Rebirth of the Urban Vengeance Goddess

After the company gradually gained a foothold in terms of talent and technology, Lin Qian and Su Mo turned their attention to a broader market.

Lin Qian was looking at a map in the office, deep in thought. She said to Su Mo, "Su Mo, we have achieved certain results in the European market, but the Asian market, especially Southeast Asia, has huge potential for smart home market. We cannot miss this opportunity."

Su Mo nodded and said, "You are right. However, the Southeast Asian market has its own unique consumption habits and market environment. We need to study the strategy carefully."

The marketing department began to conduct research on the Southeast Asian market. Xiao Zhang from the marketing department reported to Lin Qian and Su Mo: "Mr. Lin, Mr. Su, after preliminary research, we found that Southeast Asian consumers are more sensitive to price, and they have higher requirements for the versatility and practicality of smart home products. In addition, the local infrastructure and network environment are uneven, which is a challenge to the adaptability of our products."

After thinking about it, Lin Qian said, "Then we need to adjust the product based on these characteristics. The R&D department will see if we can optimize the product cost while ensuring performance. At the same time, we will study how to improve the stability of the product in different network environments."

Xiao Li from the R&D department said: "Mr. Lin, we can consider using some more cost-effective materials and components, but this requires renegotiating cooperation with suppliers. As for the network adaptability issue, we can develop an intelligent network adaptation technology to automatically adjust the data transmission mode according to different network conditions."

Su Mo added: "In terms of product functions, we can highlight some special features that are suitable for local climate and living habits. For example, in hot and humid areas, we can strengthen the intelligent control function of air-conditioning equipment to achieve more precise humidity adjustment."

In order to better understand local market demand, Lin Qian decided to personally lead a team to Southeast Asia for market research.

In Thailand, Lin Qian communicated with a local dealer. The dealer said: "Smart home is an emerging market here. Consumers are very receptive to new things, but they hope that the products can have localized services and support."

Lin Qian responded: "We will consider setting up an after-sales service center in the local area to provide timely technical support and maintenance services. At the same time, we can also design some customized product interfaces and operating methods based on local cultural characteristics."

In Malaysia, Lin Qian attended a local technology exhibition, where many consumers showed great interest in the company's smart home system, but also raised some questions.

A consumer asked: "Are your products compatible with our existing home appliances? Because many of us already have some appliances at home and don't want to replace them all."

Su Mo replied: "We are developing a universal intelligent adapter device that can enable our system to connect seamlessly with most common home appliances. In this way, you can gradually upgrade the level of your home intelligence without investing a large amount of money to replace all the devices at once."

After returning to the company, Lin Qian organized a Southeast Asian market expansion strategy meeting.

She said: "This inspection has given us a deeper understanding of the Southeast Asian market. We need to develop a detailed market entry plan. First, we will establish a closer cooperative relationship with local partners to jointly promote our products. Second, we will optimize and customize our products according to the needs of local consumers. Finally, we will strengthen brand promotion and increase our visibility in the Southeast Asian market."

In terms of brand promotion, the marketing department planned a series of online and offline activities. Online, product promotion and interaction were carried out through social media platforms, and offline, smart home experience activities were held in major cities.

Xiao Wang from the marketing department said: "We plan to invite some local influencers and celebrities to participate in our experience activities and use their influence to attract more consumers' attention. At the same time, we will carry out topic discussions and lucky draws on social media to increase brand exposure."

Su Mo said: "This is a good idea, but we need to pay attention to the details of the event execution to ensure that it can proceed smoothly and achieve the expected results. In addition, the customer service department should be prepared in advance to deal with possible increased customer inquiries and after-sales needs."

Xiao Zhao, head of the customer service department, said: "We have developed an emergency plan and increased the training of customer service staff to ensure that we can answer customer questions and handle after-sales issues in a timely and accurate manner."

At the same time, the R&D department continued to optimize and upgrade the products, and achieved new technological breakthroughs in cooperation with scientific research teams from universities.

Lao Zhang from the R&D team said: "The new sensor technology we developed in cooperation with universities can more accurately sense changes in the home environment and provide more accurate data support for the smart home system. This will further enhance the intelligence level of our products."

Lin Qian said happily: "This is very good news. We should apply this technology to products as soon as possible and ensure the stability and reliability of the technology."

With the orderly progress of various tasks, the company's expansion in the Southeast Asian market has gradually achieved results. The order volume of products has gradually increased, and the brand awareness has also been continuously improved.

Lin Qian and Su Mo watched the company's development and confidently led the team to move forward. They knew that in the vast stage of the smart home market, there are more challenges and opportunities waiting for them to explore and grasp. And they and the team will, as always, rely on innovation, teamwork and firm belief to meet every challenge in the future and create more brilliant achievements.