Hong Kong's new giants

The prospect of Hengchang Beverage and Food is already a Fortune 500 company.With the advent of the Asian financial crisis, Lin Zuhui will immediately take Hengchang Beverages and Foods to start overseas acquisitions.

In fact, Hengchang's overseas business of beverage and food has begun to take shape, and of course it is just the beginning.

After the meeting with a group of high-level executives, it was already past four o'clock in the afternoon. Lin Zuhui did not leave the Great Wall Hotel, but planned to have dinner here.

The Great Wall Hotel is owned by Langham Hospitality Group, accounting for 51% of the shares, which is equivalent to that owned by Lin Zuhui; this is a foreign-related hotel, not far from the 'heaven and earth'.

Of course, there is not much relationship between heaven and earth and the Great Wall Hotel, the only relationship is that the property belongs to the Great Wall Hotel.

"Boss, Miss Fan Binbin is here!" Lin Zuhui walked out of the conference room, and his assistant Li Ke stepped forward and said.

Lin Zuhui knew that his fortune had come.

When he came to Beijing this time, in addition to official activities and company inspections, he also made a special trip to the crew of "Han Zhu Ge Ge"; he is the chairman of the board of directors of ATV Group, and it is not out of the ordinary to go to condolences. ' and 'on a whim' guise.Besides, there are no paparazzi in the mainland, and no one dares to post his photo on the news, so it is very safe.

The day before yesterday in the crew, Lin Zuhui had a chat with Fan Binbin for a few words to get an initial impression.When Fan Binbin met Lin Zuhui, he was extremely nervous. After all, Lin Zuhui had too many "books" in the Mainland.I don't know how many people engraved his name on their desks, and then worked hard to become the richest man in the world.

Moreover, the books about Lin Zuhui in the mainland are all beautified, which can be said to be perfect.Lin Zuhui didn't pay for advertising, it was all done by the mainland publishing houses themselves, and the mainland books didn't talk about his affairs with women.

"Well, take me there!"

"Okay, they're in the box!"

He and Li Ke came to the insurance room of the Great Wall Hotel. After opening the door, they saw Fan Binbin, who was only a certain year old, and a female staff member of ATV.

"Miss Fan, we meet again!"

Lin Zuhui greeted him enthusiastically, stretched out his hand, and held Fan Ye's hand.

He behaved like a gentleman.

"Mr. Lin, hello!"

At this time, Fan Ye is young and a little weak.

Next, the two made an appointment for dinner, and ATV staff and assistant Li Ke resigned one after another.

Only Lin Zuhui and the nervous Fan Binbin were left in the huge box, but Lin Zuhui quickly resolved the situation.

After all, he is only 32 years old, his appearance is still young, and his conversation is mature and young. Fan Binbin soon felt a lot more relaxed.

During the period, Lin Zuhui asked: "Is the filming over?"

Fan Binbin nodded and said, "Well, it officially ended yesterday!"

"It's not over yet. I heard there's a second part. You still have to shoot this year!"

"Really? That would be great!"

Fan Binbin looked at Lin Zuhui happily, like a little girl.

This made Lin Zuhui feel happy.

Lin Zuhui asked, "Didn't you read?"

Fan Binbin replied: "Study at Xie Jing School in Shanghai, but you can go to class after filming!"

To put it bluntly, it is a training institution!

However, this made Lin Zuhui's mind active.

New Times Group (Huaxia) owns many luxury properties in the mainland, such as courtyard houses in the capital, old houses in Shanghai, mansions in West Lake, etc. These properties were actually proposed by Lin Zuhui, which can be used as investment or as Lin Zuhui’s place to enjoy.

In fact, Lin Zuhui is unlikely to stay in the mainland for a few nights, it is just a decoration.

However, the appearance of Fan Binbin made Lin Zuhui feel that the house was useful again.

That night, Lin Zuhui had dinner with Fan Binbin, and went to the Heaven and Earth box to sing.

On the second day, Lin Zuhui took the time to go shopping, shopping and eating in the capital with Fan Binbin.

……

……

Chapter 598 [World Shipping Giant]

Office of New Era Group.

Lin Zuhui was looking at the plans for the 'International Financial Center', and he was in a very good mood.

The International Financial Center is divided into four phases:

The first phase is the "shopping center part", with an area of ​​86 square feet. It will be put into use at the end of 1998. This shopping center is connected with the Airport Railway Central Station, and it is also connected with the other three phases of the project. Well-developed large buildings.

The second phase is "International Financial Center Phase I Building", a first-class office building with 52 floors and an area of ​​88 square feet. It will be completed and put into use at the beginning of the millennium.

The third phase is 'International Finance Center Phase II Building (Freedom Tower)', with a height of 88 floors and a 126-meter sightseeing tower. The height is 535 meters. It is the tallest building in the world. The property area is 186 million square feet. It will be completed in 2002; after completion, it will serve as the headquarters of New Times Group and the office of Hong Kong Monetary Authority.

The fourth phase is 'Hotel Building', which can provide 128 million square feet of hotel area and hotel-style residential apartments, and will be put into use by the end of 2003.

The overall rendering of the 'International Financial Center' gives people the feeling of technology, future, and luxury. The total cost is about 230 billion Hong Kong dollars, and it has become a veritable money-burning war; the total investment is 460 billion Hong Kong dollars, which is 10% more than the previous life. cost.

Originally, the government's plan for the second phase of the International Building project was two buildings, but Lin Zuhui insisted on merging them into one building, building the world's tallest building, which is beneficial to Hong Kong's tourism economy.

With Lin Zuhui's interpersonal relationship, although members of the Legislative Council did not directly agree, they raised the ball to the "District Council"; in this way, Lin Zuhui gave full play to his interpersonal relationship.Councilors from the Central District were invited to go to the hotel to discuss it, and the result was passed, but the district councilors proposed to set up a "sightseeing and tourist area" to make up for the loss of being higher than Victoria Mountain.

Of course, Lin Zuhui agreed immediately, but in fact, when the Land Administration Department signed the document, there was no provision for a "sightseeing and tourist area" in the document, which is a side-kick.If there is no express provision in the document, it may not be enforced.

Of course, Lin Zuhui still set up a "sightseeing and tourist area", but whether it will be opened in the future is another matter; this "opening" issue should be considered according to the actual situation, especially safety issues.

After reading the drawings, Lin Zuhui leaned back on the chair with a smile on his face.

With the commissioning of 'Tsuen Wan Plaza' and 'Hollywood Plaza', the rental area of ​​New Times Group has greatly increased; of course, some small and medium-sized rental properties are also being sold.

But on the whole, rental properties have been strengthened!

"dong dong"

"Come in"

Chen Xiaofen walked in with a smile on her face. She is in her early 40s, and she looks much more pleasing to the eye than the handsome Hong Xiaolian. The problem of ability is not comparable, but Chen Xiaofen is definitely qualified to be the director of a giant group with a market value of 4000 billion Hong Kong dollars .

Hong Xiaolian's ability is the kind of "punky" high-level executives who climbed up from the bottom, and her words are more or less "wild ways". In the real estate battle between Changshi and Hengji last year, Hong Xiaolian openly claimed that "Changshi's real estate is better than Hengji's real estate" , this is obviously very inappropriate, and cannot be named, because this is the behavior of a 'shrew'.

And Chen Xiaofen has gone to university, although she also climbed up from the bottom, but she has less gangster spirit and more intellectuality.But don't think that other people are not suitable for sales. On the contrary, Chen Xiaofen was born as a sales champion back then, and her manner of conversation is very convincing.

Of course, the three carriages of the New Era Group are already Chen Bin, Liang Zhenxun, and Yuan Tianfan, and the three have been promoted to global management talents.The power of the three is great, because Lin Zuhui is almost catching the big and letting go of the small, and it is more of a spiritual symbol.

"Boss, Causeway Bay' Excelsior Plaza" has been sold to Great Eagle Group for HK$21.2 billion."

Lin Zuhui smiled and said, "It seems to be quite popular!"

Chen Xiaofen said: "Well, almost as soon as the news was released, many financial groups came to negotiate, and the deal can be finalized in almost a week or two!"

There are a lot of "taken advantage" because almost no one predicted the danger. In his previous life, including Li Chaoren, he lost a lot of money in the financial crisis (securities investment, real estate investment), not to mention Lin Jianyue spent a sky-high price of 60 billion (nearly double the premium) Bought the Furama Hotel.

"Is there any large real estate company that sells properties similar to ours?"

"Yes, Hang Lung sold properties worth more than 10 billion at the end of last year, and it seems that they are still selling!"

It was this company, Lin Zuhui's first thought was.You know, Hang Lung lost a lot of money in the "July [-] stock market crash" and "August [-] crash" and almost went bankrupt.

It seems that Hang Lung has learned to 'take two pitfalls and gain one wisdom'.

In fact, large real estate companies such as Cheung Kong and Sun Hung Kai misjudged the situation; but their cash flow is sufficient and their debt ratio is not high, so they can completely survive the trough, and even buy the bottom in the trough.Of course, there must have been a lot of losses before.

Chen Xiaofen briefly reported a few words, and then left Lin Zuhui's office. Generally speaking, the boss does not care about Xiangjiang's real estate.

"dong dong"

"Come in"

Yuan Tianfan walked in and sat down respectfully on the sofa.

"Boss, the privatization auction of Brazil's Vale will be held in May, and we have been invited!"

Lin Zuhui nodded happily, and said: "Good news, after investing in Brazil for two years, I finally got in good touch with the government."

Yuan Tianfan said with a smile: "Boss, last time you met with their president, our relationship with the Brazilian government is already very solid!"

At the beginning of 1995, New Era Group listed Brazil as an investment market, opened a five-star hotel in Sao Paulo - Lang Ting Hotel, acquired retail industry assets, and later participated in the Brazilian privatization company's shareholding, etc. There are also successive investments. Hundreds of millions of dollars.

Of course, the most important thing is Lin Zuhui's title of "the world's richest man". The guests of the presidents of various countries are not joking.

Since 1993, Lin Zuhui has become the richest man in the world. This year (1997) he will still be the richest man in the world, and Bill Gates can't surpass it at all.

For example, the market value of New Times Group is 4000 billion, so Lin Zuhui has a net worth of 2000 billion. Adding the market value of other listed companies, Lin Zuhui's net worth is about 3000 billion Hong Kong dollars, which is more than 300 billion U.S. dollars when converted into US dollars, and Bill Gates even has 200 billion. The dollar hasn't arrived yet!

In fact, because Lin Zuhui's shareholding ratio is too high, his worth is really scary!

Lin Zuhui said: "I will go to the auction in May and try to get 5% to 10% of the shares."

Yuan Tianfan nodded and said, "Okay, I will remind you when the time comes! The boss is very optimistic about the iron ore industry?"

Lin Zuhui said with a smile: "Long term, I'm betting that the demand for iron ore in China will explode in the 21st century, so you can investigate iron ore projects in Brazil and Australia, and then leave it to me to discuss!"

Yuan Tianfan is in charge of New Era Group's overseas business expansion and acquisitions, so Lin Zuhui can feel relieved if he is entrusted to him.

"no problem!"

Then, Lin Zuhui thought for a while, and said: "By the way, you should rectify Hong Kong Shipping. The main tasks are: first, sell some old ships as soon as possible to reduce the tonnage; second, use the world giant Maersk as a model to formulate The strategy of Heung Kong Shipping to develop into a world transportation giant should cover all aspects of sea, land and air transportation, logistics, and procurement.”

Yuan Tianfan was taken aback, and said, "Reduce the boat first?"

Lin Zuhui nodded, and said bluntly: "This is called breaking down and then building up. First streamline the team, and then need opportunities to grow and develop. In short, first sit up and talk about the plan. In the future, we will become a world transportation giant, but we must understand periodicity to be able to avoid lost."

When it comes to periodicity, Yuan Tianfan understands what the boss is worried about, of course he won't talk nonsense; but following the boss, he still understands the boss's layout.

"No problem, I will definitely organize a team to formulate a big development plan for Xiangjiang Shipping. By the way, do you want to change the name?"

"Time Shipping"

"Ok!"

After formulating the plan, Times Shipping quickly became a world shipping giant through mergers and acquisitions in 1999.Mergers and acquisitions are the fastest shortcut to growth. Not only can you buy the ships of the original company, but you can also buy the business and channels of the original company. This is a valuable asset.

There is a logistics giant in Hong Kong, the Li & Fung Group, which has become the target of Lin Zuhui. After the financial crisis, he began to acquire, of course, as good as possible to acquire.

Real estate hotels, beverages and food, transportation and logistics, and telecommunications, these four major industries, will become the pillar industries of New Era Group.Other industries such as retail and pharmaceuticals will also develop slowly.

Yuan Tianfan left Lin Zuhui's office excitedly. He likes to follow his ambitious boss. New Times Group is the world's largest commercial real estate company, which is already recognized globally; but now, the boss is developing in other directions in an all-round way, which makes him feel Very excited and motivated.

The last one was Liang Zhenxun who came to Lin Zuhui's office.

"Boss, gold fell to $345 an ounce, and we made a profit of $5.5 million on our account!"

"Leave it alone, I don't think $300 an ounce is a problem!"

Liang Zhenxun was a little surprised, the boss is too confident!

"Okay! The US stock market value we hold is currently 32 billion US dollars (255 billion Hong Kong dollars), the British stock market value is 210 billion Hong Kong dollars, and the Japanese stock market value is 120 billion Hong Kong dollars..."

A sum of investment, the market value of New Era Group's financial investment has reached nearly 700 billion Hong Kong dollars!

"Continue to hold it, ignore it!"

"Okay, I remember!"

Then, some expenditure items were reported, and the direction is undoubtedly in Europe and the United States, with hotels and shopping centers being the most.

Of course, hotels and shopping malls can also provide a large amount of net profit every year, although it is not enough to spend every year, but as more investment is made, the net profit will also increase.

……

In the large box of the Grand Hyatt Hotel, the Xiangjiang 'Tomorrow will be better' fund held a party, and Lin Zuhui, as one of the members, naturally also participated.

The "Tomorrow will be better" fund was established to deal with the public opinion that "Xiangjiang is dead" that has been circulating in the Xiangjiang market since 1995; because the British are unwilling to withdraw from Hong Kong, the British and their followers have been bad-mouthing Hong Kong's economy.

As the base camp of the wealthy, everyone does not hope that Xiangjiang cannot make money. After all, everyone’s foundation is in Xiangjiang; therefore, 20 rich people each donated 500 million Hong Kong dollars to set up a "tomorrow will be better" fund. It aims to promote the economic development of Xiangjiang.

This foundation has great influence, especially it was established in response to the call of Lu Ping from the Overseas Chinese Affairs Office. After its establishment, it received the highest reception in the capital.

Zheng Jiachun is the chairman of the board, Lin Zuhui rejected all positions, and is only a member of the board of directors.

"Let's take a photo together!" Hong Kong affairs consultant Fang Huang Jiwen (female) suggested.

"Okay" everyone began to prepare.

There is an interesting thing here, that is, the front row is for sitting, with 11 seats; Lin Zuhui thinks that he is very young, and there is no need to sit, so he and Zheng Jiachun stood behind.

Now it's all right, everyone "dare to sit" and invited Lin Zuhui to sit in the middle seat.

Lin Zuhui was humbled again, and barely sat in the middle, but not the middle.

In fact, this situation has been like this since the early 90s. No matter where Lin Zuhui is, his age is no longer an issue for him. Where his status is, wherever he goes is the central point.