The Pioneer of the Rebirth Era
Vol 2 Chapter 2094: meme
Yang Dongxu can't feel the pressure that the rise of R Live has brought to Dibao or Jingdong, but Ma Fengyun and Dong Ge are definitely uncomfortable.
Especially since the Chinese New Year is approaching, this time of year is the time when shopping platforms sell big. The R live broadcast has suddenly sprung up at this point. This year's New Year shopping is estimated that the sales of the two companies are definitely not as good as expected.
Of course, although it is not as good as expected, it must be higher than last year for sure. Although there is an extra shocking R live broadcast this year, but through the development of this year, the online shopping army has expanded again.
Although shopping for New Year’s goods will definitely take away a lot of turnover from R live broadcast, but the base of the online shopping army has expanded, and this year’s turnover is bound to be higher than last year.
"Don't focus on the shopping platform anymore. The factory has been acquired, the production line has been updated, and the workers are basically in place. Seeing that the products are coming out, how can they be sold?"
It was Zhu Hengyi who spoke, and the location was in Yanjing's big courtyard. Every year at the end of the year, Yang Dongxu was the busiest time. The main reason for the busyness was that besides the year-end summary of major companies, Yanjing paid New Year's greetings early to visit the elders It is also the top priority.
So before the end of the year, Yang Dongxu would have to stay in Yanjing for at least half a month. This year, he seemed even busier during the Chinese New Year, because he was going home to attend his cousin Yang Dongjie's wedding in a few days.
So Yang Dongxu wants to do the important things quickly, so that after returning to his hometown to attend the wedding, he can finish other things while the children are not on winter vacation, and he can go home directly for the New Year when the children are on vacation. up.
"Wouldn't it be nice to put it on the shelves of the Millennium Supermarket?" Yang Dongxu said.
"Show it, the sales are not very good."
"Didn't I tell you how to promote it?"
"I also promoted it, but the effect is not very good. This is an expert who asked for leave and was on the news, and bought traffic online, but the influence of this promotion just doesn't increase." Zhu Hengyi said with a frown.
Originally, with the trump card given by Yang Dongxu, both he and Lai Tianqing felt that this time using monosodium glutamate to rush into the condiment market was basically a sure thing, but they never thought that the wish is good, but the reality is skinny, and a lot of publicity expenses are spent. , It didn't even get up at all, such a good monosodium glutamate was lying quietly on the shelves of the supermarket without moving.
"The publicity is still not in place, and the way of publicity is wrong. You can't follow such a normal way of publicity, you have to come up with something else.
For example, why do people eat chicken essence instead of MSG? A large part of the reason is that there are rumors that eating too much MSG causes cancer, and there are also rumors that eating too much MSG will make hair gray.
Compared with the regular publicity you do, the influence of these rumors is much greater. " Yang Dongxu said.
"You mean, let's also spread some rumors?"
"It's a bit of a shame to engage in rumors."
"It's you who say that rumors are more influential than my regular promotion methods, and it's you who say that rumors are too bad. I'm so stupid that you've told me so much." Zhu Hengyi rolled his eyes directly.
"Rumors are really bad, and if someone catches you, you'll be a coquettish person if you don't die."
"Then what do you think we should do?" Zhu Hengyi spread his hands and looked flat. Anyway, he tried all the methods he could try, but he still couldn't make the publicity popular, so he just lay flat and let Yang Dongxu do this matter. up.
"It's easy to handle. Rumors are a bit bad, but you can play tricks."
"Playing tricks?" Zhu Hengyi's head was full of question marks, obviously he was very unfamiliar with the bad words of later generations at this time.
"For example, in the YY group, there are all kinds of tea sellers who are raging and beating everyone. I don't know if the tea can't be sold. Anyway, the influence is quite wide, and all kinds of emoticons have come out. You know this, right?"
"I know some, but MSG is not suitable for what?" Zhu Hengyi frowned slightly.
"This is not to say that MSG does the same thing, but to explain to you what is called a meme, which is a meme for selling tea. So MSG can also play meme.
For example, there is no fish in the fish-flavored shredded pork, there is no sauce in the soy sauce, and there is no chicken in the chicken essence. In short, similar publicity is often sent to the group, or find some people who can play and make some emoticons.
As long as the stalk can become popular, then you can guide everyone to look at the ingredient list. In this way, when netizens looked at the ingredient list, the main ingredient in the chicken essence turned out to be monosodium glutamate, and then there were a lot of unnatural additives, and the sensational effect was instantly aroused. "
"It sounds pretty reliable, but I haven't done this before. Why don't you fix it?"
"I don't have time to deal with these trivial matters. If you really don't have a clue, I'll give you some attention. Find a more beautiful girl, who can look stupid and cute, the kind that is good-looking and innocent.
It can also look very beautiful, but it can feel a little powerful, or it can be sloppy and rolling. Then find a small restaurant and order a fish-flavored shredded pork.
It turned out that there was no fish in the fish-flavored shredded pork, so the boss insisted on making a new one. Those who are stupid and cute can take the path of ignorance and finally learn to understand. Unreasonably, he yelled for compensation from the boss, and then took a video and posted it on the Internet. "
"that's it?"
"That's it." Yang Dongxu said.
"Playing memes sounds very reliable, but why does your idea sound so unreliable?" Zhu Hengyi looked suspicious.
"You'll know if it works, try it, anyway, it doesn't cost a lot of money, by the way, it's okay to take pictures with a mobile phone from the perspective of diners.
Then post it on the Tieba forum, or let 361 News help you pin it to the top, and the result will be known within two or three days at most.
When it gets hot, just play with the fact that there is no fish in the fish-flavored shredded pork, and there is no chicken in the chicken essence. When it doesn't work, think of other ways. " Yang Dongxu said.
Anyway, he thinks this idea is quite reliable. First of all, beautiful women are a sharp weapon for drainage, not to mention that it is the same in future generations.
Secondly, netizens are much more idle than you imagined, and they have nothing to do to join in the fun. He wanted to join in the fun even if there was nothing to do, so it would be no wonder it wasn't more lively when there was something to do.
"Okay, that's it. I have to visit a few old people today, and I'm going out now." Yang Dongxu stood up, and before leaving, he remembered something and turned around and said, "By the way, choose one of the two, don't you Shooting both, netizens are so idle that they love to join in the fun, but it’s not that they have brain problems and are stupid and can’t see anything. UU Reading www.uukanshu.com Personally, I prefer to choose the second type of girl.”
"Why?" Zhu Hengyi couldn't help asking.
"Because the first one can certainly attract attention, but it is basically attracted by the attention of male netizens, and finally learned to understand, this matter will stop here, and there is not much controversy.
The latter one is different, not to mention the nonsense and controversy. Male netizens who are so beautiful must pay more attention, and female netizens can't help stepping on such an unreasonable woman who is obviously prettier than themselves. "
"You still know how to play!" Zhu Hengyi couldn't help giving Yang Dongxu a thumbs up.
But no matter how you look at that expression, it doesn't look like a compliment, but a face full of disgust, a feeling that the heart is dirty.
"Get out!" Yang Dongxu gave him an angry look.
Pay attention to protection, this thing is much more uncomfortable than a cold.
(end of this chapter)
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