[US Entertainment] From web dramas to Oscars

"The first Golden Globe Chinese actor in history! Fopper has created a new history!"

—— "China Entertainment"

"The Fopper Ballon d'Or is king! Top goals with "Perfume"!"

--"entertainment"

"World-class performances conquer the world, and the first Chinese brother Fopper wins the Golden Globe Award!"

--"Entertainment News"

Although due to the time difference, when the Golden Globe Awards Ceremony in the United States started, Huaxia was in the morning, so the first information could be transmitted to Huaxia very quickly.

To be honest, the Venice Film Festival, the Berlin Film Festival, and the Cannes Film Festival, which are known as the world's three major film festivals, have all made gains.Not only the best actor, but also the best director, or the best movie.But put it on the United States, the result is different.Whether it's the Golden Globes or the Oscars, even if all Huaxia's films are nominated, they are also part of the American purchasing group, and the value is a round trip.Not to mention that nominations are not enough most of the time.

So when it was confirmed that Fopper had won the Golden Globe Best Actor, the entire Chinese entertainment industry was in shock.Although Fopper's reputation in China is not as good as that of second-tier stars.But as Fopper became more and more famous abroad.His status in the country is also getting higher and higher.

Perhaps in recent years, because of people's country's rendering of foreign countries, foreign people are in dire straits.Therefore, the national cohesion of the Chinese people has indeed increased significantly.And what matches it is a higher sense of national pride.And it is precisely because the national pride began to burst more and more.The fact that football and entertainment circles are not recognized around the world makes people feel more and more helpless.

And Fopper won the Golden Globe Award, which can be said to be the most famous film and television award in the United States besides the Oscars. As a matter of course, he was brought into a wave of rhythm, which gave Huaxia the foundation to boast.Even if there is no official statement.But many film companies that have cooperated with Huaxia Goldfinger Studio have all made up their minds to help Fopper build momentum.This is not only good for the influence and development of China's entertainment industry around the world.What's more, there are rumors that the Goldfinger studio under Fopper's name will be fully listed.This allowed the bigwigs in the entertainment industry to see a way to expand their influence.

Therefore, without Fopper himself knowing, the keynote of helping him try his best to win the Oscar was set by Huaxia.

So after a few days, Fopper suddenly found that as long as it was the media that had anything to do with China.Basically, the coverage of the film industry is of a Forpperian nature.This is simply adding bricks and tiles to Fopper's Oscar road.

You know, for all filmmakers, hitting the Oscars is almost the same as running for the presidency.Because the methods they use are all the same: elevating themselves and belittling their opponents.

Although at the beginning of determining the start of filming, film companies generally make a long-term plan for their works.In short, each film is considered in two dimensions: box office potential and chances of winning.But this situation often changes.

So at this time, it needs to be positioned by the producer when it is released.If a certain work seems to have the potential to impact awards, the film company will consider how to create an impact from the distribution strategy.The most common method is to test the film on a small scale first to accumulate media praise and audience reputation, and when those accumulations are enough to have an impact on award nominations, it will be expanded to a full-scale release.In this way, not only can the commercial benefits be maximized, but also the way of expanding the release can be used to promote the early praise again in a logical way.However, because Fopper has entered this industry for too short a time, even his company is already developing at the speed of light.But such a detailed matter is still not considered.This has to be said to be a mistake.Although the movie's box office is huge, its influence in the movie circle is not enough, which is a fatal flaw.

After all, for the Oscars, the Oscar judges are the focus of public relations.Therefore, more shortlisted films have chosen to hold special screenings for members of the academy.The academy members with a total number of more than 6000 are scattered and live in various places. In order to maximize public relations, a studio with a rich family usually has to hold this special reflection many times.It just works, and it just so happens that Goldfinger Films has never done such a thing.

But it's not too late.After Yuqing realized this because of the external criticism, he immediately started public relations.

Review DVD, it's a very delicate product.Different from movies shown in movie theaters, this kind of specially produced dvd must be the most suitable and most inclined to the old school taste.That is to say the most 'artistic'.

Why is there such a thing?It has to be said that this was the inspiration of colleagues and Yuqing. The crew of "Crash" who ran with him for the Oscars this year sent out more than 3000 such DVDs. In addition to members of the Academy of Oscars jury, they also covered other parts of Hollywood. The members of the relevant trade unions and associations are using this method to make up for the weakness that they have not been in the limelight for a long time when it is released in September.And this year's movie opponents are too strong.Not to mention Fopper's "Perfume" and "Blood Diamond" are menacing.Just talking about the movie "Brokeback Mountain" is already very disappointing.

Of course, their method is also very useful.In Fopper's memory, they used this method to defeat "Brokeback Mountain" and reach the top of this Oscar.

But the first use is special, and the nth use is mediocre.After seeing both of Fopper's crews and the "Crash" crew doing that.Other crews followed suit.Even in order to increase exposure and competitiveness, the film company can't wait to drain every minute of the film creation team.Directors and leading actors are busy during awards season, rushing to participate in various media activities arranged by the studio.And because of this situation, Fopper and the others also started to get busy.

As for what are you busy with?Of course, the benevolent see benevolence and the wise see wisdom.You know, although the Oscar Organizing Committee expressly prohibits accepting bribes.However, for this kind of thing, you have always had policies, and I have countermeasures.Film companies that have grown up under the care of capitalism can always find ways to circumvent this prohibition.For example, in the future "Lincoln Biography", in the review materials sent to the members of the academy, in addition to the DVD, there seems to be a letter and a picture book signed by the famous director Spielberg.Such things, and animated movies hate simple and crude, limited edition movie-related toys, and the Oscar judges receive different types every year.

Of course, if you want to say that the Oscar campaign is different from the presidential election, there are still some.In American political campaigns, directly slandering opponents is a strategy that is tacitly tolerated.In this regard, Hollywood seems to have to save face and will not be as desperate as ambitious politicians do.So the meaning is, you can't come out in the open, but if you do small tricks secretly without being discovered, you will still be allowed to drop.For example, if the attack or slander comes from a third party, that's a different story.

Thus, the importance of traditional publicity channels can be seen.In addition to every awards season, Hollywood film companies will launch a batch of posters for reference only, which are used to target the possible nominations of their works, and carefully select the corresponding media praise to strengthen the audience's impression.The rest of the energy is all spent on tearing up.