My singer girlfriend is super fierce

Ye Zhiqiu's words stunned Matt and his team.

On the sidelines, Joel added: "That's right, Mr. Matt."

"Ye's talent is not limited to music, he is also a director."

"Just in July, he just directed his first movie."

"Oh, that's it." Matt suddenly realized that when he walked in, Director Li and others were joking in Chinese, so Matt didn't know that Ye Zhiqiu was the director.

In fact, as the vice president of Pepsi-Cola Asia, he usually does not have a very in-depth understanding of the cooperative spokespersons. There are dedicated people responsible for this kind of thing.

However, Ye Zhiqiu's proposal made him interested.

"Of course, Ye!"

"Please say."

Ye Zhiqiu smiled and said: "My idea is very simple. In fact, it is basically the same as the context of this story."

"But if I were to take the photo, I would make the two points of 'surprise' and 'dream' more prominent..."

Then, Ye Zhiqiu explained his thoughts.

In fact, when he saw this advertisement just now, he was reminded of one of the most classic football advertisements shot by Adidas before the 06 World Cup in Germany.

At the beginning, the background of the story is also in a slightly rundown town, and the protagonists are changed from two young people to two children.

A child was playing football when another child stopped him and asked, "Would you like to play?"

The opinions were quickly reached, and the two began to play rock-paper-scissors. It seemed that this was a "football game" they often played together.

The winning child calls out a star's name. Up to this point, it looks like a "play house" game between children.

However, the next moment, the real star player actually ran out and stood behind him.

Then, the two took turns to select players and "line up the troops." A famous football superstar appeared one after another, as if the "Live Football" game was brought to reality...

Behind, there is a fierce competition between the two teams of stars and children on the street court, interspersed with unexpected operations such as the child knocking a star into the ball with the dribbling, and acting as a coach to direct substitutions. .

In the end, the fierce competition ended with the child's mother yelling "It's time to eat!"

The entire advertisement highlights the theme of "dreams come true". Not only current stars, but also retired stars can be included, as if a lineup that can only be imagined in dreams appears. With humorous dialogue and interaction, it is full of creativity.

There is no doubt that when Ye Zhiqiu revealed this idea, everyone at the scene was shocked.

"This..." Matt's lips trembled, and he was so excited that he couldn't speak for a while.

He himself has been an avid football fan for many years and has a very deep understanding of football culture, so he can even feel the charm of the advertising creativity that Ye Zhiqiu just talked about.

"Oh My God! It's so exciting!" Matt said excitedly, "Ye, this is simply a genius idea! How did you come up with it?!"

"Combining football with games... Oh my God, we can bring in Mei Xi, Ronaldinho, Pogba... even Beckham, Carlos! Please come out all of them!"

"It's so exciting, it's definitely the best football advertising idea ever!"

"But, Mr. Matt." Joel reminded from the side: "Isn't your commercial already shot?"

"It's not realistic to start replacing it now, isn't it? Is there enough time, and will the cost be too high?"

What Matt just mentioned are all football stars that Pepsi-Cola has currently signed, or has signed in the past, and none of them are famous figures.

"No, no, no." Matt shook his head repeatedly, "It's totally in time, money is not an issue, and I believe it is definitely worth it!"

"Ye, you came up with this idea. I sincerely invite you to be the director of the commercial!"

Ye Zhiqiu had no interest in advertising directors, and he had a schedule, so he declined with a smile.

Matt was very disappointed, but he repeatedly promised to put Ye Zhiqiu's name on the main creative list, and then left in a rage.