Rebirth of the Internet: Starting from Games

Chapter 563: Jingxi has the heavy responsibility to kill Taobao.

What should I do to defeat Taobao?

Sun Tongyu has been thinking about this issue for two full years since he left Alibaba.

He thought about it when he went abroad for further study, and also thought about it when he returned to China for inspection. He still thought about it in countless midnight dreams. During this period, he deduced countless versions.

Sun Tongyu was thinking, not about how to answer this question, because he already had his own answer in his mind, but about whether the Century ship was worth entrusting to him.

After a few minutes, he made a plan in his mind. As long as he could put pressure on Lao Ma, he would do it. There was no big difference between doing it himself and doing it for others. At best, he had little sense of substitution and left some regrets.

Thinking of this, Sun Tongyu answered methodically with firm eyes,

"E-commerce platforms are nothing more than the four-character mantra of "more speed, better savings". If you want to break through the current e-commerce field, you can only stand out by achieving one thing to the extreme! "

Chen Hao showed an interested expression, wanting to find out whether the other person's thoughts coincided with his own, "Oh? Which word is it?"

“I have done countless deductions and analyzes before, and based on the characteristics of domestic consumers, the only solution is to save money!”

Chen Hao leaned forward, stared at Sun Tongyu, stretched out his hand in a gesture of invitation, "I would like to hear the details!"

Sun Tongyu walked to the whiteboard next to him and drew a big cake.

After a while, the classified data was marked on it. This is a distribution proportion chart of the consumer population in the e-commerce market. With all kinds of data at his fingertips, it can be seen that he has always been obsessed with the e-commerce field.

“It can be seen from the picture that low-end consumers currently account for more than 7% of the total, and one characteristic of these consumers is that they have no so-called loyalty and will buy from whichever e-commerce platform has the lowest price.

Yesterday we mentioned that JD.com and Taobao both serve merchants and serve consumers through merchants. If, I also said that if I want to build a platform, then it should focus on serving consumers and stand with consumers to suppress merchants! "

Chen Hao was noncommittal, "It's not just about occupying users first, and then having users increase the platform's voice, and then negotiate with merchants. But there is a key question here. How do you launder money from JD.com, Taobao and other platforms?" What about a large number of users?”

"Mr. Chen's use of the word "wash" is subtle, which goes back to the province I mentioned above! Why the current O2O market is so popular is because he has grasped this point.

Open up the market with ridiculously low prices that consumers can’t believe!

Taking advantage of users' desire to take advantage, we can sink the market and avoid first- and second-tier cities. The teacher teaches us with examples again and again that "rural areas surround cities" is a classic tactic that is applicable to all industries! "

Chen Hao pressed forward step by step and asked quickly, "Where do you start from the source of cheap goods? How to determine the positioning of goods?"

"Huaxia is famous for its manufacturing industry. Whether it is small or big, as long as it is not a brand-name product, the purchasing price of these small commodities is comparable to the price of cabbage, such as products from Yiwu, Huaqiangbei, Sanyuanli, and Xinhuacheng. Distribution center.

Start with small categories such as paper towels, socks, cups and other daily necessities, small household appliances, etc.”

Half an hour later, Sun Tongyu revealed all his plans without any reservations. After all, no matter how perfect the plan was, if no one executed it, the only thing waiting for it would be shelved forever.

Chen Hao nodded happily and shook his head, "Actually, there are still many things that can be improved. For example, the way to wash users is not just cheap.

You can also easily acquire a large number of users through games and light gambling. There is a gameplay called Yi Dao 999. If you are a brother, just help me chop it off. If this trick was not contrary to Jingdong’s own temperament, I would have wanted to do this a long time ago.”

“In the early stage, users can be washed, and in the later stage, data can be washed, and consumer information can be collected and integrated through Internet big data to analyze consumer demand conditions, and then send this information to manufacturers to generate orders.

A large part of the final price of a commodity is to pay for intermediate costs. If this large chunk of cost can be successfully cut off, it is possible for manufacturers and consumers to achieve a "win-win" - the former can make their products more competitive and earn higher profits; while the latter can buy to lower-priced goods, thereby achieving higher consumer surplus.

<divclass="contentadv">This model without middlemen to earn price differences is called C2M (from consumers to producers), which is more advanced than B2C and C2C. "

If Sun Tongyu's plan can only score 80 points, then after Chen Hao's improvement, the plan has reached a new level, infinitely close to 99 points, and the remaining 1 point is left to God.

Chen Hao's innovative remarks completely stunned Sun Tongyu. While it opened his eyes, he already regarded the other party as his life mentor.

The plan conceived in Sun Tongyu's mind and the clear and comprehensive development ideas are simply a hexagonal general born for e-commerce, which makes Chen Hao very satisfied.

He believed that with his own outline and leadership, Sun Tongyu would sit in the army and attack the city, which would definitely produce a chemical reaction where one plus one is far greater than two, causing a devastating blow to the entire e-commerce field!

At this time, the wind and rain suddenly stopped outside the window, and the sun cleared through the clouds. The sun penetrated the thick clouds, casting wisps of light and shadow.

Chen Hao no longer took the exam, but extended his long-planned olive branch.

He put a pen on the top of the whiteboard and named the plan: Kill Taobao!

"This plan, if I were to manage it myself, would be nothing more than that. I have plenty of money, and resources are not a problem, but what I lack is exactly you, Tongyu, come and work with me.

Let us kill Taobao and make Lao Ma Baofeng cry! "

Sun Tongyu said nothing, but Chen Hao observed carefully and found that the opponent's fists were clenched and veins appeared on the back of his hands, which showed that he was not at peace in his heart.

“Don’t you want the e-commerce platform you created to stabilize Taobao?

Don't you want to make the old horse miserable, Alexander?

Maybe in the next few years, you will have the opportunity to sit at the same table with Lao Ma in a public place.

I told him that thanks to Mr. Ma for being so generous at that time, I was able to achieve my success as a villain today!

Don't you want to? "

Listening to the soul torture that was louder than the other, Sun Tongyu understood that this was a once-in-a-lifetime opportunity, but at this time he was suffering from PTSD. Who knows if he would return to Maicheng in a few years? Is Chen Hao the second old horse?

His face was red, his mouth was pursed, and he was silent, which showed the intense psychological struggle.

When Chen Hao saw this, he seemed to have noticed some of his concerns and took a strong dose of medicine.

"I will set up a brand new company, called Jingxi. From the name of the company, you should be able to tell how much I value it! You will own 10% of Jingxi's shares, and you will be the CEO of the company. One person is worth less than ten thousand people. superior.

Don't worry that I will become the second Lao Ma. I am not as incompetent as Lao Ma. I never worry about your great achievements. I hope that your abilities are as high as possible, so that I can count money behind the scenes with peace of mind. Of course You saw my ability just now, I will only let you use 120% of your strength!

Follow me and you will find a new and stronger version of yourself! "

After injecting the chicken blood, Chen Hao knew that he couldn't be impatient now and should give the other party some time to relax. He changed his tone and said,

"Of course, for such a big matter, it's my fault for asking you to make a decision immediately. After all, it involves life choices, so you don't have to rush to make a decision immediately."

As he spoke, Chen Hao took out a card from his pocket, "In this way, this card can enter and exit most areas of the park. You can walk around the park today, walk around, take a look, think carefully, and give me your choice tomorrow!"

Chen Hao's back was facing the large floor-to-ceiling window. It happened that a ray of sunlight passed through the thick clouds, passed through the glass, and fell on his body, as if coated with a layer of halo.

Sun Tongyu looked up at Chen Hao in confusion, as if he were a god. Because the other person's face was in shadow due to the backlight, he could not see clearly whether Chen Hao was the salvation of Jesus or the smile of Satan.

He once had a panoramic view of the mountains and the capped scenery, but he could no longer settle for the ordinary. This was something even more unacceptable than another failure! No longer able to care about much, Sun Tongyu only knew that he was a drowning person. If he didn't grasp this straw, he could only drift with the tide.

The card in Chen Hao's hand was taken over.

"Tongyu has been wandering for half his life. Thanks to Mr. Chen for never giving up, he is willing to contribute his modest efforts to West Beijing."