When will I have a long tassel?

Tuao Company originally agreed to share the interface style and file format with Huaxia CAD because it believed that it had technical advantages and could kill Huaxia CAD whenever it exerted its power, and then easily harvest the users trained by Huaxia CAD.

But who would have thought that such convenience has now become a means for Huaxia CAD to harvest Tuao users.

To use a quote from a book review: You only thought that it would be convenient to transfer from Huaxia to Tu'ao, but you didn't expect that it would also be convenient to transfer from Tu'ao to Huaxia.

Some American engineers who had never heard of Huaxia CAD had to try to download the software in order to use the open source resources of Huaxia CAD. When downloading, they had one thought in mind, that is, they prayed that the software would not be too difficult to use. They did not want to Spending months adapting to a new piece of software for an open source resource.

When the software was installed and the software interface was opened, the engineer's worries disappeared. The interface of this software is actually 70-80% similar to Tuo CAD. Engineers can easily play with this new software without changing their usage habits.

The file formats of Huaxia CAD and Tuo CAD are mutually recognized. Users only need to use the import function in the software to transfer files previously designed in Tuo CAD to Huaxia CAD for use. It can be said to be almost seamless. connect.

There are no obstacles to use, and open source resources are so abundant. Who wouldn’t like this kind of software?

It has only been one month since Huaxia CAD was announced as open source. According to statistics from Tuao's marketing department, at least 5% of engineers in European and American machinery companies have downloaded and used Huaxia CAD.

Judging from the proportion, 5% does not seem to be a big number, and those engineers who downloaded Huaxia CAD did not give up Tuo CAD, but just wanted to use the open source resources of Huaxia CAD and put it aside after using it. Tuo CAD is still their first choice when doing design.

Kevik can't be so optimistic. 5% of the market share is really not a small number, not to mention, this is only a month. Give Huaxia CAD more time, and it may not be able to turn 5% into 50%. As for the first choice, it is even more unreliable. Engineers are all idiots. Yesterday they said they loved you the most, but tomorrow they might be wandering around the world with their new love. Who would be loyal to a piece of software?

"How to solve this problem?"

At an emergency meeting of company executives, Kwick stared at the crowd and asked.

"The root cause of this matter lies with the marketing department! It was the marketing department's stupidity that caused us to fall into such passivity!"

Technical director Jennings fired first.

The technical department and the marketing department have always been enemies. The marketing department makes requests to the technical department every day, whether the user experience is not good or the functions are not comprehensive. In short, if the users have some opinions, the marketing department has to ask the technical department to solve them. It is really annoying.

The technical department has its own dignity, and programming is about freedom of individuality. Do those users know what the beauty of programming is? Why should we noble programmers cater to the ignorant requirements of users?

But the marketing department didn't accept this, and the technical department used various excuses to fend off the marketing department's request. The marketing department had only one way to respond, and that was to file a complaint with the chairman. The company wants to make money, customers are God, and the marketing department is the voice of God to the world. God has spoken, and the chairman has to kneel down, so he puts pressure on the technical department and asks the technical department to compromise.

As a result, the feud between the technical department and the marketing department has become more serious. If he encounters an opportunity to step on the marketing department, how can Zhannings let it go.

"Mr. Jennings, the sharing of interfaces and mutual recognition of file formats with Huaxia CAD was approved by the technical department. You also thought it was a good solution at the time." Curran said coldly, "The company has not yet We are not passive, just a little trouble. If Tuo CAD's technology can form a huge advantage over Huaxia CAD, our customers will not be taken away by Huaxia CAD."

"Do we have that advantage?" Kerwick asked Jennings.

"Of course, our advantages are very obvious!" Jennings said, his tone was a bit soft. He knows his own business, and as a technical director, he knows that Tuao CAD, apart from having a more beautiful interface and more flashy tricks, is not really far behind Huaxia CAD in terms of core functions.

Curran sneered: "But the feedback I heard is that the gap between Huaxia CAD and Tuo CAD is not big. If you consider that Huaxia CAD is completely free, many customers have said that they will not pay for Tuo CAD in the future. I paid for the version upgrade.”

"At least so far, Tuo CAD still has an absolute advantage." Jennings insisted, "However, after Huaxia CAD adopts an open source approach, it will receive contributions from a large number of developers, and they may quickly make up for it. The gap between us and us. So..."

"So, you want the company to give you more funds, right?" Curran said it for him.

The same request, coming from his own mouth, has the completely opposite effect than having his opponent say it for him. Zhan Nings was choked at once. To follow Curran's lead and say that this is indeed the case is equivalent to admitting that he is blackmailing the company for the department's personal gain. But to refute Curran's words, he couldn't find a suitable statement. He couldn't say that he didn't need additional investment from the company, right?

Kwick frowned. When two subordinates quarreled, he was happy to see the result. Without him having to say anything, the subordinates themselves pointed out each other's problems. He only had to be the referee in the middle. But from the dispute between Curran and Jennings, Kwick realized that the trouble in front of him was still quite big, and it seemed that he could not find any way to break the situation.

"It is impossible for the company to give more funds to the technical department. Huaxia CAD's actions will inevitably affect the company's sales. The company's sales revenue may decrease in the next few months. At that time, the funds of each department must be reduced to ensure that the company No losses,” Kwick set the tone, shattering Jennings’ dream.

"However, in terms of marketing, we may still need to increase some investment." Curran said timidly, "We need to arrange some soft articles to attack Huaxia CAD."

"Mr. Curran, I think your efforts will not be effective, because engineers are rational, they will only believe their own eyes, and will not believe any lying soft articles." Jennings seized the opportunity , and began to fight back.

Curran said: "Zhannings, you mean that Huaxia CAD is indeed stronger than Tuo CAD?"

Only then did Zhan Nings realize that he had made a mistake and quickly denied it: "I didn't say that, I just said..., uh, I mean, I'm afraid the promotion of soft articles will not have much effect."

By the end of the sentence, his voice had completely dropped, because he also found that unless he admitted that Tuo CAD was not good, it would be difficult for him to justify himself.

Kerwick ignored Jennings and said to Curran: "Kelen, I'm afraid it won't work to stop the expansion of Huaxia CAD by just relying on soft-text propaganda. Even if we can make customers have doubts about Huaxia CAD in the short term, As long as people continue to use the software and feel the role of open source resources, other customers will eventually be guided over.

"Think again, is there any fundamental solution to the problem, for example..."

"We can cancel the technology sharing with China CAD." Jennings started to answer again.

Curran got into a fight with him: "You mean, we give up sharing technology with China CAD?"

"Does it make a difference?"

"Of course there is a difference. Giving up means that we no longer accept the file format of Huaxia CAD, but Huaxia CAD can still accept the file format of Tuo CAD. This means that customers can switch from Tuo to Huaxia, but they cannot switch from Huaxia to Tuo."

"No, what I mean is that Huaxia is prohibited from accepting Tuo's file format. If users use Huaxia CAD, they will have to redo the designs they have done in Tuo CAD."

"Sorry, you are not the technical director of New Jingwei Company. You have no authority to order New Jingwei Company to do this. Tuao's file encoding rules are transparent to Huaxia CAD, unless we overturn the original encoding rules and formulate another set New rules. As a result, not only Huaxia CAD cannot use our files, but users who use the old version of Tuao software will also have to purchase a new version."

It is a fait accompli that Huaxia CAD and Tuo CAD mutually recognize file formats. Even if Tuao Company now tears up the contract and prohibits Huaxia CAD from setting the function of converting Tuao format in the software, New Jingwei Company can also launch another software for format conversion between the two, which is difficult to stop Tuao .

With such a channel, users can use Tuao CAD to design while looking for open source resources from Huaxia CAD's resource library to complete some professional work. There is no need to ask Tuao to develop professional modules. This is a direct Cut off Tuor Company's flesh.

"Is it possible to negotiate with New Jingwei Company to persuade them to abandon the open source approach." Kwick asked Curran.

Curran shook his head: "I'm afraid this is difficult. New Jingwei Company adopts the open source method because Huaxia CAD's sales in the Chinese market are threatened by Tuo CAD. Tuo CAD's market share is constantly rising, and Huaxia CAD has no Hope to win the competition.

"If we ask New Jingwei to give up the open source approach, the other party will ask us to give up the Chinese market, which is obviously something we cannot agree to."

"So, is there no other way?" Kwick asked.

Curran hesitated for a moment and said: "Our marketing department has also had a serious discussion on this issue, but someone has proposed an idea, but it lacks feasibility."

"what idea?"

"We have significantly reduced the prices of some professional modules to compete with Huaxia CAD for users. After Huaxia CAD became open source, it lost revenue from software sales, and the financial situation must be very tight. As long as we persist..., uh, about half a year to In one year, New Jingwei Company can be completely brought down."

When talking about time, Curran couldn't help but stutter, because he was really not sure about the length of time...