Liu Qiangdong’s vision is indeed sharp, and coupons are also a magic weapon for mature e-commerce promotions.

In another ten or eight years, basically every e-commerce platform will have come up with something new to offer with coupons.

京东爱玩满减,满200减100、满300减150、满399减200,诸如此类的满减活动几乎每天都有,不过这里面水分非常大。

Taobao and Tmall like to use discount coupons. One year, Taobao held an event, claiming to give out hundreds of billions of dollars in rewards to users. As a result, users flocked to grab coupons, but most of the ones they grabbed were: coupons for a 3000 yuan discount on the purchase of a Maserati, and one such coupon was given to each of the hundreds of millions of Taobao users. The promotional method was indeed extraordinary.

Although coupons are a scam, it is undeniable that they are very attractive to users, especially in the early stages of e-commerce development. The conversion rate of coupons is incredibly high. So Zhou Hao told Liu Qiangdong about the coupon model just to inspire him. It is up to him to decide how to use it specifically.

Liu Qiangdong wrote down the three words "coupon" which seemed to have some kind of magic power to him, and asked eagerly: "Are there any similar tricks? Tell me more quickly."

Zhou Hao said: "You should study the existing ones thoroughly first. The summer brand day is just a test of online promotions. Don't come up with too many tricks at once."

Liu Qiangdong nodded and stopped asking questions. Instead, he said, "Don't worry, I am confident that I can do a good job on this summer brand day."

Zhou Hao said: "Whether we can make manufacturers bow their heads and become the Wal-Mart of the Internet field depends on whether our Brand Day can get off to a good start."

The retail giant Walmart was once at the forefront of the Fortune 500. Its most powerful feature is its sales channels. The channels are so strong that all manufacturers and suppliers have to bow down before it. Not only do they rush to get in, but they also have to give Walmart sufficient credit terms and provide Walmart customers with timely after-sales service guarantees.

Although Tmall and JD.com may not be as good as Walmart in the future, their status in front of most manufacturers is even higher than Walmart. Zhou Hao also hopes that his Taobao website can become the object of competition among manufacturers and suppliers as soon as possible.

After the two finished chatting about the brand day, Liu Qiangdong remembered something and said to Zhou Hao, "By the way, do you still remember that boss Ma from Hangzhou?"

Zhou Hao nodded: "I remember, what's wrong?"

Liu Qiangdong said: "He contacted Taobao again recently and still wants to meet you."

Zhou Hao asked curiously, "Why, we responded to him like that last time, but he still wants to meet?"

Liu Qiangdong smiled and said, "That's right. He said that as long as you have time, he will come to Beijing to meet you."

Zhou Hao thought for a moment and said to Liu Qiangdong, "Then tell him to meet at the end of the month. I'll let him know the specific time then."

Zhou Hao also wanted to know what Boss Ma thought about his early creation of Taobao. He would not give up b2c and c2c, otherwise he would not want to meet with him. It would be good to chat with him to find out his purpose first. In addition, it would be best to find out what new ideas he had that he didn't know about.

……

After leaving Taobao, Zhou Hao asked Zhao Yueying to have dinner with him, and brought her the two pods he bought in Hong Kong. He gave the other one to Dou Yun and asked Zhao Yueying to give it to her as well.

Perhaps because of his relationship with Lou Xinyu, Zhou Hao's thoughts on Zhao Yueying in that aspect are becoming less and less. It's not that Zhou Hao has lost interest in her, but the main reason is that Zhou Hao can calm down more in front of her.

Zhao Yueying hadn't seen Zhou Hao since he came back, but she knew a lot about how Chen Qi was promoted by Zhang Guorong in Hong Kong. When she thought about how Chen Qi became famous by singing the songs written by Zhou Hao and acting in the micro-movies shot by Zhou Hao, Zhao Yueying couldn't help but be proud of Zhou Hao. She asked Zhou Hao: "Do you want Chen Qi to develop in Hong Kong next?"

Zhou Hao smiled and said, "Now it seems that it is not me who wants her to develop in Hong Kong, but Zhang Guorong who wants her to develop in Hong Kong. Chen Qi has not come back yet, and Zhang Guorong has taken her to meet many famous musicians in Hong Kong in the past two days."

Zhao Yueying couldn't help but exclaim: "If these musicians are willing to write songs for Chen Qi, then it should be easy for Chen Qi to become popular in Hong Kong, not to mention that Zhang Guorong is strongly supporting her."

Zhou Hao said: "I have been writing songs for Chen Qi these days. She still has too few songs now. She wants to release an album this year. She needs at least five songs, and they have to be new songs."

Zhao Yueying asked curiously, "You wrote a song for Chen Qi again? What song did you write?"

Zhou Hao said: "One fast song in Mandarin and one song in Cantonese."

"Cantonese songs?" Zhao Yueying asked curiously, "Do you know Cantonese?"

Zhou Hao smiled and said: "I have watched so many Hong Kong movies and listened to so many Hong Kong songs, so I understand a little bit. The Cantonese songs I write are also very simple."

Zhao Yueying looked at Zhou Hao and said, "Last time you wrote a song for Chen Qi, I was the first listener. Can I still be the first this time?"

Zhou Hao smiled and said, "Okay, when you have time, I'll sing for you."

Zhao Yueying blinked her big eyes and said seriously, "I'll have time after dinner."

As he was talking, Zhou Hao's cell phone rang. Zhou Hao took out his phone and saw that it was Nie Yuan calling.

Zhou Hao couldn't help but frown.

Nie Yuan is an awesome controller of Internet content, but in Zhou Hao's opinion, he knows very little about the ways of the world. What is going on between him and Sina is a brutal business competition. At this time, he still wants to reconcile by using his reputation, which is enough to show that he is too naive in his behavior.

Now that Nie Yuan called me, I was afraid it was related to Sina again.

Zhou Hao didn't want to answer the call, but after a moment's hesitation he answered it, "Hello, Senior Brother Nie."

"Hello, Zhou Hao." Nie Yuan's voice was a little nervous, and he asked hesitantly: "Have you had dinner?"

Zhou Hao said, "I'm eating now. Is there anything I can do for you, Senior Brother Nie?"

"Oh, nothing, I just wanted to treat you to a meal."

Zhou Hao looked at the time. It was almost 7:30. You invited people to dinner and called at 7:30? Besides, you said you were eating. Shouldn't you change your excuse? Even if you changed it to having a midnight snack...

Zhou Hao said indifferently: "Brother Nie, I'm having dinner with my girlfriend. Excuse me, if you have something to say, just tell me on the phone. If you can't explain it clearly, I'll treat you to dinner after I'm done with this busy period, and we can talk again."

Zhou Hao's meaning was very clear, he would not give Nie Yuan a chance. If you want to talk to me about Sina, I'm sorry, let's talk about it later.

Nie Yuan said hesitantly, "Our CEO wants to meet with you, but you have not given me a chance, so I'm asking you to tell him that if you have any objections to Sina entering the instant messaging field, we can disband the development team immediately. As long as you can remove the blockade of Sina in pp123 and pp products, Sina will no longer touch the instant messaging field. Do you think you can accept this?"

Zhou Hao glanced at Zhao Yueying and wanted to talk about some sensitive topics outside, but after thinking about it, he decided not to be so formal with Zhao Yueying. Just as he was about to speak, Zhao Yueying stood up and whispered to Zhou Hao, "I'm going to the bathroom."

After saying that, he gently opened the door and went out. Zhou Hao quickly reacted and said to Nie Yuan: "Brother Nie, you misunderstood. I have no objection to you entering the field of instant messaging."

Although Zhou Hao said this hypocritically, he had to say it. He would not admit that he had objections to the competition between Sina and PP and that was why he completely blocked Sina in the PP system. He absolutely could not admit it in person. If Sina made a big fuss about his words, it would be detrimental to both him and Haobo Technology.

Nie Yuan didn't expect Zhou Hao to tell such an unbelievable lie, and couldn't help but say: "It doesn't matter if you don't believe it. If we disband the instant messaging team, you can lift the blockade of Sina. Then we will disband the UC team tonight, just one word from you."

Zhou Hao said, "I'm sorry, Senior Brother Nie. The blocking of Sina by pp123 and pp software is a technical debugging. We are not interested in what you are doing or what products you are developing. Please don't misunderstand. Once our technical debugging is completed, these problems will disappear."

Nie Yuan was anxious: "Zhou Hao, we are alumni after all, please give me some face and tell me the truth."

Zhou Hao said, "I'm sorry, Senior Brother Nie. I have a lot of things to do right now and I don't have the energy to worry about you, Sina. Besides, there's no need to discuss what you want to do with me. As a colleague in the industry, I only care about what you do specifically and don't want to get involved in anything else... I have something else to do, let's talk another day."

After saying that, Zhou Hao hung up the phone. He really couldn't understand why Nie Yuan was so loyal to Sina. The meaning of his last sentence was also clearer. He wanted to convey an attitude to Nie Yuan: if you want to disband UC, then disband it. Don't talk nonsense with me. I only see whether you do it or not. I don't care about other things. If you really take the initiative to disband UC, then I will naturally give you a break. If you don't understand and don't take the initiative to do it, then I'm sorry, it's too early for us to argue in the future.

Just after hanging up Nie Yuan's call, Zhou Hao's phone rang again. Zhou Hao took a look and was surprised to see that the name displayed on the phone was Luo Yu, the private detective who helped Zhou Hao investigate Ge Lingling.

Zhou Hao was very surprised why Luo Yu came to him. Logically, he would not take the initiative to contact his employer after the cooperation was completed, but why did he call him so late at night?

Although he was surprised, Zhou Hao still answered the phone and said politely, "Hello, Boss Luo."

Luo Yu smiled slightly and said in a familiar tone, "Mr. Zhou, I'm taking the liberty to call you because I heard some news about you and wanted to let you know."

Zhou Hao asked doubtfully: "News related to me?"

"That's right." Luo Yu didn't beat around the bush and said straight to the point: "Recently, some colleagues have been investigating you..."

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like