Reborn Entrepreneurial Giant.
Chapter 618 Decentralization
Jumei Youpin's benchmark Xiaomi Youpin did not exceed 2020 billion in GMV until 100. It is not worth mentioning to Taobao Tmall with 8 trillion GMV or Goudong with [-] trillion GMV. Jumei Youpin can create Jumei Youpin The product itself has great publicity value.
But both Jumei Youpin and Juchang are actually the focus of the second half of e-commerce retail competition. Now that the industry is in the development stage, selling goods and improving the consumer shopping experience is the most important.
Therefore, Jumei Youpin’s reputation is loud and clear, and the people responsible for this matter are considered marginal figures within Jumei, such as Lu Weibing.It doesn’t seem to count. Ming series mobile phones are mainly sold in China, but they are also sold in some European countries and the United States.
Jumei's hardware capabilities are much stronger than Amazon's. The mobile phone design uses solutions from one of the three companies: Huaqin Technology, Longqi Technology, or Wingtech Technology. It even has them OEM, and the system uses KOS or Android native plus KMS. , but the Klun voice assistant is exclusive to Honor.
Domestic smartphone companies have seen the success of Honor and want to copy too many, but they can take it one step at a time, and there are too few that are really promising.Meizhu is one of the best, relying on its unique design aesthetics to imitate iPhone and Honor. Although its operating system is not great, it is more sincere than other brands.
ZTE and Huawei mobile phones have surged in global market share at this time, but it cannot be said that they rely on their own strength. Instead, foreign brands have given up on the feature phone market and begun to transform. Companies that continue to make feature phones have begun to reach the top.Of course, the key is to be strong, have a strong accumulation of patents, and not be afraid of being blackmailed. This is the main prerequisite.
Needless to say, the two major brands of OV are mainly offline, channels are king, and advertising leads the way. Although they are not flashy, they are steady and have a solid foundation.
I won’t say it if I think about it. They are not short of money or people, but they are not focused. They have jumped repeatedly in the smartphone market. The quality control and user experience of mobile phones cannot be said to be bad, but they are not worthy of their brand.
If there was no glory, I would like a certain mobile phone to become a "national gift". Now that I think about it, I can't help but feel a little sad. I had high hopes for this brand in the past, but now I hate it so much.It's not that they did anything wrong, it's that times have changed.
For smartphones priced above 2000 yuan, IPhone and Honor have the absolute advantage, followed closely by Samsung, Nokia and HTC.
At the price point below 2000 yuan, the above-mentioned brands, plus major international brands such as Samsung and Nokia, are competing. For prices below 1000 yuan, major brands pay little attention, there are no competitive products, and they are not profitable.
Therefore, the Ming series 699 mobile phones are competing for the market with many unsystematic copycat phones. Tianyu and Coolpad are relatively good, and Kim Zheng and others are almost indistinguishable from copycat phones.With the Honor bonus, Jumei's cost-effective mobile phones and tablets are selling very well, which has seriously impacted the copycat phone business.
“The scale of the online market is limited, and demand currently exceeds supply. The main reason is that our price/performance ratio is very high. Many people switch from feature phones to smartphones, fearing that they will be expensive, so they buy our phones to try them out, and wait until new user resources are exhausted. The price/performance ratio is..." Lu Weibing and Qu Li talked about building offline channels.
Qu Li didn't expect this person to be so reckless. Did he not know that Jumei was an e-commerce website?How dare he think about doing it offline!
No, Xiangyun finally went on the market independently, and Ming Mobile may not be the same.
"We make cost-effective mobile phones, and the profits we distribute to channels are very limited. If we really want to do it offline, we can't rely on ODM and have to cultivate our own mobile phone development team." Qu Li did not directly object.
"Online business will have at least two or three years of peak period. We have spent three years cultivating the team and establishing channels. It is not a big problem."
"If we really do this, this business will only bring revenue to Jumei, but not profit."
"..." Lu Weibing was quite embarrassed. Qu Li originally wanted to use his mobile phone to make money and traffic. Now, Ah Li has made money selling Tianmao Magic Box, and they don't have a TV box yet.
Qu Li was not very happy. He had no interest in opening a vest to make two smart hardware brands, so he pushed Lu Weibing to Lu Qi and went to the Yangcheng Automobile Factory to see the situation.
At this time, an American named Edward Stern suddenly broke a big news in Hong Kong, which attracted the attention of global public opinion. Relevant American departments used Internet giants to monitor users' private information, such as emails, chat records, videos, photos, etc.
The sudden Lingjin incident is an opportunity and a challenge for time. During the critical period of the development of WeChat and Instagram, Waiguo pays more attention to privacy and security. Will this Chinese company have a similar task?
Huang Zheng flew to Singapore to formally establish the international headquarters of Time. Qu Li originally wanted to go to Xiangjiang to promote the PCCW and submarine cable projects to start as soon as possible, but the American was there and could only wait.
Except for a few domestic employees at the Time International headquarters, most of them will be recruited locally, and there are also people in charge of the United States, Europe, and Asia-Pacific.The complex organizational structure actually reduces the competitive advantage of Internet companies, but he has no choice. If he is not a native Silicon Valley company, he will use a higher-cost model.
Huang Zheng went to work abroad, while Qu Li watched at home. There are more and more competitors at home and abroad for Shijiazhuang WeChat. Although he is not afraid, it is inevitable to deal with them carefully.
With the attention of Goose Factory, Mobile QQ has developed rapidly. Unfortunately, it has always been two different species from WeChat. It did not threaten him, but instead suppressed other instant messaging tools, such as Momo. After all, not everyone They all have the gift of installing seven or eight chat apps and opening two or three more WeChat apps.
As for Xiaohongshu Instagram, its development in China is really not going well. Picture social networking does not seem to be suitable for the domestic market environment, even if it has special effects. The function of Instagram is very simple: take a photo, add filter effects, add captions, even a simple cool word, and finally share it to Twitter, Facebook, Google+, and in China, you can share it to Weibo, Friends, etc.
It’s not that Instagram is not used in China. The key is that the number of users is too small and it has not reached the expected value. After several years of development, there are only 1 million users in China. The number of foreign users exceeded [-] million at the beginning of the year, and the number of active users seems to be no less than that of Twitter. .
Instagram has more than 2 million registered users worldwide, and Twitter has exceeded 5 million. However, Instagram has advantages in frequency of use and number of active users. In this case, can Time Company not be taken seriously by the outside world?
Time did not publicize these data and even intentionally concealed the identity of WeChat and Instagram. Before Jumei repurchased its shares, it did not allow Instagram content to appear in WeChat Moments. Now that the ban has just been lifted, user growth has finally begun to explode.
Before mobile payment started, the situation became more and more complicated. Qu Li finally communicated with Lu Qi and handed over more matters to Jumei's management team.
But both Jumei Youpin and Juchang are actually the focus of the second half of e-commerce retail competition. Now that the industry is in the development stage, selling goods and improving the consumer shopping experience is the most important.
Therefore, Jumei Youpin’s reputation is loud and clear, and the people responsible for this matter are considered marginal figures within Jumei, such as Lu Weibing.It doesn’t seem to count. Ming series mobile phones are mainly sold in China, but they are also sold in some European countries and the United States.
Jumei's hardware capabilities are much stronger than Amazon's. The mobile phone design uses solutions from one of the three companies: Huaqin Technology, Longqi Technology, or Wingtech Technology. It even has them OEM, and the system uses KOS or Android native plus KMS. , but the Klun voice assistant is exclusive to Honor.
Domestic smartphone companies have seen the success of Honor and want to copy too many, but they can take it one step at a time, and there are too few that are really promising.Meizhu is one of the best, relying on its unique design aesthetics to imitate iPhone and Honor. Although its operating system is not great, it is more sincere than other brands.
ZTE and Huawei mobile phones have surged in global market share at this time, but it cannot be said that they rely on their own strength. Instead, foreign brands have given up on the feature phone market and begun to transform. Companies that continue to make feature phones have begun to reach the top.Of course, the key is to be strong, have a strong accumulation of patents, and not be afraid of being blackmailed. This is the main prerequisite.
Needless to say, the two major brands of OV are mainly offline, channels are king, and advertising leads the way. Although they are not flashy, they are steady and have a solid foundation.
I won’t say it if I think about it. They are not short of money or people, but they are not focused. They have jumped repeatedly in the smartphone market. The quality control and user experience of mobile phones cannot be said to be bad, but they are not worthy of their brand.
If there was no glory, I would like a certain mobile phone to become a "national gift". Now that I think about it, I can't help but feel a little sad. I had high hopes for this brand in the past, but now I hate it so much.It's not that they did anything wrong, it's that times have changed.
For smartphones priced above 2000 yuan, IPhone and Honor have the absolute advantage, followed closely by Samsung, Nokia and HTC.
At the price point below 2000 yuan, the above-mentioned brands, plus major international brands such as Samsung and Nokia, are competing. For prices below 1000 yuan, major brands pay little attention, there are no competitive products, and they are not profitable.
Therefore, the Ming series 699 mobile phones are competing for the market with many unsystematic copycat phones. Tianyu and Coolpad are relatively good, and Kim Zheng and others are almost indistinguishable from copycat phones.With the Honor bonus, Jumei's cost-effective mobile phones and tablets are selling very well, which has seriously impacted the copycat phone business.
“The scale of the online market is limited, and demand currently exceeds supply. The main reason is that our price/performance ratio is very high. Many people switch from feature phones to smartphones, fearing that they will be expensive, so they buy our phones to try them out, and wait until new user resources are exhausted. The price/performance ratio is..." Lu Weibing and Qu Li talked about building offline channels.
Qu Li didn't expect this person to be so reckless. Did he not know that Jumei was an e-commerce website?How dare he think about doing it offline!
No, Xiangyun finally went on the market independently, and Ming Mobile may not be the same.
"We make cost-effective mobile phones, and the profits we distribute to channels are very limited. If we really want to do it offline, we can't rely on ODM and have to cultivate our own mobile phone development team." Qu Li did not directly object.
"Online business will have at least two or three years of peak period. We have spent three years cultivating the team and establishing channels. It is not a big problem."
"If we really do this, this business will only bring revenue to Jumei, but not profit."
"..." Lu Weibing was quite embarrassed. Qu Li originally wanted to use his mobile phone to make money and traffic. Now, Ah Li has made money selling Tianmao Magic Box, and they don't have a TV box yet.
Qu Li was not very happy. He had no interest in opening a vest to make two smart hardware brands, so he pushed Lu Weibing to Lu Qi and went to the Yangcheng Automobile Factory to see the situation.
At this time, an American named Edward Stern suddenly broke a big news in Hong Kong, which attracted the attention of global public opinion. Relevant American departments used Internet giants to monitor users' private information, such as emails, chat records, videos, photos, etc.
The sudden Lingjin incident is an opportunity and a challenge for time. During the critical period of the development of WeChat and Instagram, Waiguo pays more attention to privacy and security. Will this Chinese company have a similar task?
Huang Zheng flew to Singapore to formally establish the international headquarters of Time. Qu Li originally wanted to go to Xiangjiang to promote the PCCW and submarine cable projects to start as soon as possible, but the American was there and could only wait.
Except for a few domestic employees at the Time International headquarters, most of them will be recruited locally, and there are also people in charge of the United States, Europe, and Asia-Pacific.The complex organizational structure actually reduces the competitive advantage of Internet companies, but he has no choice. If he is not a native Silicon Valley company, he will use a higher-cost model.
Huang Zheng went to work abroad, while Qu Li watched at home. There are more and more competitors at home and abroad for Shijiazhuang WeChat. Although he is not afraid, it is inevitable to deal with them carefully.
With the attention of Goose Factory, Mobile QQ has developed rapidly. Unfortunately, it has always been two different species from WeChat. It did not threaten him, but instead suppressed other instant messaging tools, such as Momo. After all, not everyone They all have the gift of installing seven or eight chat apps and opening two or three more WeChat apps.
As for Xiaohongshu Instagram, its development in China is really not going well. Picture social networking does not seem to be suitable for the domestic market environment, even if it has special effects. The function of Instagram is very simple: take a photo, add filter effects, add captions, even a simple cool word, and finally share it to Twitter, Facebook, Google+, and in China, you can share it to Weibo, Friends, etc.
It’s not that Instagram is not used in China. The key is that the number of users is too small and it has not reached the expected value. After several years of development, there are only 1 million users in China. The number of foreign users exceeded [-] million at the beginning of the year, and the number of active users seems to be no less than that of Twitter. .
Instagram has more than 2 million registered users worldwide, and Twitter has exceeded 5 million. However, Instagram has advantages in frequency of use and number of active users. In this case, can Time Company not be taken seriously by the outside world?
Time did not publicize these data and even intentionally concealed the identity of WeChat and Instagram. Before Jumei repurchased its shares, it did not allow Instagram content to appear in WeChat Moments. Now that the ban has just been lifted, user growth has finally begun to explode.
Before mobile payment started, the situation became more and more complicated. Qu Li finally communicated with Lu Qi and handed over more matters to Jumei's management team.
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