Entertainment: Boss of Rebirth Coal, started with red poplar honey

And only by doing what others can't, can it prove that she, Wang Jinhua, is worthy of the treatment given to her by her boss.

The "Crazy Stone" publicity plan has come to a conclusion.

Wang Jinhua said again: "The second thing..."

She looked at the person in charge of the screenwriting department, "I know that many screenwriters in the industry are selling scripts to the company recently. Next, the focus of your work is to screen out a batch of high-quality scripts as soon as possible."

"This matter, Minister Wang, you have to keep it under control."

"You are responsible for the first round of screening. After you have selected the works, I will find professionals to evaluate the value. Among them, the high-quality works with the most investment value will be selected by Mr. Xiao himself."

The voice did not fall.

hum!

There was an instant discussion in the meeting room.

Everyone realized that the company was going to make a big move this time.

The directors are the most excited.

It’s good to work on scripts. Only when they have scripts can they do things, and only when they make movies can they become famous.

The key is that the company is not short of money!

This must be focused.

Chapter 59 Will small-budget movies eventually become history?

End of the meeting.

Wang Jinhua's vigorous figure disappeared at the end of the corridor.

Watching the departure of this female boss, everyone couldn't help feeling deeply moved.

He made such a big move when he first came to the company. If he said that there is no strong support from the boss behind him, who would believe it?

There is no idiot who can achieve this position. Sensing that this may have the meaning of his uncompromising coal boss, Sun Jingzhong and others suddenly became vigilant.

……

Song Qingming returned to the propaganda department with a heavy heart. As soon as he entered the office area, he immediately called his most capable assistant.

Wang Xiaobao, one of the elite backbones of Song Qingming's team, has been following Song Qingming since he graduated. In the blink of an eye, ten years have passed, and he has also followed Song Qingming from the small advertising store at the beginning to become a well-known celebrity in the entertainment circle. professional.

For Song Qingming, Wang Xiaobao convinced him from the bottom of his heart, not for anything else, just a little bit, with a smart mind, nothing can trouble him.

"Boss, you call me."

Smiling, Wang Xiaobao came over to touch a cigarette that was placed on Song Qingming's desk, but he didn't light it. The company has regulations that prohibit smoking in the office area, so he can only enjoy it in the toilet when he is free.

From this little action, we can see the relationship between Wang Xiaobao and Song Qingming, which is great.

Song Qingming casually picked up the cigarette case on the table, and threw the whole pack to Wang Xiaobao.

"Take them all."

Wang Xiaobao glanced at him in surprise, "Boss, don't scare me, you don't like smoking one normally, what's wrong today? Could it be that you dug a hole and waited for me to jump into it, and then you have to pay me back?" Fill the soil yourself?"

"Don't be poor like me, talk about business." Song Qingming scolded with a smile.

Wang Xiaobao stood at attention and saluted, and then put his hands next to his ears, indicating that he had grown ears.

Song Qingming didn't care about his funny behavior, and said in a deep voice, "Let me ask you, what kind of movie can pass the 2000 million publicity in exchange for a [-] million box office."

"Hey! Boss, are you kidding me? There are too many of them. "The Heroic Bear" and "House of Flying Daggers" made by Guoshi, Brother Cheng's "Patrol Story", Zhou Xingxing's "Kung Fu"... just these movies, don’t need 2000 million, Wouldn't it be more than [-] million box office if it was put on the screen?" Wang Xiaobao counted with his fingers.

Song Qingming nodded, and suddenly asked: "Then what if it's a low-budget film without a star cast, and it's not made by a well-known director?"

Wang Xiaobao was overjoyed when he heard the words, "It's easy, get the ink pads to be screened, and earn the ink pads, let alone [-] million, and it's not difficult to double it ten times."

"Ink pad...Ink pad..."

Wang Xiaobao's random words made Song Qingming fall into deep thought.

Wang Xiaobao was wondering why the boss asked such a strange question.

suddenly.

I saw Song Qingming clapping his hands vigorously, and murmured with sharp eyes: "The sword goes sideways!"

Movie promotion is to attract people's attention, make the audience curious and give birth to the desire to watch.

Originally, Song Qingming was still worried about how to promote a low-budget film like "Crazy Stone", which seemed to have no bright spots.

There are no stars who are well-known by the audience and have a fan base.

A director who can make the audience trust, no.

The plot... He has seen the whole film, it is really funny, but the unconventional shooting method made him, an industry insider, look ignorant at first, can the audience like this tune?

However, the next unintentional remark at hand gave Song Qingming an instant thought like an alarm bell ringing.

The movie itself really doesn't deserve the hype.

But who said that to promote a movie, you must find promotion points from the movie.

He wants to be able to take a slant, or to change the concept secretly, to attract the audience's attention from another angle, so as to guide the audience's curiosity about the movie, and achieve the ultimate goal of being widely known and expected by everyone.

The more Song Qingming thought about it, the more excited he became.

He didn't bother to think about the box office over [-] million.

In his view, this is more like a means of incentives for superiors to subordinates.

It's like a house seller or a car seller who gets up early every day and dances at the door, yelling that I want to earn [-] million yuan, for one reason.

Song Qingming paced around excitedly, and the thoughts in his mind gradually became coherent and clear.

Wang Xiaobao, who was watching this, was very puzzled.

"Boss, are you alright?"

This sound instantly brought Song Qingming, who was immersed in his thoughts, back to reality.

He frowned, and glared at Wang Xiaobao. The staring Wang Xiaobao was baffled. Men also have menopause?

Before Wang Xiaobao could figure out the situation.

Soon, Song Qingming strode out of the office, came to the work area, and clapped his hands vigorously at the dozen or so subordinates who were busy.

"Clap clap clap!"

The picture was still, and everyone either turned their heads or turned around, and their eyes were all on Song Qingming.

Song Qingming looked around and saw that everyone's attention was attracted, and immediately said loudly: "Finish the work you are doing now as soon as possible."

"In 10 minutes, everyone, come to my office for a meeting!"

……

at the same time.

The top floor, the exclusive floor for the chairman.

Now it has become a floor shared by the chairman and the president.

Wang Jinhua's president's office is located next door to Xiao Xing's office, on the same floor, with the same extravagant and luxurious decoration style, which fully demonstrates the importance and kindness that Xiao Xing treats the number one manager of domestic entertainment.

Wang Jinhua is grateful.

Even knowing that these are the boss's means to buy people's hearts.

嗏

Wang Jinhua still couldn't control herself.

Completely come back!

You treat me like a gentleman of the country, and I will make you a lot of money!

This is Wang Jinhua's truest and most straightforward thought today.

Maybe she felt that the only way to repay Xiao Xing's kindness was to create profits for the company.

"Old Wang, are you kidding me about Shitou's show? Are you really going to make a box office of [-] million?"

In the CEO's office, Huang Yixing looked at Wang Jinhua, who was working safely, with a strange look and asked.

At this moment, Huang Yixing was still a little confused.

As a well-known entertainment executive, Huang Yixing's professional vision is beyond doubt.

He also watched the groundbreaking black humor style film by Ning Hao.

must admit.

In some respects, this is a very good film.

But after all, it can't get rid of the limitations of low-cost movies.

What are the limitations of low-budget movies?It is difficult to create a shocking big scene, and can only win the audience's approval by virtue of the plot and emotional resonance.

however.

No matter how good the plot is, it won’t be new if there are too many shots, and no matter how emotional the actors are, not all audiences can understand it.

On the contrary, it is the kind of scene that causes visual shock as soon as it appears on the stage, which is the easiest to gain the audience's approval.

This is like a Hollywood blockbuster. Everyone complains about the same plot, but no matter how much you complain about it, people will watch it, rush to watch it, and watch it with gusto.

Because of stimulation.

This is the reason why domestic films have always been difficult to produce high-grossing works. The investment limit is limited to hundreds of millions of films.

In fact, many people in the entertainment industry are aware of this problem at this time, but it is useless to realize the problem. If there is no money, what can we do?

Therefore, there are very few who dare to try and try and make mistakes now.

But anyone with a discerning eye knows it.

If you want a high box office, you must make a blockbuster.

It is precisely because of this understanding that Huang Yixing is even more suspicious of Wang Jinhua's actions.

Wang Jinhua can't understand things that even he can understand?

He doesn't believe it!

Small-budget movies will eventually become history.

The future is the era of blockbuster movies!

Huang Yixing firmly believed in this.

Chapter 60 The Propaganda Begins

in the office.

Huang Yixing's doubts made Wang Jinhua temporarily put down the work at hand.

She smiled and looked at Lao Huang, "What's the problem? Is it difficult to make over 2.17 million at the box office? In recent years, the domestic film market has obviously been developing in a positive direction. Over [-] million at the box office is no longer a dream, not to mention the previous "" Heroes, the [-] million glory of last year's "Inorganic" is still vivid..."

"Since others can do it, why should we say we can't?"

Huang Yixing laughed and said: "Old Wang, I didn't hit you, but how can we compare our film this time with others? I'm not saying that our film is not good, but this time Ning Hao's film is really impressive. Bright feeling."

"However, such a small-budget film can earn a good box office at best, maybe tens of millions, maybe more, but no matter what, if you want to get hundreds of millions of box office..."

Huang Yixing shook his head, and said firmly: "Impossible! There are too many precedents that have proved that in China, the upper limit of small-budget movies stops at tens of millions."

Wang Jinhua couldn't deny it, she couldn't refute it, what Huang Yixing said was right, if she hadn't joined Tianxing, she might never have such fantasies.

But now, she wants to try, it's man-made.

The key is the quality of the film and the huge amount of money that has been continuously invested, all of which make her have to maximize the expected goal,

Because it is low, the boss will lose.

The words had already been released, and Wang Jinhua didn't want to discuss any more meaningless words, so she changed the subject.

"Yi Xing, I remember you said not long ago that you don't think about work in the near future. Now, when will you come?"

Wang Jinhua said with a half-smile.