Entertainment: Boss of Rebirth Coal, started with red poplar honey

Wu Zhen... No, are you guys moving so fast? After all, you are acquaintances in the same circle, and you don't know if you change your appearance?

Huang Yixing, you are really good!At the dinner party a few days ago, you said that you are not considering going out at the moment, and it turns out... talking like farting?

The entertainment industry is so big, there are only a few people with names and surnames.

Wang Jinhua, Sun Jizhong and others live together in the same circle, and in fact they have a good relationship in private, and occasionally find time to catch up and chat.

It stands to reason that Wang Jinhua could not have been unaware that Sun Dahuzi and others joined Tianxing.

But it can't stand the fact that Sun Dahuzi and others have done a good job of keeping secrets.

When they first signed into Tianxing Entertainment, Sun Dahuzi and others basically had the same idea.

They all felt that such a company owned by a coal boss would not last long.

So they all wanted to make a fortune, and when Tianxing went bankrupt, they would immediately break up the relationship and never contact them again.

Unexpectedly, after I came here, I found out that the boss of this company was a bit exaggerated. It seemed that the money could not be spent. Today it is hundreds of millions, and tomorrow it will be hundreds of millions. He turned around and bought a multi-billion building in Kyoto.

Good guy, Sun Jizhong and the others are stumped now. Looking at the situation, even if Tianxing goes bankrupt, it will be a matter of the year of the monkey.

So... do they want to spread the news of signing the sky?

Just when they were hesitating, Wang Jinhua came.

Looking at Lao Wang who was so surprised that he couldn't help himself, Sun Dahuzi and others were also full of embarrassment.

It's not that they don't say anything, the problem is that they came to Tianxing in the first place to catch a wave of bad money.

How dare you spread the word about this kind of thing, you don't want your face.

……

In the first place, Wang Jinhua looked around the audience with complicated eyes. In his line of sight, a group of directors and screenwriters headed by Sun Lizhong were on the right, while Wu Zhen and Huang Yixing led another group of managers on the left.

Among the people present, many were familiar faces to her.

And the people in the circle that she can get acquainted with are either well-known entertainers, potential rising stars, or elites in the circle who have already made a name for themselves.

Undoubtedly, these people belong to the latter category.

even.

After secretly comparing, Wang Jinhua found that the current Tianxing Entertainment, as far as the management team is concerned, may be more professional and well-known than Huayi.

"Director Sun."

Hearing his name was clicked on, Sun Jingzhong nodded in response.

Wang Jinhua said: "How far is the preparatory work for "Sword of Heaven" going? Have you encountered any difficulties? If so, please tell me and I will solve them."

Listening to the confidence in Wang Jinhua's words.

Sun Jingzhong and others were shocked. In this circle, there are not many people who have the confidence to take care of everything and confirm that they can solve the problem. Wang Jinhua in the famous circle is undoubtedly one of them, and it is one of them who has a relatively hard face. one of.

"There are still a few actors who have not been finalized..."

Sun Jizhong thought for a while and said.

Wang Jinhua waved her hand, "Who Director Sun needs, make a list for me after the meeting, and I'll bring them to you. You have to make a good film."

Upon hearing this, Sun Jizhong, who had been suffering for a month, immediately gestured.

All right!

Afterwards, a big chrysanthemum appeared on the face of the bearded director, and he felt very comfortable.

This is the role of Wang Jinhua.

Whatever actor she wants to use, as long as she can name her, and the other party is also from the entertainment industry, there is basically no one she can't find. In the entire entertainment industry, people who don't give Wang Jinhua face are extremely rare.

Of course, this is not to say that Wang Jinhua's status is high, but that everyone knows that her connections span all three places, and no one can guarantee that she will not be able to ask her in the future, so it is better to sell favors now than to be caught blind later.

This is also the reason why so many big stars would rather not rely on Huayi, but follow Wang Jinhua.

She's so pretty.

Following her, there is no shortage of resources, and they are all top-level resources.

……

Before Wang Jinhua came, she had already understood the current situation of the company in advance, and she knew it well, so she was naturally handy in handling it.

After discussing with several directors including Sun Jizhong, the company's first big-budget TV series "Sword of Heaven", Wang Jinhua's face became serious, no longer gentle, and became very powerful.

"Next we have to do three things well."

Full attention.

Everyone knows that the main event is coming!

As the saying goes, when a new official takes office, there are three fires.

When Wang Jinhua came to Tianxing as the president for the first time, she must show real things to prove herself. Otherwise, even if she is Wang Jinhua, it is difficult to convince so many elites in the industry just by her name.

Chapter 58

Just when Sun Jingzhong, Wu Zhen and other acquaintances were curious, and all the elites in the entertainment industry were secretly muttering.

Wang Jinhua continued to speak.

"The first thing is the post-production promotion of "Crazy Stone"."

"I want to see the cities covered by the national cinema chain, the streets, alleys, buses, radio stations, advertising spaces, including inside and outside public toilets on the side of the road, as long as the audience is likely to set foot, there must be advertisements for the company's movies."

The person in charge of the publicity department said with a look of embarrassment: "Mr. Wang, I'm afraid this is not an easy task. According to the calculation of the advertising expenses we originally planned to invest, if we follow your request, our company's advertisements will cover at most several major Cities, if this scope spreads to all parts of the country..."

"President Wang, it's hard for a clever woman to cook without rice."

The person in charge spread his hands and smiled wryly.

Wang Jinhua asked calmly: "Minister Song, it's up to people to do it. If you haven't done it yet, how can you be sure you can't do it?"

Song Qingming shook his head, "Mr. Wang, I have been a publicity agent for more than 500 years, and I have personally handled dozens of publicity programs every year, [-] million. According to your requirements, the advertisements cover several major cities, which is the limit."

Wang Jinhua said: "Minister Song, you are a professional in this area, I trust your judgment.

However, the result I want is that during the period before the movie is released, audiences all over the country can see the advertisement of the movie anytime and anywhere. "

"Minister Song, what do you think should be done?"

Song Qingming said without hesitation: "That will cost more!"

"The original plan of 500 million is not enough, at least double it on this basis."

"I'll give you 2000 million!"

Wang Jinhua quickly made a decision, "I can decide to give your publicity department 2000 million funds as the promotional expenses of this movie, but I want to see the effect."

The 2000 million yuan was not decided by Wang Jinhua, but by Xiao Xing. Wang Jinhua was only responsible for conveying it, but under Xiao Xing's signal, this decision seemed to be Wang Jinhua's first shot by Tianxing in the eyes of others.

And as long as this shot is fired, Wang Jinhua's prestige in the company will also be established.

As for whether investing 2000 million to advertise "Crazy Stone" would seem too exaggerated.

It is indeed impossible for other companies to invest in such a large-scale advertising campaign in 06. After all, the capital should consider the return. If you spend 2000 million on advertising, how much box office will you have to earn to earn back the advertising fee?

But Xiao Xing's thinking was rather peculiar.

The original version of "Crazy Stone", with no stars to carry the box office, no good schedule, no publicity, and nothing to say, can hit a super high box office of 2300 million.

Now that he has operated it, Xiao Xing is very curious, what kind of brilliance should this stone, which was rated as the best domestic low-budget movie in the past ten years, shine this time?

It will be very interesting to think about the reaction of these people in the entertainment industry when the movie finally comes out at the box office.

Curiosity and exploration are just one of them.

Xiao Hang's increase in investment was not just to satisfy his own curiosity.

Another thing is to respond to Huayi's previous provocation.

Wang Jinhua's matter is not considered, it can only be said that the poaching of Wang Jinhua happened at the right time, and it happened that the other party resigned from Huayi at this juncture.

Raising the box office of "Crazy Stone", this is Xiao Xing's real response.

Aren't you going to compare with me who invested in a movie with a higher box office?

Alright, let's compare the box office. When the time comes, let's see who's face is swollen.

Of course, in Xiao Xing's view, this box office battle was actually over the moment it started.

With the memory of the previous life, no one knows more about how crazy "Crazy Stone" is than him.

As for Huayi's "There's a Threat in My Heart"...I'm sorry, maybe Xiao Xing would be nervous if it was replaced with Feng Xiaogang's "Night Smoke", but he has no impression of "There's a Threat in My Heart".

It is naturally impossible for Wang Jinhua to know Xiao Xing's true thoughts.

But the boss's meaning, she must implement it in place.

Now that this topic was brought up, Wang Jinhua thought about it, and said again with a determined face.

"Money, the company can spend."

"But if the box office doesn't live up to expectations..."

Wang Jinhua took a deep look at Song Qingming.

"You and I... we are likely to lose this precious job now, Minister Song, do you...understand?"

Song Qingming was stunned for a few seconds before opening his mouth, "Mr. Wang, can I ask, what is the company's expected box office for this film..."

"One hundred million."

!!!

Everyone was stunned by this number.

Are you kidding me? !

You want a box office of 300 million for a movie made for [-] million?

It's useless even if you put the advertisement in the sky.

No one believes that "Crazy Stone" can win a box office of [-] million.

Sun Jizhong didn't believe it, Wu Zhen didn't believe it, and Song Qingming didn't believe it either.

At the moment in 06, there are only a few works with a box office of over [-] million, and those works, almost, no, must be big productions, domestic and foreign, with an investment of tens of millions, and even big ones with ugly swords as the standard. The producers and directors are also well-known top commercial film experts.

Watch Crazy Stone again...

Sun Jizhong and others were powerless to complain.

Anyway, such a low-budget movie, they wouldn't believe it could get over [-] million box office if they were killed.

It was possible a few decades ago. At that time, the ticket price of "Southern Shaolin" was [-] cents, and people all over the country could pile up the box office of the movie to over [-] million.

However, "Southern Shaolin" is a special case and cannot be used as a reference.

And Sun Jizhong and others are very familiar with the domestic film market at this time.

They are well aware of how successful a work can be, and what ultimately depends on the quality of the work itself.

Otherwise, even if the advertisement is played again and again, the result will probably be unsatisfactory.

To be blunt.

Don't say 2000 million, even if you spend [-] million to advertise, it's useless!

"Mr. Wang... this!"

Song Qingming was dumbfounded.

He doesn't want to lose his job.

Wang Jinhua ignored it. The expected box office is her personal decision, and the [-] million box office is not an arbitrary goal, but a figure derived from the investment in the film.

Wang Jinhua's idea of ​​doing this is actually very simple.

She felt that she couldn't control how much money the boss invested, but now, as the president of Tianxing, she had the responsibility to earn back the money the boss invested.

Although this will definitely cause a lot of pressure.

But Wang Jinhua not only did not panic, but even increased her position.

In her opinion, anyone can do anything without difficulty, but that doesn't prove her self-worth.