1987: Sleepless Tonight

"If sugar is added, it becomes sugar water. Drinking coffee must have its original flavor." Lu Hao said, "Not only is there no added sugar, but there is also no milk or anything else added."

Coffee has a very good wake-up effect. Drinking a cup can instantly refresh you.

However, everything has patience. If you drink too much coffee, your body will also develop patience, and the effect of drinking more coffee will not be so obvious.

There are indeed very few coffee drinkers in China.

Being able to withstand the taste of coffee is because people's moods and feelings are different. Just like when facing setbacks, some people can stand up without crying or falling into despair.

Each stage will have cognitions and thoughts at each stage, and the understanding and feelings towards things will be different. If the experience is richer, the cognition and perception will be even different from most people.

In Lu Hao's opinion, the taste of coffee is not unpleasant, and there is no need to add sugar.

The two chatted for a while, and Lu Hao said directly, "Currently, the domestic market is liberalized, and many foreign investments have entered the country. KFC also has plans to expand domestically, and last year they opened a store in the country, and the business is very good. I If I want to cooperate with KFC, I need your help.”

"Do you want to invest in it?" Hannah asked.

She thought Lu Hao wanted to invest and run a partnership with KFC.

This is also the most common of many cooperation methods.

Either capital investment or technology investment.

"If you can become a shareholder, that would be the best. If not, you can join." Lu Hao picked up the coffee and took a sip.

Also a little hot.

He is using this method to hide his true thoughts.

According to his original idea, he hoped that KFC could settle in Jiangcheng and Wanjia Plaza. He did not want to take a stake or join the franchise.

Because as far as he knew, KFC was not open to franchising at the moment. This method of franchising was only opened around 2000. This was done to control the quality. He was worried that if the franchise was opened, the quality of KFC would not be guaranteed. So he might as well As far as self-operated stores are concerned, many stores are in a similar situation. The business is good and they are very popular with customers, but they don't let them join the franchise, not because they don't want to make money, but because they are afraid that it will be difficult to manage if they do, and they will eventually be backlashed.

As for investing in shares, KFC was listed 30 to [-] years ago, but it was listed abroad. The domestic securities market is still in its infancy, and it is definitely unrealistic to invest in KFC stocks.

What we can expect a little bit is to sign a contract with KFC's domestic department and establish a joint-stock company in the form of a shareholding, but I'm afraid it will be very difficult.

But Hannah was thinking about buying shares.

Since Hannah had a different idea, Lu Hao simply pretended to be confused. If he could buy a share, that would be great. Even if he couldn't buy a share, it would be great if he could join.

"I wonder if you can help with this? After all, I don't speak English. There will be obstacles in communicating with KFC. And I don't know much about your ideas. If you can help me contact and communicate, , it couldn't be better." Lu Hao looked at Hannah very sincerely.

Speak out your shortcomings.

But in fact, the sincerity in his eyes was full of bad intentions and calculations.

If Hannah can get him to invest in KFC, the future money will be unlimited.

In the next few decades, the number of KFC stores worldwide will reach nearly 3, and the number of stores in China will also reach [-] or [-], and its annual turnover may even reach tens of billions!

Global Fortune 500!

Top 100 most valuable brands in the world!

Wait for the honor, get it softly!

As far as the country is concerned, for many children from ordinary families, until 2000, many children still considered it an honor to have a meal at KFC.

Some parents who don’t know the price and have never eaten in KFC go in with thousands of dollars in their pockets in order to let their children have a taste of KFC!

Eating KFC is like wearing Nike!

"I don't have that ability. KFC is also very powerful in our country. It is a multinational chain restaurant company that has been established for more than 30 years. It has great strength and ambition. Although our family has some connections with them, it is not a matter of investing in a share." Things definitely weren’t working,” Hannah said.

"Although you are very good at business, your asset scale is still small, and your influence is not strong enough. You do not meet KFC's expansion conditions and cannot provide them with much help, so they will definitely not let you become a shareholder, even if I If you communicate, this matter will not be successful, because the premise of communication is to be able to let the other party see your value. In this case, only if you communicate again can you succeed."

"If you can't create value for the other party, it won't be of any help if I communicate with you."

Hannah very simply rejected Lu Hao's proposal to become a shareholder, and very ruthlessly stated that the reason why it was impossible was that Lu Hao was not qualified.

Whether it is its own funds or its own background, it cannot meet the requirements that KFC is willing to let it take a stake.

The threshold is not enough!

Lu Hao coughed twice. With his wealth, he was still somewhat famous in Jiangcheng, but he was indeed not well-known nationwide, even among private bosses.

Those who are truly rich and powerful have already become prosperous. In the 60s and [-]s, there were already people flying on private jets, drinking Moutai, and wearing all famous brands, such as Louis Vuitton, Rolex, etc.

It's just that newspapers and media will not publicize or disclose such people.

Ten years of hard work is not as good as three generations of businessmen, and three generations of businessmen are not as good as their ancestors carrying guns.

No matter which dynasty or generation, there is always a group with vested interests.

In recent years, policies have changed a lot and there are many opportunities. Private bosses and wealthy people have sprung up like mushrooms after a rain.

Lu Hao never thought that he would be ranked first just because he made some money.

Really wealthy people are rarely exposed by the news media. The news media is controlled and discloses some people with no background. The approval is quickly passed and the public can see it, but they want to disclose and report some people with background. Yes, it will definitely not be approved.

Hannah was absolutely right.

Indeed, if KFC wants to choose a partner for cooperation, it will definitely not be itself. It will most likely cooperate with those who have very large resources, either very rich, powerful, or both.

"In terms of funds and background, I do not have absolute advantages, but I also have advantages that other partners do not have." Lu Hao said, "I am very optimistic about KFC's domestic market. I have absolute confidence in cooperating with KFC. , and I also have my own opinions on the development of domestic business."