Let you invest, and you can support half of the entertainment industry?

After the premiere ceremony.

Xu Jia's evaluation of "Wolf Warrior" and Wu Jing has been widely circulated in the industry.

Everyone just laughed and didn't take it seriously at all.

No matter which field, novices who are new to the field will only make people unhappy if they talk nonsense.

Even Xu Jia has had a successful experience.

But that is in the field of TV dramas and variety shows. Movies have always been at the top of the contempt chain.

"How does a kid with a bad mouth deserve such attention? Not only him, but Wu Jing is also directing a movie for the first time. Good guy, two cross-border actors are telling us what to do. It's ridiculous."

"I watched the movie, and it exceeded the passing mark, which is reasonable. It's definitely not as high as Xu Jia praised it. If I look at it, they are just flattering each other and playing marketing."

"That's right. Anyone who believes it is a fool. He turned around and left without looking at Feng's pants."

"The film industry now is really chaotic. It's not as pure as before. I miss the past."

If a real filmmaker heard the last words he said, he would be spitted all over his face.

In the past, the film industry was the most chaotic, because it was a closed circle, and being closed easily breeds evil.

Besides, if it weren’t for the later entry of capital, the film industry would still be just a small circle that keeps its own territory. It’s still unclear whether the practitioners would be able to live such a prosperous life.

There is not so much capital to pursue, these guys are nothing. They have been around for a long time and have seniority, so they think they are seniors.

A true senior will never stand up and point fingers.

We are on the national team, so how can we have such free time?

Jiaxing.

Miao Yuqing took the recent reviews of "Wolf Warrior" that she had collected, with an angry look on her face: "These guys are really shameless. They don't show any conscience in their speeches. Isn't that why they didn't send red envelopes?"

"Don't worry about them. The main audience for this movie is audiences in third-tier cities and urban areas. Our promotion must be sufficiently down-to-earth, rather than trying to please these so-called predecessors and film critics."

Xu Jia looked calm. From the moment he spoke, he had expected this kind of public opinion environment.

"Wolf Warrior" has a simple plot and a single structure, leaving no room for these film critics to show off.

It's nothing more than a lack of so-called 'artistic quality'.

But this movie has never been a literary film, and its target is only those popcorn movies.

As long as it can satisfy the audience's happy mood, it is enough in Xu Jia's opinion.

"The people from the Propaganda Department did it, but is it really good for us to completely abandon first-tier cities?"

It’s no wonder Miao Yuqing has this question. Before this year, 80% of the movie box office was provided by first-tier cities.

Quite simply, there are no theaters in third-tier cities and towns.

But now many small theaters and theater chains are turning their attention to this uncultivated land, and they have discovered how fertile it is.

The most obvious thing is that in the past, those movies that often talked about suffering were much less popular in theaters. On the contrary, those movies that were called vulgar and cliche were quite popular.

Suffering is for those who have little or no experience. People who have really experienced it, or even live in it, don't like it.

If you want to see suffering, why don't I just watch myself? Why don't I go to a shitty movie theater?

But those cheesy routine films can make you laugh in your free time, which is enough for most viewers.

Those who are affected are only those urban 'elites' who consider themselves to be a minority and have good taste. They will also suffer from the dimensionality-reducing blows from young people in small towns.

Because most of these people don’t have the time or energy to go to the movies, they are of no value to the movie studio.

"Don't worry, as long as we capture the third-tier and urban groups, the first-tier audiences will come over if they smell it." Xu Jia said with a smile.

"Ah? What's the point?" Miao Yuqing was puzzled.

"They always have to see what the movie looks like before they can judge how vulgar it is."

The corner of Xu Jia's mouth raised, "This wave, it's called it doesn't matter if the cat is black or white, as long as it can catch mice, it is a good cat."

Regardless of praise or criticism, as long as you are willing to contribute to the box office, you are a good audience.

Not to mention that after watching it, these people will comment on it online and contribute to its popularity.

……

Next, just as Xu Jia expected.

The box office performance of "Wolf Warrior" completely exceeded everyone's expectations.

It was only 60 million on the first day, bucked the trend and rose to 100 million on the second day, and the total box office reached 300 million on the third day.

This is the next "Charlotte Trouble"!

You must know that the first part of "Wolf Warrior" in the previous life only received more than 500 million at the box office.

Wu Jing still takes the lead alone.

This was achieved without much funding for both publicity and distribution.

In this life, Yang Mi joined the company, coupled with Xu Jia’s strong support and marketing.

It opened in more than 600 theaters upon its release, immediately tapping the film's full potential.

On the fourth day.

The box office dropped slightly that day, and it took in 90 million, still the number one hit on the day.

It took just one week to surpass the box office of the previous life. Anyone with a discerning eye can see that as time goes by, it is a definite fact that it will exceed one billion.

After getting this result, everyone's first reaction was to breathe a sigh of relief.

It turns out that it just exceeded one billion, and I thought it was the next "Charlotte Trouble".

The next moment, when he came back to his senses, he wanted to slap himself.

What makes me so excited? That is a box office of over 1 billion, which many directors cannot achieve in their lifetime.

Only 47 domestic films have exceeded 100 million in the whole year, and only six films have exceeded 1 billion so far.

Especially Wang Lei from Huayi felt that his imagination had been subverted.

Feng Pants's highest box office is still "Private Customization" in 13, with more than million.

Jiaxing has already released two movies that have exceeded 1 billion.

Not only is it irritating for people to compare with each other, but it is also irritating for individuals to compare with each other.

"Research for me! Everyone should watch "Wolf Warrior" a hundred times, and everyone should submit a report to me." Wang Lei roared.

Only then did he face up to what Xu Jia had said before, as long as he could figure out the key to "Wolf Warrior".

Huayi can also follow suit and eat some meat.

"But boss, Jiaxing has strict inspections. There are currently no free resources on the market..." the subordinate said.

Wang Lei was stunned for a moment and became furious: "We are making movies, but why are we watching pirated versions?"

"But can movie tickets be reimbursed?"

"roll!!!"

The same scenario occurs in various companies.

While everyone was studying "Charlotte's Trouble", they also added "Wolf Warrior".

Xu Jia proved it with his actions, even if he enters a new field.

The products produced by Jiaxing must be high-quality products!

I thought this was the peak of Jiaxing.

The words "Jiaxing Investment" in the upcoming "Monster Hunt" and "Detective Chinatown" have made many film companies tremble.

Warnema?

Isn't it? ?

Again? ? ?

I don’t believe that these two movies of yours can be a hit!

At this time, Xu Jia's mind was no longer on the movie box office, but on the development of movie peripherals.

A real boss never values ​​a project.