1987: Sleepless Tonight

From five or six hundred to eight or nine thousand, less than 10 years!

Food is so delicious!

The big guys swarmed inside.

No one is a fool. If they don’t make money, there will definitely not be so many people crowding into the catering industry. They must have seen others make money, so they will follow.

"There are a lot of people, and there will definitely be more people entering this industry in the future. After all, the barriers to entry are not big. To be simple, you can do business by setting up a small stall on the side of the road. With some money, you can also do business by renting a shop. , with more funds, you can build a well-decorated restaurant like me." Huang Qingqiu said.

What she said is actually saying that the competition will be very fierce, and the catering industry will not be easy to do.

"More and more people will enter this industry, the threshold is low, and now there are so many unemployed people, and many people's wages are not high, seeing that this industry is profitable, they will definitely swarm in. Lu Hao nodded, "As time goes on and competition intensifies, there will indeed be many people who do not make money, or even lose money."

"So, the more this is the case, the more we should accelerate our own development and consolidate our position before the situation gets worse, so that we can stabilize when the situation becomes severe later."

The catering industry is still in the bonus period at this moment!

"From your point of view, it seems that you are saying that the situation is not serious right now. On the contrary, the chances are quite high for me?" Huang Qingqiu asked.

She is very smart, and accurately grasped the meanings revealed in Lu Hao's words.

"Yes, despite the fact that there are so many catering outlets now, it has increased nearly 79 times compared to 20 years ago, but when analyzing the advantages and disadvantages, the composition and background of these catering outlets must also be taken into consideration." Lu Hao said, "So There are many catering outlets, including state-run catering, social-run catering, and private catering.”

"Among them, the number of state-run catering outlets is not the largest, only accounting for a small part, but the total sales of state-run catering outlets account for the largest proportion, exceeding 50%. If social enterprises are added, then the two Those who take up 70.00% of sales in the catering industry.”

Social-run enterprises can be regarded as collective enterprises, that is, commune and brigade enterprises in the commune period. In addition, there are also enterprises established by schools and streets.

Although it is collective, it is not much different from the public.

If the individual cannot be the master, it belongs to the public, but some word games are played to avoid some things.

"Although there are many private catering outlets, they are not large in scale. Many private catering outlets are small vendors on the street, selling fried dough sticks, buns, hot-dried noodles, tofu nao, etc. There are only a few tables and chairs. It's done, if it's bigger, rent a small shop, more than ten square meters, and the turnover is limited." Lu Hao said.

There are very few private catering outlets, such as Huang Qingqiu's 6-storey restaurant with a very nice decoration.

He made a simple summary of the basic situation of state-run catering outlets and private catering outlets.

"The service attitude of state-owned hotels and restaurants is not good, and their business and management concepts are relatively backward, including many socially-run catering outlets, which also have this problem." Huang Qingqiu said.

"That's right, you are very smart, you see the key to the problem, and you know what I want to say." Lu Hao praised her.

Huang Qingqiu smiled shyly, "It was you who brought me to this height."

Lu Hao stared at Huang Qingqiu for several seconds.

"What are you looking at me for? I didn't tell lies, everything I said was true." Huang Qingqiu thought that Lu Hao didn't believe her, "If you didn't tell so many clues and key points, I definitely wouldn't have reacted."

"The number of state-run catering outlets is small, but their turnover is very large. However, their management concepts are very backward, and their service concepts can't keep up. The shortcomings are very obvious. They are of the nature of being strong outsiders and capable in the middle. Don't be afraid of them."

"Isn't that what you mean?"

Lu Hao nodded, "That's what I mean."

What Huang Qingqiu pointed out was exactly what he wanted to express.

There are two reasons why the number of state-run catering outlets is small, but the turnover is relatively high. One is that the number of state-run restaurants is small, but they are large in scale and can accommodate many guests, and the price of meals is generally relatively high.

Another point is that the customers of state-run restaurants are people from various state-owned enterprises or government agencies. They usually choose to eat in state-run restaurants when they have a meeting or have some activities. I ate at a state-run restaurant, which seemed to be very exclusive.

This point is similar even decades later.

For example, in Lu Hao's hometown, E City, there is a Phoenix Mountain Villa in the city, which is a state-owned unit, with accommodation and catering, but neither accommodation nor catering can be flattered.

The accommodation environment is not even comparable to a slightly larger express hotel. There are bathtubs in many rooms, but this bathtub was installed in the early years, and it has been abandoned for a long time, but it is also placed in the toilet.

The catering is even more messy. Even small restaurants know that they want customers to be satisfied, eat comfortably, and have many repeat customers. The ingredients must be fresh, especially freshwater fish and other ingredients. Only by slaughtering freshwater fish can the quality of the meat be guaranteed, but The fish used for cooking in Fenghuang Shanzhuang is frozen. Wuchang Fish, a specialty of E City, also uses frozen fish to fool customers, ruining the name of Wuchang Fish and the word Fenghuang Shanzhuang.

But even though it is so unbearable, there are still many government agencies, state-owned units on business trips, or people who travel to Hubei City, choose Phoenix Mountain Villa to stay.

Just because it is a state-owned unit, settling here can demonstrate identity and status.

And this plot is even more serious now!

This is why the service attitude of state-owned units is not good, and the dishes may not be good, but they still have such a high proportion of sales.

But this situation will not last forever, as time goes by, the situation will change.

"There are also private catering outlets, although the number is huge, but the volume is very small, most of them are not strong, and they can't be successful at present." Huang Qingqiu said, "Both state-run catering and private catering have very obvious shortcomings. , this is my chance!"

"Yujin Restaurant is a private company. I have studied abroad and have been exposed to some advanced concepts abroad. I don't have the temper of a state-owned company, and my service attitude is good."

"Compared with private restaurants, Yujin Restaurant is much bigger than them. It is 6 floors high and the decoration is very good."

"So, Yujin Restaurant actually gathers the advantages that state-run restaurants and private restaurants lack. Now is a good time to develop Yujin Restaurant, while the business concept of state-owned restaurants has not been reversed, and the service attitude has not changed. Well, the scale of most private catering has not yet been established, so I should start lightly and expand rapidly.”