Rebirth of the Urban Vengeance Goddess

After listening to the marketing department's report on the "Summer Environmental Protection Campaign", Lin Qian and Su Mo smiled at each other.

Su Mo spoke first: "The success of this event has given us great confidence. We must strike while the iron is hot and consider how to continue to carry out influential environmental protection activities in the fall."

Lin Qian nodded in agreement: "That's right. Autumn is the season of harvest. We can design activities around this feature. For example, hold an event called 'Golden Autumn Environmental Protection Harvest Season'."

"'Golden Autumn Environmental Protection Harvest Season'? This name is very creative. Please tell me your ideas in detail." Su Mo said.

Lin Qian thought for a moment and said, "We can encourage users to participate in some agricultural and environmental protection related activities in the fall. For example, we can promote organic agriculture in rural areas, help farmers clean up hazardous waste in farmland, collect recyclable agricultural waste, etc. Users can use the APP to record their participation in these activities, including data such as the area of ​​farmland helped and the weight of waste collected."

"This is a good direction. How should we set up our reward mechanism?" Su Mo asked.

Lin Qian replied: "We can prepare some environmentally friendly prizes suitable for autumn, such as autumn outdoor picnic sets made of environmentally friendly materials, including picnic mats, tableware, etc., as well as biodegradable gardening tools. These prizes are in line with the atmosphere of autumn and can motivate users to participate."

Su Mo said, "Okay, then the marketing department will start preparing for the promotion of the event. We can make some promotional posters with golden rice fields and abundant fruits as the background, while highlighting environmental protection elements, and put them in various online and offline channels."

At this time, Xiao Liu walked in, heard their discussion, and said, "Mr. Lin, Mr. Su, I think we can cooperate with local agricultural cooperatives or rural tourist attractions when promoting autumn activities."

“Oh? Tell me in detail.” Lin Qian said.

Xiao Liu explained: "We can work with agricultural cooperatives to set up promotion points for our activities around their farmland to attract local farmers and tourists who come to experience rural life to participate. At the same time, we can cooperate with rural tourist attractions to promote our activities within the attractions. For example, we can print our APP QR code and activity information on the tickets of the attractions. Tourists can scan the QR code to learn about the details of the event and participate."

Su Mo nodded and praised: "This is a good idea. This way we can accurately reach our target audience. Xiao Liu, you will be responsible for contacting the relevant agricultural cooperatives and rural tourist attractions to discuss cooperation matters."

"Okay, Mr. Su." Xiao Liu responded.

A few days later, Xiao Liu came to report on the cooperation.

Xiao Liu said: "Mr. Lin, Mr. Su, I have contacted several agricultural cooperatives and rural tourist attractions. One of them, called 'Harvest Garden', is very interested in our event. They proposed to provide some organic agricultural products as an additional reward for users who participate in our event."

"This is a pleasant surprise. This way, our event rewards will be richer." Lin Qian said happily.

Xiao Liu continued, "There is also a rural tourist attraction called 'Golden Autumn Valley'. They are willing to set up a special area for our activities in the scenic area and provide us with a venue for offline environmental protection knowledge lectures and environmental protection handicraft activities."

Su Mo said, "Well done, Xiao Liu. We should make full use of these cooperative resources to make the event more exciting. By the way, the design of the activity area should highlight the characteristics of environmental protection and autumn, so that tourists can feel the atmosphere of the event as soon as they enter."

"Okay, Mr. Su. I will communicate with the relevant personnel to ensure that the design of the special area meets the requirements." Xiao Liu said.

During the preparation for the "Golden Autumn Environmental Protection Harvest Season" event, technician Xiao Li found Xiao Liu.

Xiao Li said: "Manager Liu, we are considering how to optimize the app to make it more suitable for this autumn event. We want to add a small encyclopedia of agricultural knowledge to the app so that users can check it at any time if they encounter any problems related to agricultural environmental protection during the event."

Xiao Liu said: "This is a great idea. It will increase the practicality of the app. Your technical department should ensure that the content of this function is accurate, rich, and easy to operate."

Xiao Wang from the marketing department also came to find Xiao Liu.

Xiao Wang said: "Manager Liu, when we were designing the event poster, we found it difficult to perfectly integrate agricultural environmental protection and autumn elements. We thought of several solutions, but none of them were satisfactory."

Xiao Liu said, "Show me your plan."

After Xiao Wang handed the poster design to Xiao Liu, Xiao Liu took a look and said, "I think you can show farmers cleaning up garbage in the golden rice fields on the poster, use warm colors to highlight the autumn harvest atmosphere, and add our environmental protection logo and APP icon to the picture. This can reflect the theme of the event and highlight the environmental protection element."

"Well, this is a good idea. Let's go back and modify it." Xiao Wang said.

After the "Golden Autumn Environmental Protection Harvest Season" event was officially launched, users began to upload their activity records on the APP.

User C shared on the app: "Today I came to the farmland of the 'Fengshouyuan' agricultural cooperative and helped the farmers clean up a lot of discarded pesticide bottles and plastic films. If these garbage are not cleaned up, it will cause great harm to the soil."

User D posted: "I participated in an environmentally friendly handicraft activity at the 'Golden Autumn Valley' tourist attraction and made a beautiful scarecrow using discarded crops. It was both interesting and environmentally friendly."

Seeing the active participation of users, Lin Qian said to Su Mo: "This event is also very popular. We are heading in the right direction."

Su Mo said: "Yes, but we still need to pay attention to the user experience. Have any users reported any problems?"

At this time, customer service staff Xiao Zhao came over and said, "Manager Liu, some users have reported that the network signal in rural areas is not good, which makes it difficult to upload data through the APP."

Xiao Liu immediately contacted the technician Xiao Li: "Xiao Li, users in the countryside are having difficulty uploading APP data due to network problems. Can you guys see if there is any solution?"

Xiao Li replied: "Manager Liu, we can add a local data storage function in the APP. When the user is in a poor network environment, the data can be stored locally first and then automatically uploaded when the network is restored."

"Okay, let's implement this function as soon as possible to solve users' problems." Xiao Liu said.

As the event progressed, the work of selecting the award-winning users of the "Golden Autumn Environmental Protection Harvest Season" event began.

Xiao Liu organized the selection team and said: "Many users performed very well in this event. We must carefully select them. According to the previously set standards, we will comprehensively consider the users' contributions and creativity in agricultural environmental protection activities."

The members of the selection panel nodded.

Finally, the winners of each award were selected.

At the award ceremony, Su Mo gave a speech: "Thank you to all users for actively participating in the 'Golden Autumn Environmental Protection Harvest Season' event. Through your efforts, we not only protect the agricultural environment, but also spread the concept of environmental protection. We will continue to carry out such meaningful activities."

The representative of the winning users said excitedly: "This activity made me deeply realize the importance of agricultural environmental protection. I will continue to pass on the concept of environmental protection."

After the "Golden Autumn Environmental Protection Harvest Season" event ended, the marketing department summarized the event and conducted data analysis.

Xiao Wang reported to Lin Qian and Su Mo: "Boss Lin, Boss Su, through this event, the number of registered users of our APP in rural areas has increased by 2000, and the sales of environmentally friendly products in rural areas and surrounding tourist areas have also increased significantly."

Lin Qian smiled and said, "The effect of this event is very good. We will continue to explore creative environmental protection activities in different seasons and scenarios."

Su Mo said: "Yes, we will further optimize the APP and our marketing strategy based on the problems that arise in this event."