Interstellar first money-making tool

After the last interview, the host was very well-behaved in front of Wen Zhenghe.

He gave up leading the topic, and asked at the end of each speech, what do you think?

After the first series of rainbow farts were finished, the host asked: "I heard that Chung spent a lot of effort on Alexia's planning, do you think so?"

This is Wen Zhenghe's favorite point.

If he were to explain how Alexia got to where she is today, he would talk so endlessly that she couldn't even spit out... Cough, he is not such a disgusting person on weekdays, but looking at everyone here today he is so disgusting. A lot of successful people in the business world suddenly became vicious.

Wen Zhenghe made a gesture of concentrating on memories, and slowly said: "Before the birth of Alexia, the Zhong family had almost no transformation, and the high-level executives were old-fashioned and orthodox, thinking that the Zhong family should follow the tradition of the ancient nobles and replace the work of starship manufacturing It is perfected to the extreme, but the meager profits of ordinary starships, cargo ships, and passenger ships are simply not enough to support Zhong's continued operation in this Uka era. Therefore, Mr. Zhong, who has not yet reached the school age, made a decision— —Produce the best luxury starship in the whole interstellar.”

The host asked in surprise: "Mr. Zhong who made this decision is...Mr. Zhong Ji?"

Wen Zhenghe nodded.

The audience present looked skeptical, and they didn't quite believe that Zhong Ji, who was under 15 years old, would make a decision that Mr. Zhong couldn't make for decades.

behind the screen.

The offshoots of the Zhong family who were watching the live broadcast gritted their teeth.

What does it mean that the high-level people are old-fashioned orthodox?As Zhong's former affiliates and high-level executives, how many transformation plans they put forward are all due to that old fellow Zhong Shen, who is too domineering and rigid, and he doesn't get into it!

……

In front of the camera.

Wen Zhenghe ignored the comments from the audience around him, and continued: "As one of the best-selling ordinary starship brands in the Blue Star Region, Zhong has a complete engineering design team for ordinary starships, and the high-end interiors, Noble styling and well-developed and complete power systems are not what Zhong is good at. For this reason, the young Mr. Zhong visited various places in the Blue Star Region and interviewed nearly [-] engineers and [-] designers. It is inevitable to waste your studies and get tired of dealing with the interpersonal relationships around you, but many of Mr. Zhong's alumni don't understand him at all..."

The host clicked his tongue: "You have such vicious eyes at such a young age. Think about it, Alexia's chief engineer Bai Qianjun, chief stylist Torrance, and chief interior designer Xie Pu are the talents that were discovered at that time, right?"

behind the screen.

In the conference room of Zhong's Yuanhang, the group leaders who watched the live broadcast collectively looked at Zhong Ji who was in the chief position.

The newly developed 360-degree floating projection screen with no dead angles developed by Zhong’s Research and Design Center was installed in their meeting room. The equipment was placed in the center of the meeting table. The images are the same without any deviation.

Also because of this, they can intuitively see the expression of their young master.

If they read correctly, the corner of the young master's mouth twitched.

Zhong Ji seemed to be possessed by Bai Qianjun, and exposed Wen Zhenghe mercilessly: "Don't listen to his nonsense, every elite in the project team is my favorite at a glance."

Wen Zhenghe is known for his ability to open his eyes and tell lies. How could he have time to meet those [-] people alone?Not to mention the selection of top elites.

Is this Nima still the workload of human beings?

……

In front of the camera.

Wen Zhenghe swept everyone's amazement with a light smile, and said: "No one's success is really based on luck. Luck, at most, is just a humble word. In order to allow Zhong to have the ability to mass-produce artworks, we built Yuntian factory; in order to make Chung’s interior and exterior unique, we have selected two of the best chief designers; in order to make Zhong’s design full of luxury concepts, in the past ten years, we have spent an average of Dismantling three PBs, two Starishes, two Durants, and one Coln... Such an astonishing investment of funds is just to let designers and engineers understand what luxury is."

The host was stunned: "No wonder... No wonder Zhong is willing to pay and take interior designers out to collect materials, and he is also able to design thirteen different styles of interiors. With such a large investment, the sales volume today is too high." There's nothing wrong with that."

behind the screen.

Shep and Torrance were a little frustrated, he was obviously poached, okay?It's not that kind of low-end audition!

What is even more speechless is Zhong Ji, who has to dismantle more than a dozen luxury starships every month for ten years?With such financial resources, why does he worry about advertising fees?They are also listed companies anyway, so can't Wen Zhenghe brag a little more reliably?

……

In front of the camera.

Wen Zhenghe sighed, and said: "Alexia was extremely difficult during the planning period. The capital investment was huge. Every member of the project team used the company to settle down, drank coffee as water, and opened the drawers. Nutrients and physical strength pills, many times, Mr. Zhong doesn't have time to have a meal with Mr. Zhong for several months..."

behind the screen.

Zhong Yi, who was eating with Shushou and the old man, scratched his head and asked the old man, "Really? I remember that Xiaoji has at least three meals a week with you, right?"

Shoushou tilted his head and counted for a while, gently tugged on Zhong Ji's sleeve, and said in a low voice, "Not only? After I come, he will come back for at least five meals a week."

Mr. Zhong said cheerfully, "Comparing Zheng Zheng with that child will exaggerate the atmosphere."

Zhong Yi: "..." This is no longer an exaggeration, but a reversal of black and white, okay?

……

In front of the camera.

The host suddenly asked curiously: "Mr. Wen, would it be convenient for you to explain why Alexia didn't continue Zhong's brand, but chose to be her own?"

Wen Zhenghe replied: "You can't imagine how top fashion is sold in supermarkets, and Alexia is sold in Chung's showroom. The public is too impressed with Chung's cheap and low-end starships. Only brand new brands can break through the shackles."

The host nodded in agreement and admiration.

Wen Zhenghe said again: "Speaking of which, because of the name Alexia, Mr. Zhong and I were in a difficult situation for a long time. We had to tell all the senior management, collaterals and Mr. Zhong himself that the name 'Zhong' was not good enough. They Because her surname is not good enough, it cannot be used as the name of a new luxury starship brand. This feeling is very exciting..."

behind the screen.

Shep looked at the thoughtful Zhong Ji suspiciously.

Zhong Ji looked back at Xie Pu, and sighed softly: "Wen Zhenghe has said so many lies just now, and there is no shortage of this sentence."

That's right, the name Alexia was decided by Zhong Ji himself, and then notified to every collateral branch, without asking for their opinions at all.

After all, for a group of people who are about to leave the Zhong family, it is already the greatest respect to inform them.

……

In front of the camera.

The host was obsessed with the tortuous and difficult Zhong family in Wen Zhenghe's description, and couldn't help himself. He almost forgot that today's topic is still "marketing".

Finally, the host regained a bit of reason, and asked bravely: "From the dismantling of luxury starships to the recruitment of top engineers and designers, we have learned that Alexia's craftsmanship has cost a huge amount of money. What about Alexia's marketing? What's the trick?"

Wen Zhenghe took a sip of tea unhurriedly, put down the cup leisurely, and then said: "You have seen Zhong constantly create hot topics for Alexia, and we have the cheek to seize every marketing opportunity, every time The advertisements bought are all monopoly, just to make Alexia read more catchy."

He paused, and then said: "And what you haven't seen is the marketing network and service network laid by Zhong for Alexia alone. We even trained the dealer's sales staff separately. They are well-trained and patient enough. Repulsive and not overly accommodating... Of course, in my opinion, Alexia's service network is a bit redundant, because Alexia is perfect, she can't break at all. Apart from the glitch mentioned earlier , After that, we have not received any reports and complaints from Alexia sales so far..."

behind the screen.

Everyone in Zhong's conference room understood why their young master was so relieved to ask Wen Zhenghe to introduce his "successful experience", because the story that guy made up was far more attractive than the reality.

More importantly, the story made up by Wen Zhenghe cannot be debunked by anyone who is not involved.

Zhong Ji lowered the volume of the live broadcast, glanced at everyone in the conference room, and said, "I think you all still have a lot of doubts about Alexia." Originally, he thought, let Wen Zhenghe explain it, but that guy was confused and didn't mention it at all. And Alexia's marketing essence.

He sighed softly: "A strong product is the foundation of an enterprise. Because Alexia is a stunning and mass-producible artwork, we have the possibility of success.

"The second characteristic of Alexia's success is pure advertising. On the one hand, the advertising is huge. On the other hand, we never rely on models or so-called celebrity effects to promote Alexia, let alone exaggerate Alexia's performance in advertisements." Mr. Wen said that Alexia did not have any complaints or reports, which is true. The advertisements are all real shots, and every starship that is driven away by a customer, we will have the dealer check it at least twice.

"Third, reverse the deep-rooted impression of the public. They feel that Zhong's company is not good enough, and they even believe that Zhong's company can't produce luxury interstellar. Therefore, FS is just a gimmick to prove the strength of Zhong's company. In fact, you all know that, It is the FE with the cheapest price that really makes Zhong's a lot of money.

In the conference room, apart from Zhong Ji's voice, it was the voices of Wen Zheng and Hai Chui in the live broadcast.

The mid-level and high-level people present here felt in a trance that these two voices fit together very well.

Although one is fact and the other is fiction.