Akiyama Kaori is going to come home.

If this happened to other men, it would be as serious as Mars hitting the Earth. But for Dongchuan Che, it felt like he had too many debts to worry about.

"It seems that there will be several more trials in court."

Watching Akiyama Kaori walk to the side door of the school, and seeing her look back and smile before getting on the car, Dongchuan Che also smiled bitterly and waved, then turned and walked towards the stadium.

Needless to say, after spending so much time in the bathroom, as soon as he squeezed into the stadium's audience seats, Fuyukawa Che was caught by Izumi Himawari and started to nag. Fortunately, before she could nag for a while, the Tsukuba University team scored a goal.

Although Izumi Himawari rarely comes to school now, she is still a student of Tokyo University of the Arts after all.

Seeing her school's team being pinned to the ground, and especially hearing the shouting and taunting from the University of Tsukuba cheering team, she quickly shifted her attention, waving her fist at a guy waving the University of Tsukuba flag not far away, yelling, "Look, we at Tokyo University of the Arts will beat you up!" "Get out of here, you reckless guys from the University of Tsukuba!" and so on.

The atmosphere is very lively.

Not only Izumi Himawari was excited at this moment, but all the spectators in the stadium were excited.

This is partly because Japan itself has a strong tradition of cheering.

This kind of support is not just the kind of support dance performed by otakus in short videos. Almost from junior high school onwards, Japanese baseball clubs, soccer clubs, basketball clubs, etc. all have their own support teams. Whether it's the big sister waving the team flag in Captain Tsubasa, or the male support group holding empty plastic bottles and banging in the audience in Slam Dunk, or the girl group that says "Rukawa Kaede I love you, I love you Rukawa Kaede", these are all real phenomena in Japan.

Very childish, but also very passionate.

On the other hand, Japan has been vigorously developing football across the country in recent years, and has indeed achieved good results in the World Cup. The Korea-Japan World Cup will be held in a few months, which has made the football atmosphere in Japan very enthusiastic.

"Come to think of it, Commander Takemoto asked me to write a few songs to promote the World Cup a while ago."

Feeling the lively atmosphere in the stadium and recalling the phone call with the Director-General of the Agency for Cultural Affairs a few days ago, Toru Fuyukawa drank Izumi Himawari's Coke with a thoughtful look in his eyes.

The World Cup and the Olympics are known as the "two top sporting events in the world", but in fact, the World Cup's influence is much greater than that of the Olympics. Not only is the ratings nearly double that of the Olympics, but the ability to make money is also extremely strong. This super-large carnival also has a strong ability to drive music.

Anyone born in the 8090s and s has basically heard the melodies such as “e will rockyou”, “GOGOGO, oh le oh le oh le~” and “Waka waka eh~eh”.

The first of these three songs is "We Will Rock You", the promotional song sung by Queen at the 94 World Cup in the United States; the middle one is "Cup of Life", the theme song sung by Ricky Martin at the 98 World Cup in France; and the latter is "Waka Waka", the theme song sung by Latin queen Shakira at the 10 World Cup in South Africa.

Of course, in addition to these, there are also many classic songs such as "Flag of Victory", "Italian Summer" in 90, "We Are One" in 14, etc.

Obviously, the songs themselves are of extremely high quality, but there is indeed a gap between different cultures.

Even without the World Cup as a promotional vehicle, these songs would still be popular, but it would be difficult for them to become popular to the point where most people around the world can hum along just by listening to the melody.

Dong Chuan Che naturally didn't want to miss such a good opportunity. "The singer variety show will be launched after the World Cup. If we can get some influence from the World Cup, it will be hard for this show not to be popular. But... what song should we write?"

Thinking of this, Dongchuan Che frowned slightly.

He had a clear idea of ​​the foreign songs, which were "We Will Rock You" and the Spanish versions of "Cup of Life" and "Waka Waka", which corresponded exactly to the English and Spanish departments. However, this time it was the Japan-Korea World Cup after the confusion of time and space, and for a "local" battle, he had to choose a Japanese song, otherwise those rival companies might start to lead the trend.

"Hey, looks like I need to listen to more Japanese rock during this period."

Dongchuan Che smiled bitterly. He liked listening to Japanese songs, but he was not very interested in Japanese rock music. He preferred to listen to some old-fashioned Japanese ballads. However, for a carnival like the World Cup, rock music with a little more excitement was the most suitable.

In the bustling stadium, Dong Chuan Che drank Coke and thought casually with his mind empty. But before he could think for a while, the game came to halftime.

Seeing that there was nothing else to do in the afternoon, and it was not yet time to get off work, and Izumi Himawari really liked watching football games, Dongchuan Che did not rush to leave. He just ate popcorn and chatted with Izumi Himawari and her best friend Married Yumi.

It should be said that not only has Izumi Himawari changed a lot since she grew up, but now she is almost a C-size girl and is no longer the flat-chested little loli I met when I first met her. She has become a more youthful and lively female college student. Even Yumi has changed a lot in the past two years after marriage.

The biggest change is of course her skin. This girl was a track and field athlete in high school. Not only did she have short hair, but her skin was also very dark. When Toru Fukawa first saw her, he thought he had met some dark-skinned hot girl from Shibuya. But now, after two years of college, this girl has also grown her hair long, and her skin has gradually become much whiter.

However, although the appearance of the two girls is changing, the relationship between them remains unchanged. As a result, Izumi Himawari, who usually clings to him, throws him aside and chats with Yumi after marriage.

What's interesting is that because he had just given a lecture, many students at the Tokyo University of the Arts also recognized the outfit that Toru Fukawa wore today. So, before the second half of the game started, Toru Fukawa was recognized by several classmates and Himawari Izumi was recognized by some fans, and the two of them fled cleanly.

.

Time flies, and it is noon two days later.

When we separated at Tokyo University of the Arts that day, Akiyama Kaori still insisted on coming to visit my house. But it was obvious that she was a bit hypocritical. When she talked to Fuyukawa Che on the phone that night, she made up some excuses like "I have something to do recently, I will come to your house in a few days."

Good.

If this kind of thing happens too hastily, it will be very troublesome.

After chatting with Akiyama Kaori about handheld game consoles, Toru Fuyukawa's work focus returned to FGO. However, there was another matter to deal with before FGO was released - the first episode of Sisters Riding the Wind and Waves was also going to be released.

"Well, it will premiere at 8pm. Commander Takemoto can watch it if you are interested. Haha, don't worry, I am preparing for the World Cup theme song. I should be able to play the demo for you next week. Well, okay, bye."

Lunch break, in the president's office.

Next to the coffee table, Dongchuan Che hung up the phone and put it on the table.

On the small sofa next to her, Miyano Mitsuha, who was wearing an office lady uniform, crossed her legs in black stockings while chewing sushi. She raised her eyebrows and asked, "Is the Cultural Affairs Bureau sure they want to use Xiaokui's song?"

Dongchuan Che shook his head. "It's hard to say. Every entertainment company wants to have a piece of the pie of the World Cup. Although the popularity of the song still depends on the quality of the song and the singer's singing skills, it is still impressive if it can be named the [Official Theme Song of the World Cup]. For Japanese local singers, this is their best chance to go global."

Over the years, not every official World Cup theme song has become popular.

To put it simply, it is like selling goods on an e-commerce platform, and the platform gives you a recommended position on the homepage. Although you are not sure whether this recommended position can make your product a big hit, it at least gives you a chance to attract a lot of attention.

No one wants to miss this opportunity, which leads to fierce competition.

Miyano Mitsuha also understood this principle.

Just as she was about to speak, Sato Fujiko, who had been taking a nap on Tokawa Che's thigh, suddenly said, "Xiao Kui is the most popular singer in China in the past two years, and she also has a great influence in Europe and the United States. The Ministry of Culture probably wants to make her a cultural name card to promote the development of the Japanese music industry. Ah~ I want to eat that fish roe sushi."

Sato Fujiko, who was half asleep, said a lot, and then she looked up at the sky and opened her little mouth to Fuyukawa Che. After being fed by Fuyukawa Che, she also showed a charming smile, and her black silk feet on the other end of the sofa rubbed unconsciously, and then continued: "But Kondo Suzumenori has a great influence in the Cultural Affairs Bureau, and it is estimated that it will be difficult for Takemoto to do it."

If an industry wants to expand overseas, it must have a flagship product.

To put it simply, after the successful overseas release of Black Myth: Wukong, it will naturally attract many European and American players to pay more attention to Chinese cultural products, and will therefore also drive the development of other domestic games or peripheral products.

Izumi Himawari is the most famous singer of the new generation in Japan, and she already has a considerable influence in Europe and the United States. If Izumi Himawari can be promoted again at this time, allowing her to further open up the European and American music field and make more people interested in Japanese songs, it will naturally be a good thing for the Japanese music industry, and the achievements of the Japanese Agency for Cultural Affairs mainly come from the development of the industry.

Chief Takemoto Tamon probably wanted to give Izumi Himawari a hand and gain some political achievements for himself. But when things escalate to this level, there are many conflicts of interest.

Not to mention that the Ministry of Culture is not a monolithic entity, and if it is aimed at Takemoto Tamon, there won't be too many people who will get into trouble. If he wants to make his words count, Takemoto Tamon must weigh the relationships and interests between the various major companies.

This is essentially the same as most emperors. Most emperors are not the kind of emperors in TV dramas who can do whatever they want. The emperor needs to carefully weigh the forces of all parties, because the emperor himself is just a representative elected by all parties.

The emperor was like this, and Takemoto Tamon, the head of the Cultural Affairs Bureau, was even more so. The company with the greatest influence in the field of music in Japan today is Kondo Suzumengu.

Kondo Ryūmengiya and SATE are similar, both are comprehensive multinational groups. However, SATE's main development direction is related to the electronics field, while Kondo Ryūmengiya has plunged into the pan-entertainment field.

In the fields of novels, animation, film and television, music, and entertainment, Kondo Suzumiya is ranked in the top three or is a unicorn giant, with dozens of branches and subsidiaries responsible for different businesses. It is obvious that Kondo Suzumiya does not want to miss this opportunity.

Thinking of this, Dongchuan Che held the sushi in his right hand and pinched Sato Fujiko's Daisetsuzan, which was still resting on his thigh, with his left hand.

After causing the latter to groan, he thought, "It's definitely not easy for Takemoto to make this decision. We can't put all our hopes on him, otherwise it will be easy for problems to arise and he will be easily controlled. How about this, Qianhua, during this period of time, you should pay more attention to the movements of Pepsi and Coca-Cola to see if they are willing to pay a high price."

Few athletes drink cola, but Coca-Cola and Pepsi are the favorites to advertise at such sports events. And interestingly, because of the strong competitive relationship, both sides are also very willing to spend money.

Although these two companies do not have the gimmick of "Official Theme Song of the World Cup", their advertisements are already very influential. In addition, Toru Fuyukawa is also confident in his song and Himawari Izumi's singing skills, so there is no need to rely on the Ministry of Culture.

"Oh, I see."

Hearing what Dongchuan Che said, Oohara Chika, who had already finished her lunch and was dozing off on the boss chair in front of the floor-to-ceiling window and reading a novel, said "hmm" in a daze.

Seeing her lazy look, Dongchuan Che smiled and shook his head, then looked at Sayoko who was kneeling on the carpet beside her, watching a variety show while combing Xiaobai's fur, "You should also keep an eye on this matter. She's been very busy recently, and I'm afraid she'll forget about it."

Normally, such matters as contacting for endorsements, especially Xiaokui's, are usually handled by Miyano Mitsuko or Sato Fujiko. But FGO is about to be launched, and this game is very important to the cash flow of Shengguang Society in the next two years, so their work focus is on this and they are unable to spare time.

"I know. I won't forget it."

Sayoko gently stroked Xiaobai's dog head, then pinched the big orange cat's little paw that was about to steal meat, stuffed an anthelmintic into the stomach of the dried fish, fed it to the big orange cat, and then took out a small notebook and carefully wrote down Dongchuan Che's words.

Gentle and virtuous behavior.

Before Dongchuan Che opened his mouth, Miyano Mitsuko on the other side had already smiled and said, "Sure enough, Sayoko is indispensable in the family. Eh, I wonder how many lifetimes of blessings a certain guy must have accumulated to meet a gentle woman like Sayoko."

Miyano Mitsuba teased, and Sato Fujiko, who was already lying on the sofa with her head still resting on his thigh, also laughed: "Haha, if that's what you mean. In our previous lives, we must have been unforgivable villains, so we met this big pervert in this life."

"It's very possible."

"Yeah. I was like, hey, hey, hey, what are you doing, you pervert? Hey, call the police, someone is sexually harassing me in the office!"

"Keep your voice down, Xiaokui is sleeping in the cubicle. Come, moisten her first."

Sato Fujiko "struggled hard", but after a while of making a fuss with a smile, she finally knelt down in front of Fuyukawa Tetsu's legs. But she was not the only one. Miyano Mitsuko had just finished eating sushi, and she smiled and rolled her eyes at the two of them. When she was about to clean up the dishes, she also exclaimed, and then was hugged by Fuyukawa Tetsu.

OL uniform.

The top two buttons of the white shirt can be easily undone.

"Purple lace bra? Changing style?"

"What? I don't know who said yesterday that he was tired of seeing black and wanted to change. Hiss - don't bite so hard."

"What about the other one? Take it out yourself."

"I know~"

.

Dongchuan Che was just thinking about having some "dessert" after dinner.

At first it was just Miyano Mitsuha and Sato Fujiko, but later, as Sayoko locked the cat and dog into the compartment, as Ohara Chika couldn't sleep because of the noises of moaning and ahhhing, and as Izumi Himawari woke up, the after-dinner dessert turned into a luxurious meal.

However, no matter how luxurious it was, due to limited time, each person could only have one. But even so, when Dongchuan Che came out of the cubicle after taking a shower, it was already past three in the afternoon.

The Holy Light Society’s working hours in the afternoon are 2 o’clock, but this rule is not mandatory.

Although the company also has a clock-in system, many teams have to work overtime at night because of the heavy workload, so it doesn't matter if you sleep a little longer at noon. However, because game development is a collaborative process, if you sleep a little longer, the process may be stuck there, so basically after 3 pm every day, the Holy Light Club is fully staffed.

A large company with more than 3,000 people is very noisy when running at full speed. Even though the offices of the team leaders are on the other side of the building, after opening the door, Dong Chuan Che can still hear all kinds of office sounds through the echo in the corridor. And obviously, the more important thing today is the premiere of "Sisters Riding the Wind and Waves".

“I don’t know if Jay Chou’s Seven-Li Fragrance can become a hit in this era of the world.”

Holding a teacup of wolfberry water, Dongchuan Che looked at the employees running around and bowing to greet him when they passed by, and there was a little more anticipation in his eyes.

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