Let you invest, and you can support half of the entertainment industry?

"Mr. Xu, I support the company's new projects, but is the step too big? Noon Sunshine alone has decided on two projects, one "Nirvana in Fire" and the other "The Pretender". These two plus Together, the investment is nearly 200 million." Zeng Jia said with a grim expression.

She was frightened by this large sum of money. Although she knew that the company's accounts were strong, money was not made.

To put it bluntly, my life was too stingy in the past.

"That's not true. The bulk of the investment is basically in "Nirvana in Fire". "The Pretender" is the original team and will take over "Nirvana in Fire" by then. It has already saved a lot." Xu Jia said.

In fact, "The Pretender" is a revival drama that Hou Hongliang made because he was worried about the poor performance of "Nirvana in Fire".

Who would have thought that the latter would also explode.

It can only be said that with the old team like Kong Sheng here, the ability to produce content is too strong.

"Not only these, I don't object to you sending people to search for IP, but film and television peripherals and game companies are a little far away from us." Zeng Jia said helplessly.

They are just a start-up company, and as soon as they get off to a good start, Xu Jia is expanding rapidly.

Doesn’t she want to follow the chickens and dogs to heaven?

In fact, as the general manager of the company, Zeng Jia was too busy with all kinds of miscellaneous things.

Speaking of IP search.

Xu Jia directly targeted Yuewen, spending a lot of money in exchange for copyrights.

As long as it's close to the ground, it's all in the bag.

Regardless of whether it can be filmed or not, just relying on the influence of these works, I will not lose money in the future.

And after capital enters the market, the price of IP will only get higher and higher.

Because those who work on the Internet like to find this kind of IP to do projects, because it brings its own traffic and fans, and the reports can be better. It seems to fool investors and the board of directors...

The first one to bear the brunt is "Flower Thousand Bones", a book written by Fresh Guoguo. This girl successfully became one of the most popular female authors with this book in 09.

In Xu Jia's words, if you smash it, you must also smash the copyright.

By the way, I asked Guo Guo to be the screenwriter. I don’t know whether it will work or not, but at least it will coax the fans.

Originally, the copyright was in the hands of Ciwen Media, and they had already put the project on their production schedule.

Even the female lead has been decided, which is the popular Zhao Liying.

"Mr. Xu, I've heard about his reputation for a long time, but now that I see it, it's really better to meet him than to be famous."

Ciwen Media CEO Ma Zhongjun and a group of subordinates stood at the door to personally greet Xu Jia.

Originally, Xu Jia delegated the copyright of "Flower Thousand Bones" to Xiao Qing to negotiate.

But Ciwen Media insisted that Xu Jia come to meet in person, and they didn't know what kind of medicine was being sold in the gourd.

But speaking of it.

In fact, Ma Zhongjun's vision is quite long-term. He is the first among traditional film and television drama companies to try online dramas.

His collaboration with Penguin on "Dark Ones" received rave reviews.

It's a pity that neither party has any money, after all, they are crossing the river by feeling the stones.

This time Xu Jia was specially invited here. Ma Zhongjun just wanted to learn two tricks from Xu Jia.

He knows how to produce movies and TV series, but how to make money through this thing, with the development of the times, he is a little confused. I have done so many dramas, but even one piece of them may not be as profitable as Jiaxing's "Tomb Raiders".

"Mr. Ma is ridiculous. Ciwen is a pioneer in the industry. You are the senior. I am here to learn from you." Xu Jia said with a smile.

This is not something he said perfunctorily. "The Legend of the Condor Heroes", "Little Fish and Flowers", "Double Boom", etc., these works were all produced by Ciwen Media.

Since 2002, they have entered the film and television industry.

It's a pity that I only focused on the production and didn't order other colorful intestines, so I can only be called a senior.

"If so, let's talk after we go in." Ma Zhongjun invited.

Xu Jia followed the other party into the conference room.

Behind him were Xiaoqing and others.

This time, he came with the confidence that he would win the copyright of "Flower Thousand Bones".

This drama is a test stone and bargaining chip for him to devote himself to IP creation, and even whether he can make money is secondary.

Xu Jia would rather invest all the profits from this drama, just to pave the way for IP creation.

Only in this way can we truly take the steps to become an entertainment empire.

"Mr. Ma, I'm actually here because I want to buy the copyright of "Flower Thousand Bones". Please give me a price."

Xu Jia goes straight to the point, there is no need to beat around the bush with this kind of old man.

"Haha, it was easy to say what I said before, but now this project has been approved by us, and we are planning to prepare..."

Ma Zhongjun's meaning is very obvious, he wants to raise the price from the ground up.

Originally "A Thousand Bones of Flowers" was in their production plan, but Xu Jia personally came to the project and explained that this project had great potential, so naturally they would not let it go easily.

"There is no need to say such nonsense. If I remember correctly, your company signed an agreement with Shunwang Technology at the end of August last year. Operating income must always give the board of directors and shareholders confidence, right? Don't forget, you The net profit in the first half of the year was only 1142 million." Xu Jia interrupted.

If it were a company like Tangren or Rong Xinda, Xu Jia might have to make a few more detours to find a way.

But Ciwen Media is a listed company, and as long as the profits are sufficient, they can sell anything.

In fact, if "Flower Thousand Bones" hadn't come out in the previous life and extended Ciwen Media's life, the senior management would have cashed out and left the company long ago.

Until Xu Jia was reborn, Ma Zhongjun had resigned as chairman.

As for the data, you can find it if you are willing.

But it still made Ma Zhongjun's face become extremely exciting.

"We can't sell the copyright, but we can cooperate in production and development." Ma Zhongjun said.

Whoops.

Xu Jia looked at Ma Zhongjun in surprise, not expecting that this guy was still trying to steal his master.

He thought he was the only one who valued IP.

In fact, as the first traditional film and television company to come into contact with online dramas, and coupled with its listing, they value IP no less than Xu Jia.

It’s just that I’ve been struggling with not knowing where to start.

Considering the piracy environment in China before, there is no place to talk about IP...

"Tell me carefully."

"In terms of production, our family will contribute half of the capital, or a third party will be involved, and the copyright income will also be distributed according to the investment share, including the development of IP, all of which will be carried out in cooperation." Ma Zhongjun said confidently.

"Cooperation? What can you do?" Xu Jia asked.

"We have a mature production team, deeper connections and resources, and most importantly, we own the copyright and are sincere in cooperating with you."

What Ma Zhongjun said is on point. Whoever owns the copyright has the final say.

Xu Jia looked at Ma Zhongjun. There was light in this kid's eyes. It could be seen that he really wanted to do something big.

The road must be walked together by like-minded people.

"In this way, I can bring your team together for IP development, but the production team is mainly our people, but you can't refuse if necessary." Xu Jia said.