It's not easy to be a supermodel [Comprehensive British American American Entertainment]

"It seems that the outside world has little to say about your 'design'." Martin covered the "Daily Planet" in his hand, and Letty glanced at the headline "Leticia Lopez" before the paper was completely covered.

Letty just shrugged her shoulders indifferently, and said in an indifferent tone: "Isn't it too small for them to question me? Maybe I would be angry when I saw it two years ago, and I would feel unwilling when I saw it a year ago, but Me now? Getting angry with them is wasting my time."

Martin said with satisfaction: "It seems that you have finally reached this level."

Letty pursed her lips, but said nothing.

In fact, it would be a lie to say that she doesn't care, but what can she do?This is the price of fame. The more popular you are, the more people want to know you. The more they know, the more they can judge you. This is unavoidable.

All she can do is try not to care, her mouth grows on other people, even if someone maliciously slanders her, she can't help it, can she still go back?

No one can be liked by everyone.

Immersed in this circle for almost two and a half years, all those naive fantasies Leti had about the fashion industry before have been completely shattered by reality, and she has become numb to all kinds of things beyond imagination. The fashion industry is a place that can give you everything. A place where you want things - money, fame, vanity, but also a place where you can be hopeless.

Not to mention that the whole world is questioning her "design", and now the outside world has different attitudes towards Versace's price reduction, but most people hold negative opinions, especially in HF.

Of course, there is a reason why luxury goods are so expensive. The designs of HF designers alone are very valuable. Even if ordinary people cannot appreciate their "fashion", it is always "art", and their designs are very valuable. Valuable, coupled with the selection of superior materials and strict quality control of products, as well as the reputation of the brand, these have created luxury goods.

Therefore, luxury goods serve the rich, and having luxury goods is a symbol of status and status, but price cuts mean that in order to maintain a balance of payments, the cost of the brand will also drop, and the quality is naturally not as good as before, and when most people can When you own luxury goods, the brand becomes popular and loses its pride.

This is the reason why luxury brands never have big price reductions or promotions. They would rather not sell the goods, which is better than selling them cheaply. HF is a group of such stubborn guys. They really need to make money, but they are more expensive than making money. They pay more attention to maintaining the image of the brand.

She rubbed her eyebrows and asked, "How's the progress of the brand?"

"The intermediary company has initially negotiated with the garment factory. It depends on the quantity you want and the fabric you choose, which will affect the cost price."

Letty hesitated, she asked cautiously: "We are not short of money, are we?"

Martin raised his eyebrows and said: "That's right, but you have to remember that you are the CEO of the company now, and all decisions you make must be responsible to me, to Mark, and to shareholders like Stark, even if you have money , every penny is worth it.”

Letty wailed after hearing this, and buried her face between her hands: "God, is it too late for me to regret it now?"

The agent laughed at her mercilessly: "At first, you were not very confident. Did you want to develop LetitiaL. into a big brand like Versace? Did you give up before it even started?"

"..."

Well, Letty just wanted to complain, and she said, "Then I will go to Boston with you on Friday."

Martin nodded and added this item to the schedule on the PDA, watching his actions Letty felt like a real CEO.

...It's pretty cool.

As if noticing her gaze, Martin looked up at her, and she immediately put on a professional and serious look: "Do you think it is necessary to open a physical store?"

"No, I don't think there is such a need for the time being." Martin shook his head. "First of all, the brand currently only has one series of products, and the money it earns may not be enough to pay rent and hire staff. Second, only open one or two physical stores It doesn’t have much effect, and the coverage area is too small. Even if you drive in Manhattan, people who live in the other four districts will not come in for shopping, so online sales channels are the best choice.”

Letty nodded thoughtfully, now there is only one series of products, the role of physical stores is indeed not great, and it will not be too late to open more products in the future.

After the matter was decided, she said to the agent in a pleasant voice: "Then I will leave the website design to you to find someone."

Martin said helplessly, "Aren't I doing too little?"

Letty pretended not to hear, turned away, and changed the subject: "Speaking of which, Versace will officially drop the price next week, right?"

"Yes, I guess Donatella is under a lot of pressure now, after all, this is not an easy decision."

The goal of the price reduction is to enter the young people's market. At present, the proportion of Versace's young consumers is really low. Even with Letty, this phenomenon has not been greatly improved.

No way, these luxury goods are too expensive, and the style is more mature, not suitable for young people, and many people don't even know that Versace has a secondary line.

Versace Jeans has cut prices so much in one go, it is conceivable that it needs a big sale to make up for the loss, and to make money, there is only a big explosion.

If the sales volume is not as good as expected, Versace will fall into a very embarrassing situation, losing both money and image, so countless people are waiting to see Versace's jokes, especially the competitors.

"I'll wait until I post a tweet on Twitter to promote it, and help if I can," Letty said.

Her twitter followers have grown rapidly in the past few months. Yesterday she glanced at it, and it turns out that it is almost 600 million, which is No.1 in the fashion industry, but Tony is more exaggerated than her, and has already reached the tens of millions level. went.

In addition to the large number of fans, the number of likes on her tweets is astonishing. It is not difficult to break one million. More special content can get more than 200 million likes, which proves that these fans are active users rather than zombie fans.

Although Versace's sales seem to have nothing to do with her, she is just a spokesperson and does not pay dividends, but don't forget that the additional condition in her endorsement contract is that if Versace turns into a profit during her endorsement period, she can Buy shares capped at 2%.

For this 2% stake, Letty had to do everything possible to increase Versace's turnover.

……

Leti has thought, if LetitiaL. really develops in the future, where should she establish the company's headquarters?

When distressed, Tony gave a good proposal - Stark Building.

Stark Building will be the tallest building in New York in the future. There is absolutely no problem in assigning one or two floors to her as the company's headquarters. Besides, this is Tony's personal property. He can do whatever he wants. Several of the floors can be converted into playgrounds.

Of course Letty wished for it. To be honest, if the Stark Building is rented out, based on the current land price in Manhattan, the monthly rent for a floor will be at least [-] to [-] US dollars, and the location is excellent, right in the center of New York. , on the side of Fifth Avenue.

Best of all, working in Stark Tower is so cool!

The Stark Tower, which is under construction, has attracted attention from all over the United States. The general public has heard that there is a "Stark Tower" under construction in New York. A reporter from the "New York Sun" even commented sourly: [Arrogant Tony Stark wants to keep his name high, so he doesn't hesitate to spend [-] million dollars to realize his vanity...]

But before the Stark Building was built—it would take almost a year, and she had to find a place to use as a temporary office, even if she didn't use her staff, she needed a place to work, but this meant additional expenses—to Knowing that renting a place in Manhattan is not cheap at all, and the annual expenditure is as high as one hundred thousand, it doesn't matter if the brand can make a lot of money, but if it can't, thinking of this makes her heart ache...

Then she had an idea and thought of a perfect place - Tony's old house.

When Letty moved next door to Hannibal, Tony bought two units two streets away for the convenience of meeting her and combined them into one big unit. It was exposed, so they simply moved to a bigger mansion together, and this unit just stood there.

It's big enough, and the location is very convenient. What's more, Tony doesn't care about it anyway, so it's better to lend it to her!

"So, you want that house?" There was a sly look in Tony's eyes after hearing her request.

"Please." Letty put on a rare and pitiful look, her beautiful smoky gray eyes glowed with a moving light.

Tony's heart was moved when he saw it, and he almost couldn't control his girlfriend's acting like a baby, but he still persisted, and hard-heartedly negotiated with her: "It's fine to lend it to you for free, but what good will it do me?"

"What's the relationship between us, you still tell me the conditions?" Letty complained after changing her previous snobby attitude.

"Of course, how can I always let you take advantage of me?" The man chuckled lightly, and reached out to hug the brunette girl.

Letty glanced sideways at Tony's hand on her waist, and said angrily, "Who is taking advantage of whom now?"

"How about this, I will give you the house, and you will pay for it?" Tony raised the corner of his mouth rascally.

Letty exploded as soon as she heard it, and punched Tony's chest. Of course, she avoided his reactor very carefully. She was not afraid of breaking his reactor, but because she was afraid that her fist would hurt. The thing is very hard, even if her finger bone is broken, it won't leave a mark on it.

Tony hugged her, and fell backwards, including Letty who was hugged by him. The two fell on the sofa together. Letty bumped into his chest and just lay on him. She wanted to get up, but was caught The man's hands were tightly bound.

The man kissed her lips without any explanation, and Letty's whole body softened with his dexterous tongue, thinking that this man would take advantage of her, and then moved restlessly on purpose.

There was a soft hum in her ear, and she raised her head, her usually clear caramel-colored eyes were stained with lust.

"Cough cough."

The two who were entangled on the sofa turned their heads at the same time, and saw the sexy red-haired secretary standing not far away, looking at them with a smile on his face.

Letty quickly sat up from Tony, walked towards Natalie, and said enthusiastically: "Nat, do you really not consider coming to work for me? Although I can't give you as good salary as Tony, but I can assure you that I am a very easy boss to work with."

This is Natalie's last day in office. She came to do all the aftermath work. Before leaving, she wanted to say hello to Letty and Tony, but she encountered this embarrassing scene.

Natalie smiled sweetly, put her hand on the brunette's cheek, and said softly: "Honey, of course I want to work for you, but I have already decided to take a big vacation for myself, and I will make a decision later."

Letty blinked reluctantly: "Are you really leaving?"

"Don't be like this, maybe I will stay soft-hearted."

Looking at the two people who were "qingqing me" over there, the corner of Tony's mouth twitched when he was left behind.

...this woman!How dare you tease Letty!

……

"Have you read Leticia's latest tweet?" Sandra asked Anne next to her on the way to the cafeteria.

"The one about Versace's price reduction?" Annie looked back at her and said in a relaxed tone, "I saw that Leticia is a really competent spokesperson, and she never forgets to promote the brand."

Another girl who was traveling with her heard their conversation and asked curiously, "What Versace? Are you talking about that expensive brand?"

Annie replied: "Yes, I have taken a fancy to several Versace handbags and casual shoes."

The girl's tone was full of envy that couldn't be concealed: "You are so rich. Last time I passed by Versace's store, I took a look at the goods inside. A bag actually costs more than 500 dollars!"

Sandra said with a smile: "No, we are talking about Versace's secondary line. It will have a big discount soon, generally only about [-] euros. If you are interested, you can go to Versace's official website to have a look."

A hundred euros isn't cheap for a student, but when the brand's name is "Versace," it's maddeningly cheap.

What are you crazy about?Of course I'm crazy about buying or not!

It is not difficult for a university student to earn one hundred euros. A part-time job can earn more than that for a week. Salaries in the United States are very high.As for high school students, as long as they cut down on food and clothing for a period of time, they can scrape together a hundred euros, and it depends on whether you want to part with it.

Such conversations not only take place on college campuses in New York, but also in other cities in the United States, and even in Europe. This topic gradually spread among fashion-loving girls.

"Versace is going on a big sale, do you think I should buy a pair of jeans? I've been wearing these for a long time..."

"I've seen it. The dress I want to buy sells for 120 euros after the price reduction. It's a bit expensive, but I really want to buy it!"

"Then let's buy it together! This is Versace. I've never bought a famous brand before."

Girls don't have much resistance to beautiful clothes and accessories—especially famous brands. When they heard that Versace had a big sale, they became interested, and silently made a note of planning to go home and go to Versace's website.

Almost all of them were not originally Versace consumers, and the biggest reason they would become interested in this brand was the supermodel Leticia Lopez.

She is young, beautiful and has good clothes. She is the goddess Fan in the eyes of girls and an indicator of trends. It is because of her that she started to pay attention to the brand Versace, but she was deterred because it was too expensive.

Their impression of Versace is that it is expensive and high-end. If all the media hadn’t been reporting the news of Versace’s sub-line big sale this time, they wouldn’t have known that Versace had a sub-line specially designed for young people.

Isn't it very attractive to own Versace for 100 yuan?

……

On Friday, Letty and Martin went to Boston to meet with the person in charge of the agency company. Today's scheduled schedule was to finalize all the details, but things didn't go as smoothly as they imagined.

"I'm really sorry..." The person in charge of the intermediary company apologized, but hesitated to speak.

Martin frowned as if expecting it and asked, "What's the matter?"

The person in charge looked at his face and said: "The schedule that was agreed before has been set by other people, and they have paid for it, so I am afraid that the original garment factory will not be able to provide you with production services within the time you need. .”

"But didn't we already talk about it before?" Martin's expression was very unhappy, "And you didn't even ask me about this matter, so it's not a good business?"

"The other party offered a price twice as high as yours, so..."

Twice as high?This is clearly a robbery, right?

Letty exchanged a look with Martin.

It suddenly occurred to her that someone was comparing Tanya D to her for no reason, and Letty's intuition told her that it might be done by the same person—or the same force.