1987: Sleepless Tonight

"Sister Hu, do you think the business will be better if Jiangcheng introduces KFC?" Lu Hao asked.

"Although Jiangcheng is not as good as big cities like Beijing, Shanghai and Guangzhou, in the central provinces, it is very powerful in terms of education, technology, transportation, etc. There are many universities here and a large student population. , This has added a lot of vitality to Jiangcheng. In terms of purchasing power and consumption level, these students have a lot of influence, and their ability to get in touch with new things is relatively high. If KFC opens a store in Jiangcheng, the business will definitely not be bad." Hu Feng said.

Speaking of this, she suddenly came back to her senses and asked, "What do you mean when you suddenly asked KFC? You also asked whether KFC would be popular in Jiangcheng? Could it be that you have contacted KFC, or maybe you What news have you heard from a few foreigners that KFC has the idea of ​​opening a store in Jiangcheng?"

Lu Hao's actions and words will definitely not be without aim. This is her understanding of Lu Hao.

Lu Hao actually asked KFC, and he asked so carefully, whether KFC would be popular in Jiangcheng, so KFC must be related to Jiangcheng, and he could figure it out after a little research.

So she asked directly.

"KFC is indeed coming to Jiangcheng." Lu Hao nodded, "Now that we have liberalized our policies and the economy is improving, more and more foreign capital will definitely come to invest in us. When KFC opened last year, it was still winter. , the business is very good, the store is packed with people, and the daily turnover reaches 8 yuan, which is very amazing for a fast food brand, so they are relatively confident in our market. , I also want to open a branch.”

The turnover of a fast food restaurant can reach 8 yuan in one day. Even if this is on the opening day and the amount is increased, it is still very impressive.

For example, many grain stores are not small in area, and their annual profit is only tens of thousands of yuan, which is not even as good as KFC's daily profit.

In many remote towns, the annual tax revenue may only be this amount.

"KFC's business is very good. There is no problem with this. It is understandable that they want to continue to open branches in our country. Who doesn't want to make more money? They come to us to invest and do business, and they must have the same ambition. They are trying to make money, but you said they are going to open a branch in Jiangcheng. Is this news reliable?" Hu Feng asked.

"Fast food restaurants are no different than others. If you are building a factory, building a factory in a city, or even building a factory in a province or a region is enough, because the products produced by one factory can cover a wide area. Building too much will be a waste, as the investment will be large but the return may not be large.”

"However, the area covered by fast food is very limited. One city can even open dozens of the same fast food restaurants. KFC does not open branches in Beijing, Shanghai and Guangzhou, so why does it come to Jiangcheng specifically?"

This was what made her curious.

Even if we want to open a branch, we should continue to open a branch in the political center, open a branch in the economic center, and open a restaurant in the cultural center, instead of going to Jiangcheng.

Opening a branch here in Jiangcheng should be an option that ranks lower than KFC.

But Lu Hao was familiar with several foreigners, such as Hannah and Emily. She felt that Lu Hao would definitely not talk nonsense, and he must have known some reliable information, so he made such a statement.

But Hu Feng racked his brains and couldn't figure out the logic behind this. How could KFC skip the many options at the top and choose to open a second branch in Jiangcheng.

This is illogical and abnormal!

"The news must be reliable, because I myself contacted KFC and wanted to cooperate with them to open a store in Jiangcheng. Tomorrow, Kevin, the general manager of KFC in China, will come to Jiangcheng and formally sign a contract with me. "Lu Hao said, "This is a relatively important moment, so I want to ask Sister Hu to come over and help take some photos, and do an interview by the way."

When things get to this point, basically there will be no more changes.

The contract can be officially signed tomorrow. This is a very important moment. Photos and even videos must be taken, plus interviews.

By doing this, one can build momentum for the reconstruction and expansion project of Wanjia Department Store, and use the gimmick of opening a KFC branch in Jiangcheng to build momentum for Wanjia Department Store. The other is to increase Jiangcheng's popularity, which is very important for Jiangcheng's leaders. Words are also very beneficial. Finally, if I can attract such an important investor to Jiangcheng, such an important foreign brand will gain more weight in the city.

Other places that want to cooperate with KFC have not been able to achieve it, but Jiangcheng has achieved it. As a leader of the city, he must have made a contribution, and the leaders of the city will also be happy to see the success of this matter.

"Really?" Hu Feng was too surprised and asked.

But then she realized that her rhetorical question was actually unnecessary. From someone else's mouth, it might be false, but from Lu Hao's mouth, it was definitely a sure thing.

Without complete certainty, Lu Hao would definitely not say that.

"I shouldn't ask whether it's true or not. Since you said it, it must be true. But this thing is too surprising. Don't say I don't believe it. Even the leaders of the city will feel very sad after hearing it. Surprised. Ordinary citizens who don’t know the details or the popularity of KFC may not be so surprised.” Hu Feng then continued, “Many local governments have contacted KFC and want to introduce KFC. , even Jiangcheng City was also interested, but KFC rejected it."

"Even if they open another branch in the political center, KFC is also cautious. It has been nearly a year now, but they have not yet opened a second branch. This shows that they are very cautious. In this case, You can still convince them to open a store here in Jiangcheng. I'm really curious, how did you do it?"

She couldn't think of any way to get KFC to open a store in Jiangcheng.

It is true that Lu Hao is very capable, but it is untrue to say that Lu Hao is the strongest. There are many people and units who are more powerful than Lu Hao, and there are also many cities that are more powerful than Jiangcheng.

"Communicate carefully, consider the other party's interests, know what the other party wants, and then try your best to promote what the other party wants, and you will naturally be able to convince the other party." Lu Hao said.