I contracted the entertainment industry

Chapter 157 Runaway Le Mei (Part [-])

Izu milk tea is out of stock nationwide.

Suppliers in Kyoto are urging.

Suppliers in Jiangsu and Zhejiang are urging.

Huahai's suppliers are urging.

Nanjiang's suppliers are urging.

……

Such a popular and best-selling milk tea brand has never been heard before, and Izu milk tea has undoubtedly ushered in a new era.

But this is mainly due to Mu Feng's brainwashing advertisement. This advertisement is absolutely poisonous and will never be forgotten.

From last night's Izu milk tea advertisement for the first time on Jiangsu and Zhejiang Satellite TV, to today's all-round advertisements being put on the market, the name Izu has become well-known to everyone.

……

video site.

"I'm drunk, there are advertisements for Izu milk tea everywhere, and it's the same when I open three video clients today."

Square LED screen.

"Good guy, the Izu company is really rich, and it actually bought a full day of advertising time. If you don't support the wall, I will serve you."

Metro train station.

"It's amazing my bean, are you contracting all the advertising space? Izu milk tea, Izu milk tea, I open and close my eyes are you."

elevator!

supermarket!

the mall!

Highway exit!

……

Advertisements for Izu milk tea are everywhere. Those who can play videos put up videos, and those who can’t put up posters. Anyway, Izu has gone crazy, and the advertisements are overwhelming.

And at night, a topic called "Izu begging to let go" appeared on Weibo's hot search.

In the eyes of netizens, that advertisement is already perverted enough, and there is no way to promote it, and the frequency and intensity are even more perverted.

No matter where you are, no matter what you do, as long as you are still panting, as long as you have the Internet, Izu Milk Tea can forcefully enter your sight.

Dating software client push!
News headline push!
Dynamic circle of friends!
Talk about space!

Wherever people are active, Izu is indispensable, and it follows you like a shadow, and you can't get rid of it.

What is omnidirectional?
What is a carpet type?
What is bombardment?
The Izu advertisement perfectly interprets all this.

Of course, with such a large-scale and high-intensity advertisement, money must be indispensable. In just one day, Izu has already spent tens of millions, which is faster than burning money.

High pay, high risk, high reward!
It was because Yuanwei Izu saw the influence of this advertisement that he dared to throw money so recklessly. Anyway, no matter what the final result was, he had to fight hard, even if he lost his fortune.

……

Lemei Milk Tea Headquarters.

In a large conference room, a dozen people in suits and leather shoes gathered in a circle. Judging from their expressions, they all looked dignified.

quiet!
Deathly silence!

Everyone lowered their heads and remained silent, and some didn't even dare to breathe.

At this moment, the atmosphere is extremely suppressed!
"Speak, why aren't you talking? Aren't you usually pretty good at talking?"

After a long time, the person sitting at the top finally spoke to break the calm.

And this person is the founder, chairman and CEO of Lemei Milk Tea, Hu Chenxi.

"Luo Tao, tell me, what's going on? Does your planning department work for food?"

Hearing Hu Chenxi mentioning himself by name, Luo Tao sighed helplessly, and said, "Chairman, it's my negligence of duty, I'm sorry."

"I don't want to hear you say sorry, I just want to hear your solution, how to solve the problem." Hu Chenxi slapped the table and shouted.

"I..." Luo Tao hesitated and couldn't explain why, Izu Milk Tea counterattacked too fast, too fierce, too fast, before they recovered their senses, they had already gained a firm foothold.

"Trash! What's the use of the company raising you? If you lose the chain at a critical moment, get out of the way if you can't do it." Hu Chenxi said angrily.

Hearing his stern words, the people below were all silent and trembling.

"Chairman, please calm down. You can't blame Minister Luo for this matter. We underestimated Izu and took it lightly."

The person who is speaking now is Chen Yuanliang, a veteran of the company. Since Hu Chenxi founded the Lemei Milk Tea brand, he has followed Hu Chenxi.

In private, he and Hu Chenxi are still very good friends, so they dared to hit the gun at this time.

"Yuanliang, as the company's senior consultant and also the director of the marketing department, let's talk about your thoughts. How should we deal with Izu's counterattack?"

Facing Chen Yuanliang, Hu Chenxi's attitude has obviously eased up a lot. He was also in a hurry just now, and he was about to finish his work, but in the end there were side effects.

"Okay, now that you have spoken, chairman, I will briefly express my thoughts."

As he said that, Chen Yuanliang paused, and then continued: "The current situation is not good for us. The sales of Izu milk tea are increasing rapidly, and tens of thousands of cups are sold every second. It may be that while I am talking, it will surpassed us."

As soon as these words came out, Hu Chenxi frowned. Although he felt uncomfortable, he didn't interrupt Chen Yuanliang.

"Let's analyze why Izu was able to turn defeat into victory and catch us by surprise?"

"It goes without saying, of course it's an advertisement. If we spend our lives advertising, we will be able to suppress their momentum in no time."

Hearing this answer, Chen Yuanliang shook his head with a smile, and said, "Mr. Wang, you only know what it is, but you don't know why."

"What do you mean?"

"Izu's overwhelming advertising has indeed increased exposure and popularity, but it is impossible to achieve the current effect just by spending money on publicity."

Chen Yuanliang said solemnly: "Actually, the key to this matter lies in the advertisement itself."

Speaking of this, Chen Yuanliang suddenly cast his gaze on Luo Tao, and then asked with a smile: "Minister Luo, I don't think you are idle today? Are you studying that advertisement? How do you feel?"

When Luo Tao saw Chen Yuanliang asking himself, he could only reply with a wry smile: "It's very novel, I was born in advertising design, and I have seen countless advertising cases in my decades of professional career, but you can't tell me about this advertisement in Izu." It’s good to come here, but the effect is just so terrifying.”

"That's right, what Minister Luo said is very good and objective. I haven't paid attention to the advertising industry before, but today I checked all the milk tea advertisements in recent years."

As he spoke, Chen Yuanliang suddenly sighed, and said, "It's not at the same level at all, one is in the sky and the other is in the ground. We lose this time because of the advertisement itself, not how much money we spend."

Listening to Chen Yuanliang's analysis, Luo Tao nodded again and again, and said, "Minister Chen, you really hit the point. The advertisement for Izu milk tea is really good. No matter how much money we spend, it will be difficult to surpass them."

"Well, I agree with your point of view, so I want to ask, who is the head of the Izu Planning Department?" Chen Yuanliang wondered if he could pay a high price to directly poach him.

"Ding Kun! This man is an old fox. He has been advertising longer than me, but with his level, he would never be able to do such an advertisement." Luo Tao said firmly.

"You mean someone else is a master?" Chen Yuanliang's eyes lit up.

"Needless to say, I don't believe that Ding Kun can do this even if he is killed. He appointed foreign aid."

"Okay! Chairman, as long as we find that expert, we can easily kill Izu. This is the simplest and most effective way."

(End of this chapter)