Top of the big era

Guo Pengfei also came to participate in this board meeting.

I came with my wife and kids, and I was almost late because I was in such a hurry.

Zhou Buqi naturally wanted to show some kindness to the landlord.

Invited their family of three to the Finger Lakes area, a famous tourist destination in New York.

Now that it is winter, the scenery here is not so beautiful.

There are very few tourists.

There are hundreds of art galleries and museums, as well as hundreds of wineries, that you can visit.

Zhou Buqi and Guo Pengfei walked behind, and in front was Guan Ting holding her son, walking with Zhang Zetian, happily experiencing the historical atmosphere in the museum, mainly bringing the children to receive the influence of art, history and culture. .

Many people always say that we cannot let our children lose at the starting line, but in fact, they have already lost at the starting line.

Guo Pengfei walked behind and said, "I heard that you are interested in doing online education?"

"Um."

Zhou Buqi nodded.

Ziweixing and Ziweixing International have a tradition of sharing strategies and business with each other, thus supporting and referencing each other. The senior management of both parties often meet to explain their recent business plans, thereby providing the other party with some good ideas.

Guo Pengfei asked: "Free?"

Zhou Buqi said: "What's the point of free? It costs money. I'm going to acquire an online education platform recently... Not to mention, the paying ability here in the United States is really strong. Users want to watch the videos on this educational website, and every time It only costs 25 US dollars a month. If a similar product were made in China, not to mention 25 US dollars a month, 25 US dollars a year would block the road.”

"It's paid..." Guo Pengfei curled his lips, "Online education is a non-profit organization and it's free. If you offer a paid one, what kind of online education is this?"

Zhou Buqi said: "Why doesn't it count? Knowledge should be paid for! Only when you pay will you cherish it more, and knowledge can be transformed more effectively. Free knowledge, because it is free, will not be cared about, and it will be difficult for the audience to have an interest in it. This kind of attention and recognition from the heart will have a poor absorption rate. This is human nature.”

Guo Pengfei said: "I think it can also be done in China."

"It's a niche market."

Zhou Buqi doesn’t think it’s possible to do this in China, at least it’s very difficult at this stage.

For example, a lot of in-depth knowledge is sensitive and is not allowed to be publicized due to policies; for example, domestic consumption power is weak and the price of paying for knowledge is too low; for example, the domestic Internet was developed for free, and suddenly a Products that can only be used by paying a fee will be difficult to gain recognition regardless of the content of paid knowledge.

Guo Pengfei said: "The secret circle can no longer continue, and it is likely to be closed within half a year."

"Did you receive the request?"

"Well, we have communicated many times. Now they are forcing the real-name system, requiring traces of Internet behavior, and everyone can be tracked and located. This in itself is contrary to the product attributes of the secret circle, and it has no value in itself. ”

"Reddit has acquired them. We are selecting a few people from the secret circle who are good at English and can come to the United States to work."

Zhou Buqi could feel how much of a blow it had to the team that such a once-popular product was taken off the shelves.

If there is fair competition in the market, the secret circle cannot compare with its competitors and then dies. Although such a result is regrettable, everyone can accept it. This is the survival of the fittest. But in the current situation, Secret Circle was forced to be removed from the shelves due to some non-market factors, which is really disappointing.

Guo Pengfei said: "I was talking to them that day about removing Secret Circle and trying to make up for the lack of this business. Someone put forward an opinion, which was quite interesting."

"Huh?" Zhou Buqi realized what he was going to say, "Pay for knowledge?"

Guo Pengfei smiled and said: "Yes, that's what I mean, it's inspired by your online education. There is a paid column on Weizhi, but as a value-oriented product, Weizhi has a small audience and low traffic. . If you introduce this high-quality content into the Friends App and turn it into a 'knowledge circle', you can once again form a three-circle combination with the 'friend circle' and 'interest circle'."

Zhou Buqi frowned slightly, "Isn't this a good idea?"

Guo Pengfei said: "This is only the first step. Next, we can contact some cultural celebrities and scholars from various industries, invite them to write some articles or record some video content, and put it in this knowledge circle."

Zhou Buqi remained silent.

He couldn't tell.

Guo Pengfei said: "I think this kind of product design is very good. The circle of friends is a circle of acquaintances. The circle of interests is a circle of strangers, but most of the content here is more popular, entertainment-oriented and media-oriented. The circle of knowledge is also a circle of strangers. , but here is all high-quality content, and there can be something more in-depth. This three-circle structure is more complementary and more complete than the previous 'friend circle', 'interest circle', and 'secret circle' models. . The structure is more three-dimensional and covers both free and paid groups.”

Zhou Buqi said straightforwardly: "I'm not sure whether it can be done or not. I have no idea about such product design."

Guo Pengfei looked at him strangely, "You don't agree?"

Zhou Buqi said: "It's not that I disagree, it's that I don't know."

Guo Pengfei said: "I think it should be like this. Just like you said, knowledge must be paid for. I am not considering human nature, but the product. Especially in the current domestic environment. Deep knowledge is often counterintuitive, and is completely opposite to what is in textbooks and propaganda. It is bloody. If such content is open for free, those low-level users will not be able to understand it at all, and will question, ridicule and abuse, and even complain and report constantly. If a paid model is adopted, a threshold can be formed, and those low-level users can be isolated."

Zhou Buqi smiled and said: "This is a good idea!"

Guo Pengfei said: "The low-level users basically have no ability to pay, and they can be easily isolated by using a paid strategy. With a paid threshold, the user scale will be greatly reduced, and it can also be easier to manage."

Zhou Buqi said: "I have no objection, you do it. After the IPO of Ziweixing International this year, it will be the listing of Aisda next year. I don't have much time. You can discuss and deal with domestic matters."

In the previous life, there was no product called Friends App in China.

This is entirely developed from the Friends Network.

It is already a surprise to have such an achievement today. Next, it depends on whether they can create further surprises. Even if it fails, even if the Friends App product loses the market, it will not have much impact on Ziweixing's overall share of the domestic Internet.

Guo Pengfei remembered something and said, "By the way, are you paying attention to the OLED display patent?"

"Ah?" Zhou Buqi was a little surprised, "How did you know?"

Guo Pengfei said, "Meng Houkun told me."

"How did he know?"

"Fu Sheng told him that he wanted to ask him for help."

"What help?"

Zhou Buqi was very relieved. These were all his own people. It was nothing for them to know such secrets.

Guo Pengfei said, "It seems that Samsung has some OLED screen patents in China. He needs to have a targeted plan."

Zhou Buqi nodded, "Well, next month. After the Spring Festival, I will go to Samsung and talk to Li Zairong about this matter."

This year's New Year's Eve is January 31st.

It's already very soon.