Bright Star Road [Entertainment]

Chapter 64: The chess difference is one move

The main sales channels of physical records are record stores, bookstores, supermarkets and post offices, among which record stores account for more than [-]% of the market, and among the record stores, rose, Volkswagen, Dahua, Starlight and Fifth Line account for [-]%. share.So how high the sales of a record can be, the publicity of the record store is also indispensable.

Today, most of the record stores hang up the promotional poster of Li Wei's "BORNTOBEFREE" album in a conspicuous place. In order to sell the record, Yaxing Production and ATV also invested a lot of channel promotion expenses.To the surprise of the record store, the store hadn't opened yet, but there were already people queuing up outside the door.This is a rare scene in record stores after the advent of digital audio sources.

With the arrival of nine o'clock, the record stores have started a new day of business.Customers queuing up flocked to the record store, and as the most anticipated record during this period, Li Wei's album was naturally placed in the most conspicuous place at the entrance, and had a special counter alone.Gu Ken stopped in front of Li Wei's counter one after another, took one or more records and went to the counter to check out.

Some customers complained: "Boss, why didn't you see the limited edition here? It's fine if there is no exclusive SHOP limited edition for the fan shop. There should be a first-run limited edition, right? I heard that the limited edition not only has the exclusive BonusTrack, There is also a limited photo book as a gift.”

"Well, although we are also a mass chain record store here, it is not a flagship store in a big city after all, and there is nothing we can do if we don't get the limited edition." The store manager hurriedly apologized, "I heard from the superior salesperson that this time Except for a small amount in the flagship store, most of the limited editions have been pre-sold in the official online store. Our executives are also discussing with the distribution company to see if we can release a collector's edition in the future, and then we can sell it on We sell in physical stores.”

"Oh, I knew I shouldn't have any expectations." The female fan holding five Li Wei albums sighed, "The limited editions are sold out on the Internet, and even the official fan store requires VIP members to pre-order. If I had known earlier It's time to apply for a VIP membership. Not only will there be an exclusive journal, but even these products can be pre-ordered in advance. Forget it, I have to go to school, I hope I won't be late. Luo Li and the others are really good, let me go out and buy records alone .”

The fan grumbled, stuffed the album into his schoolbag, ran outside the store, and hurried to school on his bicycle.

And the group of fans who pre-ordered also received Li Wei's albums from the logistics company one after another. Most of these people are core fans who pre-ordered all four albums.For them, several versions of the album will be received, after all, different versions of the album give different things.

Sun Ping is a die-hard fan of Li Wei. When Li Wei released the album pre-sale news, Sun Ping asked her father to find a way to buy all four versions of Li Wei's album.It's not that Sun Ping is making a fuss, it's actually relatively simple to pre-order the regular disc, which can be done directly on the official website of Huanqiu Music, but there are different ways to purchase the three limited editions. The SHOP limited edition requires VIP fans of Li Wei's official support station, that is, paid members of the fan club to pre-order, and if the number of pre-orders exceeds the pre-order limit, they will be queued for shipment according to the pre-order time.The first-run limited edition A can only be pre-ordered at ATV peripheral stores, while the first-run limited edition B can only be pre-ordered on the largest online shopping platform - Yabao.Generally speaking, it would take some effort for fans to pre-purchase these three limited editions. Fortunately, Sun Ping's father is also in e-commerce, and he finally helped his precious daughter to settle the matter through a few relationships.

After receiving the four albums, Sun Ping immediately posted an unboxing live broadcast on Li Wei's support forum. First of all, Sun Ping showed the ordinary disc she bought. Because it was a pre-order, she also gave a photobook as a gift; while the other three There are also three other versions of the photo book in the limited edition.Regarding Sun Ping's unboxing live broadcast, a group of people in the forum naturally envied and hated it.You must know that the three limited editions were sold out almost without entering the physical channel, and most of the fans did not see the shadow.According to the legend, the photo book that is given when pre-ordering the ordinary disk is also limited, and the ordinary disk purchased in the physical store later is not available.But there were also tough fans who tore away the promotional posters in the record store, and some fans showed off the Li Wei figure stand she got from the record store.

Due to the enthusiasm of fans to buy, according to the real-time data of "Popular Music" magazine, the sales volume of Li Wei's album on the first day was as high as 105 million copies (including pre-orders). If the data feedback in some remote areas is not timely enough, then Li Wei The first-day sales of the debut album should be between 115 million and 120 million copies, that is, the first-day breakthrough gold record sales.For idol singers, the sales on the first day basically determine the final sales.However, the smallest unit of the Billboard is also the weekly chart, so whether Li Wei's album can be airborne champion will not be known until the chart is released next week.

"Golden record? Champion album? When did the traitors in the firm become so arrogant? Mom, didn't you tell your uncle?" Unwilling to fail, Teng Jingli found her mother, who was also a senior at the Smart firm. Chen Wenxin, the vice president. "Do you think I still have a voice in the company? Soon the company's management rights will be taken away by Fan Zhi!"

"That woman can't be taken away!" Chen Wenxin said lightly, "But you, if you are still so impatient, there is no guarantee that your uncle won't find another heir. Don't look at your mother as the second largest shareholder of the company, but your mother has Only 10% of the shares! Even including Jiang Xijiu’s shares, we only have 12%. Your uncle holds 65% of the shares, that’s the key! Don’t think that the dispute over the successor of the company is only between you and Fan Zhi , The board of directors has other forces, okay?

Liu Yuanzhen and Qiu Sumin, two immortal guys, are now getting together with Ji Dong, planning to push Ji Dong to the top position.Don't think that Ji Dong used to be our artist and look down on him. Now that he has moved behind the scenes, he is already a new generation of director who has become famous in China.The combined shares of the three of them are also about 10%, and together with several directors who support them, Ji Dong is your biggest threat!And Ji Dong, like Fan Zhi, has a very good relationship with the artists and trainees in the company.

You don't just care about your Storm, they are doing well, but the company is not supported by them.The most important thing is, don't be hostile to APEX because of Fan Zhi! It’s true that Fan Zhi is the manager of APEX. It’s not bad that the actual brokerage contract of APEX belongs to Smart’s dream, but APEX is still the first day team of our firm, and their income supports one-third of the firm’s income. world!If you can bring APEX over, how far do you think you are from the president of the company?Think about it! "

Teng Jingli, who was reprimanded by her mother, returned to her office silently. At this time, VJ10 was also in her lounge, preparing to listen to her manager about the group's plan for next year.Because the end of the year is approaching, according to the rules of the firm, each group of artists must submit their plans for the next year before the last working day in November, and the firm will reply one after another in the third week of December.

Although it is only mid-September at this time, the formulation of next year's plan also requires discussions between agents and artists to achieve results.Although the Victory Youth Group is currently in the trend of becoming a big group, it is still close to reaching the top.

With the debut of FMShadow and SmileMinor, the pressure on the Shengli Youth Group is also increasing.Fans of the two junior groups are already complaining that the Victory Youth Group has taken up resources but has not brought greater benefits to the firm. Therefore, the Victory Youth Group has no confidence in the plans for the coming year.

Since the Shengli Youth Group temporarily broke up and reorganized the three limited groups when they debuted, and everyone's age level is a bit old, so the relationship between everyone is not so harmonious. The NEXT group is all about the same age, and they are all from the TOPBOY group at that time, so these five people are together; while the BEST group is also about the same age, but Zhou Xiao and Yi Ming from AKIDS are together, and You Gui from TEENS , Yi Hui and Kaohsiung are together again.

When the ten people were bored, their manager Jin Zhenhao walked in with a thick stack of documents.

He first asked everyone to sit across from him, then he closed the door and drew the curtains at the same time.Seeing Jin Zhenhao's serious actions, everyone's heartstrings suddenly tightened.

Jin Jinhao said: "You have also debuted for so many years, and you also know how the company handles the combination that has debuted for many years. Don't worry, you have not been abandoned by the company, and the company will still promote you in the new year. However, the promotion method will vary. Changed. From now on, the Victory Youth Group will only release one single every year, and then the group variety show will be cancelled.

Members of VJBEST, your focus next year will be on variety shows. We will arrange for you to appear on as many shows as possible, and hope to allow you to have one or two exclusive shows by the end of next year.

Members of VJNEXT, your focus is film and television, commercials and music. Your production plan for next year will be two to three singles. At the same time, you will be arranged to show your face in various idol dramas, and at the same time go to the big screen to show your presence.For the advertising part, we will try our best to arrange for you to accept some high-quality advertisements.

And VJBAND, an unofficial subgroup, has been approved by Ms. Teng Jingli. Manager Teng said that they can try to release a single next year. If the response is good, VJBAND will be recommended as the third subgroup of the Victory Youth Group.

Well, the above is the general arrangement of our planning team for everyone next year. Do you have any comments? "

As soon as Jin Zhenhao's voice fell, Zhou Xiao, the captain, raised his hand, "According to the planning team's opinion, the Victory Youth Team will fly solo next year and not disband? In fact, only VJNEXT is operating, and VJBEST is tantamount to being exiled." Going to variety shows to retire, right? In addition, VJBAND will take Shi Ming, Yi Hui and Kaohsiung away from VJBEST, so in the end it will be me and Yougui in variety shows, right?"

Zhou Xiao's words silenced everyone. Although Zhou Xiao was not an ACE-level existence in the Victory Youth Team, he was the captain.Before the Shengli Junior Team became popular, it was he who worked hard to channel the popularity he accumulated in AKIDS to VJ10.In the first three years of the debut of the Shengli Youth Group, Zhou Xiao was almost the daddy of the group, leading a group of teenagers who knew nothing about their careers in the entertainment industry.Try to pick up the conversation from the host, and then find a way to bring topics to your team members.Now that the Victory Youth Team has achieved success and fame, so it's time to kill the donkey?

Because everyone has been silent, Zhou Xiao got up and left. "I have something to do tonight, so I'll take my leave!"

The sound of closing the door startled everyone.

To be continued...

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