Rebirth: It’s Like Flowing Water
Vol 2 Chapter 162: Famous
Not to grab the market, but to create the market.
In fact, Qi Lei's reasoning is not profound. In later generations, it is a truth that anyone with a little business experience should understand.
Is it a matter of cultivating existing markets, or exploring and creating new markets.
The difference is that in later generations, markets in all walks of life have been relatively solidified, so more people choose to dig deeper and tap the potential of the existing market.
It is much easier and more efficient than opening up the market.
However, in this period at the turn of the century, at least the online game market is just the other way round.
The online game industry, which has just started, the initial market is a group of relatively trendy, even avant-garde old networms.
They belong to the Internet relatively early, have played text online games, or learned about the popularity of foreign online games from various channels, of course, they are the highest quality user group.
That is, the crowd of one million players.
However, since the beginning of 1999, because of the rise of Internet cafes in China, ordinary people gradually came into contact with the Internet.
It's less than a year to make a full calculation.
Moreover, even now, the Internet is still unfamiliar and fresh to many people, and it's not even an introduction.
There are actually more netizens who don’t know about online games or even have no idea.
Many people still stay online, chatting with "Crystal Girl" and "Dream Angel" in chat rooms, or shrinking in the corner to find some small movies in the middle of the night.
Let these people gradually integrate into the player community because of the natural appeal of online games, and this process is quite slow.
In later generations, it was not until the legendary explosion two years later that the ban on the online game market was completely opened.
Of course, online game companies are actually doing things to attract new players.
It's just that there is no systematic market concept in this era, and it's out of law.
It's not that Qi Lei alone understands the principles of market creation. There must be someone who understands it, and there must be someone who does better than Qi Lei.
However, those who understand may not be able to do it, the person who does it may not be in the online game circle, and the one in the online game circle must not be a member of the three companies.
If you dig a little bit deeper, the thinking of those three companies has not yet caught the fast lane of the fast-changing mainland market.
Actoz and Lei Jue both come from small places, and their geographical connection makes them only have the obsession of deepening the market instead of pioneering thinking.
You see, a South Korea, a treasure island, a place with a bigger fart, what did you create? I wish to set up a billboard in Seoul and Taipei, and then the whole province will know that the business models are different.
Origin comes from Europe and the United States. People over there began to popularize computers in eight years and began to get in touch with games. The market has long been mature and can no longer be mature, and there is no concept of creating a market.
Therefore, their first reaction when they entered China was to compete for the one million players.
Think that the pie is so big, who is rushing to get who, rather than creating a market.
Even if you want to create a market, there are not so many examples in Qi Lei's mind that can be applied.
So the consequence of this is: In fact, they lost from the beginning!
Are you not in the same dimension with Three Stones, and are you fighting for it?
As for whether Sohu's poll is 15% or 20%, for Qi Lei, the declaration of war is only for reference and is of little significance.
With a wave of network-wide counterattacks, plus the blessing of promotional videos, Qi Lei is not sure how many users can be converted. After all, he is not good at statistics.
It can only be the day when the server is opened, which is February 6, and see the result.
But, two or three times... Qi Lei thinks, it's okay, right?
.....
———
Wu Lianshan came out of the meeting room with a lot of emotion.
To be honest, what other people thought of Wu Lianshan didn't know, whether Qi Lei was really surprised by Qi Lei, he didn't care.
However, Wu Lianshan himself was taught a lesson steadily, but it was true.
That kid is really not exaggerating, this lesson... is worth five million!
I couldn't help but shook my head, I'm getting old, and let the younger one go down!
Looking at the somewhat enchanting headquarters of the Three Stone Company under the snow, Wu Lianshan even thought it a little ridiculous.
I'm not as good as my son, but now I want to teach my son?
He dignifiedly picked up the phone and dialed Tang Chenggang with difficulty.
The call is connected.
"Hey?"
Tang Chenggang's voice came from the other end, and the voices of Qi Guojun and Yang Mingjun could be heard faintly beside him.
It seems.... Xu Wenliang is also there.
Wu Lianshan was silent for a while, took a deep breath, and said with difficulty: "Cheng Gang! Give me 500 yuan, and I will teach you a lesson?"
Hearing Tang Chenggang's face turned black, what's wrong? Accounting changed? Did a scam?
......
———
In the meeting room.
Tang Haichao didn't move their nests, a little bit unfinished.
While benefiting a lot, he also followed Qi Lei and looked up and down for a long time.
In the end, Tang Haichao refused to accept it, "Does this thing really have something to do with talent?"
Well, in this year, many people really believe in talent.
Tang Haichao felt that he was quite talented.
In fact, several people in this room think they are talented.
But there is one thing in common, that is, they are talented, but not the most talented.
If you want to say who has the highest talent among Chinese entrepreneurs and who can be called a legend, then it must be Shi Yuzhu, no one else.
At the end of the eighties, this man created an unsurpassable legend.
4000 yuan! In four months, the empty glove White Wolf earned his first million in his life.
Then, it took another three years to turn one million into 30 billion.
No one can break this record. At least for the past ten years, the mainland business community has only been looked up to.
No, Tang Haichao suddenly stagnated. It's not that no one can break it. Qi Lei seems to have done it.
It took him almost a year and a half to start from a small man who sells socks to create a three-stone company worth hundreds of millions of dollars.
he made it!
This discovery caused Tang Haichao to suddenly have a bad idea.
Now, few people know that the behind-the-scenes boss of Sanshi Company is Qi Lei. Although Lei Budie and Sohu’s Mr. Zhang have some overlap with Sanshi, they also regard Sanshi Company as the crystallization of Qi Guodong.
If this goes out... a seventeen-year-old evildoer.
Even if it is not seventeen years old, wait another three years, twenty years old! That is also the demon among the demon, the king of ten thousand demon, right?
Gee!
Tang Haichao made up for the scene of Lei Qi's big exposure...it must be very exciting.
To be honest, Tang Haichao has never convinced anyone when he grows up so much. Now he is a bit convinced. This grandson is really a monster!
Stabbed Qi Lei, "Huh? What should I do next?"
As soon as this statement came out, everyone saw it, and everyone was actually curious.
Before it went online, it was almost a final word, and the three-stone company came back against the wind without any suspense.
So the question is, what about after going online?
"The three companies will definitely not give up. I guess they have to order some articles on your reward order. Besides, for the rankings, they have to fight for it!"
Seeing Qi Lei's calm face, Tang Haichao gloated with misfortune, very relaxed, "Don't be too confident! Your server is really good, but if the three companies work together to tackle your security server, you may not be able to handle it."
"Of course, attacking the server is definitely illegal. You can use legal means to solve it. But, plus the first half of the year is free, how can you survive this half a year?"
This is also a big problem, and it's no easier than three hitting your server.
Because the higher the popularity you accumulate before going online, the more players will favor you, and the higher your operating costs will be after going online.
You have to use more servers and more manpower to maintain and support these players to stay in the legend.
For example, if you use Sohu polls to calculate, if Three Stones can finally get 20% of the market, then it will be 200,000 players.
The peak data of 200,000 players is calculated by 100,000 people online at the same time.
A hundred thousand people!
With the super server technology of Three Stones, one zone server can accommodate 1000 players online at the same time, that is, one hundred zone servers.
Three Stone's server architecture is more expensive than others, and the maintenance cost is also higher. Maintaining one hundred super zone servers will cost a lot of operation for half a year.
This is not counting the personnel cost of maintaining a hundred regional servers. How much do you have to spend on customer service and the GM in the game?
What's more, if Reviver succeeds in creating the market, the base of 200,000 will be doubled, which means that operating costs will also increase accordingly.
Twenty million has been smashed in. This money must be paid, right?
However, panic without losing!
Moreover, Three Stones is really out of ammunition and food.
Qi Guodong has already passed the anger, and the company will have to wait until at least March for the next large payment.
In other words, before March, in addition to the salary of Qi Lei, there are some basic expenses for the normal operation of the company, and they can't get it.
"How is it?" Tang Haichao smiled, "Little genius, dumbfounded, right? Still inexperienced? Didn't prepare the operating expenses, how did you make it?"
"Why don't you ask me, I can support you more? It's okay, the same as before, no interest."
Tang Haichao is quite owed now.
However, in the eyes of a few other people, why is it so cool?
Let you pretend to be 13, are you stupid?
Brother Xiao Ma turned his back on the battlefield, he laughed, "What's the matter? Marketing master? You don't intend to stand firm, right?"
It was a bit agitated, "Why don't you come up with another trick to let us have a long experience?"
But he didn't want to, Qi Lei didn't panic, didn't get angry at all, and smiled like the two of them.
Then he stretched out his hand to everyone, "500 yuan, I will teach you again?"
"..."
"..."
"..."
"..."
The elders rolled their eyes and said, "No! Where can I give you so much cash!?"
As a result, Qi Lei hadn't spoken yet. Wu Xiaojian, who had been watching the excitement, said shamelessly, "IOU...It's not unacceptable!"
"roll!"
Really cheap!
......
————
Tang Chenggang was in a good mood. He stared at the comment area of the declaration of war yesterday. He was silly and happy all day, wishing to read every comment.
Generally speaking, there is a lot of praise, less scolding, and even a lot of expectations for the game "Legend". This made Tang Chenggang, who was very upset by the online abuse yesterday, greatly benefited.
The poll on Sohu.com also made a 180-degree turn. As of yesterday, before he turned off his computer, the approval rate of "Legend" had risen to an unprecedented 13.1%.
Early in the morning, Tang Chenggang came to the office, but Qi Guojun was not there.
At this point, Qi Guojun should be patrolling the workshop.
This is Lao Qi's habit, unless there are special circumstances, otherwise, thunderous.
To be honest, Tang Chenggang really couldn't learn Lao Qi's energy and ability.
With him in the factory, Tang Chenggang can put a hundred and twenty hearts on his mind.
To use an analogy, when I was working in a plastic factory, there were more than 100 workers in the whole factory.
There have been two occasions when the two workshop directors in the material distribution workshop and the blown film workshop almost fought with the workers.
Due to various reasons, parking, suspension of production, destruction of materials and high rates of defective products are also commonplace.
Before, Tang Chenggang always felt that these small mistakes were unavoidable. They were all human beings. How could there be no mistakes?
However, until Qi Guojun started to manage the factory, Tang Cheng understood just now that he was really wrong.
Although I knew that Lao Qi was capable in this aspect before, he never expected to be so capable.
In the six months since the start of the spraying plant, the entire plant, including a packaging plant, a plant area, more than 1,200 workers, and more than a dozen large workshops, has not experienced a production line shutdown or workshop shutdown accident.
I have never heard of conflicts between which workshop and which workshop, even when I was red.
The group of workshop directors, as well as those who sit in the office, including truck drivers who feed in and deliver goods, upstream suppliers, etc., let Qi Guojun play with it plainly, and don't want them one by one.
Before, I really didn't realize that Lao Qi had any strengths in handling interpersonal relationships.
What's even more exaggerated is that before the start of the pharmaceutical factory, the technicians and the workshops have evaluated it. In each link, whether it is the tableting process or the packaging process, at least 17 out of ten thousand products are unqualified.
In other words, for example, 10,000 bottles of liver-protecting tablets must be allowed to leave the factory with 17 bottles.
But after the start of the work, you don’t know how Qi Guojun made some tricks. Today you go to the tableting workshop to make some of this, and tomorrow you will go to the sugar workshop to make some of it. Then the defective rate will be the same as that of impotence.
From the first seventeenth to fifteen ten thousandths, to nine ten thousandths later, to the last five hundredths.
One hundred thousand bottles of medicine, five bottles do not leave the factory.
As a leader who is more than ten times bigger than the original plastic factory, Tang Chenggang feels more relaxed than when he was working in the plastic factory.
Humming a little song, sitting in front of the boss's desk, first called Wu Lianshan.
"Hey, is it okay?"
"Then what, what class did you say yesterday?"
"Googling, dozens of years old, nothing serious! No 500, no points, don't you tell me!?"
"Don't talk about pulling it down!"
After hanging up the phone, Tang Chenggang was still awkward, what on earth was he going to say? It's not a human being to adjust the appetite.
After that, I turned on the computer as usual and took a look at the approval rate on Sohu.
In one day, it has skyrocketed to 22.5%. Not gratifying results, but scary.
However, looking at the comments, some netizens below said that this number has been in the middle of the night since yesterday, and it has basically been unchanged.
Tang Chenggang frowned immediately, "Why don't you move?"
In fact, he didn't know that Sohu's poll attracted mainly old networms, that is, loyal online game players.
To put it bluntly, it's one million miles away.
No one who doesn't play online games will pay attention to such polls, let alone stare at them every day and vote every day.
Even if you watched the promo and wanted to try "Legend" whether it is fun or not, and whether there are any interesting netizens in the online game, they just recorded the time when "Legend" was launched, and then went directly to download the game and enter the server. Chopped off.
Of course I won't go to Sohu to vote now, I'm not that interested.
In fact, this 22.5% is basically the limit. The remaining 70% are diehard fans of the other three games and cannot be easily pulled over.
So at this time, Sohu's polls can no longer represent anything, let alone reference value.
It's just that Tang Chenggang didn't understand, and the three companies of the gp alliance didn't even realize how many non-market players Sanshi had won.
Everything has to be served on the day, goodbye!
......
Tang Chenggang frowned and stared at the data for a long time, then came again, "Why don't you move?"
After finishing the matter, I don't need to worry anymore, I shut down Sohu, and opened the war declaration post to read the comments.
At this time, the number of comments posted on the declaration of war has been quite terrifying.
The entire network coverage is not a joke, the bottom of the single promo page has more than 100,000 comments. Properly the hottest post on the whole network,
Tang Chenggang watched with relish. It is found that the commentary direction of netizens has begun to diverge from mere propaganda films and legends to all directions.
For example, to evaluate which online game is currently fun, the writers under the R tree are already creating legendary related ones, and so on.
However, the one who talked the most about it, and the one that made Tang Chenggang the most uncomfortable, was the peculiar youngest Qi!
Qi Guodong!
Be famous!
Be famous!
[The youngest entrepreneur on the Internet]!
[China's most legendary entrepreneur]!
[China's most handsome entrepreneur]!
[The pride of Northeast people]!
At the beginning, Tang Chenggang was still a little confused, why did Qi Lao San become so famous at once?
After searching for a long time, I finally found a clue.
The thing is like this.
In this day's time, netizens said that they had enough promotional videos and "Legend", so naturally they turned their attention to Three Stone Company.
Naturally, some people are more curious and try to find information about Sanshi Company on the Internet.
As a result, I don’t know if I don’t find it. It turns out that R tree and Navigation are both owned by this company?
Digging deeper, they also found that the famous Nan Guanghong academician team also settled in Sanshi Company.
Coupled with the fact that "Legend" can be called a miracle headwind, everyone finally understands that this company is not easy!
Then, someone went to the official website of Three Stone Company to look for more powerful materials.
Not to mention, they really found it.
On the page of the company’s decision-making level, I saw a profile and photos of the top executives of Sanshi Company.
I was shocked immediately~!
Immediately returned to the declaration of war post and proclaimed, "Qi Guodong, the general manager of Three Stones Company, is only 23 years old!"
As soon as this remark came out, the whole network was in an uproar.
Everyone rushed to the official website of Sanshi curiously to see what was going on.
As a result, the three-stone company's official website was crowded.
However, there are still some people who use Penguin's screenshot function to get first-hand information.
Soon, it was spread on the declaration of war and on major websites.
In various posts, Qi Guodong completely realized a gorgeous turn.
From hanging on the wall, it has evolved to...hanging on the entire network.
And, it's not just him.
General Manager: Qi Guodong
Technical Director: Zhao Na, Zhang Jian
Director of Operations: Zhou Tao
Director of Logistics Department: Feng Qiang
Wait, even with the brief introduction and photos, they all hung up on the Internet.
Looking at those immature and young faces, sections of brief introductions are jaw-dropping:
Qi Guodong, 23 years old...
Zhao Na, 22 years old...
Zhang Jian, 29 years old...
Zhou Tao, 27 years old...
Feng Qiang, 24 years old...
The comments exploded immediately.
"This should be the youngest entrepreneurial group in China, right?"
.....
"It's not just young, why is it so long that it's so watery?"
.....
"Is it appropriate to use "Water Spirit" upstairs? Or do you have only those two women in your eyes?"
......
"It's pretty ridiculous anyway! I was so young, so handsome, so rich, sucking... drooling!"
......
"It's a pity, the one named Zhang Jian should be fired! He used his own power to lower the average level of the appearance of the'Three Stone Heavenly Mission'."
......
"Not only the level of appearance, okay? And age! It's 29...old man!"
......
"All right? Isn't Zhou Tao also 27? According to you, she is also old."
......
"The one upstairs still doesn't understand! As long as you are naturally beautiful, 37 can accept it! 27 years old is the most...sucking."
......
"While everyone is sighing, please imagine that bald man in, so that it tastes good!"
(Reply) Xiao Jianjian: You are a bald man! Your whole family is bald!
......
"The reply upstairs is worth studying."
......
In short, in any case, the management of Three Stones Company became the first beneficiary of the "Declaration of War Post" and became a complete hit.
And Qi Guodong, who is the owner of the three-stone company on the wall, is well known throughout the Internet and won the self-styled title of countless netizens.
In this regard, Tang Chenggang was very upset and contemptuous.
"What does it have to do with your Qi Lao San!? Is it handsome? Is my son handsome? Is my godson handsome?"
"Young? Is my son young?"
While complaining, Qi Guojun returned to the office after inspecting the workshop.
"What are you talking about?"
Yang Mingjun, who had just arrived, followed behind him.
Tang Chenggang and Yang Mingjun greeted them and showed them what they had just seen.
Not busy joking: "Qi Lao San is a bit cheating this time!"
After watching Qi Guojun, he was not as indignant as Tang Chenggang, he just smiled, "I think this is good."
"Oh?"
Tang Chenggang raised his eyebrows, "Well?"
Qi Guojun: "These messy things are not necessarily a good thing to add to those small ones. The third child is the third. He has a thick-skinned face and is not afraid to be this early bird."
When Tang Chenggang and Yang Mingjun heard this, they were both taken aback, and then reacted.
"Yes, yes, yes! This matter is still considered by Lao Qi. Just let them hide! Don't come out to bluff."
On this matter, the three fathers reached a consensus.
But Yang Mingjun suddenly took out a check from the pocket of his coat and handed it to Tang Chenggang.
Tang Chenggang was taken aback, "This is..."
Yang Mingjun smiled embarrassedly, "My business, I did make some money. But the family spends a lot of money, and there is not much left for the expansion of the factory last year."
"1.47 million! That's all you can get out now. Didn't you collect money for those kids?"
"Eh!" Tang Chenggang interrupted, "Don't say it's useless."
"I can see it, you said that you would make them pay and let them sell the website, but in fact you don't want to, and count me."
"It's free for half a year, UU reading www.uukanshu.com, we have to help them carry it over!"
.....
.
Thanks to the leaders of [Er Pang Zhe] and [Mad Dog Lan] for their reward...
Thank you [Yanke Shifang] for the reward...
Boss atmosphere! The boss gets rich! The boss is facing the wind!
At the same time, I would like to thank all the book friends who gave the rewards. There are too many to list them all.
Boss atmosphere! Bosses get rich! The bosses are also up against the wind.
Today is another day for the bosses, thank you and add another day.
It's a bit less, but it's a bit too much.
I'll be in good condition another day, and I'll add a little bit to you.
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