Rebirth 07 Becomes the First Internet Celebrity.
Chapter 80: Cold Beauty of Wei and Jin
Liang Xiaoxia worked in the original photo studio for six or seven years, starting as an ordinary employee and rising step by step. Before she got married and had children, she had actually become a store manager. However, because of maternity leave, the company promoted a new store manager and she returned to her position. Although she was not called a deputy store manager, she was more like a handyman.
Two years after giving birth, she finally secured her position as deputy store manager and did not continue to be demoted. However, she faced a reduction in salary and had to do all kinds of chores.
With the store manager above her being a crony of the boss above her, and young newcomers eyeing her covetously below her, it is highly likely that she has no hope of getting promoted in this company.
She is unhappy with her job and unwilling to go home to take care of her children, so she plans to change jobs. However, it is unrealistic for her to change industries at her age.
In mature companies in the industry, positions like store manager are promoted step by step from within the company. She doesn't want to start all over again, but there's no way she can humble herself and climb up from the bottom like she did when she was young.
Just when she was struggling to decide how to plan her future career direction, she saw the recruitment information Jiang Xue posted in the group.
After the two chatted, they hit it off.
Jiang Xue was attracted by her local identity and the abilities she had demonstrated.
Liang Xiaoxia was attracted by Jiang Xue's completely new team, as well as the online orders and popularity of Jiang Xue's S City studio. Moreover, when she arrived, she would be the store manager. Jiang Xue also said that when the company got on track in the future, she could be promoted to partner. The pie Jiang Xue had painted was too big, and it was exactly what she needed now.
When Jiang Xue first recruited her, she was worried because she was a mother with a baby, and her company would expand to other cities in the future. She might not be able to devote herself to the busyness of a new store.
"Boss, don't worry. After the child is born, my role as a mother will definitely be affected to some extent on my work. I will try my best to balance it. Besides, my parents are the ones who are mainly responsible for taking care of the child. They are both retired and help me take care of the child. I just thought about changing jobs and starting a new career because I felt that the child could leave me. I hope the boss can give me this opportunity." Liang Xiaoxia said sincerely.
Jiang Xue finally decided on her because she was suitable in all aspects, and if things didn't work out, there was still Zhao Lin.
After receiving Jiang Xue's employment notice, Liang Xiaoxia immediately resigned and rushed to Suzhou with Chen Xin and Zhao Lin to help Jiang Xue build the framework of the new store.
The model in Gusu City is somewhat different from that in S City.
According to the plan proposed by Liang Xiaoxia, the company rented a small storefront on a mainstream street.
However, this small storefront is not enough to achieve the scale that Jiang Xue expected, so this storefront is just an entrance for attracting traffic.
Not far away, I rented a two-story self-built building. The previous owner also ran a photography studio, so I could use it after a little bit of renovation.
By mid-March, the site selection, costumes and props, and staff training were all ready for the official opening.
In fact, Jiang Xue had done some warm-up work at the beginning of the business, and their orders were already fully booked for a week later.
Not only that, they also collected a lot of deposit for the photo shoot, but the time for the photo shoot was not set.
This warm-up was planned by the company's operations planning department.
First, the forum and company account will post to warm up.
Then there are some advertising banners and post promotions on local forums.
At this time, some old fans who follow the store, or netizens around Suzhou City, saw the sample photos sent out and became eager to try them out.
During the training preparation stage, unlike the previous free photo shoots by passers-by in Jiang Xue's post, this time, the team members contacted some well-known models in the local photography circle, experts who love to share, and the beauty of a nearby university, all of whom are models with their own popularity, to make up by Zhao Lin and shoot sample photos according to the models' styles.
The photo of one of the most beautiful girls in college was posted on her school’s forum for several days and remained very popular.
The post reads: [Why doesn’t my beloved come back? ]
In the photo, the school beauty transforms into a cool and elegant beauty of the Wei and Jin dynasties.
She was dressed in a white plain dress, with a slender waist and holding an oil-paper umbrella. She walked slowly towards us from afar, like a fairy walking out of a painting.
With the solid wooden door as the background, the beauty is holding a lantern, leaning against the wooden pillar of the corridor, her eyes empty, as if she is missing her lover far away.
Holding a lantern, he walks in the desolate courtyard, his back looking lonely.
The dark atmosphere gives the character a sense of broken fate, like a tragic heroine.
In addition to the strong emotions in the photo, the beauty of the school was photographed very beautifully, so many girls in our school remembered the name of the photography studio: Light and Shadow Image - Reminiscence of Jiangnan
The one in S city also changed its name from Dongdong Photography Diary, which is a personal label, to Light and Shadow Image - Shanghai Square
For this newly established studio, Jiang Xue decided to continue the style of emotional photos of S City.
It’s just that based on the city’s tone, modern clothing has become ancient costumes, so ancient costume elements such as Hanfu and cheongsam are indispensable.
Jiang Xue and Chen Xin negotiated and launched a new style package for the city.
They are, respectively, the pretty girl, the gentle daughter, the cold girl, the princess of a fallen country, and the heroic chivalrous woman.
The five styles have corresponding clothing, emotional expressions, and filter colors.
Although it is too templated, the final product looks good. To be honest, when taking photos of young girls, good looks are the hard currency.
Moreover, these photos were not released by the studio, but by the models themselves.
They have a certain number of followers in the local area, so this wave of promotion attracted many people to wait for the opening.
Offline, Liang Xiaoxia promotes products through door-to-door sales, flyers, and billboards.
The event was very grand, and they also had a discount promotion for deposit payment at the opening. The main package they promoted was a package with an original price of 1288 yuan, and if you paid a deposit of 588 yuan in advance, the balance would only be yuan.
It attracted another group of people.
So on the opening day, four photographers, five makeup artists, and Jiang Xue were fully booked.
Some people came here because of its reputation, because they saw how popular it is and how it is differentiated from the samples shot by other companies on the market.
They paid the deposit and waited for the order.
Therefore, the branch in Suzhou City could recoup part of its investment just by collecting deposits before it even opened.
After the opening, the business was filled with orders every day. The harder it was for some people to get a spot, the more she felt itchy after seeing the customer photos posted by girls online.
So they can accept it later.
Of course Jiang Xue would not let the customers wait too long. If there were not enough people, she would recruit people for training or second them from S City first.
Making customers wait means that their money will wait before entering their pockets.
The company has made statistics on the operating status of the new store and expects to make full profit in one month.
Several employees who received dry stock worked even harder.
Jiang Xue brought Zhang Xinyue to help before the opening. After the opening, Jiang Xue helped for two or three days. Things were getting better and better, and everything was in order. Then she brought Zhang Xinyue back to S City.
After her hard work over this period of time, she finally managed to sort out her existing assets and expanded them.
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