Rebirth 1990: I have three golden fingers

Xinghai Group in March is full of spring.

In front of the company's office building, there are several old trees standing there. Their trunks are thick, their roots are intertwined, their bark is rough, and they are covered with traces of time.

Fang Bai specially commissioned Wang Dakai to buy these old trees from other places at high prices. Twenty years later, each tree would be worth millions of yuan.

Today is March 15th, and the enterprise technology exhibition held by Xinghai Group officially kicked off. The exhibition period lasts for three days.

The invited guests are mainly hundreds of distinguished guests such as Xinghai Group's major customers and suppliers, as well as relevant department leaders and professionals in the machinery industry.

However, construction engineering machinery colleagues know that Xinghai Group holds technology exhibitions and they will come to visit and study. Of course, Xinghai Group opens its doors to welcome them.

As long as the product is well made, competitors will also be customers.

Of course, competitors purchase Xinghai Group's products mainly to dismantle and analyze them, learn from them or imitate them.

At around nine o'clock in the morning, the exhibition opened.

Outside the third workshop of the Xinghai Group headquarters, a temporary stage was quietly built on the cement floor with hundreds of seats, all prepared for visiting guests.

In front of the stage is a wide experimental dirt floor, where Xinghai Group's mechanical and technological achievements are displayed one by one, like a grand exhibition.

The staff drove the company's mechanical equipment products to perform live performances, vividly demonstrating the excellent performance and unique functions of these equipments. Guests applauded when seeing the wonderful actions.

Zhan Zong, the boss of Zhonglian Company, led the company's senior management and core technical staff to visit. He felt powerless and unable to compete with Xinghai Group, the leader in construction machinery.

Zhonglian Company was founded in 1992 and is currently engaged in engineering equipment. Last year, they developed the concrete pump HBT45A.

Its predecessor was the Shacheng Construction Machinery Research Institute. In 1972, it developed the first domestic mechanical concrete pump, the HB8 concrete pump.

Although Xinghai Group was established late, it developed the company's first ground pump, the XH45-30 pump, at the end of 1991. From then on, it was out of control, and now it has multiple core products of construction machinery.

This left Mr. Zhan and others scratching their heads as to why they were developing so fast and why their equipment was so expensive and so popular.

The power of the HBT45A pump is 45 kilowatts. Compared with the XH45-45 pump of the Xinghai Group, even though the power of the two pumps is the same, there is still a big gap between the pumps of the Zhonglian Company and the pumps of the Xinghai Group in terms of concrete delivery speed.

At the same time, in terms of stability, Zhonglian’s HBT40A pump performs poorly and is not yet mature. Specifically, their pumps often suffered from problems such as pump jams and concrete clogging.

These shortcomings are always very clear to Zhan Zhan.

They also bought ground pumps from Xinghai Group for testing and comparison. After learning from them, they optimized their own pumps a lot.

In addition, Xinghai Group currently uses its own diesel engines, which are more fuel-efficient, less noisy and more powerful, but the price has not increased.

Only by purchasing imported diesel engines can Zhonglian Company make up for the technical gap with Xinghai Group's ground pumps in terms of diesel engines, but this also means a considerable increase in costs.

No matter what, in terms of sales channels, Xinghai Group is much stronger than their company. Currently, Zhonglian Company can only occupy a small part of the ground pump market at very preferential prices.

"Everyone, watch and learn carefully, and then go back and summarize." Mr. Zhan solemnly said to the core technical staff who were traveling together. The pressure of competition was too great.

Maybe Xinghai Group has upgraded and optimized its original products again, continuously widening the gap in their products.

"Okay, boss."

Everyone responded in unison, feeling a lot of pressure, and then looked at the guests arriving in an endless stream, feeling very envious.

There were many media reporters at the scene. They were busy taking pictures and recording with their devices, and at the same time interviewing senior leaders and technical personnel of Xinghai Group.

This is the unique charm of being a leader in the domestic construction machinery industry!

Enterprises holding technology exhibitions can attract so many visitors.

This is a smoke-free business war, operating similar businesses and competing for the same customer base, but with unequal power.

Xinghai Group’s revenue in construction machinery last year was 3 billion yuan, but what about Zhonglian Company?

That’s still a long way from 100 million!

Zhanzong regards Xinghai Group as a competitor. Perhaps in the eyes of Xinghai Group, it does not regard them as equal opponents.

Whenever Xinghai Group is mentioned, Mr. Zhan always has a helpless smile on his face.

In the domestic construction machinery industry, Xinghai Group is already the dominant giant, and other private enterprises have not yet been able to match it.

This makes the exhibition manager deeply confused: Why can Xinghai Group easily make profits in various fields, with extremely high profit margins, and its strategic layout is always accurate?

Deep down in his heart, he longed for the opportunity to ask Fang Bai about these issues. However, considering the huge difference in status between them, he knew that such a dialogue was almost impossible to achieve.

At eleven o'clock in the morning, the atmosphere suddenly became lively.

It turned out that Fang Bai was present in person, and the guests came forward to pay their respects.

"Hello, Director Fang! I am lucky enough to meet you today. I am truly lucky!"

"You're welcome. Welcome to Xinghai Group. I hope we can communicate, learn and make progress together." Fang Bai shook hands with every guest cordially and smiled happily without any airs of a big entrepreneur.

After hesitating for a moment, Mr. Zhan decided to step forward and say hello.

Although they are competitors, it seems unwise to deliberately avoid them on their territory.

Mr. Zhan followed the team forward. After waiting for a while, it was finally his turn to greet Fang Bai and said humbly: "Hello, Mr. Fang, I am Zhan Xinchun from Zhonglian Company. I came here today to worship and learn."

When Fang Bai heard the word "Zhonglian", a bright light flashed in his eyes. The later Zhonglian Company was a construction machinery company second only to Shenyi Heavy Industry. It had its own superior products and should not be underestimated.

However, he also heard that there were many conflicts between Zhonglian and Shenyi, mainly because both companies were located in Shacheng.

However, Sanyi Company was established relatively late, and after Xinghai Group entered the construction machinery industry, Sany Company has not yet entered the construction engineering industry, but continues to conduct in-depth research in welding materials.

In other words, Fangbai has changed the development trajectory of Canyi Heavy Industry, and perhaps there will be no such construction machinery giant in the future.

He carefully looked at the middle-aged man in front of him, who was about forty years old, and smiled gently: "Hello, welcome to Xinghai Group, I hope we can communicate and learn together.

The development of Zhonglian is indeed very fast and eye-catching.

I hope everyone will carry forward the national construction machinery industry and compete with international giants. The international market is so huge that there is so much to grab. "

Zhan Xinchun did not expect Fang Bai to be so polite and did not show the slightest contempt or arrogance. He couldn't help but admire him and said with emotion: "Director Fang's heroic ambition and outstanding vision are admirable.

At present, we, Zhonglian, can only try to catch up behind Xinghai Group, hoping to get a piece of the pie and just drink the soup, haha. "

Fang Bai responded with a smile: "All walks of life in the country are developing rapidly, and the future is full of infinite possibilities. No one can predict what will happen in the future.

The development of Xinghai Group has indeed accelerated in the past two years, and it may not be possible in two years.

Therefore, Mr. Zhan must be confident and believe in the potential of your company and the talents of your employees. "

Mr. Zhan did not expect that the other party would have nothing but good things to say, and said, "Thank you, Director Fang, for your encouragement."

After Fang Bai left and greeted others, the senior executives of Zhonglian Company approached Mr. Zhan. One of the senior executives said with admiration: "Mr. Zhan, Boss Fang is very easy to talk to. He is kind and natural."

"Yes, he is approachable, easy-going, and makes people comfortable, relaxed and trustworthy. I guess this is one of the reasons why his business is so big."

"The first time we met, it was really extraordinary. I heard that he was too young and didn't understand the world of people, haha."

"The rumors on the streets are not trustworthy. Some people always like to exaggerate. Can they be taken seriously? There are a few people who can personally contact such a person."

"Yeah, that's true."

Everyone was chatting in low voices. Although the other party was a competitor, they could only say good things on their territory.

Xinghai Group's technology exhibition is not only a platform for technical exchanges, but also an excellent opportunity for on-site sales.

A large number of orders came in one after another. In just one morning, orders worth 340 million yuan were signed.

At the exhibition site, many customers placed orders one after another, showing great interest in Xinghai Group's products.

Among them, the new products XH45C and XH60C are particularly popular in the market.

Major customers and important suppliers rushed to buy more than ten units at a time, fearing that they would not be able to obtain the supply in time.

In the afternoon, the number of guests surged and the order volume continued to rise.

Fang Bai personally sat on site and was responsible for signing large order contracts.

All orders below RMB 10 million will be handled by the Vice President of Sales.

This arrangement not only demonstrates the importance Xinghai Group attaches to major customers, but also ensures the efficiency and professionalism of order processing.

On the second day, the enthusiasm of the guests had waned, and there were fewer visitors. However, the Xinghai Group's exhibition still maintained its vitality, and every guest left with a lot of gains.

On the third day, the number of guests visiting was significantly reduced by half, and the technology exhibition was gradually coming to an end.

During these three days, Xinghai Group relied on its excellent products and professional services to successfully sign order contracts with many customers, with a total amount of approximately 1.5 billion yuan.

In 1994, the sales target of Xinghai Group Machinery Company was 7 billion yuan. This 1.5 billion yuan was equivalent to completing the order target two months ahead of schedule.

The successful holding of this technology exhibition not only expanded the brand influence of Xinghai Group, but also further enhanced and consolidated its position in the industry.

It can be said that among domestic peers, Xinghai Group’s position has been unshakable.

When Mr. Xiangzhan left, he felt a sense of powerlessness when he heard the order amount of Xinghai Group.

Even international giants must have a headache.

What he didn't know was that when Fang Bai met a big customer, he directly used his golden fingers to increase the order volume. Otherwise, his harvest would be reduced by more than half in these three days.

In addition, Fang Bai gained dozens of connections, bringing the total number of connections to 550, and the number of detections he recently stored has returned to single digits.

In the middle of this year, Shanghai will hold an international industrial exhibition. Fang Bai believes that there will be great gains at the exhibition.

Maybe, by that time, the network of people will increase greatly again, and the upgrade of the ring finger will not be far away.

Level 7, I really don’t know what else has changed. (End of chapter)