The rebirth of the wife and children

"Okay, we'll talk about the new store later, so I'll remember everything I'm going to tell you next. No one can pass on the tasks that will be assigned to you later." An Xiaohui's eyes There is a fierceness in it.

This look was a bit scary, and the 7 people were all shocked. Do you want to make it so serious.

"Zhao Junlong, what you said just now is very happy, but we can't be misled by this kind of arrogance. Who among you can guarantee that you can persevere when you are targeted by several major supermarkets in Bo City? I So, if they really put all their money into killing us this time, how sure do you think we can survive? How much money can we have to support us in this 'battle'? , Don’t tell me that there is a strong cash flow, guys, that money is the payment for goods, and the profits that really belong to us are very small for this ‘war’, yes, this is a war, and you will die.”

Speaking of this, An Xiaohui paused for a moment, let the seven people digest what he said, and then continued: "I think you all know that we just signed a new contract with the supplier who distributed our goods these two days. signed a contract and signed a supplementary guarantee agreement, why did we self-destruct the contract and sign a new contract with them, and why did we make such a supplementary guarantee agreement? I'm also afraid that they will stumble in this regard."

His eyelids scanned the 7 people, observed the expressions on their faces and the expressions in their eyes, and did not see any obvious fear from them. He felt a little relieved: "Guys, the boss and I have thought of so many ways, There is no way to hold back these suppliers and prevent them from losing the chain at critical moments, but who can guarantee that the contract can really restrain the behavior of some people, we must not be blindfolded, so after re-discussing with the boss , decided to arrange another task for the 7 of you individually. What I want to tell you is that this task is related to the final survival of our One Kilometer Convenience Store, so if you really reach that point, you will be the last one for the One Kilometer Convenience Store. hope, do you understand?"

"Understood." Seven people shouted in unison.

"Then give me the shop plan you have inspected. Let me put this aside for now. I will give each of you a new task to explain in detail..." An Xiaohui said.

……

It wasn't until the task of the last person was assigned, it was already the beginning of the night, and An Xiaohui's mouth was dry, and after this arrangement, he relaxed a little.

Then he called Shang Fuhai.

"Boss, I've already made arrangements. Our people will discuss it in person, and we must ensure that there is no problem at the root cause." An Xiaohui said.

On the phone, Shang Fuhai said 'um', and the brief conversation ended in a while.

In the next few days, An Xiaohui began to organize the reports submitted by the seven people, and quickly contacted Han Zhengyu, the general manager of Haifei Capital.

He also personally talked with Han Zhengyu for an hour, and Han Zhengyu arranged for someone to negotiate with the property owner based on the location of the community provided by An Xiaohui and the address of the new store he selected.

Or buy or lease, in short, take these properties into your own hands without anyone knowing.

The team of Haifei Capital is still very unfamiliar to the group in Bo City. No one knows their existence. RT-Mart and other supermarkets only sent people to keep an eye on some "important people" in the "One Kilometer Convenience Store" to follow them. Their actions, they don't know that the people who chose the location of the new store and the people who negotiated have been replaced.

It took a full week to either rent or buy these stores. During this period, Han Zhengyu did not forget his job. He manipulated [-] million yuan to enter the domestic capital market and bought Western Securities with all his strength. The only thing is to wait.

A total of 7 new stores were submitted by the heads of the 53 districts and counties around Bo City. Due to the area and the dense population of the communities in each area, after another implementation by Han Zhengyu's team, 1 land has been purchased. Among them, 31 have been leased, and 7 have been given up by Han Zhengyu's team after comprehensive consideration.

The purchase or lease of this batch of properties was done through the capital account of the headquarters of the One Kilometer Convenience Store, but after asking Shang Fuhai about the purchased properties, they were still placed under the name of Haifei Capital, which was later Haifei Capital The money from Lujia's self-shopping business should be transferred to the account of the convenience store headquarters again.

What I was playing was a game of left-handed and right-handed, but it was impossible not to do this. After all, a considerable part of this sum of money was used to settle the payment to the supplier.

After the property was acquired, the person in charge of fixed assets from Haifei Capital also contacted the decoration team and construction team that they cooperated with before, asking them to speed up the construction and strive to complete the decoration work of the new store in the shortest possible time.

At the same time, they also got in touch with the shelf supplier and placed a large shelf order again.

Everything is in full swing.

Chapter 227 Fired the first shot in the price war

On this day, after Han Zhengyu finished communicating with An Xiaohui, he personally called Shang Fuhai, who hadn't shown up for a few days, and reported the recent work progress.

Including the purchase of Weibo stocks and Western Securities stocks, as well as the purchase and lease of properties for convenience store chains.

After the report, Han Zhengyu was still waiting for Shang Fuhai's next instructions. Lao Shang told him to give all the employees a week off temporarily after finishing the renovation of the convenience store's property, so that everyone can rest. You can consider arranging a trip Case.

Shang Fuhai has always remembered one thing. He promised to arrange a public-funded trip for the employees this year after the opening of Haifei Cafeteria Bocheng Store, but it was delayed due to various things, and this matter has not been resolved. Not implemented.

Although he no longer directly intervenes in the management of Haifei Cafeteria, Lao Shang still wants to fulfill the original promise.

At the same time, Lao Shang considers that the property is under his own name, so he can't favor one over another in his work. Since he has to organize a public tour of the Haifei Cafeteria, others such as Haifei Capital, One Kilometer Convenience Store, and Dongyun Food Factory , and even Tesco and Parker Network Technology Co., Ltd., which are temporarily rooted in the capital, have to arrange travel at public expense.

For this matter, he called Ma Yilin.

He thought Ma Yilin would be very happy to hear the news, but he was wrong.

Ma Yilin is currently busy at Haifei Cafeteria's new store in Hangzhou, so she doesn't even have time to take a break, so she doesn't even have time to travel. She directly shot the suggestion put forward by Shang Fuhai, and then she didn't know what she was busy with. He hung up on Lao Shang directly.

Shang Fuhai looked at the phone with a blacked out screen, he had thousands of angry thoughts in his mind, but considering Ma Yilin, a violent little girl who dared to confront him, he suppressed his anger.

Convenience store chains don't need to think about travel for the time being. Now that there are many crises, and even life and death are at stake, how can they put down the convenience store and go out for fun?

"If you really can't go on a trip, you can simply discount the money and give it to the employees. It can be regarded as a bonus in disguise, and it can also improve the morale of the employees." Shang Fuhai thought to himself.

……

Shang Fuhai thought very well, he even started to think about arranging public trips for his employees, but some people just didn't want him to be idle.

RT-Mart Bocheng Store, as the largest and most successful large-scale supermarket in the north of the Yangtze River, Qi Kunyang, the general manager of Bocheng RT-Mart Store, has a very special status.

When he submitted the report on the Bocheng store's preparation of preferential profit distribution activities to the headquarters, based on the consideration of the impact on the company's long-term development, the headquarters agreed to this discount reduction activity, and also specially approved a 2000 million profit distribution subsidy for him.

Qi Kunyang read the email sent to him by the headquarters three times in a row. Every time he read it, he couldn't help smiling, and the smile on his face became brighter and brighter.

"A group of petty people, how can I know Qi Kunyang's methods." Qi Kunyang has already thought about how to carry out this huge benefit activity.

Originally, this promotional activity led by him was already selling fast-moving consumer goods at a low price, but now there is another 2000 million subsidized by the headquarters, which means that the toilet paper he used to sell at cost price of 20 yuan a mention is now selling at a loss. There is no problem with mentioning 18, the two yuan will be paid out of the 2000 million profit subsidy specially approved by the headquarters.

In this way, there is too much space for maneuvering in the middle. Qi Kunyang has even imagined the scene of a one-kilometer convenience store being defeated. He thought of the scene where he was humiliated by a group of suppliers, and the resentment in his heart became more and more many.

On September 9, it was overcast with moderate rain.

Qi Kunyang began to issue the latest instructions. All RT-Mart's daily consumer goods and fast-moving consumer goods will be sold at a [-]% discount, and all fresh vegetables and meat products will also be sold at a [-]% discount...

At the same time, Guo Yulin of Wal-Mart also lowered the sales prices of fast-moving consumer goods and fresh vegetables and meat.

New Mart then lowered the prices of daily consumer goods and fresh meat products.

Lotte Mart has not cut prices anymore, their life is already in jeopardy. There are rumors in the market that the South Korean headquarters recently plans to abolish all the investment in supermarkets in China and prepare to sell them as a whole...

This time, Lotte Mart's claws went numb. One moment it was awesome, and the next moment it was in a mess. The information sent to the headquarters has not been answered, and the management of Lotte Mart Bocheng store knew about it. A shift has taken place in an unpredictable direction.

They were the first to fall behind in this campaign to encircle and suppress convenience stores within one kilometer.

When Qi Kunyang and the others knew about this, they almost didn't jump to scold their mothers, but they also knew about this non-war crime!

When several major supermarkets once again tacitly lowered the sales prices of most daily-sale products and fast-moving consumer goods by [-]%, An Xiaohui and all the chain stores of One Kilometer Convenience Store had a more intuitive feeling.

There are fewer people coming to the store, and even when they come, no one buys those daily consumer goods, no one buys fresh meat and food, and only buys some other necessities, which leads to a decline in the original store. Cheng's daily sales dropped by nearly [-]% in a flash.

Seeing that the number of customers entering the door has dropped a lot, the store managers of each store are impatient. How can this go on? This month's bonus will be reduced by a lot.

On the second floor at the entrance of the Oak Bay community, where the temporary headquarters of the convenience store is, calls to An Xiaohui come from time to time, asking him if he wants to lower the prices of the fast-moving consumer goods and fresh meat in the store.

They are still making good profits now, and reducing the price by [-]% is nothing more than making a part of the profit, which will not affect the overall situation in the final analysis.

But An Xiaohui knew that the other party's current price reduction was just the beginning, and he could still guarantee profits by reducing the price by [-]%. Could it be that RT-Mart and other supermarkets didn't know about it?

Even if they lowered the price by [-]%, they still still have a good profit. The other party used this trick to wait for their own price reduction, and then they will reduce the price...

"A blunt knife cuts flesh, but this knife has been sharpened a little bit." An Xiaohui was anxious inside.

But knowing that this is a trap, An Xiaohui has no other way. He can't reverse the consumption thinking of most people. Most people must buy wherever they are cheap. As for the possibility of sitting for half an hour Even an hour's bus, or car, etc., in view of the strength of the discount, they will directly ignore this part.

"Continue to inform, all our chain stores will also reduce the price. Since the other party has reduced the price by [-]%, then we will reduce the price by [-]%. Let's see who consumes whom!" An Xiaohui began to give orders.

This also indicates that this war without gunpowder has officially kicked off.

Chapter 228

On the day when the 'war' started, Shang Fuhai didn't go anywhere, he just played with his daughter at home.

He seemed unaware of the ups and downs of the outside world, and he didn't feel that the money that originally belonged to him was being consumed and burned at a speed visible to the naked eye every moment.

At night, the mother-in-law took Yuanbao to bed, and the couple lay on the bed. Xu Fei changed another book "36 Strategies of Marketing", and she asked Shang Fuhai: "Is there any activity in the convenience store recently? I went there today and found that the prices of many things are much cheaper.”

"Well, it's been two months since it opened, so give back to old customers appropriately, and make some profits in the name of engaging in activities." Shang Fuhai gave a very far-fetched reason.

Xu Fei didn't listen. She frowned and looked at the contents of the book. She didn't know what she saw. She turned around and asked, "Is it a price war? I just heard something from them when I went to work today. RT-Mart and Wal-Mart recently It seems that they are also engaged in activities, and the discounts are also very strong, and the convenience stores offer more discounts than them, this is not a normal phenomenon, is it?"

Shang Fuhai looked at his wife in surprise for a while: "You guessed it yourself? It seems that you have learned a lot from reading recently, but it's nothing. Am I trying to hide something from you? It's just a trivial matter. You can Don't worry about him, just do what you have to do."

Only then did Xu Fei nodded in satisfaction: "Is there anything I can do to help you? Although I don't have much ability, go to any branch to move the goods to the head office."

"Honey, are you real or fake?" Shang Fuhai didn't see the joke on her face,

Xu Fei's eyes were a little dim, and she put her hands and fingers together in front of her chest: "Of course, I thought if I could do something casually, it might not be useful, I just want to participate, and this is my first time. Let's fight with you for the first time."

"Okay, let's fight together." An inexplicable arrogance rose in Shang Fuhai's chest instantly, and he pointed casually: "Wife, watch and see how I beat them all to the ground. A bunch of jumping clowns, I really thought that no one can cure them after jumping around for a few days."

"Well, I believe you." Xu Fei said softly, without bold words, but it filled Old Shang with strength.

This night, the husband and wife held hands and fell asleep, sleeping soundly.

Early the next morning, Shang Fuhai drove Xu Fei to the temporary headquarters of the convenience store in Oak Bay. The boss and his wife appeared together. This was big news.

The boss would come here occasionally, but it was the first time for the lady boss to come to them. She looked at the one standing quietly beside Shang Fuhai one by one. At first glance, she was not very beautiful, but upon closer inspection, she could feel the beauty of her body. Shares have a distinctive temperament.

"Boss, Sister Fei, why are you here?" An Xiaohui knew Xu Fei very early. That was when Haifei Cafeteria Bocheng Branch opened, and he knew that everyone in Haifei Catering Bocheng Branch called her Fei Sister, he also shouted at this moment.

Xu Fei said to Shang Fuhai: "You and Manager An go to work first, I will go around by myself."

"En!" Shang Fuhai responded, and asked An Xiaohui to arrange someone to take her around. He and An Xiaohui entered the office, and no one else was present. Shang Fuhai asked him: "After we lowered the price, the other party Did you react?"

"Not yet, starting this morning, all the 21 stores we are currently operating are full of customers, and the products we just put on the shelves were snatched away in a short while, if it wasn't for Brother Logistics' recent addition of a lot We don’t have enough time to replenish the goods, after all, our convenience store is still at our doorstep, and the price is cheaper than RT-Mart’s.” An Xiaohui talked about the current situation.

Shang Fuhai was very satisfied, but he also felt pain. Every time he sold one more item, he would earn a lot less money. This was all real cash.

"Hang on for the time being, hurry up and arrange people to decorate the new store, and then, in addition to the opening of the store, we will join hands with our 21 old stores to do a lottery!" Shang Fuhai said.

"No problem, I will negotiate with the construction party again to see if they can find a way to speed up the renovation progress." An Xiaohui said.

He asked Shang Fuhai: "Boss, about the prizes, are they still the same as the last lucky draw?"

Lao Shang directly shook his head: "How can the same be done? If you want to do it, you can make it bigger. This time, you will get two low-end and mid-range cars, and set the consumption amount of the lottery. Look at it, but I will add two more, you can do a five-day tour in Thailand to get him 20 places, and in addition to mobile phones, don’t just use soybean milk, rice cookers, etc., you can replace it with an electric oven, or you can Change it to a microwave oven, in short, change the pattern, you add 100 electric cars, and you get a point for each point, this is the benefit that ordinary people prefer!"

"Boss, in this way, our budget will be more than worth it." An Xiaohui also began to feel pain in the flesh.

Shang Fuhai glared at him angrily: "Lao An, you are doomed to lose money now, it doesn't matter how much you lose, I only give you one task, since there is going to be a price war, it will hurt them , They beat us so much that they dare not fight against us again. Aren’t they all very capable? Yes, I will let them know that I can’t even control myself when I go crazy. Not to mention, in the boundary of Bo City, There are really few who can have more cash than Lao Tzu."

What he was talking about was cashing out of Toutiao’s equity pledge. He cashed out a full 20 ​​billion yuan, all of which are proper cash flow.

But An Xiaohui didn't know, let alone other people in Bo City knew about it.

Therefore, Shang Fuhai doesn’t really care if he really gets involved, even if he loses 3000 to 1 million yuan, if he can take advantage of this opportunity to bring down RT-Mart and Wal-Mart in one fell swoop, then his own one-kilometer Convenience stores will truly usher in the most glorious moment. If they have the ability to hold on, they don't care even if they lose [-] million for it.

An Xiaohui thought that when Shang Fuhai said that, he was going to risk everything and use the huge sum of money in the end. He wanted to remind Shang Fuhai, but after thinking about it, he still didn't say anything in the end.

In terms of ambition, he also wants to destroy these supermarkets in one fell swoop.

The result is beautiful when you think about it.

After talking about business, Shang Fuhai remembered that his wife was still outside, and he said: "Lao An, I have one more thing for you. You can arrange a place for my wife. It doesn't matter what kind of work she does. She wants to help me share some of the burden." .”

When An Xiaohui heard this, he couldn't help but feel emotional in his heart, look at these two people, is there any difficulty?

"Why don't we arrange to go to the Nanjing Road branch. The store manager over there has just been dispatched to expand the channels of districts and counties, and the current acting store manager has only been working for a few days, and he may not be able to hold his ground." It means to let Xu Fei go over to sit in the town.

After thinking about it, Lao Shang nodded and agreed. He couldn't really ask his wife to carry the boxes.

Chapter 229 Mass report?

After Shang Fuhai turned around and told Xu Fei about this, Xu Fei began to become nervous: "You mean to ask me to go to a branch store to hold the line? This is impossible, what can I do these two times, don't come back again at that time Add to the confusion."

"It's okay, Xu Fei, believe in yourself, there must be no problem." Shang Fuhai supported her shoulders, looked at her seriously, and cheered her up: "If you think it's not good, you can choose to go back to the company to work."

Inspired by his words, Xu Fei immediately opened his hands: "You are not afraid that I will reimburse a branch, so what am I afraid of, I have to let you take a look."

Just last night, Xu Fei told Shang Fuhai that she was going to resign from Tianneng Environmental Protection Co., Ltd., and she would not learn much if she stayed there. Besides, she had already started to study various professional subjects by herself, and she had some knowledge I still don’t understand, but there is no hope in Tianneng Environmental Protection. She is going to apply for a university for further education. If she doesn’t take advantage of being young and have more time to enrich herself, she is afraid that if she waits any longer, she will really outdated.

"This is my wife!" Shang Fuhai teased her with a playful smile.

On the same day, Shang Fuhai personally sent his wife there. As for the current acting store manager on Nanjing Road, he is still working here, and if he performs well, he can be considered to become a full-time employee. Xu Fei really came to experience it.

Maybe in the future Xu Fei really wants to manage the game himself, he will not be stingy and transfer a piece to his wife.

……

In the administrative office area behind RT-Mart Supermarket, Qi Kunyang received the news early in the morning, and the one-kilometer convenience store also put up a slogan of huge price reduction, and the price reduction was even bigger than theirs. This is exactly what Qi Kunyang was looking forward to. .

But one thing was unexpected, the other party's price cut was [-]% more than him, which was beyond his calculations.

So much so that after the opponent's ruthless attack on his continuous price cuts in the past few days, more than half of the customers were pulled back almost instantly, and RT-Mart's sales began to decline.

Qi Kunyang shouted: "Find someone to call Yang Qingchang for me, and tell him that I have something to look for him."

Not long after, Yang Qingchang trotted all the way over, sweating all the way, and weighing nearly 240 kilograms, it was also embarrassing for him.

"President Qi, are you looking for me?" Yang Qingchang asked him.