Rebirth 1999: Opening the Age of Black Technology

Zhang Ping can predict that Haima Haiyue will be very popular after it goes on sale.

I really didn't expect it to be so popular.

Car dealers from all over the country come to wholesale vehicles. This kind of grand occasion is definitely very rare.

This also fully illustrates a problem.

In the eyes of many consumers, domestically-produced cars are no longer synonymous with low-end, cheap and poor quality, but products with high cost performance and very worth buying.

In Xiaguo auto market, the days of worshiping Ou, Mi, and Toyo auto brands in the past thirty or forty years should be gone forever.

Zhang Ping is very serious about taking photos of the scene, and has already conceived the main points of the news.

Zhang Ping felt that it was not enough to just shoot videos on the spot, and also needed to interview some consumers who were queuing up to buy cars on the spot. Their thoughts were actually the most critical element of the news.

After Zhang Ping informed the staff maintaining order that she was a reporter, she managed to squeeze into the 4S shop without queuing.

Coincidentally, I don't know if it's a couple or a couple, and they just finished the car purchase process.

But it will take some time to pick up the car.

After all, the space of the 4s store is limited, and it is impossible to put all the cars in the warehouse in the 4s store.

"Hello, brothers and sisters, I would like to ask, what kind of Haiyue car did you buy?"

After the couple bought the Haiyue car, they couldn't suppress the joy in their hearts.

"We bought the elite version, which is the one with a battery life of 300 kilometers."

The man talked eloquently, "I think there is not much difference between 300 kilometers and 400 kilometers, because the bio-batteries of bio-new energy vehicles do not shrink as severely as lithium batteries."

"Lithium battery new energy vehicles are rated at 400 kilometers, but the actual range may only be more than 200 kilometers, while bio-new energy vehicles are rated at 300 kilometers, and the actual battery life may be more than 300 kilometers. At most, we need to replace some energy blocks with a little trouble. "

Zhang Ping nodded, and asked again: "The sales price of the elite version is 139,000 yuan. Although the purchase tax is exempted, but with insurance and license fees, it may cost more than 140,000 yuan to land."

"At this price, you can buy a Corolla with a mid-range configuration or above, a Nissan Sylphy, or even a Honda Civic, or a Volkswagen LaVida with a mid-range configuration or above."

"Haven't you actually considered these things? After all, they are joint venture brands. They have been working in the domestic market for so many years, and their reputation and quality are still guaranteed."

"The reputation of Haima Automobile was not good in the past. After cooperating with Changtian Technology, the Haima Haiyue Automobile produced has not experienced the test of the market."

The man's answer represents the voice of many consumers: "Haima Haiyue does not need to prove that he can withstand the test of the market, because Changtian Technology is the one who endorses him, and every product launched by Changtian Technology is Boutique!"

Immediately afterwards, Zhang Ping interviewed seven or eight users who had already purchased cars or were still queuing up.

The original intention of everyone to buy Haima Haiyue is almost the same.

That is cheap, applicable, and suitable for the family.

The media all over the country are paying attention to the sales of Haima Haiyue Automobile on the first day.

The statistics will be available soon.

In one of the few Haima 4S stores in the country, a total of 32,000 Haima Haiyue vehicles were sold in one day.

This explosive sales made the entire Xia country auto industry dumbfounded.

This is the combat effectiveness after cooperating with Changtian Technology.

Sell ​​the car sales the momentum of mobile phone sales.

And this time, the sales and production of Haima Haiyue Automobile have done very well.

The car has just been put on sale, and it is expected that there will be a sales explosion period, and because of Zeng Guoxiang's decisive decision to start production ahead of schedule, all the more than 30,000 cars on the first day were delivered smoothly.

According to the sales rules of Cangqi Automobile, after going through the madness after the listing, the sales data will slowly drop, and finally stabilize.

In the end, it stabilized, and it will also be at an extremely high level.

According to the analysis of many industry insiders, this level will far exceed the Corolla and Sylphy in their heyday.

Because there are more than 100,000 bio-new energy vehicles, there is only Haima Haiyue, and there are no other brands to share this market.

Therefore, the potential customer group of Haima Haiyue is the sum of those customers who intend to buy Corolla, Sylphy, Lavida and other brands in the past.

After getting the sales results of the first day, Jing Mu at the Haima headquarters let out a long sigh of relief.

The start was a success.

Next is the test of the market.

However, Jingmu is very confident in his products.

After the car is delivered to the consumer, the user will trust it more and more.

Jing Mu poured a cup of tea for Zeng Guoxiang who was sitting on the sofa.

"Mr. Zeng, you still have the courage!" Just a few days before the launch, tens of thousands of cars were delivered, which is absolutely impossible for other brands.

When Zeng Guoxiang was washing his hair this morning, he found that a lot of his hair had fallen out.

He looked carefully in the mirror, and the top part had already started to become bald.

He was still relatively young, before he was 40 years old, he had already started to bald, and he didn't start to bald until he came to Nanhai Province.

This shows how much pressure there is to work at Changtian Technology.

But fortunately, the task of getting off to a good start was finally completed.

Zeng Guoxiang looked at Jing Mu and smiled, and said, "Mr. Jing, our task has not been completed yet. Do you know why Mr. Chen didn't let Lifan produce non-operational bio-energy vehicles that the public can buy?"

Jing Mu became dull after hearing this.

He also thought about this question, but didn't think about it.

It is believed that this should be the different division of labor assigned by Changtian Technology to its subsidiaries.

Lifan Auto focuses on the operating market, while Haima Auto focuses on the general consumer market.

Zeng Guoxiang said: "The size of the ordinary consumer market is several times, or even dozens of times, that of the operating market."

"The reason why Changtian Technology did this is because they have a cooperative relationship with Lifan Company. Even if they own shares, they do not have 100% complete control."

"And we are a subsidiary of Changtian Technology 100 Holdings, so we have to eat the big cake."

"Now is not the time for us to rest. Haima Automobile must take the second step strategy."

"One is to expand production as soon as possible, including continuing to build a new Haima automobile production plant in Nanhai Province, so as to push our production capacity to a considerable level as soon as possible."

"The second is that the number of our 4S stores is still too small, and the total number of 4S stores in the country is only about 10."

"Many domestic users want to buy our cars, or they only have to go to cities with 4S stores, or they wait patiently for the opening of our online sales. Of course, the most common method they use now is to find local car dealers to buy."

"The auto trading companies in various places are not our company's direct offline, nor our legal dealers, so what price they sell and what additional conditions they will add to consumers, these are things that we can't control. control."

"At present, our sales volume is still relatively small, far from reaching the level of Corolla or Sylphy."

"After our sales increase, these uncontrolled sales channels will have a huge impact on us."

Jing Mu now has great admiration for Zeng Guoxiang. This young man's mind is always spinning, and he is thinking about long-term things.

Zeng Guoxiang said: "Although the regulation given to us by the headquarters of Sky Collection is that it will be available for online sales after three months."

"But I think we should strike while the iron is hot and launch an online sales model as soon as possible."

"We want to compete with Corolla in the market, and compete with Sylphy and Volkswagen's low-cost cars!"

Zeng Guoxiang took a sip of tea and said: "I firmly believe that Mr. Chen's ideas are the same, not to mention that the huge Xiaguo auto market can accommodate several auto companies. Yes, there is no second one."

Zeng Guoxiang said the words that there is no second company.

Jing Mu felt the hairs on his body stand on end.

Does the sparrow know the lofty ambition?

This is how Jingmu feels now.

Under his auspices, after Haima was acquired by Changtian Technology, Jingmu's greatest wish was for the company to survive and make a profit.

He never thought that Haima would have such an important strategic significance in the strategic layout of Changtian Technology.

Jing Mu looked awe-inspiring, and he said: "I think, while we are advancing the above-mentioned work, we should promptly announce the results of Haima Haiyue Automobile in the past few days."

Haima Automobile Company immediately released the sales volume of Haima Haiyue Automobile 24 hours after its launch.

The terrible sale of 32,000 vehicles is like dropping an atomic bomb on the entire auto industry.

The major media frantically reported this news, and compared it with the previous sales performance of Cangqiong Automobile, indicating that the era of Xiaguo's biological new energy vehicles has arrived.

Sina Auto released such a news on the front page: "The Xiaguo market no longer needs joint venture cars in the traditional sense!"

Netizens on the Internet simply cheered.

In addition to celebrating that the price of bio-new energy vehicles has dropped below 150,000, making it affordable for most people, it is more appealing to Changtian Technology to hurry up and let Xiaguo's car brands cross the ocean.

"Changtian Technology can completely sell bio-new energy vehicles overseas. Let those bumpkins overseas see what new energy is in the true sense!"

This comment received more than 600,000 likes and more than 200,000 replies.

"The bio-new energy vehicles under Changtian Technology Group, every technology is developed and produced by us Xia people ourselves, and none of the parts is from overseas patents. How can we not love such a car technology?"

The comment also received more than 100,000 likes.

For the first time, Xia Guo's netizens are proud of a domestic car brand.

At the same time, on the second night after Haima Company announced its sales volume, Xiaguo TV's news broadcast took three and a half minutes to comprehensively report on Changtian Technology's bio-new energy vehicle strategy.

The lens ranges from fully automated production design, to 4S stores queuing up to buy cars, to users who have already bought cars and started driving experience.

The anchor explained in detail that bio-new energy is part of the national strategy, and the introduction of bio-new energy vehicles has important and positive significance for the transformation of the country's oil and energy structure.

This is actually promoting and praising Changtian Technology's bio-new energy vehicle strategy from an official perspective.

Those domestic joint venture brand cars are really panicked.

What is visible to the naked eye is that in the month when Haima Haiyue Automobile was launched, the sales of Toyota, Volkswagen, and even Chevrolet GM in the United States have plummeted.

This is real heartache visible to the naked eye!

These car manufacturers are very clear, where do the lost users go?

All the lost users went straight to Haima Haiyue Automobile.

Haima Haiyue is actually like a gold-swallowing beast, with a terrible sales price and astonishing output, which can meet the needs of all users.

Xia Guo, the major joint venture companies, sent back the emergency situation encountered in the Xia Guo market in the form of a special report to the headquarters, asking for the support of the headquarters, and asking the headquarters to help find a solution.

This is how Toyota Xiaguo District Headquarters described it in an urgent letter to Ichiro Toyoda.

"Haima Haiyue Automobile is like a butcher. He holds a machine gun and indiscriminately slaughters all fuel vehicles under 200,000 yuan, while we only have wooden sticks in our hands."

This description fully illustrates the absolute crushing caused by the technological gap.

Toyota panicked.

After all, Toyota has long been ranked first in Xiaguo's car sales rankings.

After Sky Motor was launched, Toyota's mid-size car sales were less than 30% of what it was before.

This effect is very terrible.

This means that the output of the TNGA standardized production platform that Toyota spent huge sums of money to build in Xiaguo has dropped sharply.

The major factories in Xiaguo have to stop production~www.readwn.com~ Otherwise, the products produced can’t be sold, and where the inventory is is even more troublesome.

Mid-level cars are basically about to be destroyed by Cangqiong cars.

Now the main model of Toyota, which is in the early 100,000, will be destroyed by Haima Automobile again.

If this continues, Toyota's sales will fall directly from Xiaguo to No. 1 in the region to "Others".

In such a critical situation, Xia Guo District must seek support from the Toyo Headquarters.

But Toyota headquarters did not have a particularly good solution.

After all, in the last wave, Toyota has already implemented price reduction measures, but with little effect.

Toyota executives held an emergency meeting to discuss countermeasures.

Also anxious like ants on a hot pot, there are car companies such as Volkswagen and Hyundai.

Dazhong has been cultivating the Xia Kingdom for many years, and not only has he made a lot of money. Don't bring out the Duojiaxia Automobile Company that you are cooperating with.

Sky Auto directly halved the sales of Volkswagen's mainstream mid-level models such as Passat Magotan.

The mid-to-high-end version of Cangqi Automobile even makes the Audi under the banner of Rangzhong doubtful.

Now even the Volkswagen LaVida Sagitar and so on can't be sold.

A Lavida production plant shut down directly because the expectations were very bad.

This also makes Volkswagen very anxious, because they are preparing to invest 5 billion euros to build a Volkswagen Skoda factory in the Czech Republic. Should this investment be invested now?

The many joint ventures in Xiaguo felt that it was impossible to continue like this.

Through various channels, they have learned about each other's intentions - the competition between fuel vehicles is a secondary contradiction, and the competition with Changtian Technology is the main contradiction.

One month after the release of Haima Haiyue Automobile, several joint ventures of Xiaguo gathered in the Shanghai stock market to hold an emergency meeting.