"I assure you that the store will be transformed as soon as possible. If it is not completed, please dismiss me."

With a wry smile on his face, Xu Tao could only issue a military order.

Judging from today's posture, if he does not issue a military order, it is estimated that he will be kicked out immediately.

Chen Wenyuan ignored Xu Tao, he gave Xu Tao a chance, and it was Xu Tao's own business if he couldn't finish it.

Don't look at Xu Tao's corruption is not much, but he is in the position of the store manager, but he does nothing at all, and he is wrong.

"Chen Dong, do you think there is anything else to add?"

Chen Wenyuan vented a lot of the anger in his heart.

Then look at the sloppy shop assistants, who are standing straight up one by one.

When you meet a customer, you are greeted with enthusiasm and introduced immediately.

As if they were not the ones who were indifferent before.

Chen Dongcheng witnessed the change in the attitude of these employees, and shook his head with a smile: "No, you are doing the right thing. We have limited time, so don't waste time on incompetent people."

chapter 405, three months countdown

When Xu Tao heard what the big boss said, his face suddenly collapsed and he was completely dazed.

Not to mention three months, even half a year, Xu Tao may not be able to complete the digital transformation task.

"Forget it, do your best, I hope you don't get slapped too hard."

Xu Tao thought gloomily in his heart, sent the leaders away, returned to the store and looked at a bunch of chattering salesmen, and suddenly became angry.

"What a face to talk about! What time is it! Do you know what the boss thinks? You really don't want to work anymore?"

Many customers who were shopping, watching Xu Tao angrily reprimanding the salesmen, couldn't help but secretly give a like.

They have long seen that these clerks are unhappy, they usually chat, and the service attitude is extremely poor.

Xu Tao continued with a sneer: "Although I don't know how long I can work, you can try. If anyone can't get through with me in these three months, I will definitely not make him feel better."

In the crowd, there were several directors with flashing eyes, and it could be seen that Xu Tao was on the verge of rage.

It seems that there is a lot of pressure on Xu Tao from above, otherwise Xu Tao would not tear off his usual kindness and reveal his true nature.

The Gubei store was just the beginning. In one afternoon, they visited nearly ten stores one after another.

Carrefour has invested a lot in Modu and opened 31 stores.

From the perspective of the time, this location strategy was not wrong.

It's just that the consumption potential of third- and fourth-tier cities has been increasing year by year in recent years.

At the same time, the market share of the first and second tiers has been saturated.

If you continue to blindly expand stores in the first and second tiers, you can only continue to lose money, which will outweigh the gains.

Looking for a restaurant for dinner in the evening, several people are still discussing how to make better use of the synergistic advantages to reverse the development trend of Carrefour.

Lu Guangyu suggested: "I think it is still necessary to give preferential treatment first, and then increase the passenger flow.

Not long ago, the Super Overlord Meal event that Cao Cao commented on was very good.

Cao Cao Dianping has more than [-] million monthly active users.

Every day, users leave messages in the app store, asking when they can draw another batch of lucky users.

Carrefour can do a promotional campaign, such as sending coupons, which will definitely make the originally weak passenger flow firm up in an instant. "

Zhu Zijing added with a smile: "The three of us can bear this subsidy together. For example, we will send a coupon of 200-30 yuan to all users, and the subsidy will be 30 yuan. The three of us will each bear 10 yuan. What does President Chen think?"

Chen Wenyuan originally had this idea, and his biggest concern was the loss caused by subsidies.

Now that Lu Guangyu and Zhu Zijing help him share the subsidy pressure, he immediately has motivation.

“你们不妨把这个标准定得高一些,比如100-15,200-30,……1000-150。

Similar to this kind of publicity, I believe that Carrefour's store traffic and sales will usher in a period of skyrocketing. "

Chen Dongcheng added: "The transformation of digital stores can be a little slower, but the automatic cash register must be put into use as quickly as possible, so that all Carrefour stores can cooperate well."

Lu Guangyu and the others looked at each other and felt that this subsidy plan should be more effective, which is equivalent to a 85% discount on all consumption.

With this wave of publicity, all three can benefit.

"There is no problem with Cao Cao Suda. By the way, I have already applied to Director Chen to change Cao Cao Suda's name to Cao Cao Daojia.

Among them, the crowdsourcing distribution business remains unchanged, and the new o2o fresh food distribution platform, Cao Cao Xianda. "

Lu Guangyu smiled and clasped his fists: "I also have to trouble the two of you to help me a lot."

"Cao Cao Xianda... Is it similar to the mainstream fresh food distribution platform?"

Zhu Zijing and Chen Wenyuan were both very interested, and it was the first time they heard that Cao Cao Suda wanted to change the original business.

Lu Guangyu smiled and waved his hand: "It's almost the same, we're not starting from scratch. The JD Daojia team that we took over before has been engaged in fresh food delivery, but the daily order size is only [-]."

Holding a fresh e-commerce team in hand, but not using it, is simply a waste of money.

The reason why Jingdong abandoned its subsidiary Jingdong Daojia is because of insufficient transportation capacity.

The scale cannot be enlarged, so it is simply used as a resource to replace it with shares.

After changing its name to Cao Cao Daojia, its business covers almost all Daojia businesses.

The original businesses such as door-to-door pickup and intra-city delivery remain unchanged.

Cao Cao Xianda is the key to completely solving the problem of supermarket distribution.

It is no exaggeration to say that there is no problem with an average of 20 orders per day.

Moreover, Wal-Mart has also agreed to include some stores in the delivery scope of Cao Cao Daojia.

Chen Wenyuan glanced at Chen Dongcheng specially, and found that the big boss didn't say anything, which means that the big boss is still very optimistic about Lu Guangyu's idea.

Chen Wenyuan asked curiously: "Mr. Lu, fresh food distribution, currently the leading company in the market is Daily Fresh, and they use the front warehouse model. Do you also learn from them?"

"The front warehouse mode won't work."

Lv Guangyu shook his head with a smile: "The so-called front warehouse is nothing more than the traditional model of going from cold storage to distribution station to the door, removing the link of the distribution station and directly transporting products from the cold storage to the stores in the community. This model seems to be It’s novel, but it can’t stand scrutiny.”

“First of all, the rental cost of the front warehouse is high.

Although the use area is generally not very large, it is basically located in the core community of the city.

The rental cost here is several times higher than that of the suburban cold storage, and the area saved is eaten up by the high rent. "

"Secondly, although the front warehouse area is small, it cannot be without fresh cold chain equipment.

Sacrificing these equipment in order to reduce costs can easily cause fresh deterioration. "

"Moreover, the operating cost and difficulty of the front-end warehouse are also very high, and the front-end warehouse needs a reasonable network density.

It also needs to be built by itself in the early stage, so the initial investment is very high.

If the layout of the front warehouse is unreasonable, it is easy to lose money;

There are many types of fresh products, the types of products are very different, and the unit price is not high.

There are high requirements on the freshness and delivery speed of food, which increases the difficulty of operation and management of the front warehouse.

A little careless, it will cause the loss of fresh food. "

"The most important point is that the service radius of the front warehouse is up to 3 kilometers, and the accuracy of product selection and stocking is very high.

Once the wrong product is selected, it will cause great loss or deliver the spoiled product to consumers.

If the stock is insufficient and the consumer experience is poor, sales will be affected.

This balance is difficult to grasp in the operation of front-end warehouses. "

After listening to Lu Guangyu's thoughts, everyone couldn't help nodding their heads.

As expected of a veteran in the workplace, the analysis of problems is comprehensive and meticulous.

Everyday Youxian can't come down, and he has to die on the road to the front warehouse.

Either run through, or run away.

Lv Guangyu waited for them to digest the content just now, and continued: "I plan to learn from some of the concepts of Daily Fresh, and use all Walmart and Carrefour stores as front warehouses, which has many advantages.

First of all, the supermarket stores have their own cold storage, the quality of our fresh products can be guaranteed and will not spoil.

Secondly, we can save a lot of pre-warehouse rental costs.

As compensation, we will pay the entrance fee to both supermarkets.

Finally, we can share supply chains and increase our bargaining power.

It's hard to say at Wal-Mart, so Mr. Chen shouldn't refuse, right? "

Hiss, Zhu Zijing and Chen Wenyuan looked at each other and felt that Lu Guangyu was cunning.

Daily Youxian is equivalent to giving Lu Guangyu an inspiration.

Using supermarkets as front warehouses and sharing resources such as cold storage and warehousing are very innovative.

Especially the shared supply chain mentioned by Lu Guangyu, which increases the bargaining power, makes Chen Wenyuan unable to refuse.

For the same product, the bargaining power between Carrefour and its suppliers is weaker than that of Wal-Mart and RT-Mart.

Whoever makes them have a small number of stores and poor sales, the supplier's quotation will naturally be higher.

"I have no problem, all Carrefour stores can be used as front warehouses for Cao Cao Xianda.

As for the rent, Mr. Lu will just give some token. "

Chen Wenyuan's performance is very grand, Carrefour follows the same hypermarket model as RT-Mart.

Many stores have always been a bit of a waste of space.

Now Lu Guangyu has won these idle areas, which is also a good thing for Carrefour.

"Mr. Lu, Cao Cao's settlement method can't be cheaper than the other two."

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