Reborn Entrepreneurial Giant.

Chapter 452 Difficult Cooperation

Shopee’s Chinese employees account for no more than one-third, which is now almost the same as a pure Silicon Valley company. However, due to the existence of a middle platform, various program codes can be used universally, and low-quality codes will be disliked, which is forced Domestic programmers are making progress.

How many people in Shopee can understand the policies that Tan Lijun doesn’t understand?Qu Li held a management meeting, which was also based on the principle of Context not Control, so that employees could understand his ideas and goals, and let them actively cooperate with Jumei.

Qu Li didn't like management, so he chose this lazy approach to let employees manage themselves. As long as they were given enough money, most people could take the initiative.

"Tongda Network is a logistics technology service company. It is not only to serve Shopee, but also to serve Shopify well, and also to raise the lower limit of logistics and distribution..." Qu Li commented on Jumei's acquisition of Shopify and the establishment of Tongda Network at the Shopee headquarters. Explanation, including the positioning of Shopee.

"We want to achieve global procurement and global sales. The lack of logistics and distribution capabilities has always been a shortcoming. However, Amazon has done a good job. The cost of building its own logistics in the United States is too high. If we want to do e-commerce retail well, Shopee must establish My own advantages..." Qu Li explained the three-dimensional theory of price, products and services: attracting users through low prices, and retaining consumers through products and services.

Unified understanding cannot be achieved in one meeting. Qu Li stayed in Silicon Valley to communicate with Shopee management to understand their situation and adjust their team.Qu Li actually didn’t want to compete with Amazon in the United States. It would be too difficult, but the United States is the global talent center. Apart from the high cost and being a competitor, starting a company here has its advantages.

Companies that grow up in Silicon Valley are naturally multinational companies. Jumei may become the next Goudong based on its business model, but if it wants to surpass Goudong, it must make up for its talent shortcomings. With the international market, there are talents from Silicon Valley. , he can calmly face the impact of Ali, Taobao, Yihaodian, and Yi Xun.

When SoftMei Coin is internationalized (freely convertible), more entrepreneurs who will grow up in the Chinese market in the future will inevitably have an international perspective, and each generation will become stronger than the previous generation. This is inevitable in a stable social environment.It is really not a dream for Chinese post-00 entrepreneurs to become the protagonists of the post-Internet era.

Qu Li's international thinking was half active and half passive at first, but now he is proactive. Time WeChat and Instagram are the embodiment of his international thinking.

Unlike Zhang Yiming, who is cautious about his peers, Huang Zheng's internationalization is even more radical than Qu Li's. He directly established a branch in Silicon Valley and formed a team.It's not because WeChat has a high market share in North America, it's for user experience. If the server is not located in the United States, it will be difficult to ensure that users in Europe and Asia-Pacific have a good user experience.

Different from the low profile of WhatAPP, WeChat has the help of Qu Li, which has a higher ranking in the KOS store. He has recommended traffic to both Instagram and WeChat on Twitter, and has other help. In addition to the countries and regions where WeChat currently has an advantage, China, Japan, Britain, France, Germany, Italy and Spain.On the contrary, North America has more WhatAPP users.

"WhatsApp is a start-up, and the cost of pushing verification codes for user registration is not low. We can hold on, and they..." Huang Zheng doesn't think WhatsApp can surpass WeChat.

"Don't underestimate Zhang Xiaolong, don't underestimate Goose Factory, they are very strong."

"I know, just because they are strong, there is no need to be afraid..."

There are many reasons for WeChat's success. It is only a few hundred K in size and is an extremely simple tool. It is becoming the forefront of the APPStore free version industry. .

"If Goose Factory doesn't invest in WeChat in Pengcheng, does it mean they have internal problems? Open platforms are not that easy to establish."

"What about QO diversion?"

"This is only temporary. The lower-end the model, the higher the probability of using WeChat. This situation is similar in China. We directly cover it through pre-installation..."

The market development situation in different regions is different. WeChat can succeed in Japan because it has no competitors. In Kimchi Country, there is kakaotalk, but WeChat is not so lucky. In fact, there is also TalkBox in Xiangjiang, but it does not have venture capital support and does not focus on the domestic market. It is destined not to become a climate.

"If this is the case, then we should pay attention to the user experience and the smoothness of the software..." Qu Li said something simple and general.

"Well, there are two versions, domestic and foreign."

"Such a simple division? We have different cultural backgrounds and different usage habits. Our cultural background is close to that of Japan..." Qu Li remembered that the apps that occupied the instant messaging market in Japan and Kimchi Country have grown into super apps like those in China.

"But Zhongguo's APP cannot simply copy the past, user privacy..." Huang Zheng still pays attention to these things, just like Pinxixi APP has become a malware in China, but it is much more honest abroad.In China, the function of shaking WeChat to see people nearby does not appear in WhatsApp.The development of these two functions is on WeChat’s current agenda.

"Then do you think it is necessary to integrate Instagram functions into WeChat? There are also public accounts." Qu Li explained briefly. Although he said that these requirements did not play a role in training the team, there was a shortcut that he could not help but Let's go, training employees is a prerequisite for the success of the company.

Official accounts can also become corporate service accounts, which is very useful. WeChat Moments can be seen as a simplified version of Instagram.

“What about Instagram?”

"What I mean is to let WeChat add a display window to Instagram." Qu Li will not give up on Instagram. Facebook has helped Instagram grow into the most popular picture APP in the world. WeChat may not be able to replace FB's role.Moreover, Instagram can naturally be transformed into a short video APP. In a sense, Instagram is more important than WeChat and represents the potential of "money making power" in the future of Time.

"Then WeChat is not just an instant messaging APP abroad."

Qu Li also has some headaches. He has the impression that European and American users like simplicity, and even apps from major Internet companies generally take up less space than domestic ones.

"How many profit models does a simple instant messaging APP have? Or is it possible to make a profit?"

"It's difficult!" Huang Zheng is not stupid, he is very smart. As can be seen from the development of ICQ, Yahoo Messenger, MSN and QO, simple instant messaging APPs do not make money.

"What about picture social networking plus news feed ads?" Qu Li demonstrated on his mobile phone. Of course there are no ads on Instagram now. There won't be ads in the short term, but there may be ads in the future.Under Facebook, Instagram’s advertising revenue will be close to US$200 billion ten years later, surpassing TikTok at that time.

"The development potential is much greater than WeChat." Huang Zheng

"That's why I want to lead the small ones with the big ones to promote mutual development." Qu Li

“This is difficult and requires the cooperation of the Instagram development team.”

"Zhang Yiming is very smart, but you will be under a lot of pressure. You can't be too slow or too hasty. If the photo social market is discovered by Twitter and Facebook..." Qu Li said hesitantly, fearing that he would not cooperate.

"I'll pay attention." Huang Zheng's face was calm.