Reborn Entrepreneurial Giant.

Chapter 321 Tax Issues

If Quli wants to expand the travel and accommodation business, it will be difficult for Kuxun to expand. After many discussions, Lu Qi, Lin Bing and newly joined Bian Liang and others decided that these two directions are worth exploring. As for the physical Group buying has expanded to life group buying and derivative takeaways. Let’s forget it. After all, their energy is limited. Even online ride-hailing...

Then it was Riyue Fenghua's turn. The situation was more complicated. Xiangyun was listed on the GEM and was considered independent. It was not within the scope of their discussion.After Tan Lijun accepted Jumei Logistics, women such as Chen Danlin and Liu Shulian were responsible for Sun and Moon Fenghua. Needless to say, the Danlin brand was an Internet fast fashion boutique that moved from online to offline. Unfortunately, the effect is not obvious now.

The All-Cotton Era has implemented the principles set by Qu Li: good products, good prices. However, it also faces huge challenges. The price of cotton in the United States has soared since last year and will rise throughout this year. However, they cannot give up because of the increase in cotton prices. Sun and Moon Fenghua reserve in advance?

Fortunately, except for the Ming series, which is cost-effective, all the brands under Riyue Fenghua have brand premiums. The quality of underwear, maternal and infant clothing and other products in the cotton era is the same as that of export products. The price is not lower than that of Uniqlo and other brands, and the sales volume is not good. But the repurchase rate is high. There is nothing good to say about this brand. If we insist on good products and good prices, we can develop steadily.

The main ones are the new brands that Chen Danlin launched last year. One is the milk powder she wants to make, and the other is the snack food that Qu Li recommended her to make - koala. Obviously, it is easier to ensure the quality of dried fruit products, plus the brand blessing of Jumei , you can succeed easily.

Selling milk powder is also quite simple, and the technical content is not high. This can be seen from the research and development and marketing expenses of brands such as Feihe.But the quality of domestic brands has always been a thorn in the hearts of domestic consumers. When it comes to raising children, Chinese people have always been willing to spend money. If they want to do it, they have to be willing to advertise. This is unrealistic for Riyue Fenghua. Low marketing fees are the basic strategy, and it is impossible for them to spend money on free milk powder brands.

Chen Danlin was very dissatisfied and unhappy. When Qu Li came home, Qu wanted to welcome her and make her happy.

After that came cloud computing and search, second only to e-commerce business, but Qu Li didn’t understand. At most, he knew that Baidu’s sales team was very powerful and had no bottom line.Jumei handed over this business to Lin Bing. After all, he is the co-founder of Jumei after Qu Li.

Qu Li sat in the conference room and listened to them talk about search. Without saying a word, he handed the stage to Lin Bing. Guge's market share at this time was about 30%. Guge Advertising Alliance was second only to Baidu Alliance, which was just right for Jumei’s advertising exceeds that of Taobao Alliance.

However, Google took back Gmail. They wanted to maintain the consistency of the global brand, so Google retained search, domestic advertising alliances, maps, music, and translation.Although the domain name has changed from Google to Guge, it still has great potential.The various handover processes were too complicated, so Qu Li simply ignored them, as there was no way anything could go wrong anyway.

Lin Bing is full of confidence. Although he has not made any random promises, it can be seen that he is not afraid of competing with Baidu. Even if Google's technology authorization expires in three years, he is confident that Baidu's search technology at this time It's really not that great.

It's a pity that Baidu can make money and can insist on investing in technology. With accumulated accumulation, it will become stronger and stronger in the Chinese search field in the next few years. Ancient songs and fragrances are gradually submerged in the trend of the times. It is really not all the fault of the wall.

Qu Li listened for a long time, and finally couldn't help but interjected: "Baidu's R&D investment has been very high in recent years. They have the market, talent, and funds. The founder is an expert in the search field. There is no reason why the technology is not good... …”

"Don't worry, the search technology of Jumei platform has been improving, and the technology accumulation of ancient songs, even if it is not better than Baidu, it will not fall behind." Lin Bing responded, but it was obviously a little unreasonable.

It’s not his fault. Everyone in the industry knows that Lin Bing is the co-founder of Jumei and recognizes his contribution to Jumei. However, Zhou Shaoning is still the co-founder of Glory and was driven away by Qu Li. Therefore, it is recognized in the industry that Glory is the co-founder of Qu Li. Li's Lin Bing is a great contributor to Jumei...

Although it is said that the major policies of Jumei were set by Qu Li, and Shopee and Xiangyun were created by Qu Li, Chen Danlin and others, Lin Bing was not convinced. He felt that he could do it on his own.This is not a big deal, let alone a conflict between the two.

Qu Li was more or less aware of it and asked Lin Bing to be responsible for cloud computing and search. On the one hand, Lin Bing had this right, but on the other hand, he really didn’t understand and had no time. This year is very critical for both Jumei and Glory. After one year, he still understood how to catch the big and let go of the small.

Honor’s patent war is definitely the most important, and then there are the ever-changing releases of new phones, to the simultaneous release of two series of magic and mate, as well as the Magicbook. In a sense, this means that Honor has declared war on Apple.Because their brand positioning and selling prices are similar, the biggest difference may be that Honor implements a mobile phone strategy, while iPhone adopts a premium approach.

It is foreseeable that Honor and Apple will compete at all levels and use various means to ban the sale of Honor in the European and American markets. As long as it is not resisted, if Apple opens a gap and loses the trust of operators, it will be impossible to open the European and American markets again. So easy.The key to the problem is not the patent, but how low the bottom line of Apple and Boots is. The phenomenon of "unfounded" has never been unique to China.

Qu Li admires those who are good at fighting without illustrious military exploits and solving problems quietly, rather than fighting to the death with real swords and guns and apples, in which both sides suffer losses, so he has been thinking of ways, but unfortunately with little effect.

However, the worst result of the patent war is that Honor can only develop domestically in the short term. In three to five years, it can still go abroad. It also has pure electric cars.

As for Jumei, the difficulty is not lower than that of Honor. The main reason is that the integrity of Taobao Mall is too low. There are actually a large number of individual sellers. Therefore, the third-party sellers of Jumei and Juhuasuan combined are not as good as Taobao Mall. They are also well-known in the country. As a retail giant, most sellers have given a payment period and can sell goods first and then settle the bill.

The more individual sellers, the cheaper the prices. But I don’t know how to pay taxes on Taobao Mall. You must know that Juhuasuan, which focuses on low prices, only connects corporate accounts.

The actual tax burden of domestic retail companies is around 3%. Due to long-term losses, Jumei’s tax burden has been zero for a long time. But if someone said that Jumei did not pay taxes, Qu Li would definitely disagree.

Many people on the Internet can’t figure out who pays more taxes, Goudong or Ahli. Why does Dadongzi say that Goudong pays more taxes, but Ahli and Mayun say that they pay [-] million a day. Goudong does not appear on the list. Amazon in the United States does not seem to pay taxes. Why?

Let’s put it this way, for every 100 yuan of goods sold on the Jumei platform, you need to pay a value-added tax of 17% 17 yuan. Although this tax is collected by the enterprise and borne by the consumer, it is actually paid by the enterprise. This is not nonsense. , as long as you look at the invoice when buying a mobile phone, you can easily prove it, but Taobao individual sellers do not pay any tax.

Did Jumei pay taxes?Maybe some people still don't understand, but it is certain that Jumei's cost is almost impossible to be lower than that of Taobao. If you want to sell at a low price and still make money, there is no other way except to improve efficiency.