1987: Sleepless Tonight

"But no matter how favorable the terms were, KFC refused to cooperate. Even the local government refused to agree to the preferential terms of exempting the store rent for three years."

"It was in a busy commercial area, and the location of the store was very good. It was originally a state-owned commercial unit. In order to introduce KFC, the state-owned commercial unit was even willing to vacate the space, but the foreigners still did not agree."

Jiang Ren sighed.

"After hearing about these situations, we had no extravagant hope of bringing KFC over, at least in recent years, but we didn't expect to hear the good news today."

"You are the hero of the Municipal Commercial Committee, the hero of Jiangcheng City, and the hero of me, Jiang Ren. I have to treat you to a meal to express my gratitude."

There are several deputy leaders in the Municipal Business Committee, each of whom is responsible for one or several aspects of affairs. He is mainly responsible for the catering work.

It is also one of his responsibilities to make Jiangcheng's catering healthy and develop rapidly, provide more tax revenue, provide more jobs, and introduce foreign catering companies.

The entry of KFC can be said to be pie in the sky!

"Director Jiang, you're so polite. I'm a little embarrassed by what you said. The cooperation with KFC has such great benefits and can bring so much help to the city." Lu Hao said.

He said that on purpose.

At this time, various places are eager to introduce foreign investment, and they need big brands to serve as role models. KFC's entry into Jiangcheng will have a very obvious effect on Jiangcheng, both in terms of improving its reputation and improving its economy.

He knows all this.

But sometimes you have to pretend to be confused, pretend not to know, and dress yourself up like a white lotus.

Just like when your partner asks you to go out for dinner at night, and specifically reminds him to bring his ID card, he clearly knows what he is going to do, but he still pretends not to know and asks.

"Boss Lu is a businessman and is proficient in business, but he may not know so much about other aspects." Jiang Ren said, "This is normal. If KFC settles here in Jiangcheng, it will really be what I told you. Cooperation in that way will be of great benefit to Jiangcheng, both politically and economically."

"I still have to report this matter. Is the place where the contract will be signed set to be at the Qingchuan Hotel?"

Wang Guosheng reported this information to him, but he believed that he was not qualified to participate in the highest official capacity, and had to report it to higher-level leaders to participate!

"Yes, it's at Qingchuan Hotel." Lu Hao nodded, "The time should be noon."

"No problem, it's noon. Director Wang just told me not to change, so as not to cause additional changes and affect the cooperation with KFC." Jiang Ren nodded, "Boss Lu, this cooperation must be To ensure success, the contract must be signed. If tomorrow's contract is successfully signed, I can give you a guarantee in advance. If you encounter any problems with your business in the future, just come to me and I will definitely try my best to help you. Even if I can’t solve it, I can still report it to the leader above and go to the leader’s office to sit and polish it off.”

"And for this cooperation, the city will definitely provide various preferential policies, especially in the area of ​​taxation. It will definitely give strong support. The reductions and exemptions, subsidies, including advertising, will also be cooperated with major companies. Contact TV stations, major news media and newspapers, and publish the news of KFC’s arrival in Jiangcheng on the front page during prime time to help promote it, and the cost is easily negotiable, or even free.”

This kind of publicity actually not only helps Lu Hao, but also benefits Jiangcheng and Jiangcheng's leaders.

"Thank you, Director Jiang, and the city leaders for their support," Lu Hao said.

With this phone call, he got a guarantee from Jiang Ren, which was basically a guarantee from the city. Since Jiang Ren dared to say this, he would do his best to promote the implementation of these preferential conditions.

After returning home in the evening, Lu Hao received another call.

It's from the city.

This is from Wang Xiaohui from the Government Office.

"Boss Lu, you are a capable person. You actually reached a cooperation with KFC on your own, and KFC didn't make any other requests?" Wang Xiaohui said happily.

He already knew that Lu Hao and KFC were going to sign a contract tomorrow.

Even though it was relatively late now, because the time to sign the contract was tomorrow and time was tight, he still called Lu Hao.

Want to have a chat.

"The leader praised me. To be successful, in fact, we need a strong background and a strong country as a backer. Jiangcheng needs an environment that attracts foreign businessmen in order to succeed. Although our country is now vigorously introducing foreign investment. , seeking cooperation with foreign businessmen, but it does not mean that we must coax these foreign businessmen, and we must be inferior to others. In fact, we are also a piece of fat for foreign businessmen, a huge, emerging market with great potential. market, so many farsighted foreign businessmen have actually set their sights on us." Lu Hao said.

“But because our country has a vast territory, vast territory, and a large population, including many cities, when choosing investment locations, these foreign businessmen will focus closely on the political center, economic and cultural center. Such a large cities, while ignoring other cities for the time being.”

"However, as long as they can see the benefits and the profits, they can actually be persuaded to invest."

"In addition, I learned from Hannah that KFC actually has many competitors abroad. In terms of fast food brands, KFC is not the best one, and it is not just KFC that affects our domestic market. Interested, other fast food brands are also interested in our domestic market. As the saying goes, know yourself and the enemy, and you will never be in danger. After understanding this information, it will be much easier to negotiate with KFC."

There was actually absolutely no need for Lu Hao to say the following paragraph.

Saying this just gave Wang Xiaohui a psychological hint: Lu Hao was familiar with foreigners and could easily get a lot of information from them.

When your business reaches a certain scale, you must create some halo for yourself. At the same time, you must also strengthen your personal relationships. Not only must you maintain a relatively friendly relationship with leaders like Wang Guosheng, Jiang Ren, and Wang Xiaohui, but also, it is best to I can still maintain close relationships with many foreigners.