Rebirth of the Wild Age

The content of the Entrepreneurial Spirit group seminar is actually very simple. It is to let famous entrepreneurs at home and abroad tell their success stories and successful experiences, and summarize and discuss the key elements of business success.

This is the conference with the most Chinese entrepreneurs speaking during the entire Fortune Annual Conference, and five of them took the stage one after another. For example, Zhang Ruiming, the boss of Haier, talked a lot about the story of him smashing the refrigerator before, and concluded that quality first, honesty is the foundation, and shouted the slogan of survive by quality and win the world by credit.

At least on this topic, the organizers gave Song Weiyang a very high standard, because he was the first to speak, ranking ahead of all entrepreneurs at home and abroad. Obviously, some leaders appreciate him very much.

The host was afraid that Song Weiyang's name would not be famous enough, so he introduced in detail: The following is the chairman of Jinniu Capital, the chairman of Xifeng Company, the chairman of China Science and Technology Company, Mr. Song Weiyang, a well-known MBA scholar in China, to speak on the spirit of enterprise. Your own opinions and suggestions!

At least two-thirds of the CEOs of Fortune 500 companies here have never heard of Song Weiyang.

Most of the overseas Chinese entrepreneurs who were invited to attend the meeting knew that there was someone like Song Weiyang because of the two-day exchange.

Song Weiyang walked up to the rostrum calmly and said with a smile: Leaders, guests, and reporters, good morning. I started my business at the age of 17, and I am only 23 years old this year. I only have 6 years of entrepreneurial experience. Let me tell you Entrepreneurial spirit, let me summarize the successful experience of the enterprise, which is probably not convincing. Among the domestic entrepreneurs present, who is not my predecessor? The world's top 500 companies are even more powerful. Your development time is much faster than my father. I'm still older...

Ha ha ha ha!

The audience roared with laughter.

At the same time, countless business leaders who did not understand the situation were surprised because Song Weiyang was too young. The 23-year-old young man boarded the main podium of the Fortune Annual Conference, which has broken the record of the Fortune Annual Conference, and people can't help but have unlimited interest and desire to explore him.

Could it be that this is the junior of a certain bigwig in China?

Anyway, it will definitely not be a rich second generation, because China is still dominated by the rich generation.

The reporters in the United States are better. After all, because of the Google financing incident, Song Weiyang has already shown his face in the United States. But the reporters from Europe were at a loss, and at the same time became extremely excited. In their eyes, Song Weiyang, who was only 23 years old, was far more topical than those CEOs of multinational companies.

Song Weiyang continued: Every entrepreneur has his own understanding of what is entrepreneurial spirit. I will start from the traditional Chinese concept. The source of Chinese culture lies in the Book of Changes. Whether it is Lao Tzu or Confucius, their Thoughts are all elaborations and extensions of the Book of Changes, and have been affecting modern Chinese society. Chinese people often say, be a man before doing things. In Confucianism, a gentleman is the benchmark for being a man. The opening chapter of Book of Changes says, In Xing Jian, a gentleman strives for self-improvement; in terrain, a gentleman carries virtue with virtue...

Chinese entrepreneurs and Japanese and Korean entrepreneurs couldn't help but nod their heads when they heard this. They like this kind of oriental philosophy.

European and American entrepreneurs also listened with great interest. Although the simultaneous interpretation was somewhat inaccurate, the basic content was translated well. They were also interested in traditional oriental ideas.

A gentleman must strive for self-improvement, and a business must also strive for self-improvement. Six years ago, I was still in high school, my father was in jail, and the family business was on the verge of bankruptcy. The total debt was nearly 10 million yuan, and the debtor blocked my house! , I must constantly strive for self-improvement, and my family’s factory must also strive for self-improvement. I took a few hundred dollars in travel expenses, and went to a big city by train to inspect. I learned more advanced marketing methods. When I returned to my hometown, it only took two months , turned the family business into profit; within half a year, all the debts were repaid. What is self-improvement? It means that no matter what situation you encounter, you must not admit defeat, you must work hard, and you must work hard in the face of adversity. Whether it is life or work For an enterprise, every hardship is a test. As long as you overcome it, you can get wealth that cannot be measured by money. This wealth is the spirit, the spirit of self-improvement, which has been engraved in the blood of individuals and enterprises since then...

Crack clap clap!

The audience applauded.

The discussion topic of Entrepreneurial Spirit is actually a stage for Chinese and foreign entrepreneurs to show themselves, and each speaker will tell his own entrepreneurial experience.

At least those who haven't heard of Song Weiyang now have a basic understanding of him, and know that this young man also came through a lot of wind and waves.

Self-improvement is not only reflected in adversity, but also in good times. Although it is not easy for a person or an enterprise to work hard in adversity, it is actually more difficult to work hard in good times. The Chinese say that people are born in adversity and die in peace. , Constant self-improvement is also reflected in being prepared for danger in times of peace. A comfortable environment can easily make people complacent and lose their fighting spirit, and it can also make an enterprise complacent and complacent, and breed crises. What we have to do is to continue to face new challenges in good times. As early as a few years ago, Xifeng Company developed rapidly and became the second largest beverage and food enterprise in China. It can continue to develop like this. However, it took us two years to hire French engineers with high salaries and cost hundreds of millions of dollars to realize Intelligent automation of the factory. It took another two or three years to complete the channel reform. Now, Xifeng Company has even realized the national network, procurement, production, storage, transportation, sales... All links have realized intelligent office and network office. Be No. 1 in China and lead the world!

Crack clap clap!

Thunderous applause again.

The completion of network intelligence in all links was absolutely a remarkable achievement in 1999. Even many of the world's top 500 companies have not yet achieved this goal. Based on this alone, Song Weiyang and Xifeng Company are enough to win the respect of entrepreneurs at home and abroad.

Of course, Song Weiyang also has elements of bragging, limited by technical and environmental factors, Xifeng can't achieve a thorough network intelligence.

Let's talk about virtue. Whether you are a person or an enterprise, you must have a sense of mission and responsibility, you must have a tolerant mind, and you must have the courage to admit mistakes. The quality of food and beverages produced by Xifeng must pass the test. Every When a new product comes out, our management must try it first, and there must be no products that harm consumers! This is the most basic and most important, and we must be responsible to consumers. As early as several years ago, the Nordic side Canned fruit is frozen in winter and the bottle cracks in a large area. The reason for this is that many canneries in China use sodium saccharin instead of sucrose. As for Xifeng’s canned food, the quality and quantity are guaranteed, and it has opened up the European market in one fell swoop. Now It has become the fourth largest supplier in the canned food market in Europe, and it is gradually gaining a foothold in North America. Only when you make a good product will the market and consumers recognize it. This is the basic morality of a business!

The morality of the company is the employees internally. Xifeng is not a black-hearted capitalist. Our employees are treated at the top in the whole of China. They pay for the company, and we will give enough returns so that they can support their families and let them They have enough money for consumption. Only when tens of millions of people in society have money for consumption can the market be stimulated and enterprises develop in the long run. Consumers have no money to buy products, and your company does better What’s the use of being big? Things can’t be sold at all! This is a company’s sense of social responsibility, and a company must promote social development, provide employment, and provide a consumer market!”

Another aspect of corporate social responsibility is to do charity. Last year's great flood in China, Xifeng company donated materials worth more than 30 million yuan to help the victims overcome the difficulties. During the post-disaster reconstruction, Xifeng also sold at cost Provide supplies for the disaster relief department. We do this not to be grateful to the helpers, nor to flaunt nobleness. But sincerity can be exchanged for sincerity. Now in two or three provinces in the middle reaches of the Yangtze River, Xifeng is very popular among local consumers Welcome, because we share weal and woe with them. Many people have bought Xifeng products after the disaster, and they would never choose other similar brands...

As a listed company, Xifeng has always been telling the truth and doing real things. Our financial report can withstand scrutiny, worthy of the majority of shareholders, and worthy of any investor who buys Xifeng stock...

Business skills, corporate experience, and these things, everyone here is an expert. I repeat, it's just like everyone else. What I can share can only be the golden and jade words in ancient Chinese classics: Tian Xingjian, a gentleman Self-improvement; terrain Kun, a gentleman carries his virtues! Thank you everyone!

Amidst the warm applause, a reporter from Xinhua News Agency said: Xiao Duan, this speech is very exciting. It belongs to the promotion of business integrity and is worthy of a special book. You can ask Boss Song for the full text of the speech later.

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