Xueba Fengyun
Chapter 210
However, before Madam Liu decided whether to leave Oriental Broadcasting Corporation, she still used her own contacts to investigate why the company suddenly targeted her.Offending Liu's mother and the star power is actually a decision that is not worth the gain. Liu's father's Xinlongmen is now a new business force in Dongfang City, and the cooperation relationship with Dongfang Broadcasting Corporation is also very close.Offending Liu's mother means offending Liu's father, the benefactor, and no one will have trouble with money.Furthermore, Mama Liu's star power has always been a cooperative relationship with Oriental Broadcasting Corporation. Most of the popular idol dramas and variety shows broadcast by Oriental Broadcasting Company are from Star Power, but Star Power is not the holding company of Oriental Broadcasting Corporation.If Mama Liu left other broadcasting companies with her star influence, it would be an obvious blow to Oriental Broadcasting Corporation in terms of entertainment programs. Why would Oriental Broadcasting Corporation offend Mama Liu at the expense of [-] yuan?
Although Mama Liu has only been on the Eastern Broadcasting Network for a year or two, with the ace variety shows and popular idol dramas, Mama Liu has quickly gained a foothold in the Eastern Broadcasting Corporation.Although Mama Liu is from the south, she is quite Shanghai-style, and she is not as snobbish as some people, so Mama Liu actually has many good friends in the company.Under Liu's mother's deliberate inquiry, all kinds of information were collected in Liu's mother's hands.After reading the information, Mother Liu couldn't help but sighed deeply.
Oriental TV Network is the largest media group in China and even in Asia, but it is also the media group with the most complicated shareholding structure.The shares of Tianyi Media Group, the major shareholder of Oriental Broadcasting Corporation, are very complicated. Adding the second shareholder, Oriental Television Company, and the third shareholder, Magnolia Drama Group... the complexity of the interpersonal relationship of Oriental Broadcasting Corporation is a headache for everyone. exist.
The Magnolia Drama Group initiated the move against Mama Liu this time, and the Bai family of the Magnolia Drama Group is a well-connected family in the Oriental Broadcasting Corporation.Bai Yulan used to be a queen-level figure in China, a famous actress in China a hundred years ago. At the age of 30, he formed his own theater troupe, and then remained popular until the age of 70 before quitting the film industry.
The Magnolia Drama Group has always been the most important drama supplier of the Eastern Broadcasting Corporation, so Bai Yulan's granddaughter, Bai Lian, always thinks that she is the entertainment vice president of the Eastern Broadcasting Corporation.But unfortunately, Mother Liu came, and from then on, the TV dramas of Magnolia Drama Group could only be suppressed to be broadcast during the day, or simply thrown into the centrally purchased program library and distributed to local stations for broadcast.
So Bai Lian took advantage of the Bai family's momentum and forced the Oriental Broadcasting Company to do this one-for-one trick to drive Mama Liu to be the director of the game variety show center.
Since the Oriental Broadcasting Company has no place to stay, Mother Liu will naturally have to find a new home.Naturally, educational television networks and public television networks were first excluded. The positioning of these two television networks cannot accommodate reality shows and idol dramas.
Although the Southern Broadcasting Company has the highest average ratings in China, its ratings are completely driven by sports programs; secondly, the Southern Broadcasting Company focuses on sports and news, which is why it has the title of male channel, idol dramas and TV shows. Reality shows probably won’t get support there.So Ms. Liu found out "sadly" that she really had no choice but to contact United Broadcasting Corporation as Liu Miao said.
Fortunately, the United Broadcasting Company was in pain at this time and was in need of high-quality talents to join.The original United Broadcasting Company was a broadcasting company under the Great Wall Film and Television Group, but at the end of last year, due to internal disputes, the Great Wall Film and Television Group was split into three.The film business is still directly affiliated to Great Wall Film and Television, but it has been renamed Great Wall Film Company; and the cable TV business, including China Music Network, Northern Entertainment TV Station, and Sanjiang Comedy Channel, was sold to Yellow River TV Company and reorganized into the current North Media TV Group. ; The rest of the wireless TV business was formed separately and is now the United Broadcasting Corporation.
Fortunately, the animation channel was a joint venture between the United Television Broadcasting Corporation and Liu Miao's DreamWorks Animation Company, so the animation channel became the only cable channel under the name of the United Broadcasting Corporation. Even the Kaleidoscope Children's Channel was taken away by the Northern Media Television Group.The United Television Network is now in a precarious stage, because at the time of the spin-off, except for the news center, all the content production departments were either taken away by the Great Wall Film Company or by the North Media Group.
Therefore, the United Broadcasting Company showed 100% sincerity to Mama Liu's temptation.Want a VP of entertainment?no problem.Want to run your own cable channel?no problem?Want to get a stake in this cable channel?No problem at all.United Broadcasting Corporation's calculations are also very sophisticated. Without United Broadcasting Corporation, Mama Liu would not be able to play with a TV station, so why not let Mama Liu try it?The success of Mama Liu's channel is equivalent to the addition of a cable channel with a high number of subscriptions (cable TV stations are based on the number of subscribers) under the United Broadcasting Corporation.Moreover, Mother Liu also sends various programs and TV series to the TV network, which is the most important thing.
A week later, Liu Miao received a call from Liu's mother.Although Liu's mother's voice was tired, it couldn't demonstrate the excitement in her heart. "Next Monday, United Broadcasting Corporation and Star Force Production Company will announce the news that my mother has joined United Broadcasting Corporation. Mom's position there is the vice president of United Broadcasting Corporation, in charge of entertainment content; at the same time, mother will also become the No. [-] cable TV channel. The CEO of the company, your sister Dani will be the chief operating officer. The Eastern Broadcasting Corporation has agreed to give up the copyright of all my programs on the Eastern TV Network, but I think it seems to be revised. It’s okay to use the old programs on the new TV station Meaning. So I reserved the two programs "Super Idol" and "Challenge Primary School Students" for the United Television Network, but they are enough for their weekend programs. Okay, you said you want to be a TV station that no one else has done, I Waiting for your plan. By the way, mine will start on New Year’s Day, and it’s already the end of October.”
According to the time slot division of general TV stations, from [-]:[-] to [-]:[-] in the morning is the rebroadcast period, and after the midnight news, the rebroadcast of the key programs of the previous day is usually arranged; while from [-]:[-] to [-]:[-] is the early morning period, which is naturally not broadcast The programs are either reruns of a large number of old programs to fill the time slots, or various TV shopping advertisements to pass the time slots; and the early morning time slots starting at seven o'clock are the first news program slots of major TV stations.
According to Mama Liu's idea, it is obviously a TV station for housewives and young people, so the early morning news programs should be mainly soft news programs such as life information.The two programs "the view" and "the crew" of ABC came to Liu Miao's mind.Don't look at the title of the program "the view" is very serious. To put it bluntly, five American aunts are there to chat about yesterday's big news and events, and then talk about today's weather, life information and so on; A program in which a chef teaches housewives how to cook.So Liu Miao teamed up to make a program called "News Morning Train". First, five beautiful anchors were arranged to chat about weather news, sports and entertainment; Just half an hour of life hacks or something.In this way, the two hours of the early morning period passed.
The daytime period from [-]:[-] am to [-]:[-] pm is naturally dominated by various daytime soap operas and reruns, and Liu Miao doesn't plan to change anything.However, Liu Miao split the prime time from [-]:[-] pm to [-]:[-] pm into the golden time from [-]:[-] to [-]:[-] pm; the diamond time from [-]:[-] to [-]:[-] pm;The prime time is divided into two parts, the first part is the one-hour animation period starting at [-] o'clock; the second part is the Japanese drama period starting at [-] o'clock.Diamond files vary according to the week. Mondays and Tuesdays are for Moonfire dramas; Wednesdays and Thursdays are for Shuimu dramas; Fridays are for Jinyao dramas; weekends are for special planned dramas.And the platinum file is arranged for various reality shows from Monday to Friday.
According to Liu Miao's plan, there are five TV drama slots a week.Japanese and Japanese dramas are aimed at housewives, so they are naturally dominated by various ethical dramas and dog blood dramas; Moonfire dramas, Mizuki dramas and Jinyao dramas are aimed at young people, but they are adjusted according to the week.Monday and Tuesday are generally the busiest two days of work, so Moonfire dramas will focus on historical themes and love themes, because some housewives are needed to help the high ratings; Wednesday and Thursday are the world of young people, TV dramas will It uses urban themes and crime themes to attract young people who are looking for excitement; Friday's Jinyao drama will almost be a world of comedy, giving people who have no time to go out but have a busy week a chance to relax.As for the special planned drama every week and weekend, it is natural that a big star guest star, a big cast starred in a program that is suitable for the whole family to watch.The daytime hours on weekends will be filled with some game shows and celebrity interview shows, while the evening hours will be dominated by large-scale variety shows.
After thinking about it, Liu Miao even filled in everything in the variety show.Monday is "Fashion Runway", Tuesday is "Master Chef", Wednesday is "China's Supermodel Rookie Contest", Thursday is "Dancing with the Stars", Friday is "China's Got Talent" and Saturday is "The Voice of China", and Sunday is "Extremely Fast Forward".As for the game shows during the daytime on weekends, on Saturday morning it is "Supermarket Wars" and in the afternoon it is "Guess the Price"; on Sunday morning it is "Millionaire" and in the afternoon it is "Deal or No Deal".In addition to the game show, the evening reality show Liu Miao is intended to be a half-yearly replacement.After all, Liu Miao registered the program copyrights of "Where Are We Going, Dad", "I Am a Singer" and "X Element".
Liu Miao encrypted the division of time slots, the appropriate programs in the time slot, and the corresponding program formats into an encrypted email and sent it to Mama Liu. Then she rubbed her swollen temples, thinking that Mama Liu's wish had finally come true. .
The reason why Liu Miao worked so hard is that the United Broadcasting Company is also very powerful and sincere.First of all, the equity is half and half, and at the same time, the operation right is completely handed over to Mama Liu; secondly, the United Broadcasting Corporation has helped negotiate the three major cable TV platforms of China Cable, Asia Cable and National Cable, as well as Pacific Satellite TV and Asia Pacific Satellite TV. The two major satellite TV platforms of TV are equivalent to covering the whole of Asia and even the west coast of the Pacific Ocean as soon as they start broadcasting.At the same time, the United Broadcasting Corporation also promised to invest no less than 5000 million in publicity expenses in the month before the broadcast and 3000 million in promotional expenses in the three months after the broadcast.
Liu Miao firmly believes that with such a waste of money, no matter how bad the channel is, it can break into the top ten of the national ratings list.What's more, Liu Miao is very confident in her plan and the TV channel produced by Liu's mother.
Although Mama Liu has only been on the Eastern Broadcasting Network for a year or two, with the ace variety shows and popular idol dramas, Mama Liu has quickly gained a foothold in the Eastern Broadcasting Corporation.Although Mama Liu is from the south, she is quite Shanghai-style, and she is not as snobbish as some people, so Mama Liu actually has many good friends in the company.Under Liu's mother's deliberate inquiry, all kinds of information were collected in Liu's mother's hands.After reading the information, Mother Liu couldn't help but sighed deeply.
Oriental TV Network is the largest media group in China and even in Asia, but it is also the media group with the most complicated shareholding structure.The shares of Tianyi Media Group, the major shareholder of Oriental Broadcasting Corporation, are very complicated. Adding the second shareholder, Oriental Television Company, and the third shareholder, Magnolia Drama Group... the complexity of the interpersonal relationship of Oriental Broadcasting Corporation is a headache for everyone. exist.
The Magnolia Drama Group initiated the move against Mama Liu this time, and the Bai family of the Magnolia Drama Group is a well-connected family in the Oriental Broadcasting Corporation.Bai Yulan used to be a queen-level figure in China, a famous actress in China a hundred years ago. At the age of 30, he formed his own theater troupe, and then remained popular until the age of 70 before quitting the film industry.
The Magnolia Drama Group has always been the most important drama supplier of the Eastern Broadcasting Corporation, so Bai Yulan's granddaughter, Bai Lian, always thinks that she is the entertainment vice president of the Eastern Broadcasting Corporation.But unfortunately, Mother Liu came, and from then on, the TV dramas of Magnolia Drama Group could only be suppressed to be broadcast during the day, or simply thrown into the centrally purchased program library and distributed to local stations for broadcast.
So Bai Lian took advantage of the Bai family's momentum and forced the Oriental Broadcasting Company to do this one-for-one trick to drive Mama Liu to be the director of the game variety show center.
Since the Oriental Broadcasting Company has no place to stay, Mother Liu will naturally have to find a new home.Naturally, educational television networks and public television networks were first excluded. The positioning of these two television networks cannot accommodate reality shows and idol dramas.
Although the Southern Broadcasting Company has the highest average ratings in China, its ratings are completely driven by sports programs; secondly, the Southern Broadcasting Company focuses on sports and news, which is why it has the title of male channel, idol dramas and TV shows. Reality shows probably won’t get support there.So Ms. Liu found out "sadly" that she really had no choice but to contact United Broadcasting Corporation as Liu Miao said.
Fortunately, the United Broadcasting Company was in pain at this time and was in need of high-quality talents to join.The original United Broadcasting Company was a broadcasting company under the Great Wall Film and Television Group, but at the end of last year, due to internal disputes, the Great Wall Film and Television Group was split into three.The film business is still directly affiliated to Great Wall Film and Television, but it has been renamed Great Wall Film Company; and the cable TV business, including China Music Network, Northern Entertainment TV Station, and Sanjiang Comedy Channel, was sold to Yellow River TV Company and reorganized into the current North Media TV Group. ; The rest of the wireless TV business was formed separately and is now the United Broadcasting Corporation.
Fortunately, the animation channel was a joint venture between the United Television Broadcasting Corporation and Liu Miao's DreamWorks Animation Company, so the animation channel became the only cable channel under the name of the United Broadcasting Corporation. Even the Kaleidoscope Children's Channel was taken away by the Northern Media Television Group.The United Television Network is now in a precarious stage, because at the time of the spin-off, except for the news center, all the content production departments were either taken away by the Great Wall Film Company or by the North Media Group.
Therefore, the United Broadcasting Company showed 100% sincerity to Mama Liu's temptation.Want a VP of entertainment?no problem.Want to run your own cable channel?no problem?Want to get a stake in this cable channel?No problem at all.United Broadcasting Corporation's calculations are also very sophisticated. Without United Broadcasting Corporation, Mama Liu would not be able to play with a TV station, so why not let Mama Liu try it?The success of Mama Liu's channel is equivalent to the addition of a cable channel with a high number of subscriptions (cable TV stations are based on the number of subscribers) under the United Broadcasting Corporation.Moreover, Mother Liu also sends various programs and TV series to the TV network, which is the most important thing.
A week later, Liu Miao received a call from Liu's mother.Although Liu's mother's voice was tired, it couldn't demonstrate the excitement in her heart. "Next Monday, United Broadcasting Corporation and Star Force Production Company will announce the news that my mother has joined United Broadcasting Corporation. Mom's position there is the vice president of United Broadcasting Corporation, in charge of entertainment content; at the same time, mother will also become the No. [-] cable TV channel. The CEO of the company, your sister Dani will be the chief operating officer. The Eastern Broadcasting Corporation has agreed to give up the copyright of all my programs on the Eastern TV Network, but I think it seems to be revised. It’s okay to use the old programs on the new TV station Meaning. So I reserved the two programs "Super Idol" and "Challenge Primary School Students" for the United Television Network, but they are enough for their weekend programs. Okay, you said you want to be a TV station that no one else has done, I Waiting for your plan. By the way, mine will start on New Year’s Day, and it’s already the end of October.”
According to the time slot division of general TV stations, from [-]:[-] to [-]:[-] in the morning is the rebroadcast period, and after the midnight news, the rebroadcast of the key programs of the previous day is usually arranged; while from [-]:[-] to [-]:[-] is the early morning period, which is naturally not broadcast The programs are either reruns of a large number of old programs to fill the time slots, or various TV shopping advertisements to pass the time slots; and the early morning time slots starting at seven o'clock are the first news program slots of major TV stations.
According to Mama Liu's idea, it is obviously a TV station for housewives and young people, so the early morning news programs should be mainly soft news programs such as life information.The two programs "the view" and "the crew" of ABC came to Liu Miao's mind.Don't look at the title of the program "the view" is very serious. To put it bluntly, five American aunts are there to chat about yesterday's big news and events, and then talk about today's weather, life information and so on; A program in which a chef teaches housewives how to cook.So Liu Miao teamed up to make a program called "News Morning Train". First, five beautiful anchors were arranged to chat about weather news, sports and entertainment; Just half an hour of life hacks or something.In this way, the two hours of the early morning period passed.
The daytime period from [-]:[-] am to [-]:[-] pm is naturally dominated by various daytime soap operas and reruns, and Liu Miao doesn't plan to change anything.However, Liu Miao split the prime time from [-]:[-] pm to [-]:[-] pm into the golden time from [-]:[-] to [-]:[-] pm; the diamond time from [-]:[-] to [-]:[-] pm;The prime time is divided into two parts, the first part is the one-hour animation period starting at [-] o'clock; the second part is the Japanese drama period starting at [-] o'clock.Diamond files vary according to the week. Mondays and Tuesdays are for Moonfire dramas; Wednesdays and Thursdays are for Shuimu dramas; Fridays are for Jinyao dramas; weekends are for special planned dramas.And the platinum file is arranged for various reality shows from Monday to Friday.
According to Liu Miao's plan, there are five TV drama slots a week.Japanese and Japanese dramas are aimed at housewives, so they are naturally dominated by various ethical dramas and dog blood dramas; Moonfire dramas, Mizuki dramas and Jinyao dramas are aimed at young people, but they are adjusted according to the week.Monday and Tuesday are generally the busiest two days of work, so Moonfire dramas will focus on historical themes and love themes, because some housewives are needed to help the high ratings; Wednesday and Thursday are the world of young people, TV dramas will It uses urban themes and crime themes to attract young people who are looking for excitement; Friday's Jinyao drama will almost be a world of comedy, giving people who have no time to go out but have a busy week a chance to relax.As for the special planned drama every week and weekend, it is natural that a big star guest star, a big cast starred in a program that is suitable for the whole family to watch.The daytime hours on weekends will be filled with some game shows and celebrity interview shows, while the evening hours will be dominated by large-scale variety shows.
After thinking about it, Liu Miao even filled in everything in the variety show.Monday is "Fashion Runway", Tuesday is "Master Chef", Wednesday is "China's Supermodel Rookie Contest", Thursday is "Dancing with the Stars", Friday is "China's Got Talent" and Saturday is "The Voice of China", and Sunday is "Extremely Fast Forward".As for the game shows during the daytime on weekends, on Saturday morning it is "Supermarket Wars" and in the afternoon it is "Guess the Price"; on Sunday morning it is "Millionaire" and in the afternoon it is "Deal or No Deal".In addition to the game show, the evening reality show Liu Miao is intended to be a half-yearly replacement.After all, Liu Miao registered the program copyrights of "Where Are We Going, Dad", "I Am a Singer" and "X Element".
Liu Miao encrypted the division of time slots, the appropriate programs in the time slot, and the corresponding program formats into an encrypted email and sent it to Mama Liu. Then she rubbed her swollen temples, thinking that Mama Liu's wish had finally come true. .
The reason why Liu Miao worked so hard is that the United Broadcasting Company is also very powerful and sincere.First of all, the equity is half and half, and at the same time, the operation right is completely handed over to Mama Liu; secondly, the United Broadcasting Corporation has helped negotiate the three major cable TV platforms of China Cable, Asia Cable and National Cable, as well as Pacific Satellite TV and Asia Pacific Satellite TV. The two major satellite TV platforms of TV are equivalent to covering the whole of Asia and even the west coast of the Pacific Ocean as soon as they start broadcasting.At the same time, the United Broadcasting Corporation also promised to invest no less than 5000 million in publicity expenses in the month before the broadcast and 3000 million in promotional expenses in the three months after the broadcast.
Liu Miao firmly believes that with such a waste of money, no matter how bad the channel is, it can break into the top ten of the national ratings list.What's more, Liu Miao is very confident in her plan and the TV channel produced by Liu's mother.
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