I was reborn and stayed in school to lie down. I really don’t want to roll anymore!

It is already December.

Jiang Hao still works as usual every day.

I attend three employment counseling classes for college students a week, and spend most of the rest of my time watching short videos in the company office.

Game Science has begun moving into the Fortune Center building today.

And began to recruit troops in Songjiang City.

Although it is not as easy to recruit gaming talents as in Shenzhou City.

But at least Songjiang City has been developing rapidly in recent years, and quite a few Internet talents have switched to the gaming industry.

With the funds saved from the office sponsored by Jiang Hao, the team of nine quickly came to Songjiang City to continue their development.

Even the company's registration information has begun to change recently.

Of course, it will take a long time for Mr. Feng’s team to develop the game.

"With me~in Chengdu~..."

A cover video of the song "Chengdu" popped up on my phone.

More than a week has passed, and the popularity of Lei Zhao's song "Chengdu" has not faded.

On the contrary, it is unexpectedly liked by more and more people.

Especially the various short videos covering Lei Zhao's song, as well as the background music of various short videos.

This folk song, which was originally a niche song, has truly spread across the country due to the crazy brainwashing of short videos today.

Lei Zhao's career, which had been in decline again in the past two years, began to resurface during this period.

As for the other two female stars, Lin Ya and Zhang Xiaowei’s dance videos were only popular for two or three days.

The overall influence cannot be compared with Lei Zhao's songs.

At this moment, Jiang Hao is still watching short videos. For others, watching short videos is entertainment, but for Jiang Hao, it is really a job.

Not long after, he saw a short video about Lin Ya and Zhang Xiaowei.

Although the video at the previous game and animation expo has become a flop.

But under Jiang Hao's suggestion and with the encouragement of Sister Asa in the company, the two opened a dedicated Haijing account.

Jiang Hao also recently started asking Haijing to start the celebrity certification work.

The two of them, along with Lei Zhao, were among the first short video bloggers to enter the entertainment industry and received a lot of attention.

The number of followers of Lei Zhao's account quickly exceeded 7 million.

Lin Ya’s account has also exceeded 3 million followers, while Zhang Xiaowei’s is slightly less, currently at 167 million.

The video that Jiang Hao saw was of Lin Ya and Zhang Xiaowei’s daily work.

Now that they have become a little famous on the Internet, jobs have been coming to them one after another.

At the same time, Jiang Hao was also taking the lead for the two of them in Haijing. LV's advertisers asked them to shoot advertisements in Haijing.

It can be said that the influence of the game and animation exhibition organized by Jiang Hao for game promotion far exceeded his own expectations.

The game "PlayerUnknown's Battlegrounds" is now on the Internet. It is a type of game that has not yet been released but has already become very popular. Everyone is paying close attention to and has high expectations for this game.

It can be said that everything about the game and animation expo perfectly met Jiang Hao's expectations.

Even Secretary You of the Songjiang Municipal Party Committee hopes that he will hold two more similar events next year.

Only Mr. Zhang from Totoro Technology heard the news in the office and his face turned pale.

It’s a pity that Jiang Hao doesn’t care at all that he’s sulking at Totoro.

When the e-sports arena signed the contract, both parties felt that the other party was being taken advantage of.

Now it has been proven that the one who was taken advantage of was Mr. Zhang, and Jiang Hao was not a fool.

"Boss Jiang, this is the promotion plan for the last week, would you like to take a look?"

Outside the door, Manager Zhuo saw that his office door was open and rushed in in a hurry.

He came up and handed over the document report in his hand.

Jiang Hao closed the short video and took the report.

Although his daily activities remain the same, Haijing Technology has recently entered the peak period of business.

The two busiest times of the year are the winter and summer vacations.

Now that the winter vacation has been brought forward, in order to prepare for Taobao's Double 12 event, the entire operation and marketing team of Haijing has been working around the clock like crazy.

Of course, what really attracted their department to work so intensively was the bonus given by Jiang Hao.

"We asked the technical department to work overtime to make the pop-up ads smoother."

"There are also pop-ups for everyone, but the main focus is on picking out potential users based on big data."

"We also asked them to increase their advertising efforts for the Double 12 shopping festival."

With one billion yuan in advertising expenses, Jiang Hao and the entire company are on high alert for such a big client.

Currently, whether it is Haijing short videos or live broadcasts, more than 40% of the advertisements or oral broadcasts in the middle are promotions for Taobao's Double .

Although the proportion of 40% is not high, it is actually experienced by users including himself.

Almost every time I watch short videos for a while, the ads that pop up are promotions for Double 12.

It already feels like an overwhelming, viral propaganda campaign.

He can even guess the advertising slogans and dialogues in many short videos with his eyes closed.

The specific sales data has not yet reached the Double 12 day, but when Jiang Hao communicated with Mr. Ma on the phone, there was one thing that made him feel relieved.

Taobao's current daily active users, including the number of people browsing products, have skyrocketed since Haijing started cooperating with Taobao.

The number of views alone has almost increased sixfold. Of course, the actual number of backend views has actually increased by about 6%, most of which are repeated views.

Apart from the number of views, during this period, although it is not Double 12 yet, Taobao's overall sales data is not bad.

It was originally supposed to be a decline period after Double Eleven, but with the big data screening of Haijing, Taobao now also has basic big data model docking.

As a result, Taobao's sales during this period are 56% higher than the sales after Double Eleven last year, with no signs of complete decline.

Although it cannot be compared with the Double Eleven period, the sales volume is almost the same as during normal times.

This made Jiang Hao and Mr. Ma satisfied with Haijing's ability to lead. Now it all depends on the final results of Double 12.

"For advertising, in addition to our own top anchors, we will also invite a few celebrities to record a short video to promote it."

"Ask the celebrities currently registered on our platform, like Lei Zhao, or Lin Ya and Zhang Xiaowei."

"Boss Jiang, it's not that I don't want to ask them, but the quotes for celebrities are different from those for anchors. Isn't the cost too high?"

Manager Zhuo is mainly concerned about the cost-effectiveness. In fact, the main driving force of the Double 12 event this time is the Haijing platform and its anchors who sell products.

Although celebrities have considerable traffic and attention in this area, the number of people they target is small.

The ones Jiang Hao mentioned were not those young and handsome anchors. In fact, the purchasing power of their fans is not high, so the cost-effectiveness is even lower.

"Don't worry about the quotation. This cooperation is mainly to show the potential of our Haijing, especially the commercial potential."

"Anyway, with 10 billion yuan in advertising expenses, we will at most make a little less money, but we must do our best to ensure that Taobao has good sales on Double !"