Reborn Entrepreneurial Giant.

Chapter 363 Security Issues

The price range of around 10 yuan is already the most competitive price range for domestically produced cars. Consumers have too many choices. Although the Qiancheng CS6 has outstanding cost performance, after all, it is not a Tesla Edamame or a BYD DMi. Not many people are willing to wait.

Qiancheng has more than 300 outlets and sells one car every week, which is 1 vehicles a month. It is really not much and cannot support a 1200S store, so Qiancheng has more than 4 sales outlets instead of 300S stores.

If you can't buy Qiancheng CS6, you might just buy another car. This is making a contribution to others.

Although Qu Li was upset, he had no choice but to ask Lu Tao, He Qicheng and others not to ignore production quality control in order to make quick money. Quality is the basis for the survival of the Qiancheng brand.When the output is certain, the construction of new factories can only be accelerated.

"This way our funds will be very tight, and Mitsubishi will also need to invest in the future..."

"Then prepare to increase capital and expand shares." Qu Li cannot let funding problems become an obstacle to the development of Qiancheng Automobile

Lu Tao also didn't think funding was a big problem, so he didn't say much and worked with the financial director to make plans.

Qu Li called Honor Chen Jingqiu to ask him to handle the matter, and talked about the serious shortage of Qiancheng CS6 production capacity.

"Whose responsibility is this?"

"I did not expect that."

"Have they ever reminded you?" Chen Jingqiu

"I don't remember this, it depends on the schedule." Qu Li was not sure

Chen Jingqiu did not say much. He encountered some difficulties during the acquisition of Japanese Pentax cameras, but the problems were not major and the possibility of a successful acquisition was high.

"Li Yinan decided to acquire Wei Zhi. We valued the company at US$1 million. Lei Jun decided to invest in Spreadtrum Communications and control the shareholding ratio to about 40%..."

Spreadtrum Communications is more expensive. The original acquisition price was US$4 million. Now it has acquired Freescale's baseband chip business and some personnel. Its technical strength has been strengthened, its revenue has increased significantly, and its customers have expanded from domestic to global, although it is still losing money. , but it is possible for the valuation to rise to around US$10 billion.

Qu Li has no objection to this. Honor's revenue this year has exceeded 100 billion US dollars. The probability of exceeding 200 billion US dollars this year is not 100%, but it is 10%. Calculated based on 20%, there may be a net profit of [-] billion US dollars. , not bad at all.

If you don't need money, just buy it or invest it, no problem. So after basically getting Pentax cameras, I focused on sound effects, such as cooperating with Monster and investing in beats headphones.

Monster is a professional acoustic equipment company, an "OEM" company for beats, and a family business founded by Chinese Americans.

This was all a trivial matter, and soon someone from Honor reported to him the results of the World Cup marketing (there was a mistake, "The Voice" should have started after the World Cup, I forgot about it earlier)

If you can’t become a World Cup sponsor, then sponsor a team. Honor has sponsored Spanish, German and Dutch football teams since last year. These three teams all used Honor G3 mobile phones during the World Cup. Messi’s Argentina team used Honormagic, C Luo's Portuguese team uses Honormate mobile phones.

Coincidentally, the champion of this World Cup is Spain, the runner-up is the Netherlands, and the third runner-up is Germany. Then what?Of course, they are spending money for promotion. All three teams in the Champions League and Asian Games use Honor G3, but you fans don’t?

During the game, the sports media were allowed to report on the Honor phone, and various photos and videos were taken of the players using the Honor phone. After the game, the championship team and the Honor phone were bound for marketing, such as "Glory of Champions" and "Glory of Honor" champion".

This is completely different from the predicament of Sony, the official sponsor of the World Cup. Honor's brand marketing has shined this summer, which naturally contributed to the increase in sales.

Different from foreign marketing, although there are no spokespersons in China, they give mobile phones to celebrities from Huayi and Pony. They attend events, do publicity, and take photos. Everyone has an Honor G3. Some people like magic and mate, so buy them yourself.

Precisely because there are no spokespersons in China, a large number of celebrities use Honor mobile phones in public, which creates public opinion guidance and can be seen by fans of celebrity idols.As long as there are no "kidney machine" rumors, you can play whatever you want.

Qu Li has now let go of Honor's promotion. The strength of the team must be greater than his own. Honor is no longer a brand that can continue to succeed with just one or two excellent ideas. Now it needs to continue to output.

Just when Qu Li thought that Glory was not short of money and could face all crises and challenges, an accident happened.

"Honor has acquired a majority of the shares of an A-share listed company. However, this is not the point. The point is that this company used to be a military industry company. Honor's acquisition of a Chinese-owned military industry company, is it..." A copy of the New York Post The report spread in the United States and shocked Qu Li into a cold sweat. It was so shameless.

Fortunately, Honor has always paid attention to public opinion trends in Europe and the United States, set up an information department, and established a huge network of relationships in the United States from law firms to lobbying companies.

"This news cannot be blocked!" Qu Li never thought that he could control the negative information in the United States, but he must have a channel to refute the rumors. He has done a good job in this regard. He has opened FB and Twitter He has a YouTube account and posts some messages from time to time. He has many fans in the United States, well, hundreds of thousands.

Since it pays attention to self-media, Honor must have invested in this aspect. From the media to the Internet, it is impossible for Apple to leave Honor without a chance to defend itself. This matter is easy to clarify. The problem is that after the rumor spreads, someone will use Honor in the future. After being associated with the military, he may fall into the same fate as Warwick in the future. Some people have very sinister intentions and use these half-truths and half-false information to mislead the public.

I had no choice but to fly to Beijin temporarily to discuss with Lei Jun, Li Yinan, Chen Jingqiu and others, and let the public relations department collect and sort out the information...

Qu Li doesn't know how to be an individual hero. If he goes forward alone, of course he will fight as a team and charge as a group. Even if he is not completely sure, he should try to reduce the negative influence of some rumors.

After the discussion, Qu Li returned to Yangcheng to continue working, waiting for the plan to be released:

When Honor acquired Qiancheng Motors, it hired Roland Berger for consultation. Because the company was small, there were basically no restricted areas. It was natural for them to make a statement and help explain. Money or not was a trivial matter.

Even if there is no problem with Qiancheng Automobile, it is always a fact that Changfeng Group is a military-industrial enterprise in transition. To solve this hidden danger, the only way to solve this hidden danger is to let Changfeng Group out, but this requires the support of the Hunan Provincial Government.

After the rough plan was released, Qu Li posted on Twitter and Facebook, taking the initiative to talk about the matter: "A friend from the United States asked me, if Honor's consumer electronics business is running well, why does it want to make military products? Listen. I was confused, and then I learned that a New York gossip newspaper had spread the rumor, and this friend found out..."

In the article, Qu Li talked about his ideal of building pure electric cars, as well as the practical problems he encountered when building cars in Zhongguo. Changfeng Motors could not renew because its contract with Mitsubishi Motors expired, and Zheng Ce's tax incentives expired. Product competitiveness is not good enough, and there are also industrial adjustments by relevant Chinese authorities. Since last year, a large number of car companies that have faced bankruptcy or have poor profitability have been acquired and integrated by large companies, so this small car company has the opportunity to be acquired by Honor.

Qu Li wrote the details on FB and then forwarded the link to Twitter...