Reborn to create a virtual world

Genuine leather garments are expensive and not suitable for mass production, while artificial leather looks inferior, which affects word of mouth.At present, Xingzhe does not lack money-making projects, so it is still necessary to shrink in some aspects.

In addition, there is the most practical problem, that is, Lin Shu knows that the design of these clothes is actually very old-fashioned, not unique, and not suitable for wearing in reality.Lin Shu personally likes any clothes with distinctive national cultural characteristics, but these clothes are good-looking, not practical.

There are reasons why modern clothing can eliminate ancient clothing.

What Lin Shu can do is to bring cultural characteristics to modern clothing, rather than to forcefully promote ancient clothing.This approach is contrary to the times and will only make people lose money.

Because of such cognition, Lin Shu is very sober, and has not lost his mind because of the blind pursuit on the Internet.He resolutely denied the speculation of many fans that Xingze would produce fur clothing, which disappointed many people.

But this disappointment was only a temporary thing, and soon various counterfeit versions of clothes began to appear frequently, with high prices and poor quality. After several warnings from Xingze officials, they did not spend more effort on this aspect.As it turned out, the clothes weren't selling well—it's almost June, and who really wants to buy furs?

But no matter what, the absence of a market for imitation clothing has not affected the hot operation of the wild soul.

In mid-May, due to the popularity of "Infinite Time and Space", many large-scale online games in China generally appeared to be a bit sluggish in comparison.Many companies have also realized that the intelligence factor is already an important content that affects the development and popularity of all games.

Finally, in the next period of time, major game companies have revealed news that they will add some to their own games, some of which are "planned", some are "under development", and some have already been "effective" .

Among these companies, only Beichen released a heavyweight news in mid-May, claiming that the research and development of Beichen's new smart online game "Twelve Nights War" has come to an end, and the first round of beta testing will be carried out at the end of the year. Welcome All players participate in the test.

Lin Shu had already prepared for this news, and even felt that it was a bit long overdue.

When Zheng Fangcheng watched the relevant news for him, Lin Shu didn't show any worry or anxiety, but turned to ask Zheng Fangcheng calmly: "Brother Zheng, what do you think the future development of the game industry should be like? "

Zheng Fangcheng was taken aback for a moment, then fell into thinking.

In fact, when Zheng Fangcheng first came to Xingze, he didn't know much about the game industry.Although he couldn't be called a game insulator at that time, his understanding of this aspect was superficial.

He can't even name a few of the most influential game companies at home and abroad.

However, with the passage of time, Zheng Fangcheng has been immersed in this industry for a long time, and Zheng Fangcheng has gradually gained a lot of knowledge and opinions of his own.Faced with this question from Lin Shu, Zheng Fangcheng only thought for a moment before he said: "Although it has been said that the marketing has been very hyped in the past few years, and the big IPs have sold very well. As long as the game has an IP, it will sell well, but to be honest , games that rely on IP and marketing are like a flash in the pan, and they fade too quickly. On the contrary, the popularity of our own "Infinite Time and Space" has been relatively stable at present, and Beichen and several other online games that have made special features are also good. The marketing trend has recently The impact is not as great as before, and many people's trust in this type of advertisement has reached a low point... I think the game circle in the future will mainly rely on creativity, technology and its own quality to win."

Lin Shu nodded, and said: "The circle of online games is similar to the circle of online literature in the early years. It was quite impetuous at the beginning, and the proportion of marketing was particularly important. But as time settled down, everyone still had to fight for creativity and production level in the end. of."

"Internet marketing has become more and more mature this year. In the past, when surfing the Internet, most netizens believed what others said, but now many people are no longer led away by rumors or advertisements. So next, each The influence of a viral marketing method will always shrink slowly - this has nothing to do with popularity or trends, it is purely that everyone has gradually developed resistance. In this case, the core of all entertainment culture must return to the essence Coming up is the idea and production level.”

"Ideas are easy to chase, and there are people who follow them every year. But the quality of the game itself requires time and manpower to carefully craft, and there is no way to speed it up. Our next goal is actually to run forever. At the cutting edge of fashion, there are always innovative ideas, and they are perfectly displayed with high-quality production standards."

Lin Shu smiled and said to Zheng Fangcheng: "We actually already have such capital now, so Brother Zheng, you don't have to worry about people learning from us and imitating us. It is precisely because people are chasing us that we have more motivation to distance ourselves from them. "

Then he paused, and said slowly: "I think the future is the era of virtual games."

Zheng Fangcheng was taken aback for a moment, and then replied: "Actually, most people think so, but no matter how you look at it, there is still no sign of it. I tried the so-called virtual games on the market before... No matter how you look at it, I still don't like it." It’s not as good as computer online games. At least the picture is clear.”

Lin Shu said: "The virtual games on the market are indeed a little bit worse now. Let alone the technology is mature, many key problems have not been solved. Needless to say, it must be too hasty to release virtual games now. But this kind of technology is not impossible. Realization is not as far away as you think."

"For example, Star Trail is actually planning to start related projects now. However, the project we want to start is not the current virtual online game with glasses as a screen-this thing is actually very similar to our fitness equipment concept, and there is suspicion of duplication .What we are considering developing is another form of virtual online game.”

And this kind of virtual online game is a virtual online game that uses neural connection as the main game method.

At present, there is no published research information on this technology, but Lin Shu knows that many companies at home and abroad are already researching this technology, but most of the research at this time is not in-depth.

With the gradual surplus of capital flow, Lin Shu finally started to expand the number of personnel in Star Trail shortly after the launch of "Wild Soul", and separated a new research project by poaching corners and deploying personnel between projects. project.

This project is the research and development of the biological brain.

The research and development of the biological brain does not involve neural connection technology for the time being.Because this type of technology itself belongs to the content of input and display.The current research on star trails only confirms basic hardware development, information transmission, and biological thinking and memory methods.

In this regard, the operating mode of the biological brain is completely different from that of the traditional computer.Since the same kind of technology has no technical foundation at all in the current society, Star Orbit actually started from scratch, and it is foreseeable that there will be huge capital and manpower investment in the future.

Star trail has basically achieved preliminary results in the research of optical brain.The new optical storage and computing mode has entered the later stage of testing, and its data storage capacity and computing transmission speed are far higher than the most cutting-edge similar devices currently on the market.Lin Shu chose to start a new project at this time because he wanted to combine his two brains and take advantage of each, laying the foundation for future research and development of virtual online games.

The research and development of these projects require sufficient funds.

At this time, the project that Star Trail is closest to completing in the near future and has the potential to collect money and cash out is the three-dimensional printing technology.After Lin Shu accelerated the process in this area, the research in this area has made remarkable progress every day.

At present, there are five major series of cloud printing raw materials, namely cloud foam, cloud rubber, cloud silk, cloud metal and cloud ceramics.Although these five materials have different names, they have nothing to do with foam, rubber, or metal. The main components are all highly plastic materials such as sugar fiber and carbon fiber in different proportions.

Different classifications of cloud series materials have similar shapes, and generally appear in the form of black powder when not shaped.But after being shaped by various means, it will become a variety of small props that are similar to its name in touch, but lighter in texture and less weight than plastic products.

During the entire research and development process, Star Trail developed not only the cloud material itself, but also the coagulant used to shape it, and the dissolver used to dissolve it.

Traditional [-]D printers use all kinds of raw materials, such as wood, metal, and plastic, which are polluting to a certain extent, and shaping is more troublesome, and the printing efficiency is extremely low.Cloud printing technology is relatively more convenient. It does not use some raw materials, so it does not need to use too complicated processing technology, does not use thermal dissolution and other treatment methods, and has almost no pollution.

Its specific working process is that after being molded by a machine, it is shaped with a coagulant, and finally colored by a machine.

Of course, compared with most props made of various real raw materials, cloud materials have many defects. For example, although their texture is close to raw materials, their density is actually much lower, and they are not as strong.Even a small child can easily destroy it if enough strength is used.

In addition, due to its own material, it will automatically fade and deform after long-term contact with air and water vapor. The general shelf life is three months.

But as cheap one-off quick fixes, these are some acceptable flaws.

Tan Yuan said with some regret: "Actually, as a [-]D printer, its size is still a bit too big, so it is not suitable for home use. If you give me more time, I think we can design it better, or design There are other versions suitable for home use."