Investment Life
Chapter 67
"Focus interview?" Yan Qiaosen was taken aback for a moment. Before he could understand the meaning of this article, Meng Lisheng who was beside him had already called out.
"Focus interview! If you can really get in, it is indeed a feasible way! It's just CCTV..."
"Because it's CCTV, it's easier to get ahead." Lin Xuewen said with a smile on the side, "Don't forget the VCD sales rights of 2th Century Fox's 5th movie, even if the people in CCTV are gods who eat wind and drink dew. , I can’t help but steal money under my nose.”
"That's right, and it's not just CCTV. At present, the entire Chinese film and television industry, including publishing, media and audio-visual, are our natural allies. Piracy is the most direct and extensive harm to them. If we can crack down on piracy to a certain extent , so as to keep their jobs and increase their income. In the early stage, we have already spent a lot of effort on the upper route in several major factories, and the cake has been divided, and they cannot let others snatch it."
Seeing Chen Yuanming's determined expression, Yu Yong'an shook his head, "What about the government? Let alone Zhangzhou and Shenzhen, we can't just leave Anhui Province alone, so that it will directly go to the sky, what about the negative impact?" ?”
"There will be some, so it's better to lower things to the commercial level. We don't need to accuse the local government of protectionism, or even expose the dirtiest things behind the scenes. All we need is a result, a VCD field. Victory. No one can eat a fat man with one bite. Maybe we won't get any real compensation when the case is handed over this time, but as long as a few companies can get rid of local restraint and form a balance on the bright side, that's enough To be honest, Lida and Jinke are both very good factories, and they are the partners we need to build an alliance with. If we can cooperate with them, it will also be of great help to the development of dVd in the future..."
"If the goal is not to pay high compensation, or to squeeze the other party out of the market, I think there is still hope." Sun Zhiqiang, the director of the sales department who has been silent all this time, interjected, "Our production capacity cannot keep up with the current market demand. I have contacted several factories before, but their sincerity is only shown in imitation, that is, standard OEM. I really can’t rest assured about such enterprises, but if there are strong allies like Lida and Jinke, they will be Another look."
"If such a goal is set, reconciliation outside the court may be more important than going to court." Liang Weiguo pushed his glasses on the bridge of his nose, and said unhurriedly, "However, regardless of prosecution or reconciliation, the situation needs to be established first. Only when the promoters are not only interests, can the enterprise develop in a benign direction."
"It's very simple to build momentum." Lin Xuewen's tone was full of arrogance, "Written lawsuits are a good time to promote, and with the recent establishment of VCD standards, we have too many things that can be hyped, and there are too many An assistant that can be hyped..."
"Wait!" Seeing a group of people chatting enthusiastically, Yan Qiaosen finally couldn't help it, and interrupted them, "Can I ask first, what does this 'focus interview' really mean?"
This sentence caused a brief moment of silence. Meng Lisheng was the first to laugh, and patted his old friend on the shoulder vigorously, "Who told you to stay in the United States for these few months! The focus interview really just appeared two or three times. It is a news column of CCTV. It is aired just after the news broadcast. The starting point is to address the current malpractices, reveal the shady things, and show some shady things to the public. The current ratings are astonishingly high, and the social response is very good. Yes A good show, and one that best suits our current situation."
"Using the influence of public opinion?" Speaking of this, Yan Qiaosen naturally understood. This is not a new thing in the United States. Public opinion supervision is a special power possessed by the media, and it is also a sharp weapon to correct some social evils, but he never thought about it. Today's China also has such a window.
"Yes." Chen Yuanming nodded, "As long as we can find the starting point, the role of focus interviews is far simpler and faster than one or two relationships. There's a better way."
"So in this program, the establishment of an anti-piracy foundation will also be announced?" Yan Qiaosen asked again.
"That's right, the publicity must be maximized, and the Anti-Piracy Foundation should really raise it there." Chen Yuanming nodded and replied seriously.
"Well, then I disagree."
What?As soon as these words came out, most people in the room were taken aback. You must know that Yan Qiaosen is also an important shareholder of the company, and his opinions can also interfere with decision-making.
"5% of the shares is a joke. Do you want to divest now, or do you want to use the dividends as foundation funds? This is not how the fund works. The proper way is to take 5% of the company's profits and use the annual profits to support the foundation. At the same time, accepting donations from all walks of life, setting up special financial, legal affairs, and open and transparent operation methods, can you decide with a shot of your head?" Yan Qiaosen's voice was a little more helpless, "And the rich man It's not like you did it, Feiyan is not a company solely owned by you, of course such a big matter should go through the study of the board of directors..."
Finally understood what the "disagree" meant, Meng Lisheng let out a sigh of relief, and also showed a slightly teasing smile, "This time I'm going to stand by Lao Yan's side. Things, how can you let yourself stand out, you should give the advertising effect to Feiyan."
Faced with these friendly eyes that were either joking or encouraging, Chen Yuanming was stunned for a moment, and then smiled.
half a month later.
It was past 7 o'clock when we got home, Xiao Junyi threw the lunch box on the table exhaustedly, and turned on the TV.Now that the progress of the project is over half, but the supervision is not as easy as imagined. This group of sneaky foremen can poke holes as long as they are not paying attention, which makes him have to run around in the wind and rain, and the irrelevant communication is early. I was completely pushed away, not to mention having fun, I would be thankful to be able to eat delicious hot rice.
Going to the bathroom to wash his face, Xiao Junyi seized the time and began to fill his stomach. The takeaway was already a bit cold, cold and greasy, but hunger is the most effective condiment. He read the information at hand while eating, dealing with tomorrow's business, There was the background sound of the news broadcast in my ear, and I was completely forgotten when I listened to it. The food was eaten more and more slowly, but the information at hand was read faster and faster. I was turning another page and was about to move When the chopsticks were holding the vegetables, a voice suddenly rushed into my ears.
"Are these counterfeit and pirated products confiscated by Feiyan Company?"
There was still a clear and steady radio sound, but Xiao Junyi raised his head in a flash, and looked straight at the TV not far away. He saw a reporter holding a topic on the screen and interviewing someone.On the screen, there is a unique column logo of Focus Interview, and there is a row of small characters, "Fei Anheng, Director of Public Relations Department of Feiyan Company".
It was really that company, Xiao Junyi dropped his chopsticks, quickly grabbed the remote control beside him and turned up the volume, only to hear a slightly worried voice on the TV.
"That's right, all of these are, and only one ten-thousandth of the total."
Following his gestures, the camera pans to a warehouse, which is full of pirated discs and players, as big as half a room.Leading the camera to the side shelf, the man pointed out some more neatly arranged pirated products to the reporter.
"These Vcd players that have stolen Feiyan's logo and imitated Feiyan's name have seriously violated our rights and interests, and have also provided convenience for the mountains of pirated DVDs behind us. In recent months, consumers have always come to ask why they bought the DVDs. Can’t be read by Feiyan Vcd machine? The reason is simple, what they bought is a pirated copy.”
As he spoke, he picked up a disc from the side, which was "Raise the Red Lantern" by Zhang Yimou, but it was not packed in a paper box produced by Feiyan, but in a simple plastic bag.
"For example, this one has no manufacturer, no batch number, and of course there is no protection code for the original disc. It cannot be read by our Feiyan player at all. This disc anti-theft measure is used to protect the rights and interests of the publisher. But piracy takes it away, fools consumers, and nullifies our efforts."
"But aren't you a player manufacturer? Just like a video tape, no manufacturer will consider the damage of rewritable and remakeable film companies. They only need to sell the machine. Why would you adopt such a complicated and inefficient method? What about the means? What is your purpose?" The reporter threw out the topic, which got a wry smile from the other party.
"That's a good question." The man's voice was a little low, "Why did Feiyan take such a thankless method? It's very simple, because the Vcd player was developed by Feiyan, and our original intention of making it is to allow personal entertainment to enter the market." Thousands of households hope to bring joy to everyone in a more convenient and cheaper way, but this does not mean that we can ignore the source of the content on the CD.”
"It is very simple for Feiyan to cancel the anti-theft identification of discs, but abandoning it means abandoning the lowest morality of a practitioner, and it means abandoning the development and future of the entire Chinese film industry. If those who shoot well If the creators of the works cannot obtain their due profits from the CD industry, the market will shrink and the source will be extinguished, and those who are serious about making movies will lose the foundation of their own survival. Protecting their interests is, in fact, the essence It is also for the benefit of all of us, so that the basic ethics of this society can be maintained."
"Today, Feiyan has achieved amazing results in the field of VCD. Just a month ago, we reached an agreement with the Sony-Philips Alliance to jointly formulate the VCD standard. This standard will be applied to every VCD in the world. In countries with Vcd. This is the first international standard that we Chinese participated in formulating, but sadly, it cannot be implemented smoothly in our country.”
"In order to protect the rights and interests of our products, we have applied for patent rights in many countries including China at the beginning of the market, but now some domestic companies knowingly commit crimes to infringe and damage our rights and interests. Why do the same machines, other manufacturers Can it be sold cheaper? Because they don’t need to spend huge R&D expenses, formulate standards, and apply for patents. They can steal, rob, and take possession of the results of our struggle for free, and use this robbery to damage more The interests of multiple companies have dragged this industrial chain down the bottomless abyss. If such overlord behavior is not restricted by any law, then the normal market order in our country will be completely destroyed. No one is willing to spend effort on developing new products. Where does the national brand of our country come from?"
"Then what will Feiyan do with those two infringing companies?" The reporter's voice contained a hint of urgency, which also affected the audience in front of the TV.
"Of course it is to seek the protection of the law." The man's voice was firmer, "We have submitted the indictment to the court to resolve this matter through legal means. At the same time, the board of directors of Feiyan Company passed a Allocate 5% of the gross profit, and 3 million RMB to establish an anti-piracy foundation, through this foundation to combat those vicious infringements, this foundation is not only for Feiyan, but also for all those who have been damaged and violated Chinese companies, let those conscientious companies get the benefits they deserve."
The camera turned back to the host, and the expression on his face was obviously heavy. "A Sino-US joint venture is in trouble because of maintaining the normal development of China's film and television industry; a law that is complied with all over the world is difficult to implement in China. The rights and interests due to enterprises cannot be guaranteed, and the laws and regulations that should be complied with cannot be enforced. Our country was in 1984. The patent law was enacted in [-]. Today, ten years later, it is still so difficult to protect rights according to the law. What is the problem? We look forward to the response from relevant departments, and hope that those companies with conscience can protect their due interests. Thank you for watching Today's focus interview, we will see you tomorrow at the same time."
The TV screen changed from the program to a noisy advertisement. Xiao Junyi sat stiffly at the dining table for a long time, then suddenly dropped the remote control in his hand and rushed to the guest room.I directly dialed my uncle's number, but there was a busy tone on the phone. After calling repeatedly for half an hour, the call was finally connected.
"Uncle! Today's focus..."
"Focus interview, right?" The voice on the phone was calm and steady, "I saw it and asked some people. The current situation of Feiyan is a bit bad, and it involves the interests of certain groups."
"Then shall we help him? For example, find Uncle Sun and ask him to deliver a message..."
"Not yet. Yuanming didn't ask to come to the door, which proves that he has his own plan. If we act rashly, it might disturb his overall situation. Now this move is going very well, and the situation has been opened. Far more dignified than the Toto relationship."
"But how old is he! Those old and cunning bastards don't know what's going on, at least help him keep an eye on his back, otherwise how can I..."
"Xiaoyi! Calm down!" A sentence interrupted his words, "I'm not panicking, why are you panicking! Our side will help keep an eye on it, and Yuanming is not someone who will stand still, Take a look at his coping skills first."
After a few more instructions, the other party hung up the phone.Hearing the busy tone from the microphone, Xiao Junyi gritted his teeth and slammed the microphone shut.
Does he get anxious?Will you be afraid?Will he be worried and wronged like the man on TV?That slightly immature face appeared in his mind, and Xiao Junyi felt his fingertips start to tremble and tingle again, with a hint of pain.Taking a deep breath, he forced himself to calm down, walked back to the dining table, opened the pile of headache-causing materials and continued to read.But those bright and calm black eyes appeared in my mind again and again, and refused to leave for a long time...
"Focus interview! If you can really get in, it is indeed a feasible way! It's just CCTV..."
"Because it's CCTV, it's easier to get ahead." Lin Xuewen said with a smile on the side, "Don't forget the VCD sales rights of 2th Century Fox's 5th movie, even if the people in CCTV are gods who eat wind and drink dew. , I can’t help but steal money under my nose.”
"That's right, and it's not just CCTV. At present, the entire Chinese film and television industry, including publishing, media and audio-visual, are our natural allies. Piracy is the most direct and extensive harm to them. If we can crack down on piracy to a certain extent , so as to keep their jobs and increase their income. In the early stage, we have already spent a lot of effort on the upper route in several major factories, and the cake has been divided, and they cannot let others snatch it."
Seeing Chen Yuanming's determined expression, Yu Yong'an shook his head, "What about the government? Let alone Zhangzhou and Shenzhen, we can't just leave Anhui Province alone, so that it will directly go to the sky, what about the negative impact?" ?”
"There will be some, so it's better to lower things to the commercial level. We don't need to accuse the local government of protectionism, or even expose the dirtiest things behind the scenes. All we need is a result, a VCD field. Victory. No one can eat a fat man with one bite. Maybe we won't get any real compensation when the case is handed over this time, but as long as a few companies can get rid of local restraint and form a balance on the bright side, that's enough To be honest, Lida and Jinke are both very good factories, and they are the partners we need to build an alliance with. If we can cooperate with them, it will also be of great help to the development of dVd in the future..."
"If the goal is not to pay high compensation, or to squeeze the other party out of the market, I think there is still hope." Sun Zhiqiang, the director of the sales department who has been silent all this time, interjected, "Our production capacity cannot keep up with the current market demand. I have contacted several factories before, but their sincerity is only shown in imitation, that is, standard OEM. I really can’t rest assured about such enterprises, but if there are strong allies like Lida and Jinke, they will be Another look."
"If such a goal is set, reconciliation outside the court may be more important than going to court." Liang Weiguo pushed his glasses on the bridge of his nose, and said unhurriedly, "However, regardless of prosecution or reconciliation, the situation needs to be established first. Only when the promoters are not only interests, can the enterprise develop in a benign direction."
"It's very simple to build momentum." Lin Xuewen's tone was full of arrogance, "Written lawsuits are a good time to promote, and with the recent establishment of VCD standards, we have too many things that can be hyped, and there are too many An assistant that can be hyped..."
"Wait!" Seeing a group of people chatting enthusiastically, Yan Qiaosen finally couldn't help it, and interrupted them, "Can I ask first, what does this 'focus interview' really mean?"
This sentence caused a brief moment of silence. Meng Lisheng was the first to laugh, and patted his old friend on the shoulder vigorously, "Who told you to stay in the United States for these few months! The focus interview really just appeared two or three times. It is a news column of CCTV. It is aired just after the news broadcast. The starting point is to address the current malpractices, reveal the shady things, and show some shady things to the public. The current ratings are astonishingly high, and the social response is very good. Yes A good show, and one that best suits our current situation."
"Using the influence of public opinion?" Speaking of this, Yan Qiaosen naturally understood. This is not a new thing in the United States. Public opinion supervision is a special power possessed by the media, and it is also a sharp weapon to correct some social evils, but he never thought about it. Today's China also has such a window.
"Yes." Chen Yuanming nodded, "As long as we can find the starting point, the role of focus interviews is far simpler and faster than one or two relationships. There's a better way."
"So in this program, the establishment of an anti-piracy foundation will also be announced?" Yan Qiaosen asked again.
"That's right, the publicity must be maximized, and the Anti-Piracy Foundation should really raise it there." Chen Yuanming nodded and replied seriously.
"Well, then I disagree."
What?As soon as these words came out, most people in the room were taken aback. You must know that Yan Qiaosen is also an important shareholder of the company, and his opinions can also interfere with decision-making.
"5% of the shares is a joke. Do you want to divest now, or do you want to use the dividends as foundation funds? This is not how the fund works. The proper way is to take 5% of the company's profits and use the annual profits to support the foundation. At the same time, accepting donations from all walks of life, setting up special financial, legal affairs, and open and transparent operation methods, can you decide with a shot of your head?" Yan Qiaosen's voice was a little more helpless, "And the rich man It's not like you did it, Feiyan is not a company solely owned by you, of course such a big matter should go through the study of the board of directors..."
Finally understood what the "disagree" meant, Meng Lisheng let out a sigh of relief, and also showed a slightly teasing smile, "This time I'm going to stand by Lao Yan's side. Things, how can you let yourself stand out, you should give the advertising effect to Feiyan."
Faced with these friendly eyes that were either joking or encouraging, Chen Yuanming was stunned for a moment, and then smiled.
half a month later.
It was past 7 o'clock when we got home, Xiao Junyi threw the lunch box on the table exhaustedly, and turned on the TV.Now that the progress of the project is over half, but the supervision is not as easy as imagined. This group of sneaky foremen can poke holes as long as they are not paying attention, which makes him have to run around in the wind and rain, and the irrelevant communication is early. I was completely pushed away, not to mention having fun, I would be thankful to be able to eat delicious hot rice.
Going to the bathroom to wash his face, Xiao Junyi seized the time and began to fill his stomach. The takeaway was already a bit cold, cold and greasy, but hunger is the most effective condiment. He read the information at hand while eating, dealing with tomorrow's business, There was the background sound of the news broadcast in my ear, and I was completely forgotten when I listened to it. The food was eaten more and more slowly, but the information at hand was read faster and faster. I was turning another page and was about to move When the chopsticks were holding the vegetables, a voice suddenly rushed into my ears.
"Are these counterfeit and pirated products confiscated by Feiyan Company?"
There was still a clear and steady radio sound, but Xiao Junyi raised his head in a flash, and looked straight at the TV not far away. He saw a reporter holding a topic on the screen and interviewing someone.On the screen, there is a unique column logo of Focus Interview, and there is a row of small characters, "Fei Anheng, Director of Public Relations Department of Feiyan Company".
It was really that company, Xiao Junyi dropped his chopsticks, quickly grabbed the remote control beside him and turned up the volume, only to hear a slightly worried voice on the TV.
"That's right, all of these are, and only one ten-thousandth of the total."
Following his gestures, the camera pans to a warehouse, which is full of pirated discs and players, as big as half a room.Leading the camera to the side shelf, the man pointed out some more neatly arranged pirated products to the reporter.
"These Vcd players that have stolen Feiyan's logo and imitated Feiyan's name have seriously violated our rights and interests, and have also provided convenience for the mountains of pirated DVDs behind us. In recent months, consumers have always come to ask why they bought the DVDs. Can’t be read by Feiyan Vcd machine? The reason is simple, what they bought is a pirated copy.”
As he spoke, he picked up a disc from the side, which was "Raise the Red Lantern" by Zhang Yimou, but it was not packed in a paper box produced by Feiyan, but in a simple plastic bag.
"For example, this one has no manufacturer, no batch number, and of course there is no protection code for the original disc. It cannot be read by our Feiyan player at all. This disc anti-theft measure is used to protect the rights and interests of the publisher. But piracy takes it away, fools consumers, and nullifies our efforts."
"But aren't you a player manufacturer? Just like a video tape, no manufacturer will consider the damage of rewritable and remakeable film companies. They only need to sell the machine. Why would you adopt such a complicated and inefficient method? What about the means? What is your purpose?" The reporter threw out the topic, which got a wry smile from the other party.
"That's a good question." The man's voice was a little low, "Why did Feiyan take such a thankless method? It's very simple, because the Vcd player was developed by Feiyan, and our original intention of making it is to allow personal entertainment to enter the market." Thousands of households hope to bring joy to everyone in a more convenient and cheaper way, but this does not mean that we can ignore the source of the content on the CD.”
"It is very simple for Feiyan to cancel the anti-theft identification of discs, but abandoning it means abandoning the lowest morality of a practitioner, and it means abandoning the development and future of the entire Chinese film industry. If those who shoot well If the creators of the works cannot obtain their due profits from the CD industry, the market will shrink and the source will be extinguished, and those who are serious about making movies will lose the foundation of their own survival. Protecting their interests is, in fact, the essence It is also for the benefit of all of us, so that the basic ethics of this society can be maintained."
"Today, Feiyan has achieved amazing results in the field of VCD. Just a month ago, we reached an agreement with the Sony-Philips Alliance to jointly formulate the VCD standard. This standard will be applied to every VCD in the world. In countries with Vcd. This is the first international standard that we Chinese participated in formulating, but sadly, it cannot be implemented smoothly in our country.”
"In order to protect the rights and interests of our products, we have applied for patent rights in many countries including China at the beginning of the market, but now some domestic companies knowingly commit crimes to infringe and damage our rights and interests. Why do the same machines, other manufacturers Can it be sold cheaper? Because they don’t need to spend huge R&D expenses, formulate standards, and apply for patents. They can steal, rob, and take possession of the results of our struggle for free, and use this robbery to damage more The interests of multiple companies have dragged this industrial chain down the bottomless abyss. If such overlord behavior is not restricted by any law, then the normal market order in our country will be completely destroyed. No one is willing to spend effort on developing new products. Where does the national brand of our country come from?"
"Then what will Feiyan do with those two infringing companies?" The reporter's voice contained a hint of urgency, which also affected the audience in front of the TV.
"Of course it is to seek the protection of the law." The man's voice was firmer, "We have submitted the indictment to the court to resolve this matter through legal means. At the same time, the board of directors of Feiyan Company passed a Allocate 5% of the gross profit, and 3 million RMB to establish an anti-piracy foundation, through this foundation to combat those vicious infringements, this foundation is not only for Feiyan, but also for all those who have been damaged and violated Chinese companies, let those conscientious companies get the benefits they deserve."
The camera turned back to the host, and the expression on his face was obviously heavy. "A Sino-US joint venture is in trouble because of maintaining the normal development of China's film and television industry; a law that is complied with all over the world is difficult to implement in China. The rights and interests due to enterprises cannot be guaranteed, and the laws and regulations that should be complied with cannot be enforced. Our country was in 1984. The patent law was enacted in [-]. Today, ten years later, it is still so difficult to protect rights according to the law. What is the problem? We look forward to the response from relevant departments, and hope that those companies with conscience can protect their due interests. Thank you for watching Today's focus interview, we will see you tomorrow at the same time."
The TV screen changed from the program to a noisy advertisement. Xiao Junyi sat stiffly at the dining table for a long time, then suddenly dropped the remote control in his hand and rushed to the guest room.I directly dialed my uncle's number, but there was a busy tone on the phone. After calling repeatedly for half an hour, the call was finally connected.
"Uncle! Today's focus..."
"Focus interview, right?" The voice on the phone was calm and steady, "I saw it and asked some people. The current situation of Feiyan is a bit bad, and it involves the interests of certain groups."
"Then shall we help him? For example, find Uncle Sun and ask him to deliver a message..."
"Not yet. Yuanming didn't ask to come to the door, which proves that he has his own plan. If we act rashly, it might disturb his overall situation. Now this move is going very well, and the situation has been opened. Far more dignified than the Toto relationship."
"But how old is he! Those old and cunning bastards don't know what's going on, at least help him keep an eye on his back, otherwise how can I..."
"Xiaoyi! Calm down!" A sentence interrupted his words, "I'm not panicking, why are you panicking! Our side will help keep an eye on it, and Yuanming is not someone who will stand still, Take a look at his coping skills first."
After a few more instructions, the other party hung up the phone.Hearing the busy tone from the microphone, Xiao Junyi gritted his teeth and slammed the microphone shut.
Does he get anxious?Will you be afraid?Will he be worried and wronged like the man on TV?That slightly immature face appeared in his mind, and Xiao Junyi felt his fingertips start to tremble and tingle again, with a hint of pain.Taking a deep breath, he forced himself to calm down, walked back to the dining table, opened the pile of headache-causing materials and continued to read.But those bright and calm black eyes appeared in my mind again and again, and refused to leave for a long time...
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