Rebirth 1981: Kick your scumbag wife away and become rich instantly

Everyone at the scene could feel that when the price was raised to 19 million yuan on the 3188th, the scene seemed to suddenly calm down.

No matter how "mobilized" the tenderers were, no one stood up and held up placards.After saying "last time" three times in a row, the tenderer finally raised the bidding gavel.

Zhao Shanhe saw the confused faces of Han Wanyu and Lin Feng, and knew the tactics used by auctioneers. Even the short words "win the bid" for a certain number would be deliberately prolonged by the auctioneer.

Often at the last minute, the results may change.

However, this time, it was an exception.

No. 38 did not continue to be added, and the number finally stopped at the number 3188. The audience held their breath for a while and there was no challenger.

After Director Tan announced loudly, "The winner of CCTV's first bid is Sunward Electric!", the audience suddenly burst into warm cheers.

Just turning around and looking around, he saw that sitting at the back of the bidding site, Zhao Shanhe and the three people from Company No. 19 were not hugging each other.

In addition to Zhao Shanhe's inner ecstasy, Han Wanyu and Lin Feng sitting on the left and right did not congratulate the boss, but looked incredulous.

"Boss, you are really crazy!"

"I feel the same way. The boss's behavior is incomprehensible."

Seeing Han Wanyu shrugging her shoulders with a helpless expression, Lin Feng followed her example and spread his palms, and both of them expressed their thoughts.

When Zhao Shanhe saw the two of them, he could only say that he felt very ridiculous. Without strong advertising promotion, it would be difficult for the VCDs just launched by his factory to be recognized and purchased by customers in the early stages of the market.

But there were many things that he simply couldn't explain to them.

Just like the next step, he is also considering whether to invite Jackie Chan to do advertisements or Jet Li. This endorsement fee is also a huge sum of money, but heroes are destined to be lonely.

There are many things that there is no way to explain to them.

Then let them be obedient and do as they are told. This is also the overbearing management model adopted by Zhao Shanhe.

In fact, he also knows that listening and understanding at the same time is quite beneficial, but he can't say that he has the memory of future generations, right?

Thinking of the upcoming New Year, after bidding farewell to the old and welcoming the new, it is now 1995, which is definitely a time when the VCD industry is in full swing.

Major manufacturers are trying their best to place advertisements on CCTV, and there is also a joke that "the sky of CCTV is the sky of VCD".

Watching DVDs with VCDs, which capture the aura of the world and absorb the essence from all over the world, has become a common memory for generations.

In 1997, Zhao Shanhe remembered the VCD brand Aiduo and won the 2.1 "Banding King" at a high price of 1998 million yuan.Hu Zhichao, the overlord of a generation, has made a huge counterattack in household appliances.

In one year, Hu Zhichao made the company's market value reach 16 billion. At the age of 27, Hu Zhichao made a huge profit of 27 billion, becoming a role model for a generation.

Although Hu Zhichao later became greedy for credit and ended up in a miserable life, it is definitely a milestone memory for the domestic VCD market.

Later, on November 1998, 11, outside the CCTV bidding venue, BBK, Pioneer, Xianke and Jinzheng, four VCD companies from southern Guangdong, gathered together.

Business representatives are gearing up to win the prize.

At that time, the "China Business News" reporter started talking with them about advertising strategies. Zhao Shanhe remembered that when he saw the interview in his previous life, these VCD big guys were full of gunpowder, and their pride for world supremacy rose with every word, and this was recorded at this moment. The golden age of CCTV and VCD...

What Zhao Shanhe is thinking about now is that with the explosive development of the domestic VCD market, the most important thing now is to import chips.

It can be said that the threshold for the domestic VCD industry is extremely low now. The chip is from Philips of the Netherlands, the movement is from Japan's Sony, and the display is from Japan's Toshiba. Chinese manufacturers are only responsible for assembly, and the technical content is extremely low.

Zhao Shanhe once calculated the accounts and found that the VCD cost more than 2000 yuan per unit. Philips earned 800 yuan, Sony received 500 yuan, and Toshiba received 300 yuan. Domestic manufacturers earned hundreds of hard-earned money.

Other manufacturers only charge a few hundred yuan, how much profit can they make?

However, when Zhao Shanhe produced the first few batches, he still followed the old routine, that is, he still produced assembly kits based on reuse.

However, Zhao Shanhe had already begun the research and development of VCDs two years ago. In fact, he bought those imported machines, then dismantled them and began to study each component.

Strive for independent research and development.

After all, he can have many high-paying R&D centers composed of experts, professors and scholars. As a key public relations project, Zhao Shanhe invested huge energy and funds in making breakthroughs day and night.

Finally, the R&D team led by Sun Qingxiang completed the technical upgrade of vcd localization and developed its own independent technology.

Originally, the display screen was made by Toshiba, but now that Sunward Electric has independently developed it, it can completely achieve localization.

The previous movement used Sony's movement, but now it can also use its own research and development, and the cost has been greatly reduced.

There are still VCD chips left, and the best in the world is Philips. Although Sun Qingxiang led everyone to work hard on research and development, the results were very little.

If calculated based on the VCD price of 2000 yuan per unit, Zhao Shanhe could earn more than 1000 yuan. But now other competitors are still in the low-level production process of assembly.

At this point, Zhao Shanhe is very grateful to the Haier Group. With his understanding of Haier in his previous life, Zhao Shanhe knew that Haier could develop, and ultimately it was Mr. Zhang's foresight to establish the Haier Research Institute.

For the product VCD, Zhao Shanhe regards it as an important part of the development strategy. When Shanhe Electrical Appliance Factory started its business, it used electric fans to lead the charge, and then launched microwave ovens to create a high-end image.

Then, when the sales of TV sets increased sharply, through price comparison with Changhong, we finally established a quality image of high quality and low price.

Now VCD's goal of striving for the top spot is to launch the brand strategy of Sunward Electric.

It not only allows VCD to reap a wave of wealth for itself, but also makes this single product suddenly emerge, and at the same time, it can well promote the overall brand of Shanhe Electric Group.

In this way, it can beat the crowd and become the number one brand at home, and at the same time truly break out of the country and go to the world.

But what Zhao Shanhe is most worried about now is the VCD chip problem. Regarding the Philips Greater China headquarters in Shanghai, Zhao Shanhe thought of the backer behind Hu Zhichao in his previous life, who was also his noble person.

Now Zhao Shanhe felt that he should go to the mountain gate in advance.

What Hu Zhichao can do, Zhao Shanhe certainly has no problem with.

This time, Hu Zhichao will be intercepted in advance, so that he can take the lead when subsequent VCDs are attracting crazy money in the domestic market.

Regarding the chip, Zhao Shanhe knew that at present, let alone himself, it would be difficult to make a breakthrough even with all the efforts of the country.

Otherwise, future generations will not be stuck by the great powers.