Rebirth 1981 starts with saving the sisters from the neighboring village.

Not only Kongfu Banquet Wine, in 1995, Qinchi Wine Industry won the bid with a price of 6666 million yuan.

In the second year, Qinchi Winery's revenue increased more than five times, reaching 5 million yuan!

Later, the leader of VCD, Aido, won the title of the 2.1 bidding champion with a bid of 1998 million yuan, and its sales in the year of winning the bid reached more than billion yuan!

After that, he won the bid for three consecutive years, achieving three consecutive championships!

But what is strange is that I don’t know if these companies were cursed to win the bid.

Although short-term performance is off the charts, in the long run they all end in dismal dismal fashion.

The Kongfu Banquet wine was sold to others, and Qinchi Wine Industry encountered the blending incident and went into decline.

The worst-off was the CEO of He Aido, who was directly sent to prison.

To be honest, if only one person has a problem, it doesn't mean anything.

But it’s a bit weird that all the winning bidders are like this.

Peng Wanhua had actually planned to advertise on CCTV a long time ago.

But for this reason, I have been unable to make up my mind.

Seeing that Old Man Peng wanted to do something, he came up with this idea.

He explained the effects of CCTV advertising to Grandpa Peng and Old Man Peng one by one.

Mr. Peng was a little skeptical, “Would it be too high-profile to advertise on CCTV?”

After all, the old man has gone through countless ups and downs, and he can see the impact of this incident at a glance.

If you want to get rich these days, you have to be high-profile, but people who are high-profile will be targeted by countless people.

People like Nian Guangjiu and Mou Qizhong are like this.

As the saying goes, if you are not afraid of thieves stealing, you are afraid of thieves missing you.

It would be uncomfortable if someone was thinking about you.

"Yeah, I think it's a bit too high-profile." Father Peng thinks so too.

Our whole family is low-key, so it doesn't seem appropriate to do something so high-profile.

Peng Wanhua spread his hands and said, "Since we don't want to be too loud, then we should proceed steadily and take small steps. Anyway, we are still in the leading position now, so there is no need to rush."

Mr. Peng nodded in agreement.

Father Peng nodded slightly and was a little anxious. "But if we don't use it, and someone else does, wouldn't that make it a weapon that surpasses us?"

Peng Wanhua nodded.

Indeed, at the beginning, both Kongfu Yanjiu and Qinchi were very powerful.

But it was short-lived.

The subsequent competition between Mao, Wu, Jian and others for the bid was after 2010, so there is no rush now.

"For something like wine, a little bit of trickery may lead to temporary success. But in the long run, the decisive factors must be long-term factors such as the company's brand, quality and operations," said Peng Wanhua with certainty.

Mr. Peng nodded in agreement. "Wanhua is right. If they can go against the will of heaven just by advertising, then this company is probably not far from death."

After Peng Wanhua's persuasion, Old Man Peng finally felt relieved after some thought and consideration.

He happily touched his bald head hard, and the few remaining hairs, perhaps unable to withstand his rubbing, chose to leave his scalp.

Now my scalp is smooth and shiny and can reflect light.

He had a smile on his face, but his eyes were a little bleak. "Forget it, let's go. It will be easier to not have to wash your hair in the future!"

Mr. Peng and Peng Wanhua were silent.

After a while.

Peng Wanhua suddenly said, "Dad, my eldest sister's hospital is currently researching hair transplant technology. When the technology matures, you can have a hair transplant."

Father Peng waved his hand and said, "Forget it. I'm old enough to not worry about this."

Peng Wanhua nodded.

Since dad said so, forget it.

Just when he was about to make the decision.

Father Peng suddenly said, "By the way, if any technology is ready, tell me. I just want to take a look out of curiosity."

He gave some instructions, then turned and left.

Peng Wanhua: "..."

As expected, my dad is still the same as always, although he sounds harsh but acts upright.

But what my dad said just now is right. CCTV can temporarily not use the Zhuangyuanlang advertisement. But if nothing else, at least some wineries cannot use it to impact Zhuangyuanlang wine.

How should it work?

Peng Wanhua found a professional named Xiaoxu.

Xiaoxu had previously done advertising for Xindongfang in Beijing, including a series of integrated advertising plans including television, newspaper, and wall advertising.

It is said that the effect is very good.

She has dealt with TV stations and should be quite familiar with CCTV.

"Xiaoxu, do you have anyone you are very familiar with at CCTV?" Peng Wanhua asked.

"What do you want to ask?" Xiao Xu suddenly showed a hint of vigilance and asked.

Peng Wanhua was suddenly a little surprised. Why did Xiaoxu look at him like that, as if he was guarding against a thief?

He didn't understand, so he told her about the effect of advertising on CCTV and his idea of ​​operating in this area.

"Oh, that's what you mean." Xiao Xu immediately understood.

"What else, what do you think I mean?" Peng Wanhua asked curiously.

"I, I, I don't know either." Xiao Xu lowered his eyelids slightly, looking innocent.

Just then, Zhang Li walked over from the side with a smile.

"Do you know who is the current director of CCTV's advertising department?" she asked with a smile.

"Who?" Peng Wanhua asked puzzledly.

"Your fellow villager, Yuan Mei!" Zhang Li said with her red lips.

"Is it her?" A beautiful figure suddenly appeared in Peng Wanhua's mind.

"Hmph, look at someone, he's probably reminiscing about the old days." Xiao Xu said to him secretly.

Peng Wanhua shook his head and immediately denied it three times.

"No, I didn't. Don't talk nonsense."

He really has nothing to do with Yuan Mei.

This is not to say that Yuan Mei is not beautiful. In fact, Yuan Mei is very beautiful. Even Ouyang once said that when he saw her for the first time, he was so inferior that he didn't dare to look at her.

Moreover, as one of the five golden flowers of Huangmei Opera, how could Yuan Mei stand out among a group of beauties if she was not pretty?

The makeup Yuan Mei wore in the TV series "Dream of Red Mansions" did not fully show her beauty.

In order to avoid her beauty stealing the spotlight, the crew even used makeup to cover up her beauty.

The reason why Peng Wanhua didn't do it was mainly because Yuan Mei really didn't meet his aesthetic standards.

"What's going on? I remembered she seemed to have returned to the Huangmei Opera Troupe, so why did she go to CCTV?" Peng Wanhua asked puzzledly.

Zhang Li smiled and told the whole story.

"After the broadcast of Dream of Red Mansions, it became very popular. In mid-1987, CCTV gave two positions to me. One was given to Dongfang Wenying, and the other was prepared for me.

But I didn't want it since I had already come to Hong Kong, so I gave it to Yuan Mei. Later, Yuan Mei went to CCTV, where she was initially responsible for hosting work, and then she moved to the advertising department of CCTV a few years ago.

Because of her outstanding performance, she has now become the director of CCTV's advertising department."

The reason why she knew so much was because Xiaoxu told her.

Xiao Xu had gone to the capital before and had dealt with Yuan Mei several times, and the two often had dinner together.

"Look at you, you care about others so much, and you still say you don't have anything? Go find her. You should know that Yuan Mei is still unmarried. Maybe she is waiting for you."

Seeing that he cared so much about Yuan Mei, Xiao Xu couldn't help but start to argue with him again, even though she had a good relationship with Yuan Mei. She liked to argue with people by nature.