Rebirth of the Tech Madman

Chapter 467 Spreadsheet Software War

Gates is so frustrated, mainly because of the huge pressure of ;1-2-3, whose development momentum can only be described as sweeping the entire ibm-platform, and has now become the standard bundled sales of ibm- and compaq portable personal computers Spreadsheet software. . .

As for these similar products, they seem to have become a thing of the past. If there is no version that supports cp/m and other multi-platforms to survive, they can simply close their doors.

;1-2-3 also has a very obvious stimulating effect on ibm-sales, because personal computers and spreadsheet software are the best combination of functions at this stage, and customers can use them directly without special training. , so as to solve the actual business needs.

At this time, ibm-, obviously found the right man in the killer application software, coupled with the brand effect that Big Blue has created for a long time, finally began to show its power in the market.

Tang Huan quickly realized that in this spreadsheet software war, Lotus had basically completed the unification of the ibm-platform at a speed beyond his expectations.

This jaw-dropping achievement in the industry can only be explained by using the current situation to make a hero.

The current profit margin of software products is generally between 60% and 70%. If all links are properly matched, it may reach a higher level.

So it can be seen how strong the gold-absorbing ability of this intellectual product is.

In other words. If Lotus Software is allowed to develop without hindrance, it will become a serious problem. Because; 1-2-3 has pushed the front of this spreadsheet software war between the ibm- and Fangyuan personal computer camps.

As the first bucket of gold in Tang Huan's career, he has always occupied a special position in the software product department. Programmers engaged in coding provide the most advanced functions. and contributed sales and profits. All top notch.

In addition to built-in functions such as electronic trial calculation, financial functions, chart display, data analysis, etc., it also provides powerful software suite functions for interactive data with word processing software and database product ebase, and supports multi-language including Far East languages .

These features are unmatched by other similar products, and ;1-2-3 is no exception.

But in response to that sentence, the only thing in martial arts in the world is to be fast and not broken, and there are almost no bugs; 1-2-3 is only based on the efficiency of operation. It swept away all competitors.

It is impossible to completely abandon the c language and use assembly language for coding in order to pursue execution speed like ;1-2-3.

first. The number far exceeds; 1-2-3's powerful functions, the coding complexity brought by it, does not allow this to be done.

In addition, according to the news received, Don Estridge has reached an agreement with Mitchell Kapoor; 1-2-3 only supports the ibm-platform.

That is, using assembly language; 1-2-3. Its programmers only need to face the intel 8088 cpu.

However, to support multiple hardware platforms such as the first-generation Fangyuan computer, the second-generation Fangyuan computer, and Apple, it is necessary to face; 6502, Intel 8086, and other CPUs. Only a high-level programming language like C can help in effective project management.

The result of this is that, according to the user's way of thinking, ignoring the professional differences in the personal computer architecture, in a machine environment with low operating frequency cpu and small memory capacity, ;1-2-3 is indeed effective in terms of execution efficiency. Gives a better feel.

The honor of being the first spreadsheet software in the world belongs to us, but now someone is using a similar product to steal the limelight based on the plausible publicity stunt of running speed. Are you willing to accept this situation? Tang Huan, who was sitting at the top , looked around at his subordinates, and asked slowly.

Although some of them went to Hawaii for vacation, the rest just got the opportunity to show their abilities in front of the big boss, so they cheered up and offered advice.

...

On a low-end PC, it's pointless to compare and; 1-2-3 operating efficiency.

It is true that the main users of spreadsheet software are enterprises, not individuals. One of the characteristics of the actual application of spreadsheet software is that the amount of data is increasing. This fundamentally requires personal computers to have faster cpu and more Large memory, and as long as it can really help solve business problems, enterprises still have a lot of tolerance for price.

Although there is also an ibm- version, it is mainly to provide functions such as viewing and printing data files, and this version cannot be greatly enhanced for the purpose of competing in running speed, so it will be at the expense of the enemy.

Therefore, the 1-2-3 competition environment should be set to a hardware configuration with a memory capacity of 256 kb and above, which is almost the mainstream configuration of commercial computers.

With good modularity in design, we can launch a targeted version to smash the combination of 1-2-3 and ibm into scum.

...

In the heated discussion, the response plan was quickly formed.

In order to let users who do not understand computer science understand that since they want to compete in operating efficiency, there should be a reasonable and fair environment. Therefore, in the second-generation Fangyuan computer, the Intel 8086 model with 256 kb memory and the model with 512 kb memory, Chosen as a platform for ibm-comparison.

At the same time, the plan also clearly highlights three elements:

What is meaningfully fast is called fast—that is, it is only meaningful to compare the speed on such a commercial platform.

Powerful as it appears—that is, it has more practical functions and can help customers solve business problems.

It's truly multifunctional -- that is, the model provides multitasking support that can run spreadsheets and word processing at the same time.

At the same time, corresponding to the price advantage of 1-2-3, it also counterattacks the purchase cost of enterprises with a similar set of functions.

...

After reading the plan, Tang Huan felt that this vigorous action should be of great benefit to Fangyuan Computer's goal of shipping more than 1.6 million units in 1983.

Tang Huan, who nodded secretly, approved the first phase of 800,000 US dollars with a wave of his golden pen.

As a result, people quickly noticed the start of a new spreadsheet software war in various advertisements—the recently embraced IBM’s thigh, which has great scenery and is somewhat arrogant; 1-2-3 has attracted philosophers The ire of the industry pioneer and the world's largest software provider. (To be continued. (.))

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