This director only makes bad movies

Both professional film critics and ordinary audiences have very poor reviews of "Atlantic Rim".

Film critics don't matter. In the Internet age, the influence of film critics has become very low, and their influence on audiences is minimal. Few people will go to the movies because of film reviews.

But the audience is different. The almost all negative reviews show that most viewers have a bad impression of the movie. The freshness of Rotten Tomatoes clearly illustrates this point.

If it were any other movie, with such a poor reputation, it would basically be a collapse.

But if it's a copycat, it's just a bad reputation. It's not the first time Xu Nan has encountered this situation, so he doesn't panic at all.

When George saw Xu Nan's calm face, he thought he was pretending to be calm. After all, the movie's box office on the first day was very low, and the results were much worse than the previous movie.

"President Xu, our movie has not been promoted, so it is already good to achieve this result. I believe that as time goes by, the box office of our movie will get better and better. After all, this is only the first day." George comforted.

Xu Nan smiled: "George, I'm not worried at all. Don't forget that the cost of our movie is only twenty-five dollars."

The reason why the film cost was US$250,000, which was a little higher than expected, was mainly because the special effects required additional money.

Xu Nan had an idea to set up a special effects team in the company to be responsible for producing special effects for the company's movies, which could significantly reduce the cost of the movie.

The company will definitely shoot a lot of movies in the future, and special effects are an indispensable part of them. Setting up a special effects team in the company will not only speed up the movie shooting process, but also save a lot of costs.

This is what Shelter Pictures does, and the special effects are all done by people within the company.

The most amazing thing is that Asylum Pictures once cut the special effects from old movies and used them in new movies to minimize costs.

The reason why they can do this, in addition to reducing the cost of the film, is because the special effects are made by the company, and the copyright is in their hands and they can use them as they wish.

But if you let an outside special effects company do the special effects, then using the previous special effects pictures will easily cause disputes.

Shelter Pictures is an example that Xu Nan should follow. The special effects department must be established, it's just a matter of sooner or later.

Of course, that is something that will happen in the future. What Xu Nan wants to do now is to standardize and streamline the filming process of Nanhai Film and Television in the United States, just like in China, where the film is shot in an assembly line, so that it can be completed in only seven days as quickly as possible. movie.

Only after this is accomplished will he consider forming a special effects department.

George didn't expect that just one sentence would bring so many thoughts to Xu Nan's mind. When Xu Nan said this, he suddenly remembered that the cost of the movie "Atlantic Rim" was very low, so low that even the single-day box office was only 18. Ten thousand, you can still make money.

"And this is just the beginning. Don't forget, "Pacific Rim" has not yet been promoted and released on a large scale. When this movie is promoted and released on a large scale, our movie's box office will definitely experience a leap in growth." Xu Nan Said confidently.

The movie "Atlantic Rim" mainly depends on its success. When "Pacific Rim" is released, the box office will really explode.

By that time, those tabloid media will definitely take the initiative to connect the two movies in order to sell news. Even if they don't do that, Xu Nan can still find a way to connect the two movies.

To say the least, it doesn't matter if the massively promoted release of "Pacific Rim" fails to make "Atlantic Rim" a box office hit.

The cost of "Atlantic Rim" is very low. It can make money back by relying on the current box office trend alone. It also has streaming rights, video rights and overseas box office.

There are so many channels here that it is impossible for movies to lose money.

It’s so convenient to copycat porcelain.

"The box office in a single day is US$180,000, and the Rotten Tomatoes freshness rating is only 8%." Benjamin couldn't help but smile when he saw the data collected by his assistant.

After watching the movie yesterday, he knew that the data would definitely collapse, but the collapse like this was unexpected and made him feel inexplicably happy.

This feeling of relief is like seeing your ex-girlfriend who just abandoned you live in a miserable state. It is extremely comfortable.

People feel refreshed during happy events. Benjamin felt energetic and started busy with the release of the movie "Pacific Rim".

This movie is related to his career, and no detail can be careless.

As the release date approaches, Warner, who has been well prepared, spends a lot of money on promotion and begins to promote the movie "Pacific Rim" through a large number of channels.

Advertisements for this movie can be seen on subways, buses, the Internet, news, and media, wherever audiences can see them.

This is a big-budget movie that can be truly promoted and pervasive, and can reach the largest audience in the shortest time.

Watching "Pacific Rim" become more and more popular, Benjamin is very happy, because this means that the box office will be very high after the movie is released.

But after seeing that the box office of "Atlantic Rim", a copycat movie, also increased, Benjamin became very unhappy.

This means that you have worked hard, but in the end the results have been stolen by others.

This feeling is extremely oppressive.

But Benjamin couldn't do anything to Xu Nan.

Forbearance, everything will wait until the movie is released.

The performance of the movie "Pacific Rim" is related to his career, and there absolutely cannot be any mistakes.

Two days later, the movie trailer for "Pacific Rim" was released. Thanks to Warner's powerful channels, the trailer quickly spread all over the Internet.

Movie trailers generally contain the essence of a movie, with the purpose of attracting more viewers to watch the movie in the cinema.

The same is true for the trailer of "Pacific Rim". Although it is only two minutes long, it is full of explosive moments, with endless exciting scenes. Coupled with Warner's promotional ability, it set off the entire Internet not long after its release.

"Oh my god, it's so exciting. This mecha is exactly like what I dreamed of."

"Monsters are very ferocious and scary. I like movies with big scenes like this."

"I've decided, I'll take my girlfriend to watch the movie when it comes out."

"It's been a long time since I've watched a movie. The trailer was so exciting, so I decided to watch it."

"I believe Warner and Director Benjamin will not let me down."

"Mecha movies are my favorite. As long as you are a man, there is no one who doesn't like mechas. This is a rare mecha movie that I must watch."

"The trailer is amazing, I hope the movie doesn't disappoint us."

"Looking forward to this movie, I trust Director Benjamin."

In addition to a large number of positive reviews from the audience, many celebrities in the entertainment industry forwarded the trailer, making the trailer's influence rapidly increase.

The male and female protagonists of the movie also began to exert their strength at this time. Of course, they cannot be ordinary people who can star in Warner's big production Pacific Rim. They are the first-line stars in the United States and are extremely famous. After the trailer was released, they immediately forwarded it and made themselves aware of it. Friends in the circle help spread the word.

At the same time, the hero and heroine also tweeted to call on netizens to watch the movie as soon as it is released.

In this case, the trailer quickly caused a sensation, and countless netizens expressed their expectations.

Seeing this effect, Benjamin smiled.

The effect of the trailer is so good, which is a very good sign. When the movie is released, the box office on the first day will definitely not be low.

Of course, the most important thing is the quality of the movie itself. If the quality is not good, large-scale publicity in advance will lead to the collapse of the movie's reputation and box office.

But Benjamin is not worried about the quality of "Pacific Rim" at all. He spent countless efforts to make this movie, and there is absolutely no problem with the quality. As long as it is released, the box office will not be low.

"Director, what's new?" The assistant suddenly came over in a hurry.

"Just now, Warner's public relations department suddenly discovered that there were many negative reviews of our movie on the Internet."

"What?" Benjamin was shocked and suddenly thought of something.

He took out his mobile phone and checked the public opinions about "Pacific Rim" on the Internet.

Sure enough, in just such a short period of time, many negative reviews of "Pacific Rim" suddenly appeared on the Internet.

"This is the worst movie I've seen this year."

"Oh my god, the special effects in "Pacific Rim" made me vomit. They were worse than the textures in online videos. Is this a big production from Warner?"

"This movie is the most rubbish movie I have ever seen, especially the special effects, which are appallingly bad."

"Benjamin, your choice of actors is very poor. All the senior officials of the Ministry of National Defense are fat people. This is really funny."

"Can you use some caution when choosing a shooting location for a movie? It's obviously a school. Can't you spend more money to choose a better location?"

"The movie bears no resemblance to the trailer."

"Benjamin, you are a shameless liar. Because of you and me, we suffered the most painful two hours of our lives."

Seeing these comments, Benjamin frowned tightly.

At this time, how could he not understand that these netizens must have admitted the wrong movie.

They must have mistaken "Pacific Rim" for "Atlantic Rim". That movie was just like what netizens said, it was very bad.

Maybe there is a Chinese director who is causing trouble here.

Since the last film viewing meeting, Benjamin has studied the deeds of the Chinese director and found that he particularly likes to fish in troubled waters and mislead the audience into thinking that copycat films are real films, thereby gaining box office.

And this trick is very effective. Most people just watch movies for entertainment and do not know the details of the movie. At first glance, they may admit their mistake when they see a movie with a similar name.

The way to crack this trick is actually very simple, which is to remind the audience that the two movies are not the same.

Audiences are not fools. As long as they know that piracy exists and pay a little attention, they will be able to notice the difference.

Originally, Benjamin didn't want to do this, because doing so would increase the popularity of pirated movies.

But now that copycats are beginning to affect his Pacific Rim, it’s impossible not to do this.

Benjamin immediately made up his mind: "Assistant, communicate with Warner immediately. I will hold a press conference to let everyone know that the two movies are not the same."