Reborn Entrepreneurial Giant.

Chapter 427 Automobile OEM

Jumei’s current market value is about US$200 billion, which is more than Ali’s listed company in Xiangjiang. There is also Honor, which is valued at more than US$500 billion. There must be an internal logic behind these two legends to support the development of these two companies, right?

So in various reports: Qu Li has become the most powerful marketing master in the world, such as the communication of Taobao; some people say that he started from clothing e-commerce and became a master of supply chain management; some people say that he is an innovative Genius, a group buying model that combines Shopee and Facebook; financial media reporters believe that Qu Li is a management genius who creatively built a "middle platform".

Especially the "middle office", in their writing, the "middle office" is an efficient organizational structure that can respond to changes flexibly and quickly, and is a management innovation.

Qu Li admitted that they were not talking nonsense, but it just felt weird. Could it be that "Zhongtai" was really the key to the success of Jumei Glory?But Honor's "middle office" serves the supply chain department, involving upstream and downstream enterprises in production and manufacturing, and has little to do with the design and marketing department.

The praise from the outside world once made Qu Li suspicious. Did he really underestimate the role of "China and Taiwan"?How about hiding "China"?

Boatman asked Qu Li to learn from the middle platform. Qiancheng Automobile and Xiangyun both wanted to establish the middle platform, including Kaixin.com and Weibo. Many people found such connections and came to Jumei to study.

Qu Li did not create obstacles, and Lu Qi maintained an open attitude, but they will definitely not disclose their evolution to version 2.0 of the "middle platform". At most, they will talk about the mature version of the middle platform 1.0.

I introduced the idea of ​​​​Zhongtai to Brother Boatman. For the specific process and detailed information, I had to go to Lu Qi. He didn't know what could be made public and what couldn't be disclosed.

After the boatman left, Qu Li came to Qiancheng Automobile's new factory and asked He Qicheng various questions, such as production line debugging, employee training, personnel arrangements, supply chain companies, etc.He is not urging them to speed up, but to ensure quality.

Qiancheng CS8 will be scheduled for trial production in May this year, and will be officially sold in July and August, ensuring that it will not miss the peak sales season of Gold, September and Silver.

No one has a problem, only the financial director is worried when looking at the numbers on the account. The company still has cash flow, but the lack of money is a fact.The financing plan has been prepared, and Honor will subscribe for newfound shares in proportion to Qiancheng Motors to ensure that the shares will not be diluted.

The reason why it is targeted financing rather than debt issuance is of course because Qiancheng Motor owes too much money. How can it make a profit without lowering its debt ratio? How can it get rid of its ST title?Because of the spin-off of Cheetah, Qiancheng Motor's market value fell below 100 billion again.It's not that he has never thought about privatization, but for his purpose, the high requirements and strict standards of listed companies are a good challenge for him!

At the end of March, Qiancheng CS6 sales were close to 15 units. This is not a good figure. The first quarter generally accounts for about 6% of annual sales. That does not mean that Qiancheng CS6.7 can only sell 100 units this year. Sales this year will not be More than [-] billion?

Well, this is data without taking into account the sales of Qiancheng CS8 and Mitsubishi Pajero. It also does not take into account the Changfeng Cheetah Black King Kong, Qibing and Feiteng.Returning to the embrace of state-owned enterprises, Cheetah Motors' government procurement has increased.

Chairman Li from Changfeng came to Qiancheng Motors to visit Qu Li. This diversified manufacturing company finally stopped being sluggish and regained its vitality.

"Your process is really good..." Chairman Li

"..." Should Qu Li believe this? It's not like he is streamlining for the sake of streamlining.

"There are many shortcomings in state-owned enterprises. After being transformed by you, the pressure on me to persist is much less. I am ready to wait for the young talents of Cheetah to grow up and arrange them for the whole group to promote the modernization of the enterprise..." Chairman Li explained that he I think Qiancheng Automobile’s processization is the result of the efforts of the consulting company

Of course, Qu Li does not deny that consulting companies play an important role in the development of enterprises, and recommends that Boatman can spend more money in places where he sees "value", such as establishing an internal training system within the enterprise. If there is internal training, There is external training...

I don’t know if it will work. I don’t know if BYD will ask the consulting company. Even if it does, the amount of money will determine the amount of service. Boatman, a straight man with a background in science and engineering, their products have no aesthetics at all except practicality. Until later Master Waiguo helped them design the "dragon face", and then they got the idea.

Therefore, graduates in social sciences and art are still useful. Men in science and engineering determine the lower limit of products. Art, aesthetics, spiritual connotation and other frivolous things can increase the upper limit, or width and breadth, of an enterprise.

Of course, the Changfeng Cheetah does not need to be turned into a "work of art", but he also has pursuits. Now that he knows Qiancheng Motor's plan for the Cheetah, which is the idea of ​​hitting the high end, Chairman Li is quite moved.

"How about we let this crossover MPV bear the Changfeng brand, and the Cheetah will continue its niche route of hard-core off-road vehicles and enter the SUV market at the same time..." Chairman Li got some news that the performance of the Qiancheng engine surpassed Mitsubishi and even Mitsubishi in terms of parameters. Chery engine.Cheetah will still have many people relying on Qiancheng Automobile in the future.

"Yes, but the market positioning and main target audience cannot be the same as Qiancheng, or there must be differences. The two companies must form synergy rather than compete with each other." Qu Li agreed to let Cheetah out and agreed on the number of years of cooperation. Cheetah 5 Only cars can be designed by Qiancheng within this year. After five years, half of the main models will be guaranteed. After 10 years, there will be no restrictions.There are many similar agreements, and you can definitely find ways to exploit loopholes. However, there is still 45% of Cheetah's shares. Unless they play rogue, it will be difficult for Cheetah's development to avoid Qiancheng Motor.

The communication between Changfeng and BYD was very smooth, and the production line was rented to Cheetah. It will take about 3 months to adjust the production line. However, BYD wants to OEM for Cheetah, which is a bit difficult. This is a low-priced high-volume model. , cost control is difficult.

But BYD has its own ideas. The quality control of Qiancheng CS6 is very good. There is no more direct and in-depth way of cooperation and exchange between the two parties than OEM. Maybe in the future, it can also OEM for other brands such as Qiancheng Automobile, and do business to ensure revenue during droughts and floods.

Chairman Li discussed this matter with Qu Li. Young people, with their flexible minds, may be able to see the pros and cons more clearly.

"If you want to cooperate, you must be sincere. BYD's annual sales reach 52 vehicles. Their cost control capabilities are better than ours..." Qu Li said his opinion

BYD had a lot of negative news in 2010. The problems are real, but doesn't it mean it's not a good company if it has problems?The Toyota brake door incident was widely spread in the United States, but they have maintained their crown as the world's number one car company for a long time in the next ten years.

"Using its strengths and trying to avoid its risks, the most important thing is that we must know what it is and why it is so confident that we can switch to a foundry or produce it ourselves and have the confidence to keep cost and quality at the same level during cooperation. Stay proactive.”

Qu Li is not afraid that BYD Auto will steal from Qiancheng Automobile. Brother Chuanfu is a reverse R&D person who is good at learning and imitating. He is a forward R&D person who is good at innovation and has his own ideas.Qu Li dared to open Jumei Logistics and build a "rookie network". It can be seen that these years of study have indeed greatly improved his mind and tolerance.

"Okay then, let BYD do the manufacturing..." Chairman Li said reluctantly