor."

Professor Xing said: "Don't thank me too early. I support you to visit the Xiangshan Cannery, but I didn't say I support you skipping classes. What are the two classes to be taught this afternoon? You write an 800-word essay to the teacher. It counts as normal grades.”

Gu Chen frowned.Because the two classes this afternoon are "Western Aesthetics" and "Linear Algebra".Gu Chenchao didn't want to write a short essay on "Western Aesthetics".

Because of this, Gu Chen and Song Weidong were still a little depressed on the way to Xiangshan Cannery.

Seeing this, Song Weidong smiled and asked, "Why, don't you want to write a paper?"

Gu Chen was a little worried: "I don't know how to write it. You said that we study economics, why do we still need to study "Western Aesthetics"?"

Song Weidong couldn't help but laugh.It wasn't until this time that he clearly felt that Gu Chen was still a freshman.

When they arrived at the Xiangshan Cannery, Song Weidong took Gu Chen to the office, stamped the contract in duplicate, and then handed one of them to Gu Chen: "How about it, don't worry?"

Gu Chen put away the contract and said with a smile, "Of course I can rest assured that Director Song is doing things."

"Then let's go." Song Weidong led Gu Chen directly to the workshop without saying a word.He also called the department manager who was in charge of the live broadcast before, as well as the two managers of the sales department, and the person in charge of the production line.

"Let me introduce to you, this classmate is Gu Chen. I stole from him when I started this live broadcast before. He can sell 8000 million online in one night on February 20. I thought If they can do it, we can do it too. I didn’t want to mess it up, and the [-] was almost in vain. I really had no choice, so I went to the city with the cheek and invited this great god. Classmate Gu signed the contract. He helped our cannery sell goods, and asked for [-]% of our cannery's sales within three months as a reward."

"Ten percent?" Several department heads were in an uproar when they heard this: "That's too much. Our cannery's profit from selling a bottle of canned food is only [-] percent! He wants it all, let's What else does the cannery earn? You can’t do white jobs!”

"It's all settled! Don't talk about it anymore." Song Weidong frowned, and Gan Gang said arbitrarily: "Whoever thinks it's inappropriate. I'll leave this mess to whoever. If you can make big guys make money, Sell ​​these overstocked cans, pay the employees, and I will give you a [-]% commission."

Hearing what Song Weidong said, the rest of the people fell silent.In the past half month, they have thought of all the tricks they can think of, but they have not been able to toss the live broadcast room.If it weren't for Qian donkey's poor skills, who would invite a college student who has not faded out of the yellow-billed duck to give pointers.

Song Weidong saw that everyone in the crowd had stopped, so he said: "Then it's settled, please ask classmate Gu to guide us in our work, and everyone will cooperate well. We will strive to make money as soon as possible."

Gu Chen said modestly: "It's not about guiding. I also want to experience it, and I hope the seniors can give me some advice."

"Don't be modest." Song Weidong said with a smile, "Let's start now?"

A group of people start from the first link of the production line.Lao Li, who is in charge of purchasing, said: "The fruits used in our cannery are all fresh and high-quality fruits. We have signed a contract with the local orchard, and when the fruits are ripe, our cannery will be the first to pick them. After we have finished picking, What’s left is sold in the market, or sent to be squeezed for juice.”

"Look at these yellow peaches. They are the best. They are all so big. When we process them, we cut them in half, dig out the core and make them directly into cans. They are so sweet."

Song Weidong also asked the master on the assembly line to bring a bottle of canned yellow peaches to Gu Chen: "Try it. Our canned yellow peaches are the best. The taste is very good, sweet, but not the kind with saccharine added. Sweet. You can taste the aroma of fruit."

Gu Chen is a person who doesn't particularly like canned food.He likes to eat fresh fruit.Seeing Song Weidong handing over a bottle of canned food, Gu Chen hesitated for a moment before reaching out to take it.Try to take a bite, it is really sweet and sweet.It was not the same as the canned food in his impression.

"It's quite delicious. It's better than ordinary canned food." Gu Chen was a little curious: "Since the quality is guaranteed, why can't it be sold?"

"Because it's expensive." The sales manager said: "The cost is high, so the price is naturally high. Xiangshan canned food is three to five yuan more expensive than other canned food on the market. Many elderly people would rather buy cheaper ones than spend more This is three or five dollars."

Young people don't care about money.But the key is just like what Gu Chen said, there are still a few young people who buy canned food.I would rather eat fresh fruits than buy canned ones. I feel that they are not nutritious.

Another thing is that the sense of taste of the elderly has deteriorated, and sometimes they are willing to eat that kind of canned food that is sweet and sweet.

Gu Chen nodded, somewhat understanding.He turned his head and suggested to Song Weidong: "I think this passage can be put into the live broadcast room. Tell consumers about it during the product explanation."

"Huh?" Song Weidong was a little embarrassed: "Is it bad to speak ill of consumers in the live broadcast room?"

"How can this be a bad word?" Gu Chen said: "This paragraph is very good. It clearly explains why the quality of Xiangshan canned food is guaranteed, but the sales volume is not as good as some other canned food on the market. And I remember Song Factory manager, you said that we add some vitamin C and citric acid when processing canned food, right?"

Song Weidong nodded.

Gu Chen said: "This can also be said. We don't add preservatives, but we will add some vitamins that are beneficial to the human body to ensure the nutritional content."

This rhetoric is to break the common concept among young people that eating canned food is not as nutritious as eating fresh fruit.Gu Chen said: "During the live broadcast, we will talk about the specific content of this vitamin, and then ask an expert how much of this trace element is contained in a yellow peach. Our body directly absorbs the trace elements of the fruit. It’s about the same as the trace elements we can get from eating canned yellow peaches.”

When Gu Chen said this, he reminded: "Remember to list the data, just talk about the objective phenomenon. Even if the vitamin content of canned yellow peaches is higher than that of yellow peaches themselves, you must not say anything in the live broadcast room. Saying that eating canned fruit is more nutritious than eating fresh fruit."

Song Weidong nodded: "Understood. Don't exaggerate the facts!"

Gu Chen nodded.The group continued to walk down, and Gu Chen found that there was really nothing to be picky about in the production line, no matter the sanitation or other processing links were quite reassuring.The next step is to discover the core competitiveness of Xiangshan canned food compared with other canned food on the market.

"Come on!" Song Weidong stuffed another can for Gu Chen.

Gu Chen looked at Song Weidong in a daze.

Song Weidong raised his chin, and gestured to the empty can in Gu Chen's hand: "I see you like food. I'll take you back to school later, and I'll bring you a few more boxes."

Anyway, not much money.Give it to Gu Chen, and let Gu Chen give points to his classmates, maybe he can attract a few more young customers.

Gu Chen looked at the empty canning jar, feeling a little embarrassed.He seems to have just said that he doesn't like canned food.

Gu Chen took the can, and in order to hide his embarrassment, Gu Chen had a flash of inspiration and said, "When we sell goods live, we can also let the anchor sell and eat in the live broadcast room. If you have a little appetite, you may attract more people. consumers."

Song Weidong recalled Gu Chen's eating just now, and felt that this proposal was very necessary.

"Is the purchasing location of our cannery far from here?" Gu Chen pondered: "If it's not far away, can we visit the local orchard?"

"It's very far away. The yellow peaches that our cannery uses are all from Yanling. It's far away from City A." Lao Li from the purchasing department said: "Besides, the yellow peaches are only ripe in July and August. I can only see them now. I found some tree branches. It's no use looking at them."

Gu Chen asked: "Are the yellow peaches in Yanling the best?"

"Sweet, crunchy and fragrant, the taste is of course the best." Lao Li said: "But the reason why our factory uses yellow peaches from Yanling is mainly because of the previous poverty alleviation mission."

Gu Chen's eyes lit up: "What poverty alleviation task?"

Old Li looked at Song Weidong.

Song Weidong said: "I used to work in Jing Province, and I was sent to Yanling. At that time, Yanling was still a poor county. I just tried to get rich. There is nothing good in that kind of poor and remote area. The yellow peach tastes good. I At that time, I was thinking about whether I could sell the yellow peaches. Later, I took the line of Xiangshan Canning Factory."

After that, Song Weidong dragged his family relationship and transferred his work back to City A.Whoever wanted to go around, Song Weidong himself became the director of the Xiangshan Cannery Factory.

In fact, the most difficult time for Xiangshan Cannery Factory was to end the contract with several orchards in Yanling and reselect a batch of raw materials that were closer to City A, even if the quality was a little worse, and the transportation cost and other costs could be reduced. Then the price of canned food was also lowered.

However, after thinking about it, Song Weidong hesitated for several nights, and finally did not do so.One reason is that their Xiangshan Cannery is a state-owned enterprise after all, looking for price differences in terms of quality and only looking for profit, Song Weidong couldn't pass this hurdle.The other one is the orchards in Yanling, which are the source of survival for the local people.It is easy for the Xiangshan Cannery to cancel the order, but the local orchards cannot find a market, and all the yellow peaches will rot in the garden, and the common people will have no way out!

"Don't look at the money that our Xiangshan Cannery Factory owes to the bank now. Relying on state financial appropriations, even next month's salary will almost not be able to be paid, but we don't owe money to the orchard. We have always handed over money to the orchard. First-hand delivery." Song Weidong said sonorously: "This is the responsibility of our state-owned enterprises!"

Gu Chenting's eyes lit up, and he slapped the can with his right hand: "Director Song is right!"

Song Weidong looked reserved, thinking that Gu Chen, a hot-blooded young college student, wanted to praise him as a responsible director of a state-owned enterprise.As a result, Gu Chen changed the subject and said, "I have a marketing idea."

Song Weidong's expression froze.Looking at Gu Chen's eyes, there was a kind of resentment thrown at the blind man with a wink.

Gu Chen came back to his senses, took a bite of the yellow peach, his cheeks swelled slightly, and he stared blankly at Director Shang Song: "What's wrong?"

"It's okay." Song Weidong was a little aggrieved: "Say it! What are you thinking?"

"Oh," Gu Chen continued, "We need to connect the sales of canned food in Xiangshan with the poverty alleviation work of Yanling yellow peaches. Make a lot of publicity that every bottle of canned yellow peaches sold is a contribution to the poverty alleviation of the people in Yanling. Yes Now, Director Song, is it convenient for you to say what you said just now in the live broadcast room? I think what you said just now is particularly contagious. This is the sense of social responsibility of the company. Whether it is product quality or product quality, Xiangshan Cannery , or from the perspective of corporate culture, they are all very good, especially with humanistic feelings.”

Gu Chen, who came back from later generations, knows how valuable the word "feeling" is to capital if it is used well.

Song Weidong looked at Gu Chen's Yazi who was talking in an orderly manner, and asked from the bottom of his heart, "Are you sure?" Why didn't he feel that his passionate feelings had infected this little Gu student?

Gu Chen did not understand Song Weidong's brain circuit too well: "Huh?"

"It's okay!" Song Weidong waved his hand: "Just do as you say. I will do what you say, as long as I can sell the backlog of canned yellow peaches in our factory, I will do whatever I want."

Gu Chen was slightly taken aback: "Director Song, are you from Henan Province?"

Song Weidong: "What's wrong, can't you?"

"No." Gu Chen was a little confused, not knowing where he had offended Director Song.

But this is not important, Gu Chen asked Song Weidong: "It's convenient to ask, do you have some deeds about working in Yanling before?"

Song Weidong immediately regained his energy: "Of course. I've said it all, as long as the cans can be sold, what do you ask me to do?"

Gu Chen looked at Song Weidong who suddenly cheered up: "..."

This Director Song... is there something wrong? !