Let you build cars, and you will be happy to produce them?

Chapter 23 Are all Mercedes-Benz sales so beautiful?

The Shanghai Auto Show is one of the four largest and most influential auto shows in China.

Every year, it is a battleground for various host manufacturers.

Many car companies will choose to debut their new cars at the Shanghai Auto Show or go on the market.

Today is the day when the Shanghai Auto Show starts.

The car show usually lasts a week.

The first day is media day, and starting from the second day, it is public day.

Generally speaking, if you want to enter the auto show on the first day, you must be a self-media person or someone who has been invited.

"Mr. Qin, don't tell me, this Shanghai Auto Show is so luxurious. This is my first time here."

For Qin Hao and Lu Tingsheng, it is too easy to get an admission pass.

There are seven exhibition halls in the Shanghai Auto Show.

The two entered the exhibition hall. Hall A was almost full of world-class luxury brands.

Almost all the luxury car brands you can think of are here.

"It's really good. Are there so many people in the automotive media now?"

Qin Hao sighed.

On the media opening day, the exhibition hall was crowded, and those who didn’t know it thought it was open to the public.

Those individuals or teams holding cell phones or cameras to take pictures.

Simply too much.

"Mr. Qin, you don't know that short videos are very popular now, Douyin dominates the world, and automobiles are an industry that attracts traffic."

“Many people who originally worked in related industries have become automotive media professionals themselves.”

“And these automotive media are also the publicity channels that OEMs are now competing for.”

In the past, the automobile market relied on celebrities and overwhelming advertising for publicity.

But with the advancement of the times, many OEMs have discovered that celebrity style is no longer enough to bring them the sales they want.

Because many consumers nowadays are not interested in celebrities at all.

When a celebrity endorses a car, sometimes it not only does not sell well, but also makes the car unsaleable.

But automotive media people are different.

These people come from grassroots backgrounds and update their car introductions and related videos on the platform every day.

They will tell the advantages and disadvantages of the car, and tell consumers what is good and what is not good about the car.

And this is what consumers want to watch most. Over time, many consumers will look for videos from these automotive media people before buying a car.

This is actually similar to Qin Hao's previous life.

traffic era.

Short videos are king.

A car media person with a huge fan base may be more effective in promoting a car than ten top celebrities.

And these people are standard Internet celebrities.

“Which Internet celebrities are the most popular right now?”

Qin Hao didn't know much about these.

But Lu Tingsheng knew it very well. He pointed at the group of people in front and said, "Look, that's Brother Nan, who is very popular among the automotive media. He is also a Mercedes-Benz fan, but he always talks about Mercedes-Benz, but Mercedes-Benz has never found anyone." He promotes it.”

Speaking of this, Lu Tingsheng smiled with ridicule.

"Mr. Qin, you don't know that these automotive media people nowadays are more like dogs raised by OEMs than media people."

"Many media people with tens of millions of fans receive sky-high promotional fees from major car companies every year."

"As long as these car companies have new cars coming out, they will promote them overwhelmingly."

"This Brother Nan is said to be the person with the most no bottom line. Anyone who gives him money will brag. If he doesn't give money, he will be blackmailed immediately."

"But this guy seems to be very obsessed with Mercedes-Benz. He has been licking Mercedes-Benz for the past few years. He probably wants to get the promotional money from Mercedes-Benz."

It turned out to be the case.

Qin Hao smiled and said nothing.

Everyone has their own way of surviving, and there's nothing wrong with that.

Everyone is just here for life.

"Let's go and see the new cars from major car companies."

This time, Qin Hao was going to take a look at what the various models of these car companies were like.

It would also give him an idea and some reference suggestions for Wuling's new car planning in the future.

The two walked along and soon arrived at the Mercedes-Benz booth.

As the top big brother in the automobile industry, Mercedes-Benz is really rich.

Best location, biggest booth.

Almost half of the entire Hall A is occupied by the Mercedes-Benz booth.

"Mercedes-Benz is still very wealthy. Is that the new E-Class from Mercedes-Benz? Let's take a look."

Qin Hao saw many people gathered in front of a car in the Mercedes-Benz exhibition hall.

That car was the new generation of Mercedes-Benz E-Class. It happened to be the launch of the new car, and many media were watching and taking pictures in front of the booth.

"Tsk tsk, it's a Mercedes-Benz after all. The luxury it creates is really incomparable."

"Look, Mr. Qin, this interior design is actually a dual screen. How did you come up with this?"

"So lovely."

Relying on their strong bodies, the two squeezed into the crowd. Qin Hao was startled when he saw the familiar double-screen interior of Mercedes-Benz.

Is dual screen coming out now?

He was a little confused. In his world, Mercedes-Benz had already introduced three-screen interiors.

And this world has just started to have dual screens?

"This appearance is also a design style that is behind an era, but it is the latest model in this world."

Qin Hao was very confused as to why this was happening.

In order to verify his idea, he began to look at various Mercedes-Benz models.

Class A, Class C, Class E, Class S, Class G.

Looking at the cars, they are almost all the same, and they don’t have the three-screen interior design of Mercedes-Benz’s latest model.

The classic epoch-making dual screen is still used.

Qin Hao believes that this is one of the most successful car interior design styles of Mercedes-Benz.

This interior design of Mercedes-Benz in the previous life influenced the entire automobile industry.

at this time,

Qin Hao stood in front of a Mercedes-Benz G63. This car is also the latest model. The interior design uses a dual-screen design.

Opening the car door and looking at the familiar interior, he realized that his ultimate dream was to buy a G63, but until he traveled through time, he couldn't afford it.

“This interior is still classic.”

"classic?"

At this time, Qin Hao heard an elegant voice ringing in his ears.

Turning around, he saw a beautiful and elegant woman looking at him curiously.

"Sir, this is the latest design language of Mercedes-Benz, which has just been launched."

"Although it will definitely be a classic in the future, I can't say that now."

Yan Qing found it funny.

Does this man know how to use words?

"You're right, it will definitely become a classic in the future."

Qin Hao was noncommittal.

"Which media are you from?" Yan Qing asked.

"Uh...I...self-media."

The woman in front of him made Qin Hao feel very stunning. She gave people a sense of indifference and aloofness, but she was dignified and majestic.

Qin Hao even thought of a word when he looked at her.

National Security.

This woman looks really dignified and wealthy.

"We media... no wonder, when you write a promotion, you can't use the word classic."

“The concept of Mercedes-Benz’s design this time is technology.”

Yan Qing smiled slightly, thinking that Qin Hao was really from the media.

"You are wrong."

Hearing his words, Qin Hao shook his head.

"What's wrong?"

Yan Qing frowned.

Qin Hao looked at the interior and said: "The design concept of Mercedes-Benz has only one from beginning to end, and that is ultimate luxury."

"The sense of technology is from Audi, so what you said is wrong."

You are a Mercedes-Benz, how can you be so technological?

That's what Audi keeps saying.

Yan Qing suddenly smiled: "It seems you know Mercedes-Benz very well."

"Of course, I understand very well. My family has all the Mercedes-Benz models."

It is precisely because he understands Mercedes-Benz that Qin Hao's old man Le will copy all Mercedes-Benz models.

Because Mercedes-Benz is so popular, the sense of identity in the hearts of Chinese people is indescribable.

No matter what you say, no matter how much you support domestic production, no matter how much you like Audi and BMW.

But if you were given a Mercedes-Benz and a domestic car, which one would you choose?

There is no doubt that 100% of people will choose Mercedes-Benz.

Because what this car represents is luxury.

Qin Hao didn't like Mercedes-Benz before, but Mercedes-Benz can make him make money.

So now he likes Mercedes-Benz.

"It seems you like Mercedes-Benz very much."

Yan Qing became interested. The self-media in front of him seemed to know a lot about Mercedes-Benz, which was very interesting.

"Of course, I love Mercedes-Benz."

Qin Hao chuckled, "How can I not love it? Mercedes-Benz made me earn 20 billion in three months."

I love it so much.

"Are you a Mercedes-Benz salesperson?"

Looking at Yan Qing, Qin Hao felt that the success of Mercedes-Benz was not unreasonable. Look at his appearance and figure.

Absolutely.

Yan Qing was startled, then smiled and nodded: "That's right."

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