Rebirth of Love: Jiang Ciyou's Counterattack Legend

Chapter 349: Breaking through the difficulties (1)

Jiang Ciyou and Lu Jingchen stood in the company's conference room, surrounded by a circle of solemn faces, they were the heads of various departments. The projector showed the changes in the company's various data after the competitor's counterattack, and every declining number was like a heavy blow.

In terms of the market, the market share trend chart after competitors maliciously lowered prices showed a worrying trend. The originally stable growth curve dropped sharply, and some loyal customers were attracted by low prices and began to turn to competitors' products. The head of the sales department frowned and reported the results of the market survey: "Many customers said that although they recognized the quality and service of our products, they had to consider the cost in front of the price. Especially some small and medium-sized customers, their budgets are limited, and the low-price dumping strategy has a great impact on them."

At the same time, false news in the media spread like a plague. The manager of the public relations department looked exhausted. He said: "Those false reports have begun to affect our brand image. We have received inquiries from some partners. Although they did not say it explicitly, we can feel that their trust in us has been shaken. Public opinion on the Internet is also not in our favor. Many netizens who do not know the truth have followed suit in the comment section and questioned our business ethics."

The technical R&D department is even more worried. Pointing to a report on the obstruction of technology supply, the technical director said: "Several key projects we are developing are dependent on previous technology suppliers. Now their supply is blocked by competitors, and we are like an army whose food supply has been cut off. The project progress has been forced to slow down. According to the current situation, if the technology supply problem cannot be solved as soon as possible, the launch of our new products will be delayed, which will make us more passive in the market."

However, there was no retreat in the eyes of Jiang Ciyou and Lu Jingchen. They looked at each other and saw determination in each other's eyes.

Lu Jingchen spoke first, his voice steady and powerful: "We cannot be defeated by the difficulties in front of us. In terms of technology, we must increase investment in research and development." He looked at the team in the technical research and development department, "I know this is a huge challenge, but our own technical team has potential. We must encourage independent innovation, tap into internal potential, and find ways to make technological breakthroughs."

The technical director nodded. Although he looked troubled, his eyes were full of fighting spirit. "We will try our best. However, independent innovation takes time and is also risky."

Jiang Ciyou continued, "We can't just rely on ourselves, we must also actively establish cooperative relationships with other technology suppliers." She glanced at the people in the conference room, "The marketing department must quickly find technology suppliers with potential and cooperation intentions. We must show them our company's strength and potential and strive to establish mutually beneficial and win-win cooperation."

The head of the sales department expressed his concerns: "In terms of the market, if we want to cope with the challenge of low-price dumping, optimizing product structure and improving service quality is indeed a direction, but this also requires investment. Our funds are currently tight, and it is difficult for us to compete directly with our competitors in terms of price."

After thinking for a moment, Lu Jingchen said, "We will not compete with them on low prices. We should highlight the differentiated advantages of our products. Optimizing product structure is not simply to reduce costs, but to increase the added value of products. For example, we can innovate in product functions and add some unique designs to meet customers' higher-level needs."

Jiang Ciyou added: "Service quality is also our focus. We want to establish a more complete after-sales service system and provide faster and more considerate services. Let customers feel that although our prices may not be the lowest, they are getting great value for money by buying our products."

The manager of the public relations department also had an idea: "We cannot sit idly by and do nothing about false news in the media. We must actively carry out crisis public relations, issue positive press releases, and clarify the facts. At the same time, we can use some social media platforms to publish content about our company's true situation, corporate culture, and social responsibility, and reshape our brand image."

After the meeting, the entire company was like a sophisticated machine that had restarted, and each department began to act according to the plan.

The technical R&D department was caught in a tense and busy working state. The R&D personnel worked day and night, consulting a large amount of information and conducting countless experiments. In this process, the number of failures far exceeded the number of successes, but they did not give up. A young R&D personnel, with bloodshot eyes, still said to his colleagues passionately: "This is our chance to prove ourselves. If we can break through the technical bottleneck, the company will stand out from the competition and we can also establish our own reputation in the industry."

The marketing department staff began to run around looking for suitable technology suppliers. They attended various industry exhibitions and negotiated with different suppliers. One of the marketing specialists encountered many difficulties in negotiating with a small technology supplier. The supplier was a little hesitant to cooperate with them, worried that it would offend competitors. The marketing specialist introduced the company's development plan, market prospects and potential benefits of cooperation in detail. After many communications, he finally impressed the other party and reached a preliminary cooperation intention.

In terms of product optimization, the design team works closely with the production department. Designers rack their brains to innovate product functions and appearance. They conduct in-depth market research to understand the real needs of customers and incorporate some cutting-edge technological elements into product design. The production department works hard to adjust the production line to ensure that the optimized products can be produced efficiently.

The after-sales service team is also constantly expanding and training. They have formulated more stringent service standards, from the first response to customer inquiries to the timely resolution of after-sales problems, every link has been carefully planned.

The public relations department worked overtime to prepare news releases and promotional materials. They established good relationships with the media and strived for more positive coverage opportunities. At the same time, on social media, they carefully planned various topics and activities to attract the attention of netizens and gradually change the direction of public opinion.

As time went by, some positive changes gradually took place within the company. Although the technical research and development department has not made any major breakthroughs, it has made some small technical innovations. These innovations are like sparks, bringing hope to everyone. The marketing department has also successfully signed cooperation agreements with several technology suppliers. Although it cannot completely solve the problem of technology supply, it has relieved some of the pressure. The optimized product samples began to be put on the market for testing and received good reviews from some customers. The new service standards of the after-sales service team have also begun to be implemented, and customer satisfaction has improved to a certain extent. The efforts of the public relations department on the Internet have also begun to bear fruit. The voice of negative public opinion has gradually weakened, and some netizens have begun to express their support for the company.

During this process, Jiang Ciyou and Lu Jingchen kept a close eye on the progress of each department. They went deep into each department to cheer up the employees and solve the problems they encountered. They knew that this was a tough battle and every small progress was a step towards victory.

During an inspection of the technology research and development department, Lu Jingchen said to the researchers: "I have seen everyone's hard work and sweat. Every failure is a stepping stone to success. We must believe in our abilities. As long as we persist, technological breakthroughs will surely come."

Jiang Ciyou said in a meeting with the marketing department: "The difficulties we are facing in the market are temporary. Every decision and every effort we make now is to regain our market share. Everyone should maintain a positive attitude, and we will definitely be able to defeat our competitors."

Under their leadership, the entire company is full of fighting spirit and hope, just like a traveler groping forward in the dark. Although the road is bumpy, they always move towards the direction of light, and every step is full of determination and strength.

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