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"What direction?"

"We now have two options. One is to develop a self-developed patch and assemble it into a cracked Android system; the other is to find a way to purchase original patches from Google and assemble it into an original Android system."

"Ah?" Zhou Buqi was stunned for a moment, and soon realized the mystery, "The price is high?"

Zhou Shaoning nodded, "That's for sure."

Zhou Buqi expressed his understanding.

Google spent so much money to develop Android, and even more money to promote it, that it finally gained a foothold in the mobile operating system market.

It is nominally a free and open source mobile phone system, but this is all deceptive.

The free ones are the most expensive.

In the strategic design of "Weidian", there is a three-stage rocket theory, namely, Microdot input method-Microdot browser-Microdot search. It is a step-by-step progressive relationship that ultimately leads to the search business and making money through search advertising.

But there are loopholes in this business model.

This progressive relationship is not an inevitable result.

Who can guarantee that users will definitely use the Micropoint browser after using the free Micropoint input method? Who can guarantee that users will definitely use Weidian search after using the free Weidian browser?

Maybe after Ziweixing developed two free products, Microdot Input Method and Microdot Browser, users are still using Baidu, which is equivalent to making wedding dresses for others.

According to statistics, the traffic import rate of Ziweixing's three-stage rocket is between 70% and 75%.

In contrast, Google's business model design for Android is stable and ruthless, and it is the inevitable result of progress.

If mobile phone manufacturers use free Android systems, they must apply patches. If you want to patch, you need to provide Google's GMS service. And this service is bundled with a lot of Google products.

Every step is an inevitable choice.

The introduction of traffic is 100%!

Unless Google is banned like in China, Android phones purchased abroad must be systematically equipped with Google Family Bucket, that is, Google Mail, Google Maps, Google Search, Google Talk, YouTube and other installed software.

This entire set of Android models seems to be free, but in fact it is worth hundreds of billions of dollars in traffic fees.

Zhou Shaoning said: "I have a few worries now, please analyze them."

"good."

“Will Android charge fees in the future?”

"What?" Zhou Buqi was stunned for a moment, "Isn't it an open source product? Doesn't this violate the open source agreement?"

Zhou Shaoning said: "The kernel of Android is open source, and this is an incomplete version. If Google is banned in China, will Google take the initiative to apply patches and launch a complete version of Android to sell to domestic mobile phone manufacturers?"

Zhou Buqi said decisively: "No! Android will never charge. Google is the purest Internet company, and free is the soul of the Internet. Symbian, BlackBerry, and Microsoft systems may charge, but Android will not. I I guarantee it!”

Zhou Shaoning breathed a sigh of relief, "I trust your judgment."

Zhou Buqi said: "The reason why Android can be rapidly promoted around the world is mainly because Microsoft's mobile phone system is paid. If Microsoft's Internet nature was stronger and it could understand the 'free + traffic' business model, I'm afraid There would be no such thing as the rise of Android. Now that Google has seized the territory, it will definitely learn its lessons and will not repeat Microsoft’s mistakes.”

Zhou Shaoning asked again: "Will there be any special targets? Third-party patches."

"That's for sure." Seeing his worry, Zhou Buqi smiled and said, "But it's different in China. In foreign markets, Google still relies on smartphones to bring traffic to its Google Family bucket, and of course it must do its best. Resist the existence of third-party patches to avoid traffic loss. Unlike in China, Google’s products cannot be used in China. In any case, it is impossible for Google to capture traffic from domestic smartphones.”

Zhou Shaoning believes in him because in the past few years, his judgment on the general strategic direction has never been wrong. "So it is a tacit attitude that Google will boycott third-party framework services in overseas markets but will not interfere in the domestic market." ."

Zhou Buqi said: "Yes, this is a domestic policy advantage. It is a gift given by the country to every domestic mobile phone manufacturer despite the pressure of international public opinion. Domestic mobile phone manufacturers can develop their own patches, or they can use their own patches on Android framework services.”

This is the key point. Zhou Shaoning asked: "So, should we buy Google's patches or develop our own patches?"

"Self-study."

Zhou Buqi didn't hesitate and gave the most concise and clear answer directly.

The Aster mobile phone has not yet been launched in China. It is expected that the domestic version will be officially launched next year after the Ministry of Industry and Information Technology adjusts the regulations on smartphones.

There is enough time for self-study.

By then, the mobile phone system of the overseas version of Aster will be the model of "open source version of Android + original patch + Google Family Bucket". The domestic version of the mobile phone system is based on the model of "open source version of Android + self-developed patches + MSI Family Bucket", which introduces all traffic into its own App.

This model has a great advantage.

Because the domestic traffic is imported into its own software products, it can make money together through "hardware + software", and there will be additional profits. Overseas mobile phones can only make money by selling electronic products. This means that there is a certain room for price reduction of domestic mobile phones, and they can be sold cheaper than overseas. Not only manufacturers will benefit, but consumers will also benefit.

Of course, you can’t have your cake and eat it too.

Counterfeit patches are definitely not as good as the original patches. The system has many problems and allows many apps to steal and monitor users’ data and behaviors.

Zhou Shaoning was worried that Boss Zhou did not understand the technology enough, so he further explained that there would be a big gap between the self-developed patch and the original patch, and there would be gaps in many aspects such as system performance, stability, privacy and security.

Zhou Buqi smiled and said: "Isn't there a popular saying in your technical circles: if the technology is not enough, hardware must be provided; if technology is not enough, equipment must be provided."

"Improve parameter configuration?"

"right."

"The cost will soar. Applying the original patch may only require 1g of RAM, but applying our self-developed patch may require 2g of RAM."

“From a marketing perspective, this is actually an advantage.”

Although Zhou Buqi doesn't understand the complicated principles and technical logic, it doesn't matter. As a layman, he doesn't need to know the details, he just needs to see the results.

The mechanism of the market is survival of the fittest.

What remains is the best.

In the previous life, in the era of smartphones, there were dozens of mobile phone manufacturers in China. After several battles, only a few super manufacturers such as Huawei, Xiaomi, and OV were left.

Just look at the results!

The mobile phones of these mobile phone manufacturers all have self-developed patches for the Android system, and then bundle their own software for FamilyMart!

This is enough.

The choice of the final winner must be the optimal solution, and it must be the mobile phone industry model that is most in line with national conditions and consumer habits after multiple rounds of screening of the survival of the fittest in the market.

Zhou Buqi's judgment theory is very correct.

In fact, in the early days of the development of domestic smartphones, many development models emerged among dozens of mobile phone manufacturers, including the model of purchasing original patches from Google and then using their own framework services to attract traffic to third-party apps.

But it was quickly eliminated by the market.

The reason is that the original patch is too expensive. This is Google’s best-selling product. How can it be easily authorized? The price will be reflected in the cost of the product.

For mobile phones with the same configuration, self-developed patches only cost 1,000 yuan, while purchasing original patches may cost 1,500 yuan. The high selling price means there will be no market.

Zhou Buqi explained: "Going to Google to buy patches must be expensive. If you buy the original patch, the operating system will indeed perform better. But if you don't buy the original patch, but improve the hardware configuration parameters, it will be quite Yu spends money on hardware. Software is invisible and cannot be quantified with data. The hardware is different, and the configuration level is very intuitive."

Zhou Shaoning said: "Improving the hardware parameters can only achieve the short-term effect of the original patch at best. The security risks of the system cannot be compensated by the hardware. Over time, if the system garbage cannot be removed regularly, it will affect the performance."

Zhou Buqi sighed, "Well, don't the many long-term problems of the system give users more reasons to change their phones?"

"I go!"

Zhou Shaoning opened his eyes wide.

Depend on!

There is such logic!

Capitalists!

Just like luxury clothes, the quality must not be so good that they will deteriorate as soon as they are washed. This way, consumers can make frequent purchases. Another example is some unscrupulous pharmaceutical companies. Many diseases can be cured by medicine, but they are designed to be chronic diseases when making medicines, requiring patients to take them continuously for a long time and buy them repeatedly.

Zhou Buqi quickly explained, "Don't get me wrong, I am not a black-hearted capitalist, this is a market mechanism. Apple's iOS system is so well designed, the replacement rate of iPhone users will be very low in the future. The Android system has many long-term flaws. For some, the replacement rate of Android phone users will be very high. Google’s technology is much better than Apple’s, why should Android be worse than iOS? If it is worse, it must be intentional.”

Zhou Shaoning said with a smile: "Listening to your theory, if the iPhone wants to continue to sell well in the future, it will have to deliberately design some flaws into the system."

"This is for sure. Steve Jobs was not a pure businessman. He didn't pay attention. When Apple changes to a new president in the future, he will definitely have to do the same thing. For example, using the system to secretly reduce the performance of old models and cause them to suffer from lags. Problems such as pauses and crashes will stimulate old users to replace their phones with new ones.”

"Um."

"We need to develop our own patches instead of purchasing original versions. This is actually not our choice, but the choice of consumers. Competition in the domestic smartphone market will be very fierce in the future. Whoever can please consumers will live a prosperous life. "

Zhou Shaoning said: "Marketing..."

Zhou Buqi nodded, "Yes, marketing. If you provide a piece of cake, but consumers treat it like shit, you can't sell it. If you provide a plate of shit, but consumers treat it like cake, you can sell it." It has become a hot product. In the final analysis, consumers prefer the self-developed model. How good is self-research, and how popular are self-developed systems? Moreover, the hardware configuration is also high!"

Zhou Shaoning understood immediately, "Yes, for ordinary consumers, they don't understand the principles behind mobile phones at all. When they buy a mobile phone, they only look at the configuration. If they purchase the original patch, they only need to provide 1g of storage That's enough. If it is a self-developed patch and the purchase cost is spent on 2G storage, the effect may not be better than the 1G storage of the original patch, and system security and privacy protection are out of the question. But for consumers, 2g is better than 1g, and that’s enough.”

Zhou Buqi said: "Yes, that's pretty much the idea. Unless we can monopolize the market, we have to cater to consumers. We will provide what consumers like. You go back and think about this idea carefully, and then formulate a love plan." Star’s Domestic Strategy.”