Start a company to make games

Chapter 478 I'm so fucking crazy!
"But if you want to create, destroy first. Feimeng destroyed the old order, but it also brought new opportunities to the game industry."

"In addition to Penguin, which is in decline, the performance of other companies represented by Suoshi, Giant Hard, and AE has also been rising steadily in the past two years."

"Their status has declined, but they have made more money."

"Many people have analyzed the reason because the strong rise of our Feimeng has further expanded the game market, resulting in unprecedented prosperity in the game industry."

"According to my idea, everyone will come to Feimeng's steam platform to make money."

"Feimeng gained absolute leadership, while other companies got better promotion and more revenue."

"Players can play Feimeng games on the Steam platform, as well as games from other companies."

"Flying Dream is the entire game world!"

"At that time, my ideal Feimeng system will be truly completed."

……

Liu Xiong looks forward to the vision, and more importantly, it seems that the realization of this vision is not difficult.

At least with Feimeng's current strength, it is completely achievable.

So everyone was fed up by the pancakes drawn by Liu Xiong.

All of them showed happy expressions.

Originally, Liu Xiong was waiting for someone to pour cold water on him, but unexpectedly, it seemed that no one seemed to have the idea of ​​pouring cold water on him.

So Liu Xiong had no choice but to cough twice.

"Cough cough!"

"My ideal blueprint is beautiful, and we do have the strength to realize it."

"But we can't be too optimistic."

"After all, Feimeng doesn't hand over its games to other platforms, but other companies, especially big companies, are willing to give us their games?"

"It's not an easy task."

"We will work hard to achieve it, but we must also be fully prepared to face difficulties."

"In the end, we still have to rely on the quality of the game and the number of users to win!"

"Get ready!"

"And now, let's build the STEAM platform first"

"Although it is only a platform, and although we have the foundation of the Feimeng game platform, we must build the STEAM platform with the attitude of developing the top 3A masterpieces."

"Come on, everyone, the meeting is over!"

……

On the second day after the meeting, Feimeng made a big move, announcing that the Feimeng game platform was renamed STEAM.

At the same time, starting from this day, Feimeng will change its main sales channel to online.

All Feimeng's games will be sold on STEAM, and Liu Xiong announced domineeringly.

"In order to allow players to shift from the habit of buying physical discs to online sales on STEAM as soon as possible."

"I declare! All games under Feimeng!"

"Discount!"

"Whether it's Feimeng's latest "Warcraft Remake", or the early "Blood Lion: Red Alert", "Three Kingdoms" and so on, all discounts!"

"[-]% off! Minimum [-]% off!"

Liu Xiong's method is very simple, it is nothing more than a simple Jinyuan offensive.

On the one hand, Liu Xiong offers discounts and promotions on the STEAM platform. On the other hand, in order to make up for the losses of the channel dealers, Liu Xiong also promised to repurchase the inventory in the hands of the channel dealers.

The repurchased discs may be used for activities, or it is possible to learn from the original Atari and bury the extra discs in the desert.

Liu Xiong's discount promotion is a very simple means, but it is very effective.

The discount has received enthusiastic response from players!

"Damn! Mr. Liu is domineering!"

"Buy, buy, buy! If you don't buy, you are still human?"

"Damn it! It's so cheap! I can't believe it! Although I have already bought all the games of Feimeng! But I still want to buy it again!"

"Haha! I was going to buy Feimeng game next week, but I feel like I made a hundred million!"

"I don't know why I bought this LV bag, but it's on sale!"

"I don't know why I bought this Dark Souls, but it's on sale!"

Although players have maintained the habit of buying discs for many years, after all, the channel for online game purchases has been established for many years, and it is not a new thing.

Under Liu Xiong's sudden discount offensive, the sales of Steam exploded in an instant.

In just one week, the combined sales of various Feimeng games on the STEAM platform exceeded 2 million!
Together with it, the number of online users on the STEAM platform soared to more than 1.5 million!
This is because Feimeng has not launched a new work recently. If Feimeng immediately conjures up a super masterpiece, it may directly increase the highest online game on Steam to more than 2 million!
Feimeng's wave of promotions and discounts directly transferred its own users to online users.

And it's not just Feimeng, other large, medium and small game companies are also generally shifting their sales focus to online sales.

It's just that they generally didn't carry out promotions as big as Feimeng.

It's not difficult to simply discount your own online games.

After all, the cost of online games is almost negligible.

In addition to being scolded if the latest game is discounted too quickly, players who discount old games are also happy to see it.

But things are not so simple, because of inventory reasons.

If you discount too much online, you won’t be able to sell your physical inventory!
The goods purchased by the channel dealer will also be required to be returned!
Not every company has the capital to recycle the inventory of distributors.

Not every boss has Liu Xiong's courage to bury the game CD in the desert.

Therefore, the discounts offered by other game companies are naturally not as great as Feimeng.

Therefore, the popularity of their game platform was naturally further thrown away by Feimeng.

Of course, this is basically expected by other companies...

To be reasonable, it is basically impossible for them to surpass Fei Meng!
……

The reason why the kings of the industry can become the four kings is definitely not only because of their games.

Knowing how to assess the situation is also one of the major elements for a game company to survive and develop in the long run.

For example, the corpse search company sent a team of senior representatives to Fei Meng's office, and had a secret meeting with Liu Xiong.

After the basic greetings, the corpse search team quickly got down to business.

A young man with long hair said to Liu Xiong: "Feimeng's STEAM platform is about to break through the online peak of 2 million people. This is the pinnacle moment in the history of games. Congratulations to Mr. Liu."

Liu Xiong said very modestly: "It's just because of the policy, coupled with large-scale promotions, that the players actively shifted to the online platform."

Another representative of the corpse search said: "Mr. Liu, you have read our plan just now, and you should have a better understanding of our purpose."

(End of this chapter)