1987: Sleepless Tonight

"Mr. Lu, you misunderstood me. I certainly can't decide such an important matter alone, but I will definitely contact the headquarters immediately to strive for cooperation and the signing of the contract." Kevin emphasized.

He felt a little tricky.

Lu Hao is really difficult to deal with.

He is only in his 20s and is a businessman from a very poor developing country, but his eyes are as sharp as a falcon, able to see through his own thoughts, and he is aggressive and makes his words clear.

His palms and back were even sweaty.

I have been working here for more than a year, and I have never encountered such a difficult opponent.

"Of course I hope I have misunderstood what you meant, Mr. Kevin. But even if there is no misunderstanding, Mr. Kevin does think so. In fact, it doesn't matter much. When doing business, of course we have to consider our own interests, but I I hope Mr. Kevin can understand that when considering your own interests, you must also consider the interests of others and the interests of the partner, so that cooperation can continue." Lu Hao looked at Kevin.

"Don't just focus on me. Don't lose the entire market and attract powerful enemies to yourself because of the ratio of my advertising expenses and management expenses. This kind of business is a loss. If Mr. Kevin goes If you do it, it will eventually lead to serious consequences and damage the interests of KFC. The KFC headquarters will definitely be held accountable. By then, Mr. Kevin, your position as the general manager of the China region may not be guaranteed."

"And this is not the most pity. The most pity is that there was an opportunity for your name, your photo, and your deeds to be remembered in the history of KFC, and it was very close to you. You only It requires a signature and a phone call to do it, but you gave up. I am sure that losing me as a partner will make it difficult for you to sleep for a long time in the future."

Lu Hao said that his role was very great, and there was even a hint of threat in his words, but Kevin did not get angry. Instead, he seemed to nodded in recognition, and was very cautious about Lu Hao's words.

"Mr. Lu, within two weeks, I will sign a contract with you. Within two weeks, I also hope that you will not contact other fast food brands, especially McDonald's." Kevin looked at Lu Hao and made a request.

This means that he has to report to the headquarters and draw up a contract within two weeks. If the headquarters is satisfied, he is satisfied, and Lu Hao is satisfied, then it is signed.

"I'm sorry, I can't guarantee your request." Lu Hao shook his head, "As far as I know, although McDonald's has not yet opened a branch in China, its main store in your country, including other parts of the world, The number of restaurants is higher than that of KFC, and its popularity is also higher than that of KFC. If KFC wants to surpass McDonald's, it must make achievements in China, so there may be a chance."

"Cooperating with McDonald's is also a good choice for me. Of course, it will definitely come after cooperating with KFC."

Lu Hao's words are not false at all. Although McDonald's is in China, its philosophy on franchisees, product processing and operations, etc. are in conflict with the actual situation of the market, resulting in the number of its stores in China. In terms of sales volume, influence, etc., they are not as good as KFC.

But if you look further, look higher, and look at the world, McDonald's is actually more influential than KFC. Even locally, McDonald's is stronger than KFC.

As for Pizza Hut, it mainly sells pizza. In fact, the competition with KFC is not as fierce as McDonald's. Therefore, Kevin, including KFC, regards McDonald's as its main opponent.

Such a rapid establishment in China includes active policy reforms in the future to adapt to market demand. Whether it is franchise conditions, product improvement, or proactively adapting to market demand, KFC is more flexible than McDonald's. Be more proactive in catering to the market in order to compete with McDonald's.

McDonald's cannot be compared to other markets, but in the Chinese market, KFC does not want to be compared.

Lu Hao's words were like a sharp knife, piercing into Kevin's heart, and like a stick, hitting Kevin and several other foreigners on the inside.

This made several foreigners a little shocked.

Why does this person in front of me know so much about KFC, Pizza Hut, and McDonald's? Many people don't know much about these brands, let alone their market share, and they don't even know what they do. They have to publicize them, but now Lu Hao almost exposed all KFC's past.

"However, the guarantee I can give you is that even if I contact Pizza Hut and McDonald's, I will not sign a contract with them within two weeks. If KFC does not sign a contract with me within two weeks, If the contract is signed, then I will continue to have in-depth contact with them." Lu Hao's tone became slightly more relaxed.

“Our country is a very potential market, and for foreign investment, it is a very emerging market with broad prospects. Not only is it a vast land with abundant resources and a large population, it is also a very stable and very upward market. It’s very suitable for the entry of capital.”

"In other places, KFC cannot compete with McDonald's. The only place where we can still have hope is here. If Mr. Kevin lets this opportunity slip away in vain, I will feel sorry for you and KFC."

The market is new, which means everything is immature. In the face of foreign brands like KFC, local brands are vulnerable. Whether it is funds, policies, management, etc., domestic brands want to compete with these brands. , the pressure will be very great.

But this situation will not last forever, it will not exist forever, if you don’t catch it, it will slip away.

"What Mr. Lu said is that I will definitely discuss it actively with the headquarters and solve the problem within two weeks." Kevin said.

When he spoke now, he was obviously not as relaxed and comfortable as when he met Lu Hao for the first time. Every word he spoke was spoken after careful consideration and careful consideration.

I was afraid that Lu Hao would take advantage of me again.

This young man likes to manipulate people so much that it makes people uncomfortable.

"Okay, I'm waiting for news from Mr. Kevin. Now let's go to dinner together. Last time Mr. Kevin and Manager Fang came over. They came in a hurry and left in a hurry. I didn't entertain them. This time, Mr. Kevin, There are a few more people coming over who must stay for a meal." Lu Hao said.