Top of the big era

Hollywood is such a vanity fair.

There are various invitations every night, including carnival parties, business banquets, charity galas, award shows, and various Hollywood blockbuster premieres.

In the past month or so, the project "Ziweixing Global" has been spread.

Zhou Buqi, who was already famous in Hollywood, became even more famous, and invitations flew in like snowflakes. Today is Friday, equivalent to half the weekend. Zhou Buqi received an invitation and chose to attend an important event.

The organizer is Hulu, the most well-known streaming media platform in the United States. The company’s chairman and CEO Jason Kilar organized a cocktail party at his home. MGM, Fox, Warner, Lionsgate, Sony Entertainment, NBC, Executives from ABC and other companies will participate.

At the moment, Zhou Buqi is trapped by a problem of Sun Zhengyi, and he was not in the mood to participate in such nonsense.

However, Hulu is different, this is a streaming media platform!

Hulu has invited so many content providers. Needless to say, Hulu must be trying to convince content providers to provide them with more content.

This is what Zhou Buqi cares about most.

He had to go there himself.

Find out!

Let’s see what these people in Hollywood know about the combination of content and streaming media!

For this occasion, formal attire is required.

In the cloakroom, Senior Sister Zhen Yu tried on various dresses with the help of Sun Wanran and Ning Lu.

Zhou Buqi is very simple. After she picks out the dress, she can just choose a matching suit.

Watching Senior Sister Zhen Yu change clothes, eh! She has such a good figure, her skin is so white, and her waist is so thin. The more she looks at a set of black underwear, the more tempting she becomes.

"No, no, no! Who bought these clothes? You are not allowed to wear low-cut clothes, choose something conservative." Zhou Buqi firmly objected when he saw her holding a low-cut evening dress dazzling in front of the mirror.

Zhen Yu rolled her eyes at the person in the mirror and handed the skirt to Ning Lu, "Then change it again."

Then, he asked curiously: "Have you thought about it?"

"what?"

"Masayoshi Son!"

"Damn!" Zhou Buqi had a headache, "Senior Sister Zhen, don't you open the pot or pick up the pot? I'm so irritable."

Zhen Yu pursed her lips and said, "It's okay to be annoying. You have to make a choice."

Zhou Buqi said angrily: "This Sun Zhengyi is really evil. I thought this operation was a collaboration between both parties. The result is great, he wants me to come forward and work for him!"

"It's not like what you said." Zhen Yu said without laughing or laughing, "I think they are right, your idea...no one else can keep up with it. Son Zhengyi said that he has prepared up to 20 billion U.S. dollars. If you weren't the one to do the trading in person, would he be able to rest assured? Let me tell you, he had the intention to get you out of the game from the beginning."

Zhou Buqi hummed, "What should I worry about? This is an investment in the entertainment industry, which is different from Internet investment."

"ah?"

"Investing in the Internet is doomed if it fails, and all investments will be in vain. But this project is different. The acquisition of Universal Pictures, MGM, and DreamWorks all have real assets. Even if Ziweixing Global fails in the future, If you run it as expected, you can easily recoup your investment if you take it apart and sell it.”

To think about victory first, Zhou Buqi had already thought about it.

As long as it's not like MGM, the company's value is only 2 billion US dollars, and external loans are as high as 3.7 billion US dollars... If the annual income is not enough to repay the interest, it will be a suicide.

It is now a bargain-hunting state.

Even if it doesn't work well and can't continue, it doesn't matter. If you sell it in three or four years, you can still get a 25%-30% return rate.

This is also the reason why Son Zhengyi dared to spend 20 billion US dollars at a time. As long as you don't play with fire too much, the profit rate of this business will be lower at best and it is unlikely to lose money.

The "lipstick effect" under the economic crisis has already been reflected!

For example, DreamWorks Animation's net profit in the first quarter reached US$62 million, an increase of nearly 30% over the same period last year. Other Hollywood companies also saw significant increases in revenue.

Under the economic downturn, the bright signal of film and television entertainment has been released.

Therefore, you should quickly enter the market and buy the bottom before others react!

The only trouble is that Son Zhengyi wants Zhou Buqi to die personally.

Sun Wanran didn't quite understand, and asked doubtfully: "Just let it go. This case was originally planned by you. It is definitely better for you to do it yourself than to instruct others to do it."

Zhou Buqi said angrily: "How can I have so much time?"

"ah?"

Sun Wanran's expression was complicated.

You don't have time?

It’s every day, and it doesn’t matter how busy you are, right?

When the country did not delegate power, it was indeed very busy. But after promoting Zhang Yiming to vice chairman and president, you didn't do anything serious?

Just go to countries like Colombia and Venezuela to go to beauty pageants, right?

Or did you go to film schools around the country to adopt your goddaughter?

Ning Lu suggested: "Be the chairman and then delegate the work to others."

Zhou Buqi sighed, "That's the difficulty. It's a lack of people. I not only have to be the chairman, but I also have to be the part-time president to take care of all the business."

Ning Lu looked back at him, "Can't you?"

"What's wrong with this? What's so difficult about making a movie?"

"Then do it."

"I...forget it, I'll think about it again."

Zhou Buqi was a little unwilling.

It's obvious that he is cooperating with Masayoshi Son and using Hollywood as a pawn, which feels good. But after going on and on, he was going to end up personally, and Son Zhengyi was enjoying the success behind his back.

The most important thing is that he is not interested in the film industry!

What he does is the Internet!

Although his blueprint design for "Purple Star Global" is part of the Internet industry, it will be many years later, and it will have to wait until the streaming media industry develops.

The current "Purple Star Global" still has to operate in a relatively traditional way.

After the film is produced, it is first shown in movie theaters; then released on video tapes, DVDs and Blu-ray DVDs; then high-priced on-demand, mainly used on screens in museums, cafes, airports, and airplanes; and then promoted to TV. Cable TV, wireless TV, satellite TV, overseas TV...

In short, the "Purple MSI Global" in the next few years will have nothing to do with the Internet.

If Zhou Buqi does this, he is not doing his job properly.

What does this make Ziweixing’s executives think?

Leave your own company alone and go take care of other companies?

Senior Sister Zhen Yu saw it more clearly and said softly: "It's actually not that complicated. If you ask me, it's better to just agree to him. Universal Pictures, Comics, and DreamWorks are all doing well now. They just need to develop according to the past model. That’s it. After you take office, your main job is to smooth out MGM’s business, then identify talents with a keen eye, and train and promote a group of executives with Internet thinking.”

Zhou Buqi waved his hand, "Let me think about it!"

Senior Sister Zhen Yu’s last sentence was quite right, and this was probably Sun Zhengyi’s true intention.

Hollywood is short of talent!

Most of Hollywood's executive talents have transitioned from producers.

What kind of business thinking can a film producer have?

Therefore, if "Purple MSI Global" wants to get off the ground, it will require Boss Zhou to step in personally and spend a few years cultivating and promoting a group of executives who understand both the new Internet model and the Hollywood content business.

Only with a mature, strong and capable executive team can Zhou Buqi have the opportunity to retire.

…

Hollywood entertainment has always been indispensable for female stars.

However, Zhou Buqi had little interest in them. The more he came into contact with them, the lower his interest became. He was mainly focused on business and socializing at the cocktail party.

Hulu CEO Jason Kilar organized this event mainly to get more content resources from major film companies.

Zhou Buqi is working on establishing "Ziweixing Global", and the probability of success is very high. In the current economic crisis, whoever has money is the boss.

At the cocktail party, Zhou Buqi saw Frank, a vice president of MGM.

The other person came forward to chat enthusiastically, feeling both humble and flattering in front of his future boss. This kind of exaggerated and superficial flattery is really surprising, it is so rare.

Zhou Buqi was a little calm, "What's MGM's attitude towards Hulu?"

Frank quickly said: "MGM is looking to sell, and there will be no big business moves."

Zhou Buqi said calmly, "What about before? Was there any cooperation?"

"have."

"Tell me more specifically?"

"MGM provides some content and puts it on Hulu, and then Hulu will pay a licensing fee. Well... mainly some less popular TV series and some old black and white movies."

Zhou Buqi raised his eyebrows, "Old black and white movie?"

Frank said: "Yes, if it is a color film, our focus will still be on the sale and rental of DVDs, as well as the rebroadcast authorization for TV stations. We will not give it to the audience for free."

Hulu is now free.

That is, after watching a few minutes of advertising, you can watch a movie online for free.

This is normal in China, but for countries with strict intellectual copyright protection, this is almost impossible. If you don’t spend money, don’t expect to see any high-quality content.

Zhou Buqi secretly breathed a sigh of relief, "So, MGM just licensed some leftover content to Hulu?"

"That's right."

"Where are other people's homes?"

"It's almost the same," Frank smiled. "That Jason guy has been looking for us for more than a year, but this is impossible. No one is willing to destroy the current Hollywood model."

Zhou Buqi is very happy!

Jason Kilar used to work at Amazon and was one of the nine top executives who reported directly to Bezos. There is absolutely no problem with his vision and ideas.

However, he is facing a short-sighted Hollywood.

From this point of view, Hollywood as a whole is still stuck in the traditional concepts of the past. It has not changed because of Hulu's super high click-through rate, and it is still protecting the old traditions.

We should suppress our own sons like Hulu as much as possible.

Frank whispered: "Over the matter of Hulu, Universal and NBC almost had internal strife, and there was a big fuss."

"Oh? What's going on?"

Zhou Buqi was even more surprised.